Bridging the Gap: Aligning Annual Campaigns With Major Gifts
NonProfit PRO
JULY 24, 2024
Nonprofits must harmonize fundraising strategies to successfully manage annual campaigns and major gifts. Here’s a practical approach.
This site uses cookies to improve your experience. By viewing our content, you are accepting the use of cookies. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country we will assume you are from the United States. View our privacy policy and terms of use.
NonProfit PRO
JULY 23, 2024
Annual campaigns and major gift fundraising both rely on building relationships with donors. Here's the distinction between the two.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Association Analytics
JUNE 25, 2024
Five Types of Membership Campaigns When communicating with members you’re trying to build a rapport with them throughout the year, nurturing that relationship before you actually go in and ask for a renewal or membership relationship. Segmentation Proper segmentation can significantly enhance the effectiveness of renewal campaigns.
NonProfit PRO
NOVEMBER 7, 2023
Daffy.org launched Daffy Campaigns, a giving solution that helps anyone raise money for the charities and causes they care about. Whether you’re fundraising for a global charity or a school booster program, Daffy Campaigns supports fundraising for nearly any nonprofit.
NonProfit PRO
OCTOBER 5, 2023
As four out of five nonprofits now either have a text messaging program or are planning to start one, some nonprofits will add text messaging to their year-end campaign for the first time this year. Here are some tips on how to integrate text messaging into your omnichannel campaign.
NonProfit PRO
JANUARY 30, 2023
If you’re planning a capital campaign, or perhaps in the midst of the long quiet phase slog, challenge gifts are the perfect way to reenergize your community of stakeholders and donors.
NonProfit PRO
APRIL 16, 2024
Free Guide to 15 Games for Fundraising Campaigns.
NonProfit PRO
JUNE 5, 2023
Effectively incorporating capital campaigns into your general marketing campaigns can inspire donors to contribute not only to specific projects but also to the overall mission of your organization. Let’s explore strategies to integrate this approach into your fundraising.
NonProfit PRO
AUGUST 8, 2023
With that in mind, it’s time to lay out your strategy for your direct mail campaigns to increase your donations. As we move into the last five months of the year, nonprofits are gearing up for a busy fall and winter fundraising season.
NonProfit PRO
JULY 13, 2022
A capital campaign is the easy answer, but there are other ways of accomplishing the goals you seek to achieve. As nonprofits need to be good stewards of the funds from their donors, consulting companies also must do the same with the resources of their clients.
NonProfit PRO
APRIL 26, 2024
Join us on April 30th at 3:30pm EST for an exclusive panel conversation with nonprofit leaders who have achieved remarkable campaign, event, and fundraising success. Don't miss out on this transformative journey, register now!
Nonprofit Tech for Good
OCTOBER 15, 2022
Your year-end fundraising campaigns should show your donors what you’ve accomplished together over the past year, and invite them to give toward an even brighter future. Done well, your year-end campaigns (print, email, and social media) will inspire donors to give generously at year’s end and throughout the year after.
EveryAction
JULY 12, 2023
It’s the middle of the year, and although many of you still haven’t even taken summer vacation, the time has arrived to begin planning for your 2024 state legislative campaigns. He’s right: Effective grassroots is a yearlong commitment to engaging volunteers so they are primed for action at just the right moments in your campaign.
NonProfit PRO
APRIL 18, 2023
Managing successful paid advertising campaigns with tight budgets and limited resources can be challenging. Fortunately, there are several platforms with programs that offer exclusive resources to nonprofit organizations to help them further their mission.
NonProfit PRO
APRIL 19, 2024
Join us on April 30th at 3:30pm EST for an exclusive panel conversation with nonprofit leaders who have achieved remarkable campaign, event, and fundraising success. Don't miss out on this transformative journey, register now!
NonProfit PRO
AUGUST 4, 2023
Large-scale direct mail campaigns are often based around postal discounts to lower rising postal costs, but there are so many other innovations that may be worth your consideration to improve your organization’s direct mail campaigns’ revenue. Here’s a look at some of those direct mail innovations.
NonProfit PRO
AUGUST 11, 2022
While multichannel is reaching an audience through multiple channels, an omnichannel campaign takes it a step further and connects all of those channels to create a singular experience.
frontstream
JUNE 17, 2024
As we enter the second half of 2024, there are many important events and campaigns to keep an eye on. If you’re a nonprofit planning a fundraising event , you're surely scouring your calendar for the perfect dates that align with the message of your cause and, in turn, ensure higher supporter turnout.
NonProfit PRO
SEPTEMBER 19, 2022
Here are three ways you can ensure a successful year-end campaign. Giving Tuesday officially launches the end-of-year giving, and is a great opportunity to connect with current and potential constituents to keep your cause top-of-mind during the season of philanthropy.
