Expert insights. Personalized for you.
According to Kristi Hedges , author of the book, The Power of Presence , a good story includes these seven elements: Has a clear moral or purpose. Has a personal connection to the storyteller and/or the audience. Includes common reference points the audience can understand. MORE
It’s no secret that storytelling in the digital age is essential for nonprofits , but the efficacy of stories depends largely on how clearly and strategically they’re communicated to each unique segment of your audience, also sometimes known as a persona. MORE
A good story resonates with the donor, connects them to your vision, creates a sense of urgency, and gives donors an outlet to take action. No matter what’s on your fundraising to do list this fall, there’s one must have that you can’t afford to leave off that to-do list – stories. MORE
According to the blog justgiving.com there are 5 key motivators for giving: to support a particular organization, because we are inspired by other’s stories, to support a cause, to feel good, and. Working with arts organizations there are often concern that your constituent stories aren’t as impactful. We are changing the world and there are stories to be told. Our job is to get those people, those lives, those schools and communities to want to tell our stories. MORE
You''ve got to tell your story to win over rockstar volunteers. This post is your toolbox for resources you''ll need to do that - dig into it, and equip yourself to share the beautiful stories of the communities you serve MORE
The single most important element of any fundraising campaign are the fundraising stories. Technology, your ad budget, or a fancy fundraising app will never replace solid fundraising stories based on the 4 P’s: Person: Your story is about one person with a problem that needs solving. Problem: Your story has a problem the donor can solve. […]. The post Happy or Sad Fundraising Stories: Which Works Best? MORE
Here are some tips and examples of how to tell your organization's story to make your annual report more engaging and compelling. nonprofit-communications annual reports MORE
A story with a business impact can be as short as one sentence. Whatever the case, it will have maximum impact if it includes the following core components," according to Choy: Structural : A story has a beginning, middle, and end. Elemental : A story often has elements including a hero, challenge, journey, resolution, change, and call to action. Authentic : A story reveals a genuine part of the teller, which elicits emotion in the audience. MORE
It’s important that your organization is cognizant of its “big story,” and tells stories which support it. Two, she refers to the ability that stories have to engage an audience. Stories do this by making the situations described more tangible, relatable, and memorable. This email centers around the story of one woman, Zione, giving birth to her child, and the struggles she faced. Author: Dimitri Lundquist. MORE
Storytelling is a constant drumbeat that resonates throughout the nonprofit community, but increasingly, stories are getting hard to tell. Not so much with good stories, which are a welcome and inspiring; mostly, it's the difficult tales of struggle, desperation, injustice, and urgency that are the most complicated to convey - but the need has never been so great. What happens when stories go untold? Let me explain what I mean by “difficult stories.” MORE
Here''s one story from a recent call: "Hi Everyone, As you know, in Help Desk we tend to talk to people who are frustrated, confused, or experiencing some sort of issue. Once in a while we get to see the other side, so we decided to share this story with the whole team. Our help desk team works around the clock to ensure that our customers have the support they need. MORE
And by asking those questions and looking through the outcomes lens for all of our initiatives, our results story began to demonstrate real impact. Take a look at the story for the same program, now with a new results focus: How do you change your story and focus on results? Back in my days as a Corporate Funder, I was routinely asked to provide giving details for our organization. MORE
I’ve been a fan of user stories for several years now. User stories are a way to describe a set of functionalities of an application in a way that is focused on results – it’s easy to connect to mission. There are many ways to describe this story – it certainly can be a lot more detailed, but what’s clear is the result of this functionality. And, of course, user stories are great for agile development process. MORE
There’s one common theme that we see in all of them, and in our own community, too: the incredible stories of the people who are fundraising on your behalf, or even working within your organization. What’s more, we have found that their stories are some of our most valuable assets. Our members who are featured in these stories get to draw more attention to the causes that they champion. How do you reach out, and leverage the stories of your community most effectively? MORE
