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How to Execute Your Peer-to-Peer Email Communications Plan

NonProfit PRO

So, you’ve created a strategy for your peer-to-peer email communications. You’ve segmented your audience, built compelling content and prepared to design emails that will grab your readers’ attention. Now there’s one thing left to do: Start executing on your plan (and find ways to improve it).

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Finding the Right Timing for Peer-to-Peer Fundraising Email Communications

NonProfit PRO

When it comes to timing of email communications for your peer-to-peer events, there are three big levers you can adjust. Timing also varies by type of event, which breaks down into four categories. Let’s look at how peer-to-peer email timing levers vary for each event type.

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6 Ways to Prepare Your Communications for Successful End-of-Year Fundraising

Nonprofit Tech for Good

With so much to keep track of, it can be hard to know where to start aligning your communications so your fundraising initiatives are successful and support your brand. 1) Audit Last Year’s Communications. Your brand strategy and key messages should form the foundation for all of your donor communications, new and old.

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How an Employer Brand Communications Strategy Can Support Recruitment Efforts

NonProfit PRO

The best nonprofits are the ones that know the value of an employer brand communications plan. They understand a strategic plan can help attract and retain the top talent and avoid facing the current struggles of today’s competitive job market.

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How to Create Your Caseload Communication Plan in 2 Hours or Less

NonProfit PRO

Creating individualized 12-month communication plans for all 150 donors on your major gifts caseload to a fundraiser may initially sound like a lot of touchpoints to create. But the truth is you can create the vast majority of your planning for each donor in less time than you think.

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How Storytelling Can Help Personalize Donor Communications

NonProfit PRO

Storytelling can entertain, educate and entice people to act. Nonprofits have more stories at their fingertips than any other organization. Nonprofits that create an internal storytelling culture can excite staff and volunteers, entice new supporters, strengthen relationships with donors, and raise more funds.

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Budget for Communications and Marketing When Proposing New Initiatives

The MatrixFiles

Last week, I attended and spoke at the International Foundation’s Technology and Benefit Communications Conference, held in Boston, MA. I spoke on the topic of “Next-Generation Tools to Enhance Your Communications,” or next-gen tools to communicate benefits to employees. Her advice? Megan’s advice is brilliant.

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