INDUSTRY INSIGHTS YOUR PEERS ARE READING
deck on content strategy for associations from the awesome Hilary Marsh. Creating a great content strategy from Content Company. Content Strategy Featured Industry Insider Another MUST READ (must view??) MORE
So when Scoop.it , a new content curation platform, hit the web recently, the #CommBuild network seemed like the perfect place to try it out. positions every user as a content curator. You can “scoop” content (add it to your topic page) from the Scoop.it MORE
Nonprofit marketers are doing more with content marketing – and feeling more confident about their effectiveness. In fact, sixty-six percent of nonprofits are focused on becoming better storytellers and sixty-three percent are working on creating better visual content. MORE
More than two years ago, when I wrote about why I thought content marketing doesn’t work for associations , I figured it was a benign enough topic. Literally being laughed at for being stupid and knowing nothing about content marketing or associations…or pretty much anything. MORE
Quoth this post : “The power of content for SEO is clear, as 92 percent of marketers cite content creation as effective for search engine optimization. Web pages are the leading content for SEO gains, cited as “very effective” by 50 percent of marketers. MORE
“When content becomes an ingrained part of an organization’s culture, content strategy functions like a well-oiled engine, producing, circulating, and begetting content, creating numerous efficiencies in the process. Content Strategy MORE
I get excited when I see content from nonprofits. Bonus : T his type of spotlight content can boost volunteer and staff recruitment as in this Habitat for Humanity video posted on F acebook : . Curated Content : . MORE
But content marketing is a new phenomenon. John Deere released it’s magazine, The Furrow , in 1895, which is heralded as one of the first content marketing efforts by any organization or corporation in history. Sixty-one percent of nonprofit marketers use content marketing. MORE
What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. Content curators have integrated this skill into their daily routine. Content MORE
Content marketing is constantly transforming the information we produce and consume. Putting out content, however, does not automatically lead to more money for your business. The post 5 Content Marketing Tips That Yield Donors appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. General content marketing data database donation donations donors nonprofit nonprofit technology nonprofits npTech social media technology MORE
Content marketing isn’t a widely used term in the not for profit world. On the other hand, nonprofits produce and use content all the time in order to connect with their supporters! Blackbaud Partners with The Content Marketing Institute (CMI). This year we’ll be producing the second edition of the annual report – Nonprofit Content Marketing: 2014 Benchmarks, Budgets, and Trends ! Why do we Need Nonprofit Content Marketing Research? MORE
Content Planning Beyond Just Website Design and SEO. Because of this, there can be more of a struggle to produce engaging content on a regular basis. Content marketing is the peas to your website design carrots. 92 percent of nonprofits utilize content marketing. MORE
For many nonprofits, writing new online content can be a huge burden. With User-Generated Content, you can actually rely on your constituents for some of that writing. The most simple and ubiquitous form of User-Generated Content is a Comments space. MORE
“ Content marketing” is a buzzword of sorts. But, in reality, content marketing has been around since at least 1895 when John Deere launched a magazine titled “The Furrow”, providing information to farmers on how to become more profitable. The point is that despite content marketing having been in use for over a century it’s just now becoming a hot topic – one that’s insisting marketers take notice. What is Content Marketing? Is content important? MORE
In a world where everyone is their own publisher on social media, the conventional wisdom that “content is king” is simply incomplete. That is why social media content analysis is important to any campaign. Social Listening and Social Media Content Analysis. Using social media to understand how people think about an issue takes two basic forms: social listening and social media content analysis. Your Audience’s Content is King. Content is indeed king. MORE
Starting from 1999, FusionSpark Media has produced a wide range of content initiatives for nonprofit and government agencies in the topic areas of environment, sustainability and health. That’s also the bad news, if there isn’t a written content strategy in place. MORE
Unless you’ve been living under a rock with no Internet, you realize that the amount of video content on social media has skyrocketed over the past few years. Here are just a few stats about video content : 1/3 of all online activity is spent watching videos. More video content is uploaded in 30 days than the major TV networks have created in the past 30 years. But why is video content so compelling? MORE
