A Matching Gift Brings in Big Bucks

Get Fully Funded

A matching gift is a great opportunity to leverage a generous donation from one donor, or a group of donors, to bring in even more money from other donors for your nonprofit. Turning a $50 donation into a $100 gift adds a little umph to the joy of giving!

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How to Get Over Your Fear of Asking Donors for a Gift

NonProfit PRO

Many fundraisers have inquired about asking donors for gifts, and more specifically, how to get over the fear of it. Major Gifts Donor giftsVery simply, there is only one way to get over that fear.

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How to Calculate the Number of Major Gift Officers You Need

NonProfit PRO

I am often asked for a formula for adding major gift officers (MGOs) to an organization. Major Gifts Staffing & Human Resources Major-gifts officersAnd while there are many variables to consider, they boil down to these four points.

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Using a Mini-Campaign to Jumpstart Your Major Gifts Program

Charity Navigator

It’s high time you started a major gifts program for your organization. While perusing donor lists of event keepsake booklets, you’re surprised that some of your low-level donors give much higher gifts to organizations of similar size or even cause areas.

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Marketing Matching Gifts With Direct Mail Outreach

Double the Donation

That’s why we recommend taking a multi-channel approach to marketing matching gifts with direct mail outreach and online engagement efforts. While electronic communication is a speedy and efficient outreach strategy, some donors prefer communication via direct mail.

NCOA Gets $8M Gift From Scott

The NonProfit Times

One of the few known gifts in the latest round of giving by author and philanthropist MacKenzie Scott was an $8-million gift to the National Council on Aging (NCOA). It’s the largest unrestricted gift in the 72-year history of the organization.

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6 Points of Economic Reality for Major Gifts

NonProfit PRO

That’s why we’re starting a major gifts program.” This is how many leaders think the economy of a major gifts program works. These leaders need a dose of economic reality as it relates to major gifts. Major Gifts“We need more money.

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How to Make a Gift Chart to Reach Your Annual Giving Goals

NonProfit PRO

One of the most critical tools in an annual giving director’s toolkit is a gift chart. Follow this four-step process to create your own gift chart. Annual Campaigns Data Mining gift chart

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Marketing Matching Gifts With Direct Mail Outreach

Double the Donation

That’s why we recommend taking a multi-channel approach to marketing matching gifts with direct mail outreach and online engagement efforts. And in the end, that means more matching gifts for your cause. Marketing Matching Gifts With Letters. Incorporating matching gift outreach?—whether

How to Insert Emotion Into Major Gifts

NonProfit PRO

Donor Relationship Management Major Gifts Donor communications Emotional connection Major-gifts

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3 Economic Elements of a Major Gift Caseload

NonProfit PRO

A major gift caseload is not just a bunch of donors who meet a certain giving or capacity criteria. Major GiftsCurrent giving and capacity play into the selection of a caseload pool. From this pool, you should qualify the donors who want to connect.

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3 Reasons Why Nonprofits Should Embrace Stock Gifting (and How to Do It)

Nonprofit Tech for Good

And while stock gifting has been limited either by lack of awareness among potential donors or a painstaking process, the prize for nonprofits is enormous. “If As a result, pre-tax stock gifts are generally much larger than after-tax cash gifts.

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What Hocus Pocus Can Teach You About Major Gift Fundraising

Bloomerang

Believe it or not, I’ve found that there are parallels between one of the greatest Halloween movies ever made and major gift fundraising. When preparing a major gift proposal, focus on the short-term and long-term impact their gifts would make on the trajectory of the organization.

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Get That “Warm Glow” Through Tribute Donations (aka the perfect last-minute holiday gift!)

Charity Navigator

Finding meaningful holiday gifts is often challenging. holiday gifts holidays last-minute gifts tribute giftsWhat do you get your loved one that seemingly has it all or never tells you what they want? In this blog, I discuss the idea of donating in honor of a loved one.

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Major Gift Relationship Doesn’t Count

NonProfit PRO

What he said is that the investment in a major gifts officer (MGO) was not worth the result in revenue in the first two years of the MGOs tenure — and that those donors were better off just being communicated with by direct mail. Donor Relationship Management Major Gifts

Get More Gifts From Your Email Subscribers

Bloomerang

The post Get More Gifts From Your Email Subscribers appeared first on Bloomerang

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Gift Histories Predict the Future

NonProfit PRO

Here is how to use gift histories to help forecast future fundraising goals. Determining where the funds will come from to deliver on the mission can feel a bit like a numerical game of Tetris, trying to make all the pieces fit together no matter how strange the final configuration.

Matching Gift Guidelines | Ratios, Minimums, Maximums & More

Double the Donation

Thousands of companies match donations made by employees to a range of nonprofit causes through corporate matching gift programs. largely due to a lack of awareness surrounding the programs and the matching gift guidelines and request process that are required for donors to […].

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Marketing Matching Gifts To Your Internal Team

Double the Donation

If you’re looking for new methods that your organization can use to collect increased funds, matching gifts are one of the best ways to go. by marketing matching gifts to your internal team. This should include prioritizing your: Internal Awareness of Matching Gifts.

More Recurring Gifts From Digital Approaches

NonProfit PRO

Monthly Giving Recurring Donations Donor retention Monthly giving Recurring Donors Recurring GiftsFace-to-face/door-to-door fundraising, also known as canvassing, came to a screeching halt during COVID-19.