Join the conversation today as we share five key step you''ll need to take if you hope to tell beautiful stories as you recruit volunteers Storytelling is a critical part of what we do as volunteer coordinators. MORE
Eric Jacobson on Leadership and Management Kristi Hedges Leadership Stories Storytelling MORE
Pinterest Boards and Facebook Page timelines have given you powerful new ways to tell stories through images. And while Pinterest has always been about images (duh), Facebook Page Timelines have features that are nudging you to tell a more visual story. How Facebook is changing how you tell your story. Covers can (and should) be rotated so that you can tell your story in ways that are fresh and dynamic – like you! What story should you tell? MORE
On Financial Narratives and Financial Footnotes: The Truth Is in the Fine Print Guest Beneblog by Teresa Throckmorton, Benetech's CFO and VP, Finance In a previous blog post, we shared the Seven Benetech Truths : the core values that define our identity and culture, that guide our work, and that tell our story. Our financials are more than numbers: indeed, they tell our story. It’s a story that connects mission, capacity, and capital. MORE
The post 10 Tips for Turning Photos Into Powerful Stories appeared first on John Haydon. The Internet is slowly but surely becoming one big picture book. Instagram and Pinterest have grown at astronomic rates precisely because they allow people to easily create, curate and share pictures. And Facebook has placed more importance on pictures, with cover images, full screen viewing, and newsfeed preferences. So photos are huge. But simply posting photos is […]. MORE
During the Superbowl, YouTube ran their first ever TV commercial. Google, which owns YouTube, has allowed us, the public, to create similar videos. And it’s Free! You can easily do one for your own agency and use it in your own marketing efforts. You just need to click here to get started. Here is one I did for the NCE Social Media blog. Enjoy. MORE
Big Brothers Big Sisters – Leverage video to tell your story. Through the Start Something Web Series they’re shedding light on the impact that Bigs have on Littles by telling their story through quality video they publish on their YouTube channel, share on their website and talk about on Facebook. Along the way they’ve used content in the form of life changing stories to help shed light on how they’re making a difference. MORE
As a kid, I was saturated by symphony performances and choral music. My dad was a conductor and composer, my mom his accompanist. They were also involved in a chorus called the Tanglewood Festival Chorus (TFC, as we referred to it for the next 25 years). Anyone reading this blog that lives in the New England area may know that the symphony I was raised around is the Boston Symphony Orchestra. MORE
Data tells a story, and it’s important that your organization ensures that the correct narrative is being told about your data. In the social good world, storytelling is vital for success, and arguably one of the most important stories to tell is the journey of your donor’s funds. Something to be included to help personalize the impact of your donors, but not the focus of the story itself. Information and technology are at the center of everything we do. MORE
So in honor of Freaky Friday, here are 13 real supporter horror stories, none of which involve zombies. He wrote a sob-story email to the volunteer coordinator. (I I got the sob-story, too, and I agreed it was a good excuse.) Author: Jennifer Darrouzet. People share their nightmares with me. Well, ok – maybe that’s overstating it. They vent. And it freaks me out. Friends and family know I work with a lot of nonprofits. MORE
And, his latest book, The 10 Stories Great Leaders Tell , is yet another required read for leaders – managers, CEOs and team leaders. And, the first and most important part of being a great storyteller is knowing what stories to tell ,” explains Paul. In fact, “ What stories you tell is more important than how you tell them ,” he adds. However, plan to spend additional quality time crafting and practicing your versions of the 10 stories you’ll tell. MORE
As American video content consumption continues to rise, there is an increased focus on using video to tell emotionally impactful stories that draw viewers in and personalize the message. MORE
Here are a few stories I’ve come across over the last few days that I don’t want you to miss. LinkedIn launches a program to help Nonprofits find board members. LinkedIn Board Connect: Helping Nonprofits Find Board Members on LinkedIn (LinkedIn Blog). With the launch of LinkedIn Board Connect , we are giving nonprofit leaders the tools to help them leverage their own networks and their board members’ networks to find the right skilled professionals to join their boards. MORE