What is a Content Model? Content Modeling is a hot topic in the Information Architecture community these days. A content model is a document defining the structure of each content type within a CMS , or Content Management System. Why do I need a Content Model? MORE
Questions like, “do we have a content strategy?” If there’s one thing that associations and nonprofits have in abundance, it’s content. We’re buried in content. Key Takeaways: An overview of content strategy. The role of quality control in content development. MORE
We’ve been receiving a number of inquiries about our content creation process at Nonprofit Hub, so we thought we’d share some of our expertise. Nowadays, content—stories, pictures, graphics, even music—is at the center of nearly every organization’s marketing strategy, so it’s important that you do it right. Nonprofit Hub’s content team is small but mighty—just a handful of writers and designers are in charge of all the content you see throughout our website and publications. MORE
——————– Given the number of public relations firms with their feet in social media and digital marketing, one would think more organizations could demonstrate content creation restraint. The alternative is to modify the content mix. MORE
Nonprofits across the board are putting a greater emphasis on their content marketing efforts. Content marketing in a nutshell is just that. Offering content and information to a demographic or community while asking for nothing in return. Image courtesy of lmsShortSales. MORE
Set your goals, and create your content accordingly. Your first step is to decide what you want your content to accomplish. The tone, format, and focus of your content will differ depending on those goals. Guest post from Georgia Silver, Consumer Marketing Manager, everydayhero. MORE
My last post was a quick introduction to Mobile Content Strategy. It really just … Content Marketing Mobile Web Design CMS content management Content strategy mobile design mobile devices responsive design MORE
Web Content Strategy for Nonprofits — ADRP 2014 from Caryn Stein. Managing the politics of content from Content Company. Content Strategy Featured Implementation I liked these. And I could have spread them out, but what the hey, here they all are in one post for you. MORE
Create content that your target audience cares about, and can use in their every day life. Nonprofits everywhere understand the importance of content marketing, but content marketing can be harder than it seems. that’s been stocked with content. MORE
Yesterday we talked about the importance of content marketing for nonprofits. Create content that attracts the audience you’re targeting with the goal of getting them to interact with you. Here are 5 nonprofit content marketing examples. MORE
Content Marketing takes lethal generosity if you want to succeed. If you’re a nonprofit thinking about content marketing then put the “ Lethal Generosity ” concept into your plans. First , understand the challenges of content marketing for nonprofits. MORE
Content’s role in nonprofit marketing grows by the hour. So, as your organization works to create content that invites and inspires, it’s important to ensure everything is created with your audience in mind. MORE
You know what content generated the most clicks on our web site? It was an important piece of content, and we were glad it was there for those who needed it during a clear time of need. Nonprofit Marketing Content marketing Nonprofit Storytelling Social Media storytelling MORE
Visual content marketing cheat sheet from Tinu Abayomi-Paul. The post Visual Content Marketing Cheat Sheet appeared first on SocialFish. Content Strategy Cool Social Tools Ok this one is awesome. Thanks Tinu Abayomi-Paul ! MORE
Tech4Good Denver hosted an excellent and extremely informative group panel who shared true and tested content strategies when designing or managing your nonprofit’s website. Remember, creating the most valuable website content takes time. MORE
Everybody has an opinion, but renowned content marketing experts David Beebe and Adele Cehrs are different. A master storyteller, Beebe established Marriott as the largest producer of travel lifestyle content in the world. Content Strategy Featured MORE
Content marketing isn’t a widely used term in the nonprofit and charity world. Kivi Leroux Miller is out there evangelizing content marketing. I’ve shared some thoughts here on npENGAGE as well as other publications about how nonprofits are doing content marketing. MORE
It’s no secret that content is king when it comes to engaging and delighting donors and members alike. But did you know that writing content for donor intent can be used to target people ready to donate online content can also be used to target donor intent? MORE
In a previous post , we talked about why your nonprofit had to start actively engaging in content marketing. Strategies to ensure your nonprofit’s content marketing campaigns were not only effective and efficient, but successful and delivered on all those great benefits. MORE
