Getting to a Transformational Gift

NonProfit PRO

Setting goals for the donors in your portfolio is important, but there’s another level of planning that successful major gifts officers do that leads to a transformational gift. Here are 6 tips on how successful major gifts officers can cultivate a transformational gift.

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What to Do About Ignorance in Major Gifts

NonProfit PRO

Major gifts fundraising is generally misunderstood. Executive Issues Major Gifts fundraising ignorance Major-gifts Major-gifts officerThere is more to it than the art of asking.

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Top 8 Nonprofit Major Gift Asking Blunders

NonProfit PRO

Have you ever blundered into disaster asking for a major gift? Donor Relationship Management Face-to-face Fundraising Major Gifts Major Gift Ask Major-giftA blunder is a careless mistake.

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Charitable Gift Activity Nearing Pre-Pandemic Levels

NonProfit PRO

BNY Mellon Wealth Management released its 2022 Annual Charitable Gift Report, which found that charitable giving started to rebound in 2021 after declining in 2020, with the number and total dollar amount of gifts increasing 10%, and the average gift size also increasing (27%).

7 Steps New Major Gifts Fundraisers Should Take

NonProfit PRO

I believe that, over the next 10 years, major gifts fundraising will grow rapidly and become more sophisticated and donor-centered. So, here are some things to think about if you are new to major gifts fundraising.

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How Care and Nurture Turned Into a Big Gift

NonProfit PRO

Donor Relationship Management Major Gifts Planned Giving Donor-relationship Gift GivingIt's critical for nonprofits to stop and think about how they can pour themselves into people’s lives and help them fulfill their interests and passions.

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8 Tips Every Major Gift Officer Needs to End 2022 Strong

NonProfit PRO

Major Gifts Planned Giving Donations Giving Major-gifts yyear-endAs year-end approaches, it's even more important that you’re focusing your energy in the most impactful places.

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What Should Organizations Do With a Large Unsolicited — and Unrestricted — One-Time Gift?

NonProfit PRO

While Scott’s efforts — and those of like-minded donors — are a welcome development, recipient organizations are left wondering what to do with these transformational gifts. Endowments Major Gifts Strategic Planning Funding Gifts Major-gifts unrestricted funding

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Add a Monthly Gift Ask to Your Welcome Email Series

NonProfit PRO

To improve retention, you simply must get that second gift from your donor as soon as possible. Monthly Giving News/Stats/Studies Gift Monthly giving welcome email Welcome email messages welcome email seriesCan we finally bury that myth that you can’t ask too soon?

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How to Get Over Your Fear of Asking Donors for a Gift

NonProfit PRO

Many fundraisers have inquired about asking donors for gifts, and more specifically, how to get over the fear of it. Major Gifts Donor giftsVery simply, there is only one way to get over that fear.

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How to Insert Emotion Into Major Gifts

NonProfit PRO

Donor Relationship Management Major Gifts Donor communications Emotional connection Major-gifts

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6 Points of Economic Reality for Major Gifts

NonProfit PRO

That’s why we’re starting a major gifts program.” This is how many leaders think the economy of a major gifts program works. These leaders need a dose of economic reality as it relates to major gifts. Major Gifts“We need more money.

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Major Gift Relationship Doesn’t Count

NonProfit PRO

What he said is that the investment in a major gifts officer (MGO) was not worth the result in revenue in the first two years of the MGOs tenure — and that those donors were better off just being communicated with by direct mail. Donor Relationship Management Major Gifts

3 Economic Elements of a Major Gift Caseload

NonProfit PRO

A major gift caseload is not just a bunch of donors who meet a certain giving or capacity criteria. Major GiftsCurrent giving and capacity play into the selection of a caseload pool. From this pool, you should qualify the donors who want to connect.

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How to Make a Gift Chart to Reach Your Annual Giving Goals

NonProfit PRO

One of the most critical tools in an annual giving director’s toolkit is a gift chart. Follow this four-step process to create your own gift chart. Annual Campaigns Data Mining gift chart

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New Mastercard Regulations Could Harm Recurring Gifts Unless You Take Action Now

NonProfit PRO

New Mastercard guidelines will change the rules for subscription payments, which include nonprofit recurring gifts, processed by the payment provider. Collections/Payment Processing Recurring Donations Mastercard Mastercard Regulations Recurring Gifts

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How to Use a News Story to Support Your Major Gift Ask

NonProfit PRO

Below is a perfect example from our colleague Diana Frazier on how she advised a major gift officer to use a news story to support a major gift ask. Major Gifts Major Donors Major Gift Ask Major-gift officer

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More Recurring Gifts From Digital Approaches

NonProfit PRO

Monthly Giving Recurring Donations Donor retention Monthly giving Recurring Donors Recurring GiftsFace-to-face/door-to-door fundraising, also known as canvassing, came to a screeching halt during COVID-19.

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Your Major Gift Work Is Not About the Money

NonProfit PRO

As a major gifts officer, the primary question asked is, essentially, “How’s the money coming in?” Major GiftsThe finance office needs to know because it can't pay the bills with air. The goal you made also set an expectation that a certain amount of money would come in.

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How to Ask for an Extra Gift From Your Monthly Donors

NonProfit PRO

Recent donorCentrics Sustainer Benchmarking studies show that some 6% of monthly donors will make at least one extra gift a year when asked, so not asking is definitely leaving money on the table. Recurring Donations extra gifts Monthly donors

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Gift Histories Predict the Future

NonProfit PRO

Here is how to use gift histories to help forecast future fundraising goals. Determining where the funds will come from to deliver on the mission can feel a bit like a numerical game of Tetris, trying to make all the pieces fit together no matter how strange the final configuration.