Your brain loves a good story. There is a distinct chemical reaction that happens in one’s brain when they’re reading a compelling or interesting story. This same chemical is also created when you’re reading stories. For example, donating money to charities that are associated with that great story or narrative. The story, according to the study, must be able to sustain the attention of the reader(which in many cases can be the most difficult part!), MORE
Make sure they know that they can reach out to one person to ask questions and share success stories with. Once they’ve shared their story, educate them about your organization and what its work could mean for their community. Post the stories of your current volunteers on social media. MORE
Tell your story : The only way to make your Giving Tuesday campaign successful is to get the word out. Telling our Giving Tuesday story via every channel possible garnered great alumni participation; we had 286 first time alumni donors, 655 new donors and 2,440 individual donations made. One day can make a difference and New Mexico State University (NMSU) can prove it! MORE
As The Children’s Center in Detroit learned first-hand, their unique and compelling brand story was the secret sauce for touching the hearts and moving the minds of donors. If your leadership, staff and key stakeholders don’t know your brand story, how can they share it with others? What is a brand story? A brand story is a special kind of story. The right brand story builds donor trust and grows confidence in your organization. True story. MORE
This is exactly how the story ends unless you give your editorial calendar the attention it deserves. The daily scramble. The sweeping moments of panic. The Google Calendar crammed with notes to share this on social and send that email. The Evernotes. The sticky notes. The quick-dissolving mental notes. The constant influx of requests—“Commserella, can you share this today?” Commserella, did you post this yet?” Commserella, will you write this blog?” Commserella!!!!!”. MORE
Nights this month, unplug from your mobile phone and both enjoy and learn from Henry Mintzberg ’s 42 former blog posts compiled into his new book, Bedtime Stories for Managers. The stories teach you how to transform an organization from one that: Functions as collections of Human Resources to communities of human beings. At less than 200 pages, you can read the 42 succinct, enlightening and actionable stories/lessons in a few hours. MORE
Stories of Resilience: A Series Brought To You By The Blackbaud Institute. In this series, the Blackbaud Institute shares stories of organizations that are focusing on resilience, weathering these many changes while still positioning themselves for future growth. As the global COVID-19 pandemic continues to evolve, social good organizations are working creatively to navigate the new landscape. MORE
Whether quietly spearheading some of the world's most groundbreaking scientific and medical research or not-so-quietly leading revolutions on the battlefield, our history is ripe with stories of ferocious, adventurous, enlightened, and persistent women. She challenged many contemporary notions by taking on familiar biblical stories but retelling them through the female experience, and was met with contempt and even violence. she·ro (pl. sheroes) : a woman regarded as a hero. MORE
It is our story. Does our story attract, captivate and motivate? There’s something about the story that connects with us, who we are, what we think, how we feel and what we like. For these few new organizations that we feel may solve our problem or have a story we just can’t resist we might research them, watch what they do or follow some more of their content. Storytelling is catching on inside of association circles and beyond. MORE
In this series, the Blackbaud Institute shares stories of organizations that are focusing on resilience, weathering these many changes while still positioning themselves for future growth. K-12 Schools alumni engagement coronavirus COVID-19 resilient nonprofits Stories of Resilience student engagementAs 2020 continues to evolve, social good organizations are working creatively to navigate the new landscape. MORE
You literally could not run your nonprofit without their support, so make them the heroes of your story. By focusing a little extra energy on your mid-level donors, you can raise more money and create a quality pipeline for your major gifts officers. MORE
Who doesn’t love to listen scary story? Simply scary stories becoming more scarier when it told in the dark. Ever think which stories you can tell? Everyone is familiar with the setting of telling scary stories at night around a camp fire. The post Scary Stories To Tell In The Dark appeared first on PhreeSite.com. This suggestion is for you. However, no one said that a camp. Entertainment MORE
40 Stories of Resilience: A Series Brought To You By The Blackbaud Institute. In this series, the Blackbaud Institute shares stories of organizations that are focusing on resilience, weathering these many changes while still positioning themselves for future growth. For instance, Wright explained how “photos, interviews, and stories are continually fed to the communications team,” which then shares the information with supporters. MORE