I recently attended an excellent webinar with Karen McGrane about Mobile Content Strategy. Karen’s talk encouraged us to think about content in a more holistic way. Author: Lacey Kruger. The funny thing is that there is actually no such thing! MORE
Over the past few years, we’ve witnessed a surge in content marketing in the nonprofit world. Organizations are producing and using more content content than ever to connect with and engage supporters! But what makes for a successful content marketing plan? MORE
It got me thinking about how content is used by nonprofits to help them connect with the right audience online. In essence, Joe points out the fact that great content is the tool that moves hearts and inspire action online. What’s content marketing? MORE
Content strategy workshop for LACONI, an association of 150 Chicago-area libraries, given September 20, 2013. Comprehensive look at content strategy goals, opportunities, challenges, definitions, processes, elements for libraries today and in the future. MORE
Content strategy in a content economy from Rahel Anne Bailie. Contact us for help with your content strategy. Content Strategy Debunking the Hype From the Trenches Mobile Social, In Theory Are you ready? MORE
You may remember the fabulous Amy Vernon presenting this content for one of our hottest webinars in the past. Creating Content (That Works) from Amy Vernon. Content Strategy MORE
It is important to understand that it is not enough to just have a content marketing strategy in place. There is a spectrum of factors that contribute towards making your content marketing strategy a success instead of a complete flop. Taking your content marketing team too lightly. MORE
This is the first in a series of posts with great advice about content marketing. Generating content can be an arduous task. Marketing in today’s world presents more challenges than ever before because people expect great content – where they want it and when they need it. MORE
Content Related Topics Connection Cafe
JULY 18, 2013
Content marketing isn’t a widely used term in the nonprofit and charity world. Kivi Leroux Miller is out there evangelizing content marketing. I’ve shared some thoughts here on npENGAGE as well as other publications about how nonprofits are doing content marketing.
Connection Cafe
MARCH 20, 2015
You know what content generated the most clicks on our web site? It was an important piece of content, and we were glad it was there for those who needed it during a clear time of need. Nonprofit Marketing Content marketing Nonprofit Storytelling Social Media storytelling
Connection Cafe
JUNE 22, 2015
What is a Content Model? Content Modeling is a hot topic in the Information Architecture community these days. A content model is a document defining the structure of each content type within a CMS , or Content Management System. Why do I need a Content Model?
Connection Cafe
NOVEMBER 7, 2014
Nonprofit marketers are doing more with content marketing – and feeling more confident about their effectiveness. In fact, sixty-six percent of nonprofits are focused on becoming better storytellers and sixty-three percent are working on creating better visual content.
SocialFish
JANUARY 20, 2015
“When content becomes an ingrained part of an organization’s culture, content strategy functions like a well-oiled engine, producing, circulating, and begetting content, creating numerous efficiencies in the process. Content Strategy
Connection Cafe
JULY 21, 2014
Content marketing isn’t a widely used term in the not for profit world. On the other hand, nonprofits produce and use content all the time in order to connect with their supporters! Blackbaud Partners with The Content Marketing Institute (CMI). This year we’ll be producing the second edition of the annual report – Nonprofit Content Marketing: 2014 Benchmarks, Budgets, and Trends ! Why do we Need Nonprofit Content Marketing Research?
NetWits
MARCH 11, 2012
Yesterday we talked about the importance of content marketing for nonprofits. Create content that attracts the audience you’re targeting with the goal of getting them to interact with you. Here are 5 nonprofit content marketing examples.
SocialFish
JUNE 4, 2014
deck on content strategy for associations from the awesome Hilary Marsh. Creating a great content strategy from Content Company. Content Strategy Featured Industry Insider Another MUST READ (must view??)
NetWits
OCTOBER 19, 2012
My last post was a quick introduction to Mobile Content Strategy. It really just … Content Marketing Mobile Web Design CMS content management Content strategy mobile design mobile devices responsive design
SocialFish
DECEMBER 9, 2014
You may remember the fabulous Amy Vernon presenting this content for one of our hottest webinars in the past. Creating Content (That Works) from Amy Vernon. Content Strategy
NetWits
MARCH 15, 2012
Content Marketing takes lethal generosity if you want to succeed. If you’re a nonprofit thinking about content marketing then put the “ Lethal Generosity ” concept into your plans. First , understand the challenges of content marketing for nonprofits.
