The Case for Cause Marketing

Connection Cafe

The below is an excerpt from a new eBook from Blackbaud, The Case for Cause Marketing. Who needs a seat at the table to build a successful cause marketing program? Who should be part of a company’s cause marketing task force?

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Reactions from Cause Camp 2019

NonProfit Hub

Cause Camp 2019 is a wrap! We interviewed each Cause Camp presenter and sent an anonymous survey to all attendees, whether they were physically present or joining us online. ” There are a number of things that differentiate Cause Camp from other nonprofit conferences.

Cause Camp 2020 Speaker Lineup

NonProfit Hub

Cause Camp 2020 is going to feature next level content. Cause Camp 2020 Host. Through speaking, training, and consulting, she shows social purpose organizations how to use social media and storytelling to build communities, showcase impact, and advance their causes.

Introducing: Cause Camp 2019 Speaker Lineup

NonProfit Hub

Cause Camp is just a couple of months away, and we want to introduce you to the unprecedented thought leaders who will be educating and inspiring you along the way. Without further ado, your Cause Camp 2019 speakers and the topics they’ll be presenting in March! Cause Camp Featured

For Sale for a Cause: Greenleaf

Judi Sohn

If you want background on what I’m doing this year, read this post first. No doubt, this was one of my favorite projects to date. The yarn and pattern worked together beautifully. The pattern is Greenleaf by Anna Victoria. The yarn is Twister Fiber Art Arial Evolution in the Mirage colorway.

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Share Stories to Further Your Cause

NonProfit Hub

However worthy your cause, sometimes it can be hard to measure your day-to-day progress. If you’re having trouble getting momentum behind your cause, try to share stories. First and foremost, storytelling is the easiest way to create personal appeal for your cause.

For sale for a cause: Peony

Judi Sohn

Don’t forget to mention the cause that you’d like the money to go towards! For more detail on what I’m doing this year, read this post first. If you get into lace knitting, sooner or later you have to try a Herbert Niebling.

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For Sale For a Cause: Four Seasons

Judi Sohn

My 3rd shawl completed in 2018 is ready to go to a good home and support a great cause of your choice. I’d be honored to send it to you for a minimum of $75 which I’ll donate to the nonprofit organization of your choice and have my company match (progressive causes preferred).

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Genevieve Piturro Cause Camp 2020: The I in INSPIRATION

NonProfit Hub

The post Genevieve Piturro Cause Camp 2020: The I in INSPIRATION appeared first on Nonprofit Hub. Cause Camp FeaturedInspiration is one of the most humbling feelings we humans can experience.

Takeaways from Cause Camp 2018

NonProfit Hub

Yet another Cause Camp is officially in the books. If you were unable to attend, or if you want to relive some of the magic, we’ve compiled our top takeaways from Cause Camp 2018. The overhead myth was once again a big topic at Cause Camp. Cause Camp Featured

Leveraging Crowdfunding Technology for Cause Marketing

Connection Cafe

The message was clear: to survive in business in the 21st century businesses must strive to connect cause, meaning and purpose. Cone Communications found that more than 9 in 10 millennials are willing to switch brands if the new one is associated with a cause.

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For sale for a cause: Autumn Adagio

Judi Sohn

Would you like to buy this shawl in exchange for a donation to your favorite hopefully-progressive cause? If you want the background on what I’m doing, read this post first.

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For sale for a cause: Elven Princess

Judi Sohn

For background on what I’m doing this year, read this post first. This one will be one of the hardest to give up, but I will to support a great organization. If you’re interested, leave a bid in the comments and I’m starting this one at $125.

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For sale for a cause: Sundance

Judi Sohn

For more on what I’m doing this year, read this post first. After I finished Elven Princess on a Sunday afternoon, I didn’t have time to block it so I started on the next shawl right away. Sundance is a smaller shawl by Anna Victoria.

