Who Really Sees You on Facebook?

Connection Cafe

If you’re responsible for your nonprofit’s social media, you probably know about how many Facebook fans you have. As you know, Facebook’s ever-mysterious algorithms limit your posts from reaching everyone that likes your page. How do you reach more people on Facebook?

How to Use Facebook Live to Raise Money

Connection Cafe

You’re probably already aware that Facebook Live lets any nonprofit live-stream fundraising events , breaking news, impact stories, and more, directly from their Facebook Page. But did you know that Facebook now lets some nonprofits add a donate button to their Facebook Live broadcast

Money 228

Fake Facebook Friends and the CIA

Beneblog: Technology Meets Society

Last night I received a Facebook friend request from an old friend and accepted it. I quickly checked, and found that (of course) I already was Facebook friends with my old friend. Facebook has a handy way of reporting this exact problem and the fake account was suspended within minutes. So, my advice: if an old friend reaches out to you on Facebook, someone who really should already be a Facebook friend, it's probably not your friend.

In Facebook We Trust. Why?

SocialFish

As baffling and rage/fear/frustration-inducing as the 24/7 political news cycle is, another–admittedly, much lower key– narrative has been snagging my attention lately: Facebook. Which is, of course, Facebook’s right and obligation to shareholders. On Facebook. .

Nonprofits! This Is How to Use Facebook’s Fundraising Tools

Nonprofit Tech for Good

Through a process of trial and error, the Beagle Freedom Project is learning how to effectively use Facebook’s Fundraising Tools and they are being rewarded with more than likes and hearts – their followers are donating! Of those, 62% say Facebook is the most inspiring.

5 Ways to Gain The Upper Hand in Facebook’s Newsfeed

Connection Cafe

If you work in marketing or communications, you know about the Facebook Newsfeed and it’s impact on organic reach. Facebook can’t exist without its users. Facebook recently announced a test in Sri Lanka, Bolivia, Slovakia, Serbia, Guatemala, and Cambodia. Facebook says they have no current plans to test this feature in other countries. Facebook is about people, not brands. Facebook is a platform built on driving personal connections.

4 Ways to Use Facebook to Engage Millennials in Your Cause

Connection Cafe

When looking for the best platform with multi-level engagement, I find that Facebook still has the advantage over other social platforms. Here are some observations from one Gen Why-er on how to strengthen Millennial volunteer engagement and funding through Facebook: Have an active presence.

Causes 281

Infographic: Facebook for Nonprofits

TechImpact

Image courtesy of Inside Facebook. Facebook is 99% of the time a must have for your nonprofit. If your nonprofit doesn’t have a Facebook, check out this infographic and consider if it’s time to sign up and start engaging!

Facebook Radically Changed the News Feed – Here’s What Your Nonprofit Needs to Know

Connection Cafe

In a Facebook post dated January 11th, Mark Zuckerberg shared a completely new direction for the News Feed to make sure the “time we all spend on Facebook is time well spent.”. Facebook will continue to use the amount of reactions, comment, and shares to rank posts in News Feed. Why did Facebook make this change? For years, Facebook has tweaked the News Feed to create more valuable experiences for people. How should I change my Facebook strategy?

Feeds 159

Facebook’s EdgeRank

NCE Social Media

Ever wonder why some things people post on Facebook show up in your Top News Feed when you first log in while updates others don’t appear unless you click on the most recent status updates? The Facebook reasoning here is engagement. Facebook EdgeRank's Formula.

Facebook Ramps Up Reach for “Donate” Buttons and Fundraisers

Nonprofit Tech for Good

It’s not official, but it’s obvious that Facebook is ramping up promotion of its native “Donate” buttons and Fundraisers in its News Feed. Donors and peer-to-peer fundraisers have been slow to adopt donating and fundraising through Facebook, but that might be changing.

Facebook Live For Nonprofits: How Live Streaming Helped One Org Raise Almost $100K

Connection Cafe

There’s a lot of talk about the ways nonprofits can use Facebook to raise money — live streaming fundraising events, breaking news, impact stories, and more, directly from their Facebook Page. How Facebook live helped keep their audience engaged (and raise $100K).

Stream 229

How to Broadcast Your Impact with Facebook Live

Connection Cafe

Facebook Live is a feature that lets any Page live-broadcast events, breaking news, interviews, and more. Nonprofits like The Met and Best Friends Animal Society are using Facebook Live to engage donors in powerful and very creative ways. How to Broadcast your Impact with Facebook Live.

Nonprofits Value a Facebook Like at $214.81

NetWits

As social media, marketing and communications, and fundraising types continue to download and read the report we’re seeing more interest in the value nonprofits are placing on a Facebook Like (i.e. Facebook Fan or Supporter). Each Facebook fan’s value is unique.

New Facebook Groups

NCE Social Media

This week Facebook rolled out a revised Groups feature. I wrote about Facebook groups previously. Thanks to consideration of past privacy setting issues , Facebook set the default to closed, i.e. only people in your group can see and post in the group. Facebook Groups Logo.

