10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy. Facebook Messenger has 1.3

Facebook Group vs Facebook Page: Which One Should You Use?

CauseVox

If you’re part of an organization or business, or even just an individual with a blog, chances are you know that you need a presence on Facebook. But navigating the best way to share your message on Facebook can be…overwhelming. What is a Facebook Business Page?

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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. There’s an understanding among non-profits that Facebook Ads offer something very powerful, but there is a large gap in the understanding needed to run truly strategic campaigns. .

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How to Make Facebook Fundraising Work For You

Media Cause

Facebook recently announced that the Facebook community has now raised over $5 billion for nonprofits and personal causes through Facebook and Instagram fundraising tools. Here are a few of our favorite Facebook fundraising campaigns we’ve had the pleasure to work on: .

[FREE WEBINAR] How to Double Your Nonprofit’s Facebook Fundraising

Nonprofit Tech for Good

Whether it’s birthday fundraising, the donate button, DIY and events, crowd-funding or Instagram – Facebook Giving Tools are not just the next generation fundraising platform – for many new and small charities, they are now the main source of individual giving.

The Ins and Outs of Facebook Fundraising: A Complete Guide

sgEngage

Facebook fundraising can get a bad reputation, especially when organizations fail to see the opportunities to engage and retain a new generation of supporters. However, Facebook fundraising is much more than a helpful boost to your organization’s online donations.

Facebook Fundraising Tools Now Allow Monthly Giving

Nonprofit Tech for Good

According to the soon-to-be-released 2018 Global Trends in Giving Report , 18% of donors worldwide have donated to a nonprofit through Facebook Fundraising Tools. Of those, 40% say they are very likely to donate again directly through Facebook. Whatever your personal feelings are about Facebook (love, hate, ambivalent), it’s clear that as a revenue stream for nonprofits, Facebook has sticking power. Social Media Facebook Fundraising

6 Ways to Raise More with Facebook Fundraisers

Nonprofit Tech for Good

Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations. Additionally, Facebook has made both creating and donating to Fundraisers a highly streamlined process. The M+R report highlights that November is the biggest month for Facebook Fundraisers, accounting for nearly a quarter of yearly revenue in 2018, so there’s no better time than right now to evaluate and refine your plan.

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How to Run Facebook Fundraising Ads: 5 Simple Steps

Nonprofit Tech for Good

Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? Running Facebook fundraising ads is an excellent way to reach your target audience and optimize for donations while generating data that allows you to measure your success.

Fake Facebook Friends and the CIA

Beneblog: Technology Meets Society

Last night I received a Facebook friend request from an old friend and accepted it. I quickly checked, and found that (of course) I already was Facebook friends with my old friend. Facebook has a handy way of reporting this exact problem and the fake account was suspended within minutes. So, my advice: if an old friend reaches out to you on Facebook, someone who really should already be a Facebook friend, it's probably not your friend.

Facebook Ramps Up Reach for “Donate” Buttons and Fundraisers

Nonprofit Tech for Good

It’s not official, but it’s obvious that Facebook is ramping up promotion of its native “Donate” buttons and Fundraisers in its News Feed. Even before Facebook helped raise $10 million dollars for the Center for Disaster Philanthropy for Hurricane Harvey relief, Facebook “Donate” buttons and fundraisers created by Facebook users were popping up in the feed with increased frequency. Social Media Facebook Fundraising

The iOS14 Update and Facebook Ads

Whole Whale

Once the update goes live (currently projected for early Spring) this means an iPhone user with the update installed will open up an app like Facebook, for example, and see the following prompt: Source: Apple. impact advertising on Facebook? What is iOS14.5?

Access Your Facebook and Instagram Fundraising Data in Classy Reporting

Classy

In June 2020, we announced the Classy for Facebook Integration , which combines the power of Classy Peer-to-Peer fundraising with the world’s largest social media platform. In the latest version of Classy for Facebook, we’re excited to announce a new reporting feature.