Donors Choose Anonymity with Record $550M Public University Gift

NonProfit PRO

Western Michigan University in Kalamazoo, Michigan, inspired the largest gift ever made to public higher education: $550 million. It’s a gift with very few restrictions, made outright over the span of 10 years to the university, its medical school and athletics. Education Major Gifts

Giving Tuesday: Matching Gifts

Bloomerang

The post Giving Tuesday: Matching Gifts appeared first on Bloomerang. giving tuesday

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Book Review: The Surprising Gift of Doubt

NonProfit PRO

“The Surprising Gift of Doubt,” written by Marc Pitman of Concord Leadership Group, is a book that’s not just about nonprofit leadership. Fundraiser Education Book Review Fundraiser education Nonprofit Leadership The Surprising Gift of Doubt

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Keeping the Finance Person Happy With Major Gifts

NonProfit PRO

In major gifts, there is nothing better than a good finance person to be your partner. Major GiftsIf you have a good one, pour on the love. They need affirmation just like you do, and they do not get enough of it.

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A Matching Gift Brings in Big Bucks

Get Fully Funded

A matching gift is a great opportunity to leverage a generous donation from one donor, or a group of donors, to bring in even more money from other donors for your nonprofit. Turning a $50 donation into a $100 gift adds a little umph to the joy of giving!

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What’s The Difference Between A Principal Gift And A Mega Gift?

Bloomerang

The concept of a “mega gift” was coined by the late Jerold Panas , a fundraising pioneer in our industry. In his iconic book Mega Gifts , he writes about the types of people who give mega gifts and what it takes to have relationships with these donors. Who Gets the Gifts.

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How Do You Track and Record Recurring Gifts?

NonProfit PRO

As recurring gifts have no end date, so this is not like your typical major gift pledge where you get big amounts over a limited period. Recurring gifts are counted when received, so only actual payments are measured in the account system. Monthly Giving Recurring gift

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Avoid the Triple Whammy: How a Mid-Level Program Can Save Major Gifts

NonProfit PRO

So, the major gift program suffers because you’re not feeding major gifts a healthy diet of qualified major donors. Donor Relationship Management Major GiftsTypically, we see clogs in that pipeline in the mid-level range of giving.

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Lifetime Value Starts With the Second Gift

NonProfit PRO

The motivation that gets someone to take the first step to support an organization (donating or volunteering) is quite different from their motivation to continue to be engaged.

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Academy: Giving Tuesday Matching Gifts

Bloomerang

The post Academy: Giving Tuesday Matching Gifts appeared first on Bloomerang. giving tuesday

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Ask Donors To Consider a Recurring Donor Advised Fund Gift

NonProfit PRO

Now is the time to motivate those donors who want to optimize their tax deductions this year to consider a gift from their donor advised fund. But did you know that you can ask donors to consider recurring gifts from their donor advised fund?

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Ramp Up Your Stewardship Program Before Year-End Gifts Arrive

Bloomerang

The post Ramp Up Your Stewardship Program Before Year-End Gifts Arrive appeared first on Bloomerang

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Why Automatic Monthly Gift Upgrades Are a Bad Idea

NonProfit PRO

If you ask for a monthly gift, you’ll want the donor to be very conscious, alert and intent about making that commitment. Monthly Giving Automatic Monthly Gift Upgrades Automatic Upgrades Monthly giving

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University of Massachusetts Medical School Rebrands After $175M Gift

NonProfit PRO

Education Major GiftsThe University of Massachusetts Medical School is commemorating an unrestricted $175 million donation from the Morningside Foundation — the philanthropic arm of venture capital and private equity firm Morningstar — that will more than double its endowment.

Using a Mini-Campaign to Jumpstart Your Major Gifts Program

Charity Navigator

It’s high time you started a major gifts program for your organization. While perusing donor lists of event keepsake booklets, you’re surprised that some of your low-level donors give much higher gifts to organizations of similar size or even cause areas.

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How Matching Gifts Impact Donor Engagement

Qgiv

But did you also know that matching gifts can have a significant impact on your donor engagement efforts? In this guide, we’ll share everything you need to know about matching gifts and effective donor engagement, including: What are matching gifts? What are matching gifts?

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NCOA Gets $8M Gift From Scott

The NonProfit Times

One of the few known gifts in the latest round of giving by author and philanthropist MacKenzie Scott was an $8-million gift to the National Council on Aging (NCOA). It’s the largest unrestricted gift in the 72-year history of the organization.

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15 Questions to Go Deeper with Your Donor

NonProfit PRO

To be a great major gifts officer, you must be curious about your donors. Donor Relationship Management Major Gifts Donors Major-gift officer Major-gifts QuestionsYour job is to understand the things that matter to them and why.

Marketing Matching Gifts With Direct Mail Outreach

Double the Donation

That’s why we recommend taking a multi-channel approach to marketing matching gifts with direct mail outreach and online engagement efforts. While electronic communication is a speedy and efficient outreach strategy, some donors prefer communication via direct mail.

Do Your Donor a Favor and Ask for a Gift

NonProfit PRO

A CEO listed 60 to 100 people she knew who either had given some financial support already or could give if asked. The very funds this good CEO needs are right in front of her.

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Matching Gift Campaigns For Giving Tuesday

Qgiv

With a Giving Tuesday matching gift campaign, they can! But how do you set up a matching gift campaign for Giving Tuesday? A matching gift campaign is a fundraising strategy in which donations are matched by a matching gift donor, often at a 1:1 ratio.

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Here’s What A Multimillion Dollar Gift Can Do For Your Organization

Bloomerang

You just landed a ten million dollar mega gift for your organization. For those of us who have accomplished this, exhilaration hardly describes all the emotion that comes with raising a multimillion dollar gift from one donor. A mega gift can make it possible to do just that!

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