What to Know About Email Marketing Software for Nonprofits
NonProfit PRO
JUNE 26, 2024
With new email marketing tools emerging, is it time to find new software for your organization? Here's what to keep in mind as you decide.
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NonProfit PRO
APRIL 12, 2023
With data from nearly 1,500 nonprofits, nonprofit software provider Neon One has evaluated more than 37,000 email campaigns totaling more than 157 million individual emails for “The Nonprofit Email Report.” The new report provides a look at nonprofit email benchmarks for both large and small organizations.
Nonprofit Tech for Good
JUNE 24, 2023
Email accessibility refers to the art of crafting email messages in a way that ensures equal usability and understanding for all individuals. 1) Design Design in email accessibility is particularly important for ensuring that individuals of all abilities can effectively access, comprehend, and engage with email content.
Speaker: Tim Sarrantonio
Primary learning outcomes will focus on: Strategies to optimize how your website and CRM can work together to create a seamless generosity experience 🌐 Practical tactics to easily and efficiently integrate your website, email, and CRM software 📊 How to consistently reinforce your brand story throughout the online giving experience 🔑 (..)
NonProfit PRO
AUGUST 5, 2024
Yapla and Cakemail partnered to offer "Yapla Newsletters," an integrated email marketing solution specifically designed for nonprofits.
NonProfit PRO
MAY 1, 2023
While an effective email strategy is a powerful magnet, it can also be a virtuous cycle of reciprocal care and feeding for prospects. Here are four email strategies to get your best fundraising results.
NonProfit PRO
SEPTEMBER 21, 2023
When marketers think of their email newsletters, they may be placing too much emphasis on “news” and not enough on the “letter” aspect, and Ann Handley, chief content officer at MarketingProfs, sees this as an opportunity. Here are five email newsletter makeover tips that she shared.
Nonprofit Tech for Good
SEPTEMBER 18, 2024
Date: Wednesday, December 4, 2024 Time: 1 pm ET / 10 am PT (20 minutes) Cost: Free Presented by: Heather Mansfield , Founder of Nonprofit Tech for Good Email is a powerhouse for fundraising. Twenty-six percent of online donors say that email is the tool that most inspires them to give – outpacing social media, websites, and print materials.
Nonprofit Tech for Good
DECEMBER 15, 2023
According to the Global Trends in Giving Report , 26% of online donors say that email is the tool that most inspires them to give while 25% say social media, 17% website, and 13% print. In fact, email messaging raises 14% of all online revenue.
Nonprofit Tech for Good
OCTOBER 22, 2023
Date: Wednesday, January 10, 2024 Time: 1 pm ET / 10 am PT (20 Minutes) Cost: Free Presented by: Heather Mansfield , Founder of Nonprofit Tech for Good Email is a powerhouse for fundraising. Twenty-six percent of online donors say that email is the tool that most inspires them to give – outpacing social media, websites, and print materials.
The MatrixFiles
JANUARY 18, 2024
2024 is shaping up to be THE year of safer email, starting with big email authentication policy updates from Google and Yahoo, which will take effect on February 1st, 2024. These policy changes will impact what email Google and Yahoo will accept and deliver to their users’ inboxes, in an effort to decrease spam and spoofing.
M+R
SEPTEMBER 24, 2024
Now, Apple’s iOS 18 will bring that same approach to your email preheader text. With approximately 50% of email users utilizing Apple’s native mail client, this change has the potential to change how emails — including important year-end fundraising emails — show up in supporter’s inboxes.
NonProfit PRO
FEBRUARY 28, 2024
Data Axle Nonprofit announced the launch of new email data in the company’s robust omnichannel cooperatives, Apogee and DonorBase.
NonProfit PRO
OCTOBER 26, 2022
Email deliverability isn't something many of us consider.until our emails are labeled as spam. Check out our tips to ensure your emails land in inboxes where they belong. Download the Email Deliverability Guide today!
Nonprofit Tech for Good
AUGUST 13, 2020
If you would prefer to watch the recording from June 16 and receive the notes rather than wait until September 16 – please email Heather Mansfield to make the request. How to launch and maintain an email marketing strategy that consistently engages donors and supporters. • Tips for growing your email list. <<
NonProfit PRO
JUNE 13, 2022
When creating your nonprofit fundraising and donations strategy, email marketing should be on the top of the list of channels to use to support your efforts. However, 70% of nonprofits do not have an email marketing strategy, despite 26% of online donors saying email marketing is what inspires them to give.
Bloomerang
OCTOBER 15, 2024
A time when many nonprofits ramp up their email volume to try to get more gifts. And sure, there is absolutely an upside to sending more fundraising emails —you may raise more money. But before you see this as a permission slip to send 5x your normal amount of emails, let’s consider the downside of higher email volume.
NonProfit PRO
MARCH 9, 2022
So, you’ve created a strategy for your peer-to-peer email communications. You’ve segmented your audience, built compelling content and prepared to design emails that will grab your readers’ attention. Now there’s one thing left to do: Start executing on your plan (and find ways to improve it).
Nonprofit Tech for Good
MAY 16, 2021
We’ve created two email templates to guide the way your nonprofit reaches out to your inner circle of supporters during your next soft launch. Email #1: Introduce the Campaign. Email #1: Introduce the Campaign. Email #2: Follow Up With Unengaged Donors . 10 Giving Tuesday Email Templates. Provide campaign updates.