Group 130

Facebook Scandal: Why Email Matters NOW More Than Ever

John Haydon

No doubt you’ve heard that Facebook and Cambridge Analytica used micro-targeted ads to influence US citizens’ voting decisions. Pretty scary stuff, from the social brand that “wants the world more open and connected” Will people leave Facebook in droves?

Facebook Marketing Cheat Sheet

NetWits

You want to learn everything you can about marketing your nonprofit via Facebook. … Social Media Facebook

Facebook News Feed Overhaul – How Your Nonprofit Can Prepare

John Haydon

Facebook has finally decided to pull the plug on almost all types of public content from pages. Because Mark Zuckerberg wants to make a better Facebook. The post Facebook News Feed Overhaul – How Your Nonprofit Can Prepare appeared first on John Haydon. Facebook Marketing

Feeds 92

Facebook’s Donate Now Button: A Small Win for Nonprofits

Connection Cafe

Since the roll-out of Facebook’s new ‘Donate Now’ button, there have been a lot of voices chiming in about what this really means for nonprofits. No, Facebook’s new Donate Now button won’t send your online fundraising soaring any time soon.

Facebook Updates News Feed (Again)

NCE Social Media

Facebook has updated its News Feed algorithm again. Almost one third of people use Facebook to get their news. So, Facebook wants to make sure more people can see the “newsworthy” posts first. Facebook Algorithm facebook fomo What does this mean for you?

Feeds 100

Facebook’s New Facial Recognition

NCE Social Media

Facebook is rolling out a new tool and everyone is included. By default you and every Facebook user is included in Facebook’s new facial recognition tool. Facebook is the largest repository of photos online. from Facebook.

[INFOGRAPHIC] Facebook Head, Facts about Facebook

NetWits

And while us techies will enjoy watching the steeplechase that is sure to be Google vs. Facebook in the coming years, it may be a while before your donors place their bets. Until then, Facebook is going to have a firm grip on its trophy.

Changes to Facebook

NCE Social Media

This week Facebook launched new changes. Facebook facebook groups tagging Tools updateYou can tag people who you’re with, geographic tagging for your posts, and how to separate posts to your groups. Here’s a video explaining these changes. If you’ve begun using the new tools, please share your reaction in the comments section.

Facebook Marketing Cheat Sheet

Connection Cafe

You want to learn everything you can about marketing your nonprofit via Facebook. A Simple 6 Step Plan to Creating a Facebook Page That Works. How to Create a Cover Photo for Your Facebook Timeline. How-to Start Marketing on Facebook. The World is Obsessed with Facebook.

The Facebook Scandal and What It Means for Your Nonprofit’s Digital Strategy

Beth's Blog: How Nonprofits Can Use Social Media

Source Facebook Blog – Click for Source. Yesterday, Facebook dropped another bomb: It now believes that information of up to 87 million members may have been “improperly shared” with Cambridge Analytica. [* nearly 71 million U.S.

Facebook Announces Overhaul of Newsfeed: What Does It Mean for Nonprofits?

Beth's Blog: How Nonprofits Can Use Social Media

And the one great thing about social media, particularly Facebook, is that you get to hear from many people wishing you a happy day because the platform alerts them. Facebook has been criticized for its role in spreading fake news and influencing elections. Yesterday was my birthday.

Setting Up Facebook Fanpages

NCE Social Media

Okay, so you haven’t set up your agency fan page on Facebook just yet. Education and Training Facebook facebook fan fanpageFear not. Here is a 2 minute video with easy to understand instructions on how to do it. Once you’ve set up your fan page, you can embed them on other websites. A previous post of the NCE Social Media Blog discusses how to embed fan pages.

Guest Post: Facebook Video Tips from Non-Profit Marketers

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: Is Facebook Live or posting videos part of your nonprofit’s strategy for 2018? Facebook Video Tips from Non-Profit Marketers – Guest Post by Rebecca Brooks, Animoto. Jane Goodall Institute: Storytelling on Facebook and beyond with square videos.

Did Facebook Just Change the Game for P2P Fundraising (Again)?

Connection Cafe

And then in 2006, Facebook happened. For the first time in more than three decades, the growth of Facebook and other social tools made it possible to significantly widen the network for organizations who engaged in P2P fundraising. Rich, dynamic Facebook posts with newsfeed priority!

Game 141

Optimize Your Nonprofit Facebook Page for Graph Search in 8 Steps

NetWits

Facebook’s new Graph Search is very different from Google search. With Graph Search, … Social Media Facebook graph search John Haydon nonprofit facebook guy Social Media for Nonprofits

Search 158

Facebook: Is it Worth your Nonprofit’s Time?

NetWits

How much time should your nonprofit spend engaging with their “fans” on Facebook? Idealware who surveyed over 500 nonprofit staff members about their Facebook usage and goals may have answers to some of the questions organizations have been seeking. Facebook Increases Event Turnout.

Are Nonprofits Now “Stuck” With Facebook?

Connection Cafe

Perhaps you saw last month’s news that Facebook posts are now reaching just 6% of fans ? An Ogilvy & Mather analysis of 100+ brand pages found the organic reach of Facebook posts has declined 49% since October. Facebook admitted an impending drop-off in organic reach last December. Michael Lazerow wrote Facebook