How to Find IP from Facebook: Facebook IP Address Finder

Find the free stuff

Are you wondering about how to find the IP of others on Facebook? Theseeasy methods put you through the processes to track someone’s IP on Facebook. The post How to Find IP from Facebook: Facebook IP Address Finder appeared first on PhreeSite.com.

Preparing Your Nonprofit for iOS14 Changes on Facebook

Media Cause

Because the majority of people on Facebook browse via the app, this means that Facebook will require advertisers to make a few changes in preparation for the rollout. Facebook will begin using “Aggregated Event Measurement.” You will be required by Facebook to verify your domain.

10 Facebook Page Best Practices for Nonprofits

Nonprofit Tech for Good

With more than 1 billion active users, Facebook is the largest social network in the world. Without a doubt your nonprofit’s supporters use Facebook on a regular basis. Therefore, Facebook Pages should be your first priority and entry into social networking. Under Settings > Similar Page Suggestions, tic the box to include your page when Facebook recommends similar pages. Add an address to your page to add Facebook Location. Experiment Facebook Events.

July 2 Webinar: Facebook and Facebook Apps for Nonprofits :: Advanced

Nonprofit Tech for Good

This webinar is presented with the assumption that your nonprofit has been using Facebook Pages for at least six months and that you have a working knowledge of the difference between Facebook Profiles, Groups, and Pages. The webinar begins with a click-by-click demonstration on how to create custom-designed Tabs for your Facebook Page using basic HTML as well as how to create and set App Icons for your Tabs. Facebook WebinarsDate: Tuesday, July, 2013.

Facebook makes changes…AGAIN

NCE Social Media

In the past week Facebook anounced two changes that I think you should take note of: 1) they are going to start allowing hashtags to be posted in status updates and 2) they changed the news feed again. You would then be alerting people that the theme is autism and at the same time helping search features of Facebook, Google, etc., Facebook is still in the process of rolling it out to all ! So how do you use hashtags and how do you like the new Facebook news feed?

March 28 Webinar: Facebook and Facebook Apps for Nonprofits :: Advanced

Nonprofit Tech for Good

This webinar is presented with the assumption that your nonprofit has been using Facebook Pages for at least six months and that you have a working knowledge of the difference between Facebook Profiles, Groups, and Pages. The webinar begins with a click-by-click demonstration on how to create custom-designed Tabs for your Facebook Page using basic HTML as well as how to create and set App Icons for your Tabs. Facebook WebinarsDate: Thursday, March 28, 2013.

11 Inspiring Nonprofit Facebook Timelines

Nonprofit Tech for Good

Most nonprofits have not yet upgraded to the new Facebook Timeline for Pages design, but as more and more admins begin to realize that the Timeline design and tool set is much more than just uploading a photo to the top of your page, I think we’ll see many of our favorite nonprofits take the leap and upgrade before the mandatory roll out of Facebook Timeline to all pages on March 30. You can also view the new Timeline design on the Nonprofit Organizations Facebook Page.

Webinar: Facebook and Facebook Apps for Nonprofits: Advanced

Nonprofit Tech for Good

This webinar is presented with the assumption that your nonprofit has been using Facebook Pages for at least six months and that you have a working knowledge of the difference between Facebook Profiles, Groups, and Pages. The webinar begins with a click-by-click demonstration on how to create custom-designed Tabs for your Facebook Page using basic HTML as well as how to create and set App Icons for your Tabs. Facebook WebinarsDate: Thursday, June 14, 2012.

January 31 Webinar: Facebook and Facebook Apps for Nonprofits :: Advanced

Nonprofit Tech for Good

This webinar begins with a brief explanation of the difference between Facebook Profiles, Groups, and Pages and then quickly moves into a short click-by-click demonstration on how to successfully create and manage a Facebook Page for your nonprofit. The webinar then hones in on the importance of the News Feed and showcases tactics to increase Likes and Comments on your Status Updates, as well as numerous strategies to grow your nonprofit’s Facebook Fan base.

