Instagram is here to stay. All organizations should definitely get on board with as strong an Instagram game as they have on Facebook and Twitter. In order to do this, however, you’ll need to play the influencer game—connecting with everyday influencers. But don’t be scared— jump in! MORE
I was on a thread recently where folks listed some of the craziest suggestions they’ve received from well-meaning know-it-alls. I thought I’d share 15 of the most utterly insane ones. And to make up for it, at the end of this post I share three simple, yet highly effective strategies from some of the best fundraisers I’ve come across. Fundraising fundraising-ideas MORE
Communication is key. You’ve heard it before, and you’re surely going to hear it again. And while it may be glaringly obvious and overused, there is a reason you’ve heard this didactic little phrase from every teacher, manager or counselor you’ve ever had. Communication is undeniably important. MORE
Marketers are constantly striving to understand the habits of their target audience. What are your habits? What do you like? What do you believe? What influences your decisions? Why do you drive 15 minutes out of your way to shop at one grocery store over another? Nonprofit organizations are often in the same boat as they look to engage new audiences and motivate them to action. What inspires you? What do you connect with? What makes you share a message or visual? MORE
I’ve always benefited from learning from colleagues who do nonprofit technology training and capacity but often we come from the same perspective. MORE
A website is the most important part of your nonprofit's presence online, followed by email and social media. It is the online hub where people can learn about your work in a deep way, make donations, sign up for your email list, review volunteer opportunities, and much more. MORE
Online fundraising is growing fast, even in the nonprofit world. In 2016, Blackbaud found that 7.2 percent of total nonprofit fundraising came from online giving. Small and large organizations alike are investing in ways to allow their donors to give online. MORE
Recently, a colleague asked me a wonderful question: How did you learn to become a good facilitator and trainer? Did you read books, take classes, or have a coach? MORE
Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. . MORE
Sponsored by Blackbaud Institute. The word philanthropy is derived from the Greek meaning “love of humanity”. It’s a perfect definition for the sector and the people who power it. MORE
For the Professional Social Media class I teach at Sonoma State University , I created an exercise designed to help folks practice both content creation and looking at metrics. MORE
Here, from the book, Be A Network Marketing Leader , are some tips on how, as a leader, you can connect with your individual team members : Send cards on their birthdays and anniversary-of-joining dates. Keep yourself updated with what's happening in their personal lives. MORE
It’s somewhat in trend these days to keep talking about how social media actually made us lonely. We keep sharing examples and funny memes on how people used to meet each other in person and these days everyone just keeps staring into their phones. MORE
It's critical that nonprofits make their voices heard in favor of Net Neutrality. Read on, or take immediate action. MORE
This month, we opened a new exhibition at the MAH, Lost Childhoods: Voices of Santa Cruz County Foster Youth and Foster Youth Museum (brief video clip from opening night here ). MORE
Note from Beth: One of the things that I enjoyed most about IFCAsia was the networking opportunities to connect with other people in the region who share interests. One of them was Vincent Law who is doing interesting work with teaching young children about giving and philanthropy. MORE
Peer-to-peer fundraising or P2P fundraising is a style of fundraising where an organization recruits supporters to solicit donations from their friends and family on behalf of that nonprofit. MORE
Every month we compile the largest list of free nonprofit webinars. Here are 41 for August 2017. webinars MORE
Stewardship is defined as the “responsibility of overseeing and protecting something considered worth caring for and preserving.” As nonprofits know well, preserving relationships with donors is imperative to an organization’s success. MORE
The common question I’ve heard over the years is this: “How do I get donors to realize the importance of paying for what are considered overhead costs?” MORE
Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. . MORE
As more and more donors familiarize themselves with crowdfunding, they’re finding it’s a convenient way to donate to their favorite organizations. And if you’re a nonprofit, there’s a lot to think about when you’re about to launch a crowdfunding campaign. MORE
As we enter the age of automation, more and more nonprofits are using bots. If bots are designed well, they can have impact. MORE
A recent webinar was entitled, “Using Neuroscience to Improve Your Fundraising Results.” Several studies lately have delved into modern science to help fundraisers be more effective in engaging donors in the cause. MORE
Have you ever wondered if people are donating more or less to causes similar to yours or how and when they are most likely to donate? Have you thought about how data can help glean insights that support your mission? MORE
If you’re like the participants in a recent Harvard study, you work during vacation. You may even skip vacation like the 35% who work over 50 hours a week. The thing is, we’re not machines. We’re animals. And like most animals, we need to rest, unplug, and reset. MORE