Connection Cafe
JULY 8, 2014
Starting from 1999, FusionSpark Media has produced a wide range of content initiatives for nonprofit and government agencies in the topic areas of environment, sustainability and health. That’s also the bad news, if there isn’t a written content strategy in place.
Connection Cafe
JULY 19, 2012
I recently attended an excellent webinar with Karen McGrane about Mobile Content Strategy. Karen’s talk encouraged us to think about content in a more holistic way. Author: Lacey Kruger. The funny thing is that there is actually no such thing!
SocialFish
SEPTEMBER 15, 2014
——————– Given the number of public relations firms with their feet in social media and digital marketing, one would think more organizations could demonstrate content creation restraint. The alternative is to modify the content mix.
Connection Cafe
JULY 15, 2015
Over the past few years, we’ve witnessed a surge in content marketing in the nonprofit world. Organizations are producing and using more content content than ever to connect with and engage supporters! But what makes for a successful content marketing plan?
Connection Cafe
JUNE 27, 2018
I get excited when I see content from nonprofits. Bonus : T his type of spotlight content can boost volunteer and staff recruitment as in this Habitat for Humanity video posted on F acebook : . Curated Content : .
SocialFish
SEPTEMBER 19, 2013
Content strategy in a content economy from Rahel Anne Bailie. Contact us for help with your content strategy. Content Strategy Debunking the Hype From the Trenches Mobile Social, In Theory Are you ready?
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 4, 2011
What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. Content curators have integrated this skill into their daily routine. Content
SocialFish
SEPTEMBER 27, 2013
Content strategy workshop for LACONI, an association of 150 Chicago-area libraries, given September 20, 2013. Comprehensive look at content strategy goals, opportunities, challenges, definitions, processes, elements for libraries today and in the future.
TechImpact
JULY 9, 2014
Nonprofits across the board are putting a greater emphasis on their content marketing efforts. Content marketing in a nutshell is just that. Offering content and information to a demographic or community while asking for nothing in return. Image courtesy of lmsShortSales.
Nonprofits Source
MARCH 11, 2017
It’s no secret that content is king when it comes to engaging and delighting donors and members alike. But did you know that writing content for donor intent can be used to target people ready to donate online content can also be used to target donor intent?
VisionLink
JUNE 19, 2012
Tech4Good Denver hosted an excellent and extremely informative group panel who shared true and tested content strategies when designing or managing your nonprofit’s website. Remember, creating the most valuable website content takes time.
TechImpact
MARCH 5, 2014
In a previous post , we talked about why your nonprofit had to start actively engaging in content marketing. Strategies to ensure your nonprofit’s content marketing campaigns were not only effective and efficient, but successful and delivered on all those great benefits.
NetWits
MARCH 10, 2012
It got me thinking about how content is used by nonprofits to help them connect with the right audience online. In essence, Joe points out the fact that great content is the tool that moves hearts and inspire action online. What’s content marketing?
TechImpact
MARCH 10, 2015
Content marketing is constantly transforming the information we produce and consume. Putting out content, however, does not automatically lead to more money for your business. The post 5 Content Marketing Tips That Yield Donors appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. General content marketing data database donation donations donors nonprofit nonprofit technology nonprofits npTech social media technology
Connection Cafe
MARCH 24, 2015
For many nonprofits, writing new online content can be a huge burden. With User-Generated Content, you can actually rely on your constituents for some of that writing. The most simple and ubiquitous form of User-Generated Content is a Comments space.
SocialFish
OCTOBER 1, 2014
Visual content marketing cheat sheet from Tinu Abayomi-Paul. The post Visual Content Marketing Cheat Sheet appeared first on SocialFish. Content Strategy Cool Social Tools Ok this one is awesome. Thanks Tinu Abayomi-Paul !
SocialFish
SEPTEMBER 16, 2014
It is important to understand that it is not enough to just have a content marketing strategy in place. There is a spectrum of factors that contribute towards making your content marketing strategy a success instead of a complete flop. Taking your content marketing team too lightly.