You can collect fantastic, compelling stories, but if no one hears or sees them, they fall flat. You can manage 10 social media accounts, but if you are not telling great stories and cutting through the online clutter, your audience will not engage. The key is using stories to get people’s attention on social media channels. Social media is great for enticing potential supporters and piquing their interest, through eye-catching visuals and emotional stories. MORE
Everyone loves a good story. Whether it’s a tale of a hero overcoming a hardship to find a happy ending, or a tale of misfortune with a valuable lesson learned, it’s ingrained into our DNA to seek out stories. If you’re having trouble getting momentum behind your cause, try to share stories. Why tell stories? One of the best ways to maximize personal connection is to tell the stories of people in the community. Find your story. Find a captivating story. MORE
Here’s the story of #Untech10 as it unfolded through press and blog posts. The AMAZING RACE to ASAE TECH 10… The Tom Morrison Story (Extreme Makeover – Social Edition). The #Untech10 Story… appeared first on Social Fish To read the Twitter transcript, go here. [My My blog post: From #Tech10 to #UnTech10! Snow causes ASAE to cancel Tech Show (Meetings.net). ASAE’s Technology Conference: How to handle a crisis admirably (Splash!). untech10 – Learning 2.0 MORE
Are you showing rather than telling your story? Here are some ideas for reaching the "selfie" generation. social media MORE
Story Related Topics Connection Cafe
AUGUST 4, 2020
In this series, the Blackbaud Institute shares stories of organizations that are focusing on resilience, weathering these many changes while still positioning themselves for future growth. K-12 Schools alumni engagement coronavirus COVID-19 resilient nonprofits Stories of Resilience student engagementAs 2020 continues to evolve, social good organizations are working creatively to navigate the new landscape.
Connection Cafe
MAY 4, 2020
Stories of Resilience: A Series Brought To You By The Blackbaud Institute. In this series, the Blackbaud Institute shares stories of organizations that are focusing on resilience, weathering these many changes while still positioning themselves for future growth. As the global COVID-19 pandemic continues to evolve, social good organizations are working creatively to navigate the new landscape.
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Connection Cafe
JULY 16, 2019
Data tells a story, and it’s important that your organization ensures that the correct narrative is being told about your data. In the social good world, storytelling is vital for success, and arguably one of the most important stories to tell is the journey of your donor’s funds. Something to be included to help personalize the impact of your donors, but not the focus of the story itself. Information and technology are at the center of everything we do.
EveryAction
MAY 1, 2017
Storytelling is a constant drumbeat that resonates throughout the nonprofit community, but increasingly, stories are getting hard to tell. Not so much with good stories, which are a welcome and inspiring; mostly, it's the difficult tales of struggle, desperation, injustice, and urgency that are the most complicated to convey - but the need has never been so great. What happens when stories go untold? Let me explain what I mean by “difficult stories.”
NonProfit Hub
JUNE 7, 2019
Everyone loves a good story. Whether it’s a tale of a hero overcoming a hardship to find a happy ending, or a tale of misfortune with a valuable lesson learned, it’s ingrained into our DNA to seek out stories. If you’re having trouble getting momentum behind your cause, try to share stories. Why tell stories? One of the best ways to maximize personal connection is to tell the stories of people in the community. Find your story. Find a captivating story.
Connection Cafe
APRIL 26, 2017
As The Children’s Center in Detroit learned first-hand, their unique and compelling brand story was the secret sauce for touching the hearts and moving the minds of donors. If your leadership, staff and key stakeholders don’t know your brand story, how can they share it with others? What is a brand story? A brand story is a special kind of story. The right brand story builds donor trust and grows confidence in your organization. True story.
Connection Cafe
MAY 4, 2020
Stories of Resilience: A Series Brought To You By The Blackbaud Institute. In this series, the Blackbaud Institute shares stories of organizations that are focusing on resilience, weathering these many changes while still positioning themselves for future growth. For instance, Wright explained how “photos, interviews, and stories are continually fed to the communications team,” which then shares the information with supporters.