Does the thought of making a six figure ask make your palms sweat? Take heart fellow fundraiser, practice makes perfect. Or, to put it another way, confidence breeds competence. Asking is part art and part science. Solid Face-to-face fundraising requires: A true understanding of your donor. MORE
Flickr Photo by Gavin St. Last week, I was honored to do several workshops hosted by the Fund for Santa Barbara on how nonprofits can link a culture of well being to outcomes based on my book, The Happy Healthy Nonprofit: Strategies for Impact without Burnout. MORE
It’s important to take a good first step in developing an efficient and cohesive setting for your board of directors to set up shop and pave the way for your nonprofit to thrive. It’s also required. Even if your nonprofit has all volunteers and no staff, a board of directors is a must. MORE
It’s with great pleasure that Software Advice, one of the top software review sites, just awarded us their Top Five spot for Ease of Use when it comes to membership management software. Award SoftwareAdvice MORE
In my book with Aliza Sherman, The Happy Healthy Nonprofit: Strategies for Impact Without Burnout , we offer a framework for practicing self-care and creating a culture of well-being in the nonprofit workplace. MORE
Blackbaud recently released its fifth annual Charitable Giving Report, and it offers major lessons for institutions of higher education looking to increase fundraising capacity over the coming years. MORE
Every day, cultural and nonprofit institutions face unique challenges while working towards a mission with a small technical staff and digital budget. Limited money, revolving staff, and regulatory pressures require that visionaries think ahead of their competition. MORE
I don't usually wait with bated breath for annual giving trends and studies. But this year was different. MORE
The Santa Cruz Museum of Art & History keeps growing and experimenting in our quest to build a stronger, more connected community. We're expanding beyond our walls this summer with the opening of Abbott Square. We are dreaming big, reaching out, and going deep. MORE
There are more than 1.5 million tax-exempt organizations in the United States, comprised of churches, neighborhood associations, universities and charitable organizations. If you’re one of those nonprofits, you’re likely on a tight budget so you can use the most funds possible to achieve your organization’s goals. That means you might not have a full-time marketing person (or even a part-time one!) and a few goals to get your marketing strategy off the ground effectively. MORE
Connection Cafe
JULY 26, 2017
Stewardship is defined as the “responsibility of overseeing and protecting something considered worth caring for and preserving.” As nonprofits know well, preserving relationships with donors is imperative to an organization’s success.
Beth's Blog: How Nonprofits Can Use Social Media
JULY 26, 2017
Note from Beth: One of the things that I enjoyed most about IFCAsia was the networking opportunities to connect with other people in the region who share interests. One of them was Vincent Law who is doing interesting work with teaching young children about giving and philanthropy.
Connection Cafe
JULY 13, 2017
Does the thought of making a six figure ask make your palms sweat? Take heart fellow fundraiser, practice makes perfect. Or, to put it another way, confidence breeds competence. Asking is part art and part science. Solid Face-to-face fundraising requires: A true understanding of your donor.
SocialFish
JULY 12, 2017
Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. .
Museum 2.0
JULY 11, 2017
The Santa Cruz Museum of Art & History keeps growing and experimenting in our quest to build a stronger, more connected community. We're expanding beyond our walls this summer with the opening of Abbott Square. We are dreaming big, reaching out, and going deep.
NonProfit Hub
JULY 18, 2017
Sponsored by Blackbaud Institute. The word philanthropy is derived from the Greek meaning “love of humanity”. It’s a perfect definition for the sector and the people who power it.
Tech Soup Blog
JULY 19, 2017
For the Professional Social Media class I teach at Sonoma State University , I created an exercise designed to help folks practice both content creation and looking at metrics.
Connection Cafe
JULY 21, 2017
A recent webinar was entitled, “Using Neuroscience to Improve Your Fundraising Results.” Several studies lately have delved into modern science to help fundraisers be more effective in engaging donors in the cause.
SocialFish
JULY 24, 2017
It’s somewhat in trend these days to keep talking about how social media actually made us lonely. We keep sharing examples and funny memes on how people used to meet each other in person and these days everyone just keeps staring into their phones.
Beth's Blog: How Nonprofits Can Use Social Media
JULY 19, 2017
Museum 2.0
JULY 18, 2017
This month, we opened a new exhibition at the MAH, Lost Childhoods: Voices of Santa Cruz County Foster Youth and Foster Youth Museum (brief video clip from opening night here ).
NonProfit Hub
JULY 10, 2017
It’s important to take a good first step in developing an efficient and cohesive setting for your board of directors to set up shop and pave the way for your nonprofit to thrive. It’s also required. Even if your nonprofit has all volunteers and no staff, a board of directors is a must.
Connection Cafe
JULY 20, 2017
Peer-to-peer fundraising or P2P fundraising is a style of fundraising where an organization recruits supporters to solicit donations from their friends and family on behalf of that nonprofit.
Tech Soup Blog
JULY 18, 2017
Every day, cultural and nonprofit institutions face unique challenges while working towards a mission with a small technical staff and digital budget. Limited money, revolving staff, and regulatory pressures require that visionaries think ahead of their competition.
