It’s a new year and that means a new, comprehensive benchmark report on the performance of nonprofits using Luminate Online. The new Luminate Online Benchmark Report is a powerful asset that studies over 500 organizations and their online marketing and fundraising efforts. MORE

If you’re like most nonprofits and charitable organizations you’re seeing growth in online giving. How fast is your online giving growing? giving both show that online giving continues to grow approximately 7% year over year, while overall giving remains relatively flat, growing only 1-3% per year. So what’s driving this increase in online giving ? Have charities been able to learn from e-commerce sites like Amazon and Zappos to improve their online donor journey? MORE

The number of low-cost or free apps and online tools available to nonprofits today is astounding. Knowing basic HTML is a must-have skill for online marketers. The Internet Archive Wayback Machine is an online library of almost 500 billion screenshots of websites since 1996. MORE

Online fundraising garners millions in charitable giving for the nonprofit industry every year, but with so many options, it can be difficult to find the right online donation tools for your organization. DonateNow is a smart choice for nonprofits new to online fundraising. MORE

… Online Fundraising 2011 online Blackbaud Social FundraisingIs your nonprofit raising money on it’s website? I’m guessing the answer is yes. MORE

Online FundraisingWhat goes down must come up, right? MORE

Download the complete 2011 Online Fundraising Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Looking to help your organization get better at raising money online? MORE

Email Marketing Interactive cultivation fundraising Online marketing thank youAs a long-time LinkedIn member, their outreach continues to engage and delight me, while also going to the core of successful cultivation techniques: make your constituents feel special, understood and appreciated. MORE

Online fundraising continued its double-digit growth in 2013, retaining the mantle as the fastest growing fundraising channel, growing at 13.5% For many years now Blackbaud has published data on the most generous online giving cities in the United States. MORE

Online fundraising isn’t a fad. As a matter of fact, online fundraising accounts for seven-percent of total fundraising and has seen double-digit growth over the past four years. Online fundraising has also proven to be an extremely effective donors acquisition vehicle. MORE

Online fundraising isn’t a fad. As a matter of fact, online fundraising accounted for seven-percent of total fundraising in 2016. Online fundraising has also proven to be an extremely effective donors acquisition vehicle. MORE

Online giving for #GivingTuesday 2014 was up 36% compared to 2013. million in online donations on #GivingTuesday 2014. There was a 15% increase in the number of nonprofit organizations that processed an online donation on #GivingTuesday 2014 compared to 2013. MORE

Many nonprofits miss out on donations by not having the right online presence. To help you, Jasmine Marrow, the director of nonprofit strategy at GuideStar, the world’s largest database of nonprofit information, shows you five ways to reach donors online. Jasmine-Marrow online-presence online-profile Fundraising donations donors nonprofits MORE

I used to believe that online average gift size was a vanity metric. It made for interesting tweets and blog post headlines about online giving trends, but it wasn’t very useful. Over time I’ve learned to love the online average gift size metric. MORE

We recently released the most comprehensive analysis of online giving trends in the nonprofit sector. Here’s a few of the highlights … Key 2011 Online Giving Trends Include. Online giving up 13% year-over-year *. 2011 Online Giving Report. MORE

Download the complete 2011 Online Giving Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Want to learn more about online giving trends? MORE

The good news – at least for the more technologically savvy organizations – is creating vocal volunteers to advance your communication goals is easier than ever, thanks to the free tools available online. This is your group of potential online ambassadors. MORE

Online marketing is a many headed monster. The average marketer has to balance social, content, email, and other inbound marketing tactics. All while making sure to monitor the most effective, in order to constantly tailor their strategies to improve results quarter by quarter. MORE

The top three causes supported by liberal-leaning online donors are human and civil rights, animals, and children and youth. The top three causes supported by conservative-leaning online donors are religious services and faith, children and youth, and human services. MORE

If you want more donors , your online donor acquisition strategy should include a little selling. Online fundraising is no different. Think about how you could use these kinds of online fundraising tools to inspire more giving. MORE

New data from Target Analytics , a division of Blackbaud, reveals key insights into online and offline donors. The findings are based on analysis of online and offline giving data from sixteen large national nonprofits in the United States during 2016 and represents more than 6.5 MORE

to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. Online acquired donors are significantly younger, more affluent, and more generous than their offline counterparts. MORE