October 23 Webinar: Facebook and Facebook Apps for Nonprofits :: Advanced

Nonprofit Tech for Good

This webinar begins with a brief explanation of the difference between Facebook Profiles, Groups, and Pages and then quickly moves into a short click-by-click demonstration on how to successfully create and manage a Facebook Page for your nonprofit. The webinar then hones in on the importance of the News Feed and showcases tactics to increase Likes and Comments on your Status Updates, as well as numerous strategies to grow your nonprofit’s Facebook Fan base.

HOW TO: Calculate Your Nonprofit’s Organic Reach on Facebook

Nonprofit Tech for Good

According to Facebook , organic reach is the total number of unique people who are shown your post(s) in their News Feed through unpaid distribution and although Facebook Insights provide a lot of useful data about your fans and reach (organic and paid), the one critical piece of data not provided is your nonprofit’s weekly, monthly, or quarterly average organic reach. 3,990 ÷ # of Facebook Fans Your Page Has (100,178). =.0398 Facebook Social Media

Facebook Marketing Cheat Sheet

NetWits

You want to learn everything you can about marketing your nonprofit via Facebook. … Social Media Facebook

The Insights of 100,000 Nonprofit Technology Facebook Fans

Nonprofit Tech for Good

Last week the Nonprofit Tech for Good Facebook Page reached the 100,000 fans. Despite a plummeting growth rate, referral traffic from Facebook to nptechforgood.com is still high. Females are responsible for 59% of the engagement that occurs on the Nonprofit Tech for Good Facebook Page. The Facebook icon in the upper right of this blog is the number one source of traffic to the Nonprofit Tech for Good Facebook Page outside of facebook.com. Facebook Social Media

Optimize Your Nonprofit Facebook Page for Graph Search in 8 Steps

NetWits

Facebook’s new Graph Search is very different from Google search. With Graph Search, … Social Media Facebook graph search John Haydon nonprofit facebook guy Social Media for Nonprofits

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28 Facebook Groups Every Nonprofit Professional Needs to Join

Wild Apricot

I’ve found that nonprofit Facebook Groups are a great way to network with members of other nonprofits. That’s why I’ve created this list of the top 28 nonprofit Facebook Groups, so you know where to go. Facebook facebook-groupsThey can also help answer those sticky questions that you just can’t Google the answer to.

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Nonprofits Value a Facebook Like at $214.81

NetWits

As social media, marketing and communications, and fundraising types continue to download and read the report we’re seeing more interest in the value nonprofits are placing on a Facebook Like (i.e. Facebook Fan or Supporter). It’s a great conversation to start having because assigning real value to nonprofit Facebook fans is something that nonprofits, in general, haven’t figured out (yet). Some even say that the inherent value of a Facebook Like is ZERO.

Webinar: Facebook and Facebook Apps for Nonprofits: Beginner/Intermediate

Nonprofit Tech for Good

This webinar begins with a brief explanation of the difference between Facebook Profiles, Groups, and Pages and then quickly moves into a short click-by-click demonstration on how to successfully create a Facebook Page for your nonprofit. The webinar will also give a tutorial of the new Facebook Timeline and discuss how the new design impacts nonprofit communications on Facebook. Facebook WebinarsDate: Tuesday, June 12, 2012. Time: 1pm-2:30 ET. Cost: $50.

Facebook Updates News Feed (Again)

NCE Social Media

Facebook has updated its News Feed algorithm again. Almost one third of people use Facebook to get their news. So, Facebook wants to make sure more people can see the “newsworthy” posts first. Facebook Algorithm facebook fomo What does this mean for you?

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How to Create a Peer-to-Peer Fundraising Campaign on Facebook

Nonprofit Tech for Good

Currently only nonprofits in the United States can take advantage of Facebook Fundraisers. This is frustrating to many NGOs, charities, and nonprofits located outside of the United States, but it’s due to the fact that the United States has a database of nonprofits called GuideStar USA that Facebook can sync with theirs to easily verify a nonprofit’s legal status. Facebook currently has 1.94 Verify your nonprofit is in the Facebook Fundraiser database.

