INDUSTRY INSIGHTS YOUR PEERS ARE READING
deck on content strategy for associations from the awesome Hilary Marsh. Creating a great content strategy from Content Company. Content Strategy Featured Industry Insider Another MUST READ (must view??) ————-. photo credit ). MORE
In case you haven’t heard yet, Thanksgiving is earlier than normal this year, … Emerging Events Event Fundraising Peer-to-Peer Fundraising Social / Mobile #GivingTuesday #nptech event fundraising fundraising Non-Profit nonprofit social media Peer to Peer Fundraising Strategy MORE
But how do you home in on the correct strategies during a time when donor behavior changes just as fast as the latest technology does? . Why a strong annual giving strategy ma tters. . on specific strategies, you can make targeted changes that will drastically impact?your MORE
After organizational buy-in, segmentation, and testing, it’s time to map out your engagement strategy. Framework for Mapping Your Engagement Strategy: Mine the Data — Who has usually given by this time of year but hasn’t yet? MORE
Most CRM databases have the ability to track and store an enormous amount of data but unless you can link it to helping you in being strategic in segmenting out your database or implementing strategies then it is only taking up space. MORE
This brings us to perhaps the second greatest threat to communications — the belief that a communication strategy is complicated. As I see it, we have two options: we can continue to operate by the seat-of-our-pants, or we can learn to develop an uncomplicated communication strategy. MORE
I’ve read and written hundreds of nonprofit digital strategy documents. As a former consultant for the nonprofit space, “I need to create a digital strategy” was something that I heard almost daily. The problem is that you don’t need a digital strategy. MORE
This deck is a great primer by Bud Caddell on Digital Strategy and what a digital strategist (like me!) Digital Strategy 101 from Bud Caddell. Content Strategy Debunking the Hype From the Trenches MORE
All you need is a well-planned email marketing strategy that is implemented or integrated with your overall business marketing strategy. Email marketing can certainly complement and work well alongside with almost any other forms of internet marketing strategies. MORE
Of all the activities required to launch a nonprofit – writing bylaws, organizing the Board and various committees, completing the appropriate paperwork, getting positive cash flow – IT strategy and planning understandably fall pretty far down on the launch checklist. MORE
Russell’s role in projects ranges from new business development to content strategy to photography and video creation. . For many nonprofits, funding or writing a content strategy as an essential content marketing “first step” is a new or foreign concept. MORE
Nonprofit Fundraising Content Creation Content strategy Facebook fundraising nonprofit nonprofit social media Peer to Peer Fundraising Strategy Twitter VideoWhat would you rather do: Watch Indiana Jones and the Temple of Doom in a movie theater, or flip through the storyboards? I know the storyboards seem pretty cool, but if you have to choose just one, you’d probably watch the movie. MORE
Note from Beth: My colleagues at See3 had some fun using some of the ideas in The Happy Healthy Nonprofit and apply it to creating an organizational digital strategy. This post shares a useful exercise for your digital team to reflect on what not to do for your digital strategy! MORE
Questions like, “do we have a content strategy?” Veteran communicator Bob LeDrew has helped develop communications and content strategies for not-for-profits and associations. Key Takeaways: An overview of content strategy. When your content strategy is complete. MORE
The strategy is for them to share their audiences. Taking this concept and applying it to your nonprofit’s Youtube subscriber strategy may just be the next step in video marketing amongst the industry. Content Strategy Featured From the Trenches Implementation By Matthew Yeoman. MORE
What comes to mind when you think of nonprofit strategy? Every nonprofit needs strategy: it’s essential to making mindful choices. Strategy is a set of unified actions undertaken to advance a nonprofit’s mission by leveraging its competitive advantage. [1]. Strategy is doing. MORE
Listen in to hear what they have to say about how finance and development should work together, coordinating a revenue strategy that includes grants and fundraising, and strategies for fundraising an operating reserve. What do finance and development have in common? MORE
Attaining donors is complex and requires a diverse set of strategies, so you shouldn’t expect to attract philanthropists with the same tactics you employ for lower-level donors. Research each attendee to customize the cultivation strategy. MORE