Beth's Blog: How Nonprofits Can Use Social Media
JULY 25, 2017
Recently, a colleague asked me a wonderful question: How did you learn to become a good facilitator and trainer? Did you read books, take classes, or have a coach?
Wild Apricot Blog
JULY 27, 2017
Every month we compile the largest list of free nonprofit webinars. Here are 41 for August 2017. webinars
NonProfit Hub
JULY 12, 2017
Marketers are constantly striving to understand the habits of their target audience. What are your habits? What do you like? What do you believe? What influences your decisions? Why do you drive 15 minutes out of your way to shop at one grocery store over another? Nonprofit organizations are often in the same boat as they look to engage new audiences and motivate them to action. What inspires you? What do you connect with? What makes you share a message or visual?
Connection Cafe
JULY 19, 2017
Instagram is here to stay. All organizations should definitely get on board with as strong an Instagram game as they have on Facebook and Twitter. In order to do this, however, you’ll need to play the influencer game—connecting with everyday influencers. But don’t be scared— jump in!
Tech Soup Blog
JULY 14, 2017
A website is the most important part of your nonprofit's presence online, followed by email and social media. It is the online hub where people can learn about your work in a deep way, make donations, sign up for your email list, review volunteer opportunities, and much more.
Beth's Blog: How Nonprofits Can Use Social Media
JULY 12, 2017
In my book with Aliza Sherman, The Happy Healthy Nonprofit: Strategies for Impact Without Burnout , we offer a framework for practicing self-care and creating a culture of well-being in the nonprofit workplace.
Wild Apricot Blog
JULY 12, 2017
I was on a thread recently where folks listed some of the craziest suggestions they’ve received from well-meaning know-it-alls. I thought I’d share 15 of the most utterly insane ones. And to make up for it, at the end of this post I share three simple, yet highly effective strategies from some of the best fundraisers I’ve come across. Fundraising fundraising-ideas
Eric Jacobsen Blog
JULY 15, 2017
Here, from the book, Be A Network Marketing Leader , are some tips on how, as a leader, you can connect with your individual team members : Send cards on their birthdays and anniversary-of-joining dates. Keep yourself updated with what's happening in their personal lives.
Connection Cafe
JULY 18, 2017
Blackbaud recently released its fifth annual Charitable Giving Report, and it offers major lessons for institutions of higher education looking to increase fundraising capacity over the coming years.
Tech Soup Blog
JULY 11, 2017
I don't usually wait with bated breath for annual giving trends and studies. But this year was different.
Beth's Blog: How Nonprofits Can Use Social Media
JULY 11, 2017
I’ve always benefited from learning from colleagues who do nonprofit technology training and capacity but often we come from the same perspective.
NonProfit Hub
JULY 17, 2017
There are more than 1.5 million tax-exempt organizations in the United States, comprised of churches, neighborhood associations, universities and charitable organizations. If you’re one of those nonprofits, you’re likely on a tight budget so you can use the most funds possible to achieve your organization’s goals. That means you might not have a full-time marketing person (or even a part-time one!) and a few goals to get your marketing strategy off the ground effectively.
John Haydon
JULY 11, 2017
If you’re like the participants in a recent Harvard study, you work during vacation. You may even skip vacation like the 35% who work over 50 hours a week. The thing is, we’re not machines. We’re animals. And like most animals, we need to rest, unplug, and reset.
Connection Cafe
JULY 14, 2017
The common question I’ve heard over the years is this: “How do I get donors to realize the importance of paying for what are considered overhead costs?”
Tech Soup Blog
JULY 25, 2017
Online fundraising is growing fast, even in the nonprofit world. In 2016, Blackbaud found that 7.2 percent of total nonprofit fundraising came from online giving. Small and large organizations alike are investing in ways to allow their donors to give online.
Beth's Blog: How Nonprofits Can Use Social Media
JULY 17, 2017
As we enter the age of automation, more and more nonprofits are using bots. If bots are designed well, they can have impact.
Wild Apricot Blog
JULY 20, 2017
It’s with great pleasure that Software Advice, one of the top software review sites, just awarded us their Top Five spot for Ease of Use when it comes to membership management software. Award SoftwareAdvice
NonProfit Hub
JULY 7, 2017
Communication is key. You’ve heard it before, and you’re surely going to hear it again. And while it may be glaringly obvious and overused, there is a reason you’ve heard this didactic little phrase from every teacher, manager or counselor you’ve ever had. Communication is undeniably important.
Connection Cafe
JULY 11, 2017
As more and more donors familiarize themselves with crowdfunding, they’re finding it’s a convenient way to donate to their favorite organizations. And if you’re a nonprofit, there’s a lot to think about when you’re about to launch a crowdfunding campaign.
Tech Soup Blog
JULY 10, 2017
Have you ever wondered if people are donating more or less to causes similar to yours or how and when they are most likely to donate? Have you thought about how data can help glean insights that support your mission?
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