When writing and designing content keep those five words at the forefront of your mind and work towards having those five words become synonymous with your online brand. Direct asks and calls-to-action are powerful online, but only in moderation and when balanced with storytelling. MORE

By now you’ve probably heard—online is a thing. In the recent 2015 Charitable Giving Report by Blackbaud, the numbers reveal that, while overall giving in the United States went up by 1.6%, online grew by 9.2% It’s a big thing. As consumers, we are always connected. MORE

Online giving continues to rise due to its simplicity, convenience and consumer behavior. Accessibility is cited as a primary reason online giving increased 12 percent in December 2016, according to Blackbaud’s Charitable Giving Report. Set Online Giving Levels. MORE

Blackbaud’s annual Online Benchmark report was released earlier this month at #bbcon and the results speak largely to a positive outlook for nonprofit fundraising. . Total online fundraising is up 8% YOY, with double digit growth in both repeat and sustained giving. Great news here but nothing particularly revelatory as most of us would have predicted strong growth for online fundraising in general and continued success of sustained giving campaigns. MORE

It gave their online giving an extra boost, supplementing their email and direct mail campaigns. To increase online giving, nonprofits often crank up their number of fundraising emails. So while email remains a strong generator of online gifts, other channels need to be maximized. MORE

Obtaining online reviews as a B2B industry or organization is not quite as easy or common as it is for your typical B2C business. Especially for those businesses who engage their audience or consumers through social media, online reviews can be fairly easy to acquire. MORE

It’s not always pleasant to hear what your partners and competitors are saying about your organization online. Implementation buzzsumo google alerts monitor online social mention MORE

to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. Online donor solicitations are powerful. The Surprising Truth About Online Donors. The Long-Term Value of Online Donors. MORE

The release of the 9 th Luminate Online Benchmark Report is an opportunity for nonprofits to take stock of how the nonprofit sector is performing online, and what recent trends tell us about donor and giving behavior. Are you asking existing online donors for the right amount of money? MORE

million donors through the foundations’ s online fundraising campaign. The 2014 online giving campaign just wrapped up and there are plenty of lessons that other nonprofits can learn from Wikipedia. Every year, Wikipedia runs a fundraising campaign to support its operations. MORE

More and more nonprofit donations take place in today’s digital landscape, but how can nonprofits ensure their online storefront is not only open for business, but optimized for donations? Online Fundraising Online Marketing Lead Generation MORE

A few months ago we published the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report and yesterday we released the 2011 Online Giving Report. In fact, the dominate giving channel for new donors 64 years old and younger is online. MORE

Online marketing can take many forms. How are you highlighting your nonprofit’s impact online? One of the biggest opportunities to engage users online is to allow them to interact with your website in order to see and feel your mission’s impact. MORE

Note from Beth: Mitch Arnowitz and I recently participated in an online discussion at Venture Philanthropy Partners/Leap of Reason about creating a community of practice for continuous improvement and high performance in the nonprofit sector. Flickr Photo BirkgetKing. MORE

Overall charitable giving increased 1% in 2016 and online giving was up 7.9% The report also includes online giving data from 5,210 nonprofits representing $2.6 billion in online fundraising from 2016. Online giving grew 7.9% Online donations were 7.2% MORE

The attention around #GivingTuesday 2015 reached record levels and online giving grew 52% compared to 2014. million in online donations on #GivingTuesday 2015 and this surpassed all prior years since the movement began in 2012. MORE

Blackbaud released its 2011 Online Giving report today. The report combines findings from The Blackbaud Index of Online Giving with additional multi-year giving data to provide the most comprehensive analysis of online giving trends in the nonprofit sector. MORE

How do organizations track the impact of their online communities? To get answers to these critical questions, Leader Networks conducted a survey of nearly 300 marketing and community leaders that resulted in The Business Impact of Online Communities Study. MORE

Download the complete 2011 Online Fundraising Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Online donors contributed significant amounts, too. MORE

As a nonprofit focused on fundraising, you’ve likely started making resolutions … Interactive Online Fundraising Web Design #nptech fundraising online giving web design websitesIt’s 2013. MORE

When asked by organizations whether their online fundraising programs should focus on donor acquisition or donor retention, I say, “Yes.”. Total online revenue from first-time donors in the 2016 report was just about even, down 1%, at $206,619. MORE