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4 Tips to Create a Nonprofit Content Strategy for WordPress

Nonprofits Source

When it comes to content management systems (CMS), WordPress is a stellar choice for a variety of organizations, including businesses and nonprofits. However, unlike business employees, nonprofit professionals may not have the time to devote to a website strategy or the capacity to spend time mastering a complex CMS.

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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. All that’s needed is a 360-degree shift in how you view your business universe. The goal was to create shorter assessments of specific content that could be administered over time.

Strategy 221
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How to Optimize Content for SEO Across Channels

Media Cause

While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. billion visits per month ( blog.hootsuite ), and AdEspresso reports that 200 million people visit an Instagram business profile everyday, with 66% of those visits coming from users that do not yet follow them.

Content 52
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Top 10 Reasons to Have a Strategic Marketing Plan

Byte Technology

If you are a small business, you’ve no doubt completed your annual budget and hopefully your business plan for the new year. You can do it that way – but ideally you would have your business plan drafted, then your marketing plan drafted, and then your budget. It’s the end of the year. To Know Where Your Money is Going.

Marketing 246
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Association 4.0—A Playbook for Success

.orgSource

Those talks with association CEOs and executives who head businesses that service the association industry formed the basis for two books. With a growing business, things change, but they don’t get easier. Joey Knecht, CEO and Managing Director at Proteus.co, recommends that leaders turn away from politics and toward business.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, explains the new roles like this, “An integrated strategic plan gives everyone in the organization a voice, especially the professionals from marketing and membership. Content is easier to produce and more effective when all communicators understand the desired outcomes.”

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Are You Done With Digital Transformation?

.orgSource

Digital transformation involves adopting a vision that continues to expand along with business and market possibilities. There was still some skepticism around the urgency to adopt digital business systems. It can feel challenging, time-consuming, and risky to reinvent the way you do business. One thing has definitely changed.

Digital 221