EveryAction
OCTOBER 9, 2018
Make sure they know that they can reach out to one person to ask questions and share success stories with. Once they’ve shared their story, educate them about your organization and what its work could mean for their community. Post the stories of your current volunteers on social media.
EveryAction
SEPTEMBER 21, 2018
You literally could not run your nonprofit without their support, so make them the heroes of your story. By focusing a little extra energy on your mid-level donors, you can raise more money and create a quality pipeline for your major gifts officers.
Connection Cafe
MAY 13, 2011
So in honor of Freaky Friday, here are 13 real supporter horror stories, none of which involve zombies. He wrote a sob-story email to the volunteer coordinator. (I I got the sob-story, too, and I agreed it was a good excuse.) Author: Jennifer Darrouzet. People share their nightmares with me. Well, ok – maybe that’s overstating it. They vent. And it freaks me out. Friends and family know I work with a lot of nonprofits.
EveryAction
MARCH 16, 2017
Whether quietly spearheading some of the world's most groundbreaking scientific and medical research or not-so-quietly leading revolutions on the battlefield, our history is ripe with stories of ferocious, adventurous, enlightened, and persistent women. She challenged many contemporary notions by taking on familiar biblical stories but retelling them through the female experience, and was met with contempt and even violence. she·ro (pl. sheroes) : a woman regarded as a hero.
Beneblog: Technology Meets Society
OCTOBER 12, 2012
On Financial Narratives and Financial Footnotes: The Truth Is in the Fine Print Guest Beneblog by Teresa Throckmorton, Benetech's CFO and VP, Finance In a previous blog post, we shared the Seven Benetech Truths : the core values that define our identity and culture, that guide our work, and that tell our story. Our financials are more than numbers: indeed, they tell our story. It’s a story that connects mission, capacity, and capital.
Connection Cafe
MAY 5, 2011
It’s important that your organization is cognizant of its “big story,” and tells stories which support it. Two, she refers to the ability that stories have to engage an audience. Stories do this by making the situations described more tangible, relatable, and memorable. This email centers around the story of one woman, Zione, giving birth to her child, and the struggles she faced. Author: Dimitri Lundquist.
Connection Cafe
FEBRUARY 26, 2019
This is exactly how the story ends unless you give your editorial calendar the attention it deserves. The daily scramble. The sweeping moments of panic. The Google Calendar crammed with notes to share this on social and send that email. The Evernotes. The sticky notes. The quick-dissolving mental notes. The constant influx of requests—“Commserella, can you share this today?” Commserella, did you post this yet?” Commserella, will you write this blog?” Commserella!!!!!”.
Connection Cafe
FEBRUARY 14, 2019
As a kid, I was saturated by symphony performances and choral music. My dad was a conductor and composer, my mom his accompanist. They were also involved in a chorus called the Tanglewood Festival Chorus (TFC, as we referred to it for the next 25 years). Anyone reading this blog that lives in the New England area may know that the symphony I was raised around is the Boston Symphony Orchestra.
John Haydon
AUGUST 19, 2019
The post 10 Tips for Turning Photos Into Powerful Stories appeared first on John Haydon. The Internet is slowly but surely becoming one big picture book. Instagram and Pinterest have grown at astronomic rates precisely because they allow people to easily create, curate and share pictures. And Facebook has placed more importance on pictures, with cover images, full screen viewing, and newsfeed preferences. So photos are huge. But simply posting photos is […].
Eric Jacobsen Blog
JULY 22, 2019
And, his latest book, The 10 Stories Great Leaders Tell , is yet another required read for leaders – managers, CEOs and team leaders. And, the first and most important part of being a great storyteller is knowing what stories to tell ,” explains Paul. In fact, “ What stories you tell is more important than how you tell them ,” he adds. However, plan to spend additional quality time crafting and practicing your versions of the 10 stories you’ll tell.
VolunteerMark
SEPTEMBER 29, 2014
Join the conversation today as we share five key step you''ll need to take if you hope to tell beautiful stories as you recruit volunteers Storytelling is a critical part of what we do as volunteer coordinators.