NonProfit PRO
JUNE 28, 2022
Despite being a frequently debated topic, there is no "versus" between direct mail and email. Each is an indispensable partner to the other. Regardless, it's essential to approach them differently with your writing.
Nonprofit Tech for Good
FEBRUARY 18, 2020
Packed with practical advice and customized for small nonprofits on a limited budget, this webinar will stress the importance of professional website design and strategic email marketing and fundraising. How to launch and maintain an email marketing strategy that consistently engages donors and supporters. •
NonProfit PRO
JUNE 10, 2022
This free guide lays out the four types of emails you need to send your fundraisers to ensure your next peer-to-peer campaign is a success. Use these frameworks to create compelling emails that will recruit, activate, engage and retain supporters. Download Now
Nonprofit Tech for Good
JUNE 1, 2021
At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 478 nonprofit email marketing managers. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.
NonProfit PRO
MAY 31, 2023
Cherian Koshy of Merit America and Tim Sarrantonio of Neon One join the NonProfit Voice to discuss email benchmarks for the nonprofit sector.
NonProfit PRO
NOVEMBER 16, 2021
When it comes to timing of email communications for your peer-to-peer events, there are three big levers you can adjust. Let’s look at how peer-to-peer email timing levers vary for each event type. Timing also varies by type of event, which breaks down into four categories.
Nonprofit Tech for Good
MAY 10, 2020
Packed with practical advice and customized for small nonprofits on a limited budget, this webinar will stress the importance of professional website design and strategic email marketing and fundraising. How to launch and maintain an email marketing strategy that consistently engages donors and supporters. •
NonProfit PRO
JANUARY 10, 2022
But email is still king. There are a lot of effective ways to communicate with your peer-to-peer fundraising participants, such as social media, apps and push notifications, SMS and direct mail – to name a few.
Nonprofit Tech for Good
DECEMBER 7, 2021
If you would prefer to watch the recording from August 18 and receive the notes rather than wait until January 26 – please email Heather Mansfield to make the request. How to launch and maintain an email marketing strategy that consistently engages donors and supporters. Tips for growing your email list.
NonProfit PRO
DECEMBER 6, 2021
Email communications are most effective when you personalize the message, information and asks based on what you know about the audience. Segmentation is about talking to different audiences in different ways, depending on who they are and how they might be interested in your cause.
Wild Apricot
NOVEMBER 29, 2023
Sending more year-end fundraising emails without burning out your list sounds like a dream come true, right? Here are the five emails you need to send to build relationships with your donors and increase donations.
NonProfit PRO
NOVEMBER 15, 2023
You’ll raise more money this time of year than any other time. People often set aside a certain amount of money to give to friends, coworkers and nonprofits. If you want them to give to your nonprofit as well, it’s wise to be proactive.
CauseVox
MAY 17, 2024
Email marketing is a powerful tool to communicate with your current supporters, cultivate new relationships, and drive donations for your nonprofit. According to HubSpot , on average people receive 121 emails per day. And this year, we expect to see an average of over 361 billion emails sent per day! Best of luck!
Bloomerang
AUGUST 16, 2024
Email provides nonprofits with abundant opportunities to get legacy giving messaging in front of donors. Here’s how your nonprofit can integrate legacy giving into your email program. If your nonprofit is ready to up your legacy giving game, here are four steps to get started integrating legacy giving into your email program.
Bloomerang
JULY 16, 2024
That’s why we’re excited to announce exciting updates to the Bloomerang email builder , designed to boost your impact and lighten your workload. A rich, expanded design toolbox: Quickly create branded emails with intuitive drag-and-drop content blocks and a library of web-safe fonts and color palettes.
NonProfit PRO
OCTOBER 22, 2021
Establishing a strategy for your peer-to-peer fundraising email communications is critically important. But keep in mind that there’s no point in sending emails just to send emails. Of course, when you have a lot to do, taking time to think about strategy might seem like a luxury. They need a purpose.
Get Fully Funded
DECEMBER 12, 2022
Wouldn’t life be easier if people opened and read your fundraising emails? Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing. Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing.
Wild Apricot
NOVEMBER 27, 2023
Sending out emails people just won't open? We'll show you how to fix that, share a few examples of engaging emails, and go over our top picks for nonprofit email marketing platforms.
Bloomerang
AUGUST 6, 2024
Nonprofits are constantly seeking innovative ways to enhance their email marketing strategies. Personalize email content to boost engagement Personalization makes your audience feel valued. Tailoring emails to include the recipient’s name, past interactions, or interests can significantly increase engagement rates.
Wild Apricot
SEPTEMBER 10, 2024
Discover how to write compelling newsletters with our expert tips and 16 engaging ideas to make your next email irresistible and valuable to your audience. Looking to create newsletters that capture your members' attention?
The Modern Nonprofit
JANUARY 23, 2024
Estimated Reading Time: 3 minutes Emailing Like a Pro: Navigating Gmail and Yahoo’s New Sender Requirements Imagine this: You’ve crafted the perfect email for your nonprofit’s big campaign, hit ‘send,’ and then… silence. Because the rules of the email game have changed.
Bloomerang
MARCH 13, 2023
I’m guessing you put a lot of effort into crafting your nonprofit’s email messages. You carefully consider the subject line and preview pane, email copy, images and design, and call to action. However, a quality email message, be it an appeal, thank you, gratitude report, or other call to action, isn’t the whole story.
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