Facebook’s EdgeRank

NCE Social Media

Ever wonder why some things people post on Facebook show up in your Top News Feed when you first log in while updates others don’t appear unless you click on the most recent status updates? EdgeRank is a formula that Facebook uses to figure out what it thinks you should see first, i.e. what is most news worthy. What Facebook won’t tell people is how to ensure that your own feed will rank high in EdgeRank. The Facebook reasoning here is engagement.

Changes to Facebook

NCE Social Media

This week Facebook launched new changes. Facebook facebook groups tagging Tools updateYou can tag people who you’re with, geographic tagging for your posts, and how to separate posts to your groups. Here’s a video explaining these changes. If you’ve begun using the new tools, please share your reaction in the comments section.

How Your Car Dealership Can Leverage Facebook

Find the free stuff

Must-haves: A Facebook page and Facebook advertising. The post How Your Car Dealership Can Leverage Facebook appeared first on PhreeSite.com. Social media has changed the way people get information and how they buy things.

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Facebook for Associations: Build a Community for Your Nonprofit with These 5 Best Practices

Wild Apricot

Want to start harnessing the power of Facebook for associations? Here are the five best practices you need to apply to your nonprofit's Facebook strategy today. facebook-for-nonprofits facebook-for-associations

Facebook Campaigning in Romania

Amy Sample Ward

I also had the chance to provide a couple presentations to the NGO track, one focused specifically on using facebook for campaigning in Romania. The Local Philanthropy Workshop: Facebook Campaigning in Romania. For context, think about it this way: in a country of 21 million, where only about 7 million have internet access , about 1 in every 20 is on facebook! When it comes to campaigning on facebook, the real question is page vs group.

New Facebook Groups

NCE Social Media

This week Facebook rolled out a revised Groups feature. I wrote about Facebook groups previously. Thanks to consideration of past privacy setting issues , Facebook set the default to closed, i.e. only people in your group can see and post in the group. Here’s a blog post by Facebook’s founder, Mark Zuckerberg, explaining why they made the changes and the benefits of the new version. Facebook Groups Logo.

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37 Facebook Groups Every Nonprofit Professional Needs to Join

Wild Apricot

I was talking to an administrative coordinator recently who had just started at a small nonprofit in Toronto. Although she loved her new role, she was having some trouble figuring out who to reach out to about some industry questions she had. Since. organizational-management

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Complete Guide: How to Raise Funds on Facebook (with examples)

Wild Apricot

In this article, I will provide an up-to-date overview of the 5 main ways you can leverage Facebook’s suite of free fundraising tools to drive donations to your nonprofit. Facebook

HOW TO: Add a “Donate Now” Button to Your Nonprofit’s Facebook Page

Nonprofit Tech for Good

For years nonprofits have hoped for the capability to accept donations through their Facebook Page and although Facebook recently added a “Donate Now” option to their call-to-action buttons, only a handful of partner nonprofits have been selected to accept Facebook digital payments through a “Donate” button (see Oxfam America). billion of Facebook’s active users are mobile. Facebook Fundraising Mobile Media Social Media

Setting Up Facebook Fanpages

NCE Social Media

Okay, so you haven’t set up your agency fan page on Facebook just yet. Education and Training Facebook facebook fan fanpageFear not. Here is a 2 minute video with easy to understand instructions on how to do it. Once you’ve set up your fan page, you can embed them on other websites. A previous post of the NCE Social Media Blog discusses how to embed fan pages.

The Ins and Outs of Facebook Fundraising: A Complete Guide

Connection Cafe

Facebook fundraising can get a bad reputation, especially when organizations fail to see the opportunities to engage and retain a new generation of supporters. However, Facebook fundraising is much more than a helpful boost to your organization’s online donations.