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Getting to a Transformational Gift

NonProfit PRO

Setting goals for the donors in your portfolio is important, but there’s another level of planning that successful major gifts officers do that leads to a transformational gift. Here are 6 tips on how successful major gifts officers can cultivate a transformational gift.

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Supercharge Your Capital Campaign With Challenge Gifts

NonProfit PRO

If you’re planning a capital campaign, or perhaps in the midst of the long quiet phase slog, challenge gifts are the perfect way to reenergize your community of stakeholders and donors.

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7 Steps New Major Gifts Fundraisers Should Take

NonProfit PRO

I believe that, over the next 10 years, major gifts fundraising will grow rapidly and become more sophisticated and donor-centered. So, here are some things to think about if you are new to major gifts fundraising.

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What to Do About Ignorance in Major Gifts

NonProfit PRO

Major gifts fundraising is generally misunderstood. There is more to it than the art of asking. So, if you are facing ignorance in your nonprofit, here are some ways you can educate your fellow team members on the role.

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6 Points of Economic Reality for Major Gifts

NonProfit PRO

That’s why we’re starting a major gifts program.” This is how many leaders think the economy of a major gifts program works. These leaders need a dose of economic reality as it relates to major gifts. “We need more money. They decide to do it and — bam! — the money starts to flow in immediately.

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Charitable Gift Activity Nearing Pre-Pandemic Levels

NonProfit PRO

BNY Mellon Wealth Management released its 2022 Annual Charitable Gift Report, which found that charitable giving started to rebound in 2021 after declining in 2020, with the number and total dollar amount of gifts increasing 10%, and the average gift size also increasing (27%).

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How to Calculate the Number of Major Gift Officers You Need

NonProfit PRO

I am often asked for a formula for adding major gift officers (MGOs) to an organization. And while there are many variables to consider, they boil down to these four points.

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How to Make a Gift Chart to Reach Your Annual Giving Goals

NonProfit PRO

One of the most critical tools in an annual giving director’s toolkit is a gift chart. Follow this four-step process to create your own gift chart. This chart should be based on accurate target ask amounts for each potential donor in your database.

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How to Get Over Your Fear of Asking Donors for a Gift

NonProfit PRO

Many fundraisers have inquired about asking donors for gifts, and more specifically, how to get over the fear of it. Very simply, there is only one way to get over that fear.

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How to Ask for an Extra Gift From Your Monthly Donors

NonProfit PRO

Recent donorCentrics Sustainer Benchmarking studies show that some 6% of monthly donors will make at least one extra gift a year when asked, so not asking is definitely leaving money on the table. Here's how to go about it.

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Add a Monthly Gift Ask to Your Welcome Email Series

NonProfit PRO

To improve retention, you simply must get that second gift from your donor as soon as possible. Can we finally bury that myth that you can’t ask too soon? Research proves it’s just a myth. Those organizations that do that are ahead of the curve.

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3 Economic Elements of a Major Gift Caseload

NonProfit PRO

A major gift caseload is not just a bunch of donors who meet a certain giving or capacity criteria. Current giving and capacity play into the selection of a caseload pool. From this pool, you should qualify the donors who want to connect.

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Gift Histories Predict the Future

NonProfit PRO

Here is how to use gift histories to help forecast future fundraising goals. Determining where the funds will come from to deliver on the mission can feel a bit like a numerical game of Tetris, trying to make all the pieces fit together no matter how strange the final configuration.

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New Mastercard Regulations Could Harm Recurring Gifts Unless You Take Action Now

NonProfit PRO

New Mastercard guidelines will change the rules for subscription payments, which include nonprofit recurring gifts, processed by the payment provider. These requirements need to be implemented by Sept.

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Donors Choose Anonymity with Record $550M Public University Gift

NonProfit PRO

Western Michigan University in Kalamazoo, Michigan, inspired the largest gift ever made to public higher education: $550 million. It’s a gift with very few restrictions, made outright over the span of 10 years to the university, its medical school and athletics.

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Major Gift Relationship Doesn’t Count

NonProfit PRO

What he said is that the investment in a major gifts officer (MGO) was not worth the result in revenue in the first two years of the MGOs tenure — and that those donors were better off just being communicated with by direct mail. Now, to be fair, he didn’t exactly say it that way.

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What’s The Difference Between A Principal Gift And A Mega Gift?

Bloomerang

The concept of a “mega gift” was coined by the late Jerold Panas , a fundraising pioneer in our industry. In his iconic book Mega Gifts , he writes about the types of people who give mega gifts and what it takes to have relationships with these donors. Principal gifts vs. mega gifts. Who Gets the Gifts.

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3 Reasons Why Nonprofits Should Embrace Stock Gifting (and How to Do It)

Nonprofit Tech for Good

And while stock gifting has been limited either by lack of awareness among potential donors or a painstaking process, the prize for nonprofits is enormous. “If As a result, pre-tax stock gifts are generally much larger than after-tax cash gifts. Non-profits don’t have to be experts in stock gifting,” Latham said. “We

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Ask Donors To Consider a Recurring Donor Advised Fund Gift

NonProfit PRO

Now is the time to motivate those donors who want to optimize their tax deductions this year to consider a gift from their donor advised fund. But did you know that you can ask donors to consider recurring gifts from their donor advised fund? Donor advised funds are all the craze lately.