SocialFish
FEBRUARY 22, 2019
Here’s the story of #Untech10 as it unfolded through press and blog posts. The AMAZING RACE to ASAE TECH 10… The Tom Morrison Story (Extreme Makeover – Social Edition). The #Untech10 Story… appeared first on Social Fish To read the Twitter transcript, go here. [My My blog post: From #Tech10 to #UnTech10! Snow causes ASAE to cancel Tech Show (Meetings.net). ASAE’s Technology Conference: How to handle a crisis admirably (Splash!). untech10 – Learning 2.0
SocialFish
JANUARY 7, 2015
It is our story. Does our story attract, captivate and motivate? There’s something about the story that connects with us, who we are, what we think, how we feel and what we like. For these few new organizations that we feel may solve our problem or have a story we just can’t resist we might research them, watch what they do or follow some more of their content. Storytelling is catching on inside of association circles and beyond.
Connection Cafe
OCTOBER 26, 2017
Tell your story : The only way to make your Giving Tuesday campaign successful is to get the word out. Telling our Giving Tuesday story via every channel possible garnered great alumni participation; we had 286 first time alumni donors, 655 new donors and 2,440 individual donations made. One day can make a difference and New Mexico State University (NMSU) can prove it!
VisionLink
JUNE 2, 2014
Here''s one story from a recent call: "Hi Everyone, As you know, in Help Desk we tend to talk to people who are frustrated, confused, or experiencing some sort of issue. Once in a while we get to see the other side, so we decided to share this story with the whole team. Our help desk team works around the clock to ensure that our customers have the support they need.
Eric Jacobsen Blog
OCTOBER 12, 2019
Eric Jacobson on Leadership and Management Kristi Hedges Leadership Stories Storytelling
Eric Jacobsen Blog
MARCH 31, 2018
A story with a business impact can be as short as one sentence. Whatever the case, it will have maximum impact if it includes the following core components," according to Choy: Structural : A story has a beginning, middle, and end. Elemental : A story often has elements including a hero, challenge, journey, resolution, change, and call to action. Authentic : A story reveals a genuine part of the teller, which elicits emotion in the audience.
John Haydon
MARCH 23, 2012
Pinterest Boards and Facebook Page timelines have given you powerful new ways to tell stories through images. And while Pinterest has always been about images (duh), Facebook Page Timelines have features that are nudging you to tell a more visual story. How Facebook is changing how you tell your story. Covers can (and should) be rotated so that you can tell your story in ways that are fresh and dynamic – like you! What story should you tell?
Find the free stuff
SEPTEMBER 23, 2019
Who doesn’t love to listen scary story? Simply scary stories becoming more scarier when it told in the dark. Ever think which stories you can tell? Everyone is familiar with the setting of telling scary stories at night around a camp fire. The post Scary Stories To Tell In The Dark appeared first on PhreeSite.com. This suggestion is for you. However, no one said that a camp. Entertainment
EveryAction
OCTOBER 3, 2018
It’s no secret that storytelling in the digital age is essential for nonprofits , but the efficacy of stories depends largely on how clearly and strategically they’re communicated to each unique segment of your audience, also sometimes known as a persona.
TechImpact
OCTOBER 30, 2014
Your brain loves a good story. There is a distinct chemical reaction that happens in one’s brain when they’re reading a compelling or interesting story. This same chemical is also created when you’re reading stories. For example, donating money to charities that are associated with that great story or narrative. The story, according to the study, must be able to sustain the attention of the reader(which in many cases can be the most difficult part!),
Wild Apricot
OCTOBER 11, 2019
Here are some tips and examples of how to tell your organization's story to make your annual report more engaging and compelling. nonprofit-communications annual reports
SocialFish
SEPTEMBER 23, 2012
Here are a few stories I’ve come across over the last few days that I don’t want you to miss. LinkedIn launches a program to help Nonprofits find board members. LinkedIn Board Connect: Helping Nonprofits Find Board Members on LinkedIn (LinkedIn Blog). With the launch of LinkedIn Board Connect , we are giving nonprofit leaders the tools to help them leverage their own networks and their board members’ networks to find the right skilled professionals to join their boards.