Connection Cafe
NOVEMBER 14, 2013
“ Content marketing” is a buzzword of sorts. But, in reality, content marketing has been around since at least 1895 when John Deere launched a magazine titled “The Furrow”, providing information to farmers on how to become more profitable. The point is that despite content marketing having been in use for over a century it’s just now becoming a hot topic – one that’s insisting marketers take notice. What is Content Marketing? Is content important?
TechImpact
NOVEMBER 6, 2014
But content marketing is a new phenomenon. John Deere released it’s magazine, The Furrow , in 1895, which is heralded as one of the first content marketing efforts by any organization or corporation in history. Sixty-one percent of nonprofit marketers use content marketing.
Amy Sample Ward
SEPTEMBER 28, 2011
So when Scoop.it , a new content curation platform, hit the web recently, the #CommBuild network seemed like the perfect place to try it out. positions every user as a content curator. You can “scoop” content (add it to your topic page) from the Scoop.it
SocialFish
OCTOBER 31, 2017
Everybody has an opinion, but renowned content marketing experts David Beebe and Adele Cehrs are different. A master storyteller, Beebe established Marriott as the largest producer of travel lifestyle content in the world. Content Strategy Featured
SocialFish
JULY 18, 2014
Quoth this post : “The power of content for SEO is clear, as 92 percent of marketers cite content creation as effective for search engine optimization. Web pages are the leading content for SEO gains, cited as “very effective” by 50 percent of marketers.
Connection Cafe
DECEMBER 13, 2013
Content’s role in nonprofit marketing grows by the hour. So, as your organization works to create content that invites and inspires, it’s important to ensure everything is created with your audience in mind.
SocialFish
DECEMBER 16, 2014
Web Content Strategy for Nonprofits — ADRP 2014 from Caryn Stein. Managing the politics of content from Content Company. Content Strategy Featured Implementation I liked these. And I could have spread them out, but what the hey, here they all are in one post for you.
SocialFish
SEPTEMBER 19, 2012
Questions like, “do we have a content strategy?” If there’s one thing that associations and nonprofits have in abundance, it’s content. We’re buried in content. Key Takeaways: An overview of content strategy. The role of quality control in content development.
Connection Cafe
AUGUST 19, 2016
Unless you’ve been living under a rock with no Internet, you realize that the amount of video content on social media has skyrocketed over the past few years. Here are just a few stats about video content : 1/3 of all online activity is spent watching videos. More video content is uploaded in 30 days than the major TV networks have created in the past 30 years. But why is video content so compelling?
NonProfit Hub
AUGUST 31, 2018
We’ve been receiving a number of inquiries about our content creation process at Nonprofit Hub, so we thought we’d share some of our expertise. Nowadays, content—stories, pictures, graphics, even music—is at the center of nearly every organization’s marketing strategy, so it’s important that you do it right. Nonprofit Hub’s content team is small but mighty—just a handful of writers and designers are in charge of all the content you see throughout our website and publications.
SocialFish
NOVEMBER 9, 2015
Content Planning Beyond Just Website Design and SEO. Because of this, there can be more of a struggle to produce engaging content on a regular basis. Content marketing is the peas to your website design carrots. 92 percent of nonprofits utilize content marketing.
TechImpact
SEPTEMBER 2, 2014
Create content that your target audience cares about, and can use in their every day life. Nonprofits everywhere understand the importance of content marketing, but content marketing can be harder than it seems. that’s been stocked with content.
SocialFish
OCTOBER 31, 2016
More than two years ago, when I wrote about why I thought content marketing doesn’t work for associations , I figured it was a benign enough topic. Literally being laughed at for being stupid and knowing nothing about content marketing or associations…or pretty much anything.
Connection Cafe
MARCH 4, 2014
Set your goals, and create your content accordingly. Your first step is to decide what you want your content to accomplish. The tone, format, and focus of your content will differ depending on those goals. Guest post from Georgia Silver, Consumer Marketing Manager, everydayhero.
SocialFish
NOVEMBER 28, 2016
This is the first in a series of posts with great advice about content marketing. Generating content can be an arduous task. Marketing in today’s world presents more challenges than ever before because people expect great content – where they want it and when they need it.
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