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Your Major Gift Work Is Not About the Money

NonProfit PRO

As a major gifts officer, the primary question asked is, essentially, “How’s the money coming in?” The finance office needs to know because it can't pay the bills with air. The goal you made also set an expectation that a certain amount of money would come in. So, it is a fair question.

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What Should Organizations Do With a Large Unsolicited — and Unrestricted — One-Time Gift?

NonProfit PRO

While Scott’s efforts — and those of like-minded donors — are a welcome development, recipient organizations are left wondering what to do with these transformational gifts. In just three years, MacKenzie Scott has given more than $12 billion in unrestricted funding to hundreds of nonprofit organizations.

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Keeping the Finance Person Happy With Major Gifts

NonProfit PRO

In major gifts, there is nothing better than a good finance person to be your partner. If you have a good one, pour on the love. They need affirmation just like you do, and they do not get enough of it. If you have a bad one, try to win them over through education, information and appreciation.

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Avoid the Triple Whammy: How a Mid-Level Program Can Save Major Gifts

NonProfit PRO

So, the major gift program suffers because you’re not feeding major gifts a healthy diet of qualified major donors. Donors get stuck at a mid-level point of giving because even though they are giving at higher levels, nonprofits are still cultivating them like a $20 donor.

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How Do You Track and Record Recurring Gifts?

NonProfit PRO

As recurring gifts have no end date, so this is not like your typical major gift pledge where you get big amounts over a limited period. Recurring gifts are counted when received, so only actual payments are measured in the account system.

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How to Use a News Story to Support Your Major Gift Ask

NonProfit PRO

Below is a perfect example from our colleague Diana Frazier on how she advised a major gift officer to use a news story to support a major gift ask. I am going to explain exactly how it happened so you can copy the idea for your situation.

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Book Review: The Surprising Gift of Doubt

NonProfit PRO

“The Surprising Gift of Doubt,” written by Marc Pitman of Concord Leadership Group, is a book that’s not just about nonprofit leadership. It can be applied to leaders in any situation, especially if you, as a leader, needs some re-grounding or refocus.

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Transformational Gifts Aren’t Out of Reach — All You Need Is a Big Idea

NonProfit PRO

Transformational gifts can take your organization to the next level. Pursuing transformational gifts from a select group of interested and capable donors is not only the best way to achieve your annual fundraising goals, but it can also catalyze further growth and provide a stable future for your organization.

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Giving Tuesday: Matching Gifts

Bloomerang

The post Giving Tuesday: Matching Gifts appeared first on Bloomerang.

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[ASK AN EXPERT] When Should We Give Donors Gifts?

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on when it’s a good idea to give gifts to donors. . Dear Charity Clairity, I know public broadcasting offers donors gifts in exchange for their donations at various levels. Also, it’s a lot of work to get donated gifts, and expenses to buy them. What to do?

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Recurring Gifts Rocked It on Giving Tuesday

NonProfit PRO

The results speak for themselves. Giving Tuesday 2022 saw a 15% increase in dollars raised compared to 2021 with $3.1 billion in total.

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Here’s What A Multimillion Dollar Gift Can Do For Your Organization

Bloomerang

You just landed a ten million dollar mega gift for your organization. For those of us who have accomplished this, exhilaration hardly describes all the emotion that comes with raising a multimillion dollar gift from one donor. That may seem obvious, however, there has been some conversations as to whether mega gifts are a good thing.

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Webinar: Drive Donations & Engagement Via Gift Matching

NonProfit PRO

How valuable are Employer matching gifts? 84% of donors say they are more likely to donate if a match is offered.

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Bloomerang | Major Gift Fundraising

Bloomerang

————. The post Bloomerang | Major Gift Fundraising appeared first on Bloomerang.

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[ASK AN EXPERT] What’s The Best Way To Frame Monthly Gift Asks To Minimize Accounting Complications Between Restricted And Unrestricted Gifts?

Bloomerang

Today’s question come from a nonprofit leader who wants advice on how to frame monthly gift asks to minimize accounting complications between restricted and unrestricted gifts: . Is promoting giving for a specific purpose helpful in attracting monthly gifts? Make a Monthly Gift. Let’s take them one at a time.

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Academy: Giving Tuesday Matching Gifts

Bloomerang

The post Academy: Giving Tuesday Matching Gifts appeared first on Bloomerang.

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Bloomerang | Major Gift Fundraising

Bloomerang

————. The post Bloomerang | Major Gift Fundraising appeared first on Bloomerang.

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Monthly Gifts: It All Starts With One Tiny Snowflake

NonProfit PRO

That’s similar to what happens with monthly gifts. Here’s the thing: One snowflake on its own is tiny. It takes more of these tiny flakes to make a major storm.

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Should You Have a Donor Account for Monthly Gifts?

NonProfit PRO

If you know that the typical number of people who finish a gift is only 21%, that means 79% do not give, even though they go to your organization’s page to donate. What’s preventing donors from making the gift? Is it something you do? Can you stop doing it?

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Why Automatic Monthly Gift Upgrades Are a Bad Idea

NonProfit PRO

If you ask for a monthly gift, you’ll want the donor to be very conscious, alert and intent about making that commitment. You want them to actively choose the amount and frequency, and complete the payment information before they hit submit. .

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Ramp Up Your Stewardship Program Before Year-End Gifts Arrive

Bloomerang

The post Ramp Up Your Stewardship Program Before Year-End Gifts Arrive appeared first on Bloomerang.

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