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Your Cause Camp 2018 Lineup is Here

NonProfit Hub

We’re beyond excited to share the speaker lineup for Cause Camp 2018 , held on March 26th and 27th in Lincoln, Nebraska. To stay in the loop with all things Cause Camp, check out our newly launched Twitter page, or subscribe to the newsletter on Cause Camp’s homepage.

For Sale for a Cause: Windflower

Judi Sohn

If you want the background on what I’m doing, read this post first. . Okay, let’s see if this grand experiment will work. I’m offering up for sale a shawl I finished on January 16, 2018. It’s a pattern from Russian designer Alla Borisova. It’s a triangular shawl about 70″ at its longest length and 50″ at the sides. The yarn is Manos del Uruguay Fino, 70% merino wool, 30% silk. Loved working with it. And I love the story of this yarn company.

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Turning Pain into Gain for a Cause

Connection Cafe

The runner or walker or biker becomes a means to the end of raising the profile and funding for that cause. The individual is their cause. When we ask people to sponsor a team for a walk or run , we want them to make a connection with a mission.

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How Ideology Affects Which Causes Donors Support

Nonprofit Tech for Good

According to the 2017 Global Trends in Giving Report , a donor’s ideology has more impact upon which causes and types of nonprofits they support than gender or age. Giving to children and youth, however, is a cause that unites all donors regardless of ideology.

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2018 Cause Awareness & Giving Day Calendar

Nonprofit Tech for Good

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. The real-time, in-the-moment nature of cause awareness and giving days can inspire donors to give provided that your nonprofit knows how to promote the days effectively.

Cause Awareness & Giving Day Campaigns for Nonprofits

Nonprofit Tech for Good

The rise of social media has also given rise to online giving on cause awareness and giving days. To help your nonprofit prepare and launch a successful cause awareness day and/or giving day online campaign, this webinar was presented on November 14 to more than one thousand nonprofit staff.

2014 Cause Awareness Days

Nonprofit Tech for Good

Launching online fundraising campaigns around cause awareness days is good strategy.

Birthday Cause Wrapped Up

Amy Sample Ward

THANK YOU to all of you who donated and supported my Birthday Cause ; it means SO much to me! I first talked about the Birthday Cause application on Facebook in December when I set it up for my birthday. Causes’ Birthday Cause application does just that when you set it up.

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My Birthday Cause: Free Geek!

Amy Sample Ward

I have a birthday coming up and over the weekend I received an email from Causes, the social change application in Facebook. Instead of just writing on your wall, or giving you something you don’t need, what if they had a chance to help a cause you believe in?

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Leveraging Crowdfunding Technology for Cause Marketing

Connection Cafe

The message was clear: to survive in business in the 21st century businesses must strive to connect cause, meaning and purpose. Cone Communications found that more than 9 in 10 millennials are willing to switch brands if the new one is associated with a cause.

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#BrandsConf – Humanization of Causes

Amy Sample Ward

2010 presentation 140conf brandsconf causesDate : December 2nd, 2010. Location : NY, NY, USA. Topic : The Changing Face of Nonprofits. Description : Nonprofits, just like businesses and other enterprises, have seen a dramatic impact from the increased use of social media. I’m not talking about more or less fundraising dollars, or new programs – I’m talking about the way social media uses, relies on even, a human face of organizations.

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Social Media’s Impact on Cause Marketing with Chris Noble

NetWits

Back in March of this year at SXSW I got the chance to spend a few minutes with Chris Noble the “Voltaire&# [ according to him ] of cause marketing. How have you seen social meidia used in the cause marketing world?

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2019 Cause Awareness & Giving Day Calendar for Nonprofits

Nonprofit Tech for Good

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. The real-time, in-the-moment nature of cause awareness and giving days can inspire donors to give provided that your nonprofit knows how to promote the days effectively.

For Sale for a Cause: Forest Nymph

Judi Sohn

For an update of what I’m doing this year, read this post. I’m pleased to say that because I teased this one out on Facebook first, it already has a bid of $400! If this bid survives, the funds will go to Everytown for Gun Safety. If you would like to place a higher bid, you have until March 5th to leave a comment. The pattern is ‘Forest Nymph,’ another beautiful design by Alla Borisova.