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How to Use a News Story to Support Your Major Gift Ask

NonProfit PRO

Below is a perfect example from our colleague Diana Frazier on how she advised a major gift officer to use a news story to support a major gift ask. Major Gifts Major Donors Major Gift Ask Major-gift officer

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Your Major Gift Work Is Not About the Money

NonProfit PRO

As a major gifts officer, the primary question asked is, essentially, “How’s the money coming in?” Major GiftsThe finance office needs to know because it can't pay the bills with air. The goal you made also set an expectation that a certain amount of money would come in.

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AFP & Charitable Gift Planners of Indiana

Bloomerang

————. The post AFP & Charitable Gift Planners of Indiana appeared first on Bloomerang. Events

Marketing Matching Gifts To Your Internal Team

Double the Donation

Learning Center Marketing Strategies word of mouth Market Matching Gifts matching gift team matching gift timelineEmployees (or volunteers, for that matter) of any nonprofit should believe in their mission wholeheartedly.

Donors Choose Anonymity with Record $550M Public University Gift

NonProfit PRO

Western Michigan University in Kalamazoo, Michigan, inspired the largest gift ever made to public higher education: $550 million. It’s a gift with very few restrictions, made outright over the span of 10 years to the university, its medical school and athletics. Education Major Gifts

[ASK AN EXPERT] When Should We Give Donors Gifts?

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on when it’s a good idea to give gifts to donors. . Dear Charity Clairity, I know public broadcasting offers donors gifts in exchange for their donations at various levels. — To gift or not to gift.

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AFP & Charitable Gift Planners of Indiana

Bloomerang

————. The post AFP & Charitable Gift Planners of Indiana appeared first on Bloomerang. Events Uncategorized

How to Start a Matching Gift Program [For Companies]

Double the Donation

Thousands of companies host matching gift programs that encourage and amplify employee giving to nonprofit causes. This stretches the impact of their initial gift further, allowing them to […]. Learning Center Matching Gift Companies Corporate Consulting

Leveraging Matching Gifts Programs to Boost Donor Retention

sgEngage

Employer matching gifts offer key advantages to nonprofit organizations that strategize for and receive the source of funding. In regards to the key question of “are corporate matching gifts and donor retention levels related?” The Correlation Between Matching Gifts and Retention Rates.

How to Build Your Nonprofit’s Major Gifts Fundraising Program

sgEngage

If your growing nonprofit has never had an official major gifts program or your existing major giving strategy needs a refresh, now is the perfect time to launch or expand your program. You’re Not Too Small to Raise Big Gifts. Set Your Major Gift Threshold.

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[ASK AN EXPERT] How To Document Legacy Gift Intent

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on how to talk to legacy givers as you document their legacy gift intent. . I don’t recommend requiring donors to report to you the amount of their legacy gift expectancy.

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Keeping the Finance Person Happy With Major Gifts

NonProfit PRO

In major gifts, there is nothing better than a good finance person to be your partner. Major GiftsIf you have a good one, pour on the love. They need affirmation just like you do, and they do not get enough of it.

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Book Review: The Surprising Gift of Doubt

NonProfit PRO

“The Surprising Gift of Doubt,” written by Marc Pitman of Concord Leadership Group, is a book that’s not just about nonprofit leadership. Fundraiser Education Book Review Fundraiser education Nonprofit Leadership The Surprising Gift of Doubt

How Do You Track and Record Recurring Gifts?

NonProfit PRO

As recurring gifts have no end date, so this is not like your typical major gift pledge where you get big amounts over a limited period. Recurring gifts are counted when received, so only actual payments are measured in the account system. Monthly Giving Recurring gift

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20 Holiday Gift Programs That Benefit Nonprofits

Nonprofit Tech for Good

For environmentally friendly and socially conscious holiday shoppers that prefer to give donations to nonprofits as holiday gifts, the 20 holiday gift programs listed below are a good starting point for your holiday shopping. Ranging from wildlife conservation to refugee relief, tribute gifts make excellent holiday gifts for friends, family, and work colleagues. Audubon Society Gift Catalog. Best Friends Animal Society Gifts. DonorsChoose.org Gift Cards.

[ASK AN EXPERT] What to Do When You’re Notified About A Legacy Gift

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on what to do when you get notified of an estate gift of which you were previously unaware. . Who should we thank for this gift and how can we get in touch with them to show our appreciation?

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Avoid the Triple Whammy: How a Mid-Level Program Can Save Major Gifts

NonProfit PRO

So, the major gift program suffers because you’re not feeding major gifts a healthy diet of qualified major donors. Donor Relationship Management Major GiftsTypically, we see clogs in that pipeline in the mid-level range of giving.

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[ASK AN EXPERT] How to Negotiate a Gift of Realty with Strings Attached

Bloomerang

Today’s question comes from a fundraiser who needs advice on how to deal with a potential legacy gift that has conditions attached. . Turning down a gift can be a tough decision. Generally, for a gift to be tax-deductible, the donor must relinquish control over its use.

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Top 3 Reasons to Consider Making Recurring Gifts Instead of One-time Gifts

Charity Navigator

Read on to discover my Top 3 Reasons to Consider Making Recurring Gifts instead of One-time Gifts. Maybe you've had one before or maybe you have one (or many) active at the moment.

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[Webinar] Major Gifts: Asking in the Age of Zoom

CauseVox

Prior to the COVID-19 pandemic, major gift work revolved around in-person donor visits – and for many of us, that’s how we would prefer to make those big asks.

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