VolunteerMark
OCTOBER 3, 2014
You''ve got to tell your story to win over rockstar volunteers. This post is your toolbox for resources you''ll need to do that - dig into it, and equip yourself to share the beautiful stories of the communities you serve
Connection Cafe
APRIL 21, 2014
According to the blog justgiving.com there are 5 key motivators for giving: to support a particular organization, because we are inspired by other’s stories, to support a cause, to feel good, and. Working with arts organizations there are often concern that your constituent stories aren’t as impactful. We are changing the world and there are stories to be told. Our job is to get those people, those lives, those schools and communities to want to tell our stories.
TechImpact
NOVEMBER 12, 2014
You can collect fantastic, compelling stories, but if no one hears or sees them, they fall flat. You can manage 10 social media accounts, but if you are not telling great stories and cutting through the online clutter, your audience will not engage. The key is using stories to get people’s attention on social media channels. Social media is great for enticing potential supporters and piquing their interest, through eye-catching visuals and emotional stories.
EveryAction
SEPTEMBER 14, 2018
A good story resonates with the donor, connects them to your vision, creates a sense of urgency, and gives donors an outlet to take action. No matter what’s on your fundraising to do list this fall, there’s one must have that you can’t afford to leave off that to-do list – stories.
EveryAction
OCTOBER 18, 2018
As American video content consumption continues to rise, there is an increased focus on using video to tell emotionally impactful stories that draw viewers in and personalize the message.
NCE Social Media
APRIL 21, 2010
During the Superbowl, YouTube ran their first ever TV commercial. Google, which owns YouTube, has allowed us, the public, to create similar videos. And it’s Free! You can easily do one for your own agency and use it in your own marketing efforts. You just need to click here to get started. Here is one I did for the NCE Social Media blog. Enjoy.
Wild Apricot
MAY 8, 2014
Are you showing rather than telling your story? Here are some ideas for reaching the "selfie" generation. social media
Eric Jacobsen Blog
MARCH 3, 2019
Nights this month, unplug from your mobile phone and both enjoy and learn from Henry Mintzberg ’s 42 former blog posts compiled into his new book, Bedtime Stories for Managers. The stories teach you how to transform an organization from one that: Functions as collections of Human Resources to communities of human beings. At less than 200 pages, you can read the 42 succinct, enlightening and actionable stories/lessons in a few hours.
Eric Jacobsen Blog
JANUARY 18, 2020
According to Kristi Hedges , author of the book, The Power of Presence , a good story includes these seven elements: Has a clear moral or purpose. Has a personal connection to the storyteller and/or the audience. Includes common reference points the audience can understand.
Connection Cafe
FEBRUARY 26, 2016
And by asking those questions and looking through the outcomes lens for all of our initiatives, our results story began to demonstrate real impact. Take a look at the story for the same program, now with a new results focus: How do you change your story and focus on results? Back in my days as a Corporate Funder, I was routinely asked to provide giving details for our organization.
Connection Cafe
MARCH 4, 2014
There’s one common theme that we see in all of them, and in our own community, too: the incredible stories of the people who are fundraising on your behalf, or even working within your organization. What’s more, we have found that their stories are some of our most valuable assets. Our members who are featured in these stories get to draw more attention to the causes that they champion. How do you reach out, and leverage the stories of your community most effectively?
John Haydon
APRIL 11, 2018
The single most important element of any fundraising campaign are the fundraising stories. Technology, your ad budget, or a fancy fundraising app will never replace solid fundraising stories based on the 4 P’s: Person: Your story is about one person with a problem that needs solving. Problem: Your story has a problem the donor can solve. […]. The post Happy or Sad Fundraising Stories: Which Works Best?
Zen and the Art of Nonprofit Technology
AUGUST 19, 2009
I’ve been a fan of user stories for several years now. User stories are a way to describe a set of functionalities of an application in a way that is focused on results – it’s easy to connect to mission. There are many ways to describe this story – it certainly can be a lot more detailed, but what’s clear is the result of this functionality. And, of course, user stories are great for agile development process.
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