NonProfit PRO
MAY 15, 2023
During this webinar we’ll cover how to craft a successful communication strategy for major giving campaigns. Chad Paris of ParisLeaf and Ben Miller, SVP of Data Science & Analytics at Bonterra, will provide insights into messaging, materials, partners, and tools needed during each phase of the campaign.
Big Duck
JULY 17, 2024
Discover how aligning your vision with staff and board members leads to success in your branding and capital campaign efforts.
NonProfit PRO
JANUARY 24, 2022
Capital campaigns have some inherent risk, but there are plenty of ways to reduce risk and boost your chances for success. Here are two top strategies.
Nonprofit Tech for Good
SEPTEMBER 17, 2023
What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. We recommend running your campaign for at least a week to get sufficient data before analyzing performance. Pretty cool, huh? 4) Cost / Conv.
NonProfit PRO
OCTOBER 14, 2021
To help you prepare for your next GivingTuesday campaign, we’ve compiled this list of free campaign templates, tips, and resources. GivingTuesday is the biggest day in nonprofit fundraising. Are you ready for it? Unlock the power of your donors’ generosity. Download now.
NonProfit PRO
SEPTEMBER 20, 2021
Though the campaign goal was met, it will continue raising money through February 2022. Inspiration4 returned from orbit Saturday, raising millions for St. Jude Children’s Research Hospital in the process.
NonProfit PRO
JUNE 9, 2023
Here’s how The Salvation Army has innovated its fundraising efforts, including adding digital payment options to its iconic year-end red kettle campaign.
NonProfit PRO
MARCH 10, 2022
As I reflect on the successes of our campaign — my first as Healing Transitions’ executive director and the organization’s third in its history — I’d like to share several lessons I learned that may help you as you consider leading your organization into a major fundraising campaign.
NonProfit PRO
APRIL 12, 2023
With data from nearly 1,500 nonprofits, nonprofit software provider Neon One has evaluated more than 37,000 email campaigns totaling more than 157 million individual emails for “The Nonprofit Email Report.” The new report provides a look at nonprofit email benchmarks for both large and small organizations.
Nonprofit Tech for Good
AUGUST 13, 2021
We’ve created a 6-week plan to help you run a powerhouse campaign that increases reach and giving. You’ll learn: – A 6-week plan for before, during and after your #GivingTuesday campaign. – Setup and promotional essentials that save time and effort.
Nonprofit Tech for Good
MAY 16, 2021
A fundraising campaign soft launch—the release of your campaign to a limited audience prior to the general public—allows your organization to establish early momentum on your campaign. Email #1: Introduce the Campaign. Make it clear what need your campaign is addressing and why it matters to your donors.
NonProfit PRO
MAY 13, 2021
Are you planning or considering a capital campaign for your nonprofit? Use these consultant-approved strategies to maximize your campaign’s chances of success.
Nonprofit Tech for Good
JUNE 20, 2022
Official Rules: Your sweepstakes must have official rules that detail the terms of the campaign. Our all-in-one fundraising and events platform and ready-made campaign templates make setting up your sweepstakes fundraiser a snap. In the ease-of-use department, a sweepstakes campaign definitely comes out on top.
NonProfit PRO
NOVEMBER 28, 2022
One of the strongest indicators of whether a capital campaign to fund a large project will be successful is the nonprofit organization’s history of successful annual fundraising.
NonProfit PRO
JULY 24, 2023
GiveCentral will launch its 20 for 20 Campaign to help nonprofits increase their engagement and giving by 20% in 20 weeks beginning Q4, where the most charitable giving happens. The campaign will capitalize on giving strategies around calendar events, holidays, and social media holidays in Q4.
The Sponsorship Collective
JULY 24, 2024
These cause marketing campaigns typically involve a cashier asking customers for a donation for a specific cause at checkout. Often, paper “pinups” accompany these types of cause marketing campaigns, marking each customer’s donation […]
Nonprofit Tech for Good
SEPTEMBER 27, 2020
Below are simple, yet often overlooked, social media tips to help your nonprofit’s campaign get noticed this #GivingTuesday. This helps spread awareness of your #GivingTuesday campaign to all visitors. Regularly updating your cover photos can help alert followers for specific campaigns like #GivingTuesday. and ask them to give.
NonProfit PRO
JULY 19, 2022
The likelihood of success for your campaign can be attributed to the list used, the offer made, and your creative choices. Here are some best practices you can use to expand your creative choices and optimize your chances for success.
Big Duck
JULY 3, 2024
Fundraising campaign planning is crucial for nonprofit leaders. Learn to lead the process with six expert tips and tactics.
Expert insights. Personalized for you.
We have resent the email to
Are you sure you want to cancel your subscriptions?
Let's personalize your content