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Why Cause Camp is Right for You (And Everyone Else)

NonProfit Hub

Cause Camp is different from your run-of-the-mill conference, but you already know that. What you might not know is what makes it so different, and why Cause Camp is a conference for everyone , whether you work for a nonprofit or not. Cause Camp Featured

2016 Cause Awareness & Giving Day Calendar

Nonprofit Tech for Good

Cause awareness and giving days can be very powerful for online fundraising. Facebook Twitter Google Plus LinkedIn Mobile Media Fundraising Social Media YouTube Giving Days Cause Awareness Days

Social Media, Causes, Politics & Millennials: How Online Cause Engagement Changes in an Election Year

Connection Cafe

This study also examines millennials’ interest and activation in specific causes that may be differentiated by their support of a particular political party.

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What if everyone had one cause they dedicated themselves to?

VolunteerMark

Now that we''ve spent the last few weeks chatting about ways to recruit long-term volunteers, let''s talk about the ''why''. Why is this important? Why should we prioritize long-term over short-term volunteers (in most cases)? How can this show volunteers how they can change the world?

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2017 Cause Awareness & Giving Day Calendar

Nonprofit Tech for Good

Cause awareness and giving days can be very powerful themes upon which to craft and launch online fundraising campaigns.

How to Promote a Cause on Facebook

SocialFish

Pushing a more socialized agenda by allowing for greater user participation is doing wonders for cause promotion, in particular. How To Promote Your Cause By Establishing A Brand. Update often, and with plenty of detail to show the impact or the need for the cause.

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Why the Cause Needs to Match Your Cause Marketing Efforts

John Haydon

However, another way that companies can become more socially responsible is via cause marketing, which is […]. The post Why the Cause Needs to Match Your Cause Marketing Efforts appeared first on John Haydon. Cause Marketing

How to Make People Believe in Your Cause

NonProfit Hub

Nonprofit professionals may not be asking for million-dollar investments from the likes of Mark Cuban, but they’re still on a mission to convince the community that their cause is worth something. If you can find that unoccupied niche for your cause, that’s great!

4 Reasons Why Cause Camp Isn’t Your Average Nonprofit Conference

NonProfit Hub

Cause Camp 2019 is just one month away! It’s about something deeper—it’s about you and your organization, and your Cause Camp experience informs every decision we make. We think these four things elevate Cause Camp above the rest of the nonprofit conferences out there. Cause Camp provides ample opportunity to network and form relationships with other nonprofit professionals and thought leaders. Cause Camp Featured

Passing the Word: Getting Supporters to Share your Cause

Byte Technology

However, it’s important to first be honest: in today’s go-go world, it’s difficult for even the most cause-dedicated people to find the time to fully immerse themselves in a charity they’re passionate about.

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4 Ways to Use Facebook to Engage Millennials in Your Cause

Connection Cafe

That’s millions of us becoming more established in our careers with greater means to give generously to causes. As the first generation to grow up with modern technology so easily at our fingertips, Millennials have reengineered the way information is delivered and consumed.

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3 Inefficiencies that Cause Frustration

Vertex Systems

These inefficiencies can cause frustration and double work. There are multiple inefficiencies that exist that afflict some agencies. This ultimately leads to less services delivered and less hours billed for services authorized.

Choosing the Perfect Cause for Your Business Giving

Connection Cafe

They have connections to people, places and causes that develop naturally. Let’s face it, deciding how your business should give can be hard. Which nonprofit is the best one to support? How do you pick one over the other?

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10 top tools for cause campaigns

AFP Blog

10 top tools for cause campaigns

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Mark Your Calendars! 2015 Cause Awareness Days

Nonprofit Tech for Good

Social network communities are highly responsive to giving and promoting your nonprofit on cause awareness days provided that your nonprofit prepares at least one month in advance.