iii] So where does the truth lie for hospitals and health systems who are seeking to understand how much to invest in patient engagement strategies? All of the strategies noted above build trust in processes, in staff members, and in your institution. MORE
The donor category with the highest retention rates from last year were mid-level donors who gave between $250-499, so it is particularly important for nonprofits to develop strong, multi-channel strategies for retaining this group of supporters. MORE
This annual report is a P2P fundraiser’s data best friend and strategy companion. What you want to avoid is ending up with a list of 25 things you need to develop strategies around. Nonprofit Nonprofit Fundraising data p2p Peer to Peer Fundraising Strategy Tips MORE
Building a Board Member Engagement Strategy. Board members can guide you on strategy, staffing, financing, legal issues, organizational design questions, and more. Engaged board members are instrumental advocates and ambassadors for your nonprofit organization. MORE
Digital Strategy is my passion, but less from the perspective of technology implementation and more from the perspective of embedding digital knowledge and literacy throughout an organization. As he picked up the perfect stones on his way into battle, David had a strategy. MORE
Web Content Strategy for Nonprofits — ADRP 2014 from Caryn Stein. Content Strategy Featured Implementation I liked these. And I could have spread them out, but what the hey, here they all are in one post for you. Happy perusing! The Convergence Imperative from Jason Falls. MORE
Burn It Down, Start From Scratch And Build a Social Media Strategy That Works. The key to success is to stop most of what today passes for social media strategy and rebuild social plans from the ground up: First, create and measure a new definition of WOM. MORE
Most CRM databases have the ability to track and store an enormous amount of data but unless you can link it to helping you in being strategic in segmenting out your database or implementing strategies then it is only taking up space. MORE
So the question becomes, where do you start—how do you implement digital strategies that are going to move the needle? We’re putting money behind our social models, exploring paid advertising, testing organic strategies versus. MORE
Nonprofit Marketing fundraising ideas Nonprofit Storytelling storytelling storytelling strategies The Storytelling Non-ProfitDoes your nonprofit have a plan for storytelling this year ? If you’re like most organizations, the answer is most likely no. The truth is that nonprofits are still not using storytelling as strategically as they could be. I hear from many of my clients and students that it “happens when it happens.” MORE
Nonprofit Fundraising Donor Relations end of year fundraising event fundraising fundraising tips giving nonprofit Strategy Tips year-end campaignThe next 100 days (give or take) will play a major role in the following 365 days to come. MORE
Although these strategies go far beyond a simple interoffice mailing, your effort will be rewarded with a successful campaign – most likely exceeding your expectations! Starting your own employee giving campaign is not for the faint of heart! MORE
Having worked in advocacy for the Association for nearly 8 years, Chris has seen a lot of what the nonprofit sector has to offer as far as technology, opportunity, and strategy. MORE
Online giving is growing exponentially year-over-year as younger donors become supporters and older donors adopt the easy-to-make-a-donation strategy. and Canada about their high-end donors and fundraising strategies focused on them. Enhancing Your Major Gift Strategy with Analytics. MORE
I recently attended an excellent webinar with Karen McGrane about Mobile Content Strategy. Author: Lacey Kruger. The funny thing is that there is actually no such thing! Karen’s talk encouraged us to think about content in a more holistic way. MORE
When you’re looking to launch a new outcomes-centered strategy , start with these three steps and sample scripts to ensure you’re heading in the right direction. . Vet your strategy with key grantee partners. . Can old tools support a new strategy? MORE
Content Marketing Email Marketing Interactive Mobile Online Fundraising Search Engine Optimization Social Media Web Design digital strategy Online marketingDo you ever feel like you’re approaching your digital marketing without a map? Welcome. Settle in and stay awhile. You’re in good company. MORE
With the right fundraising strategies, your small nonprofit can find donors who share your mission and want to form lasting partnerships with your organization. The post 5 Versatile Fundraising Strategies for Small Nonprofits appeared first on Nonprofit Hub. MORE
Most CRM databases have the ability to track and store an enormous amount of data but unless you can link it to helping you in being strategic in segmenting out your database or implementing strategies then it is only taking up space. MORE
Raising the voices of your constituents is the strategy to build all of your engagement tactics around. Sometimes, when we’re focused on the tactics of digital fundraising or communications, we can lose site of big trends which require a new strategic approach. MORE
In order to capitalize on critical moments and retain support beyond the news cycle, here are 4 key components your nonprofit marketing strategy must include: 1. Need a little help with your email acquisition strategies? MORE
Content strategy workshop for LACONI, an association of 150 Chicago-area libraries, given September 20, 2013. Comprehensive look at content strategy goals, opportunities, challenges, definitions, processes, elements for libraries today and in the future. MORE
It is important to understand that it is not enough to just have a content marketing strategy in place. Planning out an effective strategy that does both the jobs well can be difficult, and may not necessarily hit all the right chords amongst your consumers. MORE
Yet many organizations still lack a clear vision and strategy when it comes to technology. IT is techno-centric cost center IT is part of our organization’s growth strategy. MORE
They seek advice from experts who tell them that they need to “engage” more, or have more “engaging” content, or build more “engagement” strategies. If you follow all these tips, you should have a good strategy for “building engagement” on your nonprofit website. MORE
If so, then you probably already know that this means it is more important than ever to develop key strategies for prioritizing and keeping your best donors, reactivating those who lapsed, and acquiring donors who will not contribute to the “churn.” . MORE
Strategy Related Topics Connection Cafe
JANUARY 23, 2019
This brings us to perhaps the second greatest threat to communications — the belief that a communication strategy is complicated. As I see it, we have two options: we can continue to operate by the seat-of-our-pants, or we can learn to develop an uncomplicated communication strategy.
EveryAction
OCTOBER 21, 2014
I’ve read and written hundreds of nonprofit digital strategy documents. As a former consultant for the nonprofit space, “I need to create a digital strategy” was something that I heard almost daily. The problem is that you don’t need a digital strategy.
Connection Cafe
AUGUST 22, 2017
Digital Strategy is my passion, but less from the perspective of technology implementation and more from the perspective of embedding digital knowledge and literacy throughout an organization. As he picked up the perfect stones on his way into battle, David had a strategy.
Connection Cafe
MAY 1, 2019
Yet many organizations still lack a clear vision and strategy when it comes to technology. IT is techno-centric cost center IT is part of our organization’s growth strategy.
Connection Cafe
MAY 14, 2019
Having worked in advocacy for the Association for nearly 8 years, Chris has seen a lot of what the nonprofit sector has to offer as far as technology, opportunity, and strategy.
SocialFish
FEBRUARY 22, 2019
Burn It Down, Start From Scratch And Build a Social Media Strategy That Works. The key to success is to stop most of what today passes for social media strategy and rebuild social plans from the ground up: First, create and measure a new definition of WOM.
Connection Cafe
NOVEMBER 15, 2013
Most CRM databases have the ability to track and store an enormous amount of data but unless you can link it to helping you in being strategic in segmenting out your database or implementing strategies then it is only taking up space.
Connection Cafe
JULY 5, 2017
They seek advice from experts who tell them that they need to “engage” more, or have more “engaging” content, or build more “engagement” strategies. If you follow all these tips, you should have a good strategy for “building engagement” on your nonprofit website.
SocialFish
JUNE 4, 2014
deck on content strategy for associations from the awesome Hilary Marsh. Creating a great content strategy from Content Company. Content Strategy Featured Industry Insider Another MUST READ (must view??) ————-. photo credit ).
Connection Cafe
AUGUST 8, 2018
Although these strategies go far beyond a simple interoffice mailing, your effort will be rewarded with a successful campaign – most likely exceeding your expectations! Starting your own employee giving campaign is not for the faint of heart!
Connection Cafe
MAY 9, 2019
Listen in to hear what they have to say about how finance and development should work together, coordinating a revenue strategy that includes grants and fundraising, and strategies for fundraising an operating reserve. What do finance and development have in common?
SocialFish
APRIL 9, 2015
The strategy is for them to share their audiences. Taking this concept and applying it to your nonprofit’s Youtube subscriber strategy may just be the next step in video marketing amongst the industry. Content Strategy Featured From the Trenches Implementation By Matthew Yeoman.
Connection Cafe
APRIL 10, 2018
Attaining donors is complex and requires a diverse set of strategies, so you shouldn’t expect to attract philanthropists with the same tactics you employ for lower-level donors. Research each attendee to customize the cultivation strategy.
Connection Cafe
AUGUST 29, 2017
In order to capitalize on critical moments and retain support beyond the news cycle, here are 4 key components your nonprofit marketing strategy must include: 1. Need a little help with your email acquisition strategies?
Connection Cafe
SEPTEMBER 13, 2018
iii] So where does the truth lie for hospitals and health systems who are seeking to understand how much to invest in patient engagement strategies? All of the strategies noted above build trust in processes, in staff members, and in your institution.
Connection Cafe
OCTOBER 6, 2016
After organizational buy-in, segmentation, and testing, it’s time to map out your engagement strategy. Framework for Mapping Your Engagement Strategy: Mine the Data — Who has usually given by this time of year but hasn’t yet?
Connection Cafe
OCTOBER 12, 2017
Online giving is growing exponentially year-over-year as younger donors become supporters and older donors adopt the easy-to-make-a-donation strategy. and Canada about their high-end donors and fundraising strategies focused on them. Enhancing Your Major Gift Strategy with Analytics.
Connection Cafe
NOVEMBER 13, 2017
Raising the voices of your constituents is the strategy to build all of your engagement tactics around. Sometimes, when we’re focused on the tactics of digital fundraising or communications, we can lose site of big trends which require a new strategic approach.
SocialFish
JULY 16, 2013
This deck is a great primer by Bud Caddell on Digital Strategy and what a digital strategist (like me!) Digital Strategy 101 from Bud Caddell. Content Strategy Debunking the Hype From the Trenches
Connection Cafe
FEBRUARY 13, 2019
But how do you home in on the correct strategies during a time when donor behavior changes just as fast as the latest technology does? . Why a strong annual giving strategy ma tters. . on specific strategies, you can make targeted changes that will drastically impact?your
Connection Cafe
JULY 19, 2012
I recently attended an excellent webinar with Karen McGrane about Mobile Content Strategy. Author: Lacey Kruger. The funny thing is that there is actually no such thing! Karen’s talk encouraged us to think about content in a more holistic way.
Connection Cafe
JUNE 24, 2013
Of all the activities required to launch a nonprofit – writing bylaws, organizing the Board and various committees, completing the appropriate paperwork, getting positive cash flow – IT strategy and planning understandably fall pretty far down on the launch checklist.
SocialFish
SEPTEMBER 27, 2013
Content strategy workshop for LACONI, an association of 150 Chicago-area libraries, given September 20, 2013. Comprehensive look at content strategy goals, opportunities, challenges, definitions, processes, elements for libraries today and in the future.
NetWits
MARCH 26, 2013
Content Marketing Email Marketing Interactive Mobile Online Fundraising Search Engine Optimization Social Media Web Design digital strategy Online marketingDo you ever feel like you’re approaching your digital marketing without a map? Welcome. Settle in and stay awhile. You’re in good company.
Connection Cafe
SEPTEMBER 12, 2016
Nonprofit Fundraising Donor Relations end of year fundraising event fundraising fundraising tips giving nonprofit Strategy Tips year-end campaignThe next 100 days (give or take) will play a major role in the following 365 days to come.
Connection Cafe
SEPTEMBER 13, 2017
When you’re looking to launch a new outcomes-centered strategy , start with these three steps and sample scripts to ensure you’re heading in the right direction. . Vet your strategy with key grantee partners. . Can old tools support a new strategy?
Connection Cafe
JUNE 19, 2013
Most CRM databases have the ability to track and store an enormous amount of data but unless you can link it to helping you in being strategic in segmenting out your database or implementing strategies then it is only taking up space.
Connection Cafe
OCTOBER 21, 2013
Most CRM databases have the ability to track and store an enormous amount of data but unless you can link it to helping you in being strategic in segmenting out your database or implementing strategies then it is only taking up space.
NonProfit Hub
FEBRUARY 13, 2019
With the right fundraising strategies, your small nonprofit can find donors who share your mission and want to form lasting partnerships with your organization. The post 5 Versatile Fundraising Strategies for Small Nonprofits appeared first on Nonprofit Hub.
Connection Cafe
FEBRUARY 22, 2017
Nonprofit Marketing fundraising ideas Nonprofit Storytelling storytelling storytelling strategies The Storytelling Non-ProfitDoes your nonprofit have a plan for storytelling this year ? If you’re like most organizations, the answer is most likely no. The truth is that nonprofits are still not using storytelling as strategically as they could be. I hear from many of my clients and students that it “happens when it happens.”
SocialFish
DECEMBER 16, 2014
Web Content Strategy for Nonprofits — ADRP 2014 from Caryn Stein. Content Strategy Featured Implementation I liked these. And I could have spread them out, but what the hey, here they all are in one post for you. Happy perusing! The Convergence Imperative from Jason Falls.
Beth's Blog: How Nonprofits Can Use Social Media
JULY 31, 2017
Note from Beth: My colleagues at See3 had some fun using some of the ideas in The Happy Healthy Nonprofit and apply it to creating an organizational digital strategy. This post shares a useful exercise for your digital team to reflect on what not to do for your digital strategy!
SocialFish
SEPTEMBER 19, 2012
Questions like, “do we have a content strategy?” Veteran communicator Bob LeDrew has helped develop communications and content strategies for not-for-profits and associations. Key Takeaways: An overview of content strategy. When your content strategy is complete.
Connection Cafe
OCTOBER 29, 2012
In case you haven’t heard yet, Thanksgiving is earlier than normal this year, … Emerging Events Event Fundraising Peer-to-Peer Fundraising Social / Mobile #GivingTuesday #nptech event fundraising fundraising Non-Profit nonprofit social media Peer to Peer Fundraising Strategy
Connection Cafe
JULY 21, 2016
So the question becomes, where do you start—how do you implement digital strategies that are going to move the needle? We’re putting money behind our social models, exploring paid advertising, testing organic strategies versus.
SocialFish
SEPTEMBER 16, 2014
It is important to understand that it is not enough to just have a content marketing strategy in place. Planning out an effective strategy that does both the jobs well can be difficult, and may not necessarily hit all the right chords amongst your consumers.
Confessions of a Non-Profit Executive Director
MAY 20, 2019
All you need is a well-planned email marketing strategy that is implemented or integrated with your overall business marketing strategy. Email marketing can certainly complement and work well alongside with almost any other forms of internet marketing strategies.
Connection Cafe
NOVEMBER 20, 2017
This annual report is a P2P fundraiser’s data best friend and strategy companion. What you want to avoid is ending up with a list of 25 things you need to develop strategies around. Nonprofit Nonprofit Fundraising data p2p Peer to Peer Fundraising Strategy Tips
The Science Behind Engaging your Supporters
MAY 15, 2019
The donor category with the highest retention rates from last year were mid-level donors who gave between $250-499, so it is particularly important for nonprofits to develop strong, multi-channel strategies for retaining this group of supporters.
Connection Cafe
JULY 8, 2014
Russell’s role in projects ranges from new business development to content strategy to photography and video creation. . For many nonprofits, funding or writing a content strategy as an essential content marketing “first step” is a new or foreign concept.
Connection Cafe
APRIL 13, 2017
Building a Board Member Engagement Strategy. Board members can guide you on strategy, staffing, financing, legal issues, organizational design questions, and more. Engaged board members are instrumental advocates and ambassadors for your nonprofit organization.
Connection Cafe
AUGUST 19, 2016
Nonprofit Fundraising Content Creation Content strategy Facebook fundraising nonprofit nonprofit social media Peer to Peer Fundraising Strategy Twitter VideoWhat would you rather do: Watch Indiana Jones and the Temple of Doom in a movie theater, or flip through the storyboards? I know the storyboards seem pretty cool, but if you have to choose just one, you’d probably watch the movie.
Connection Cafe
MAY 13, 2019
If so, then you probably already know that this means it is more important than ever to develop key strategies for prioritizing and keeping your best donors, reactivating those who lapsed, and acquiring donors who will not contribute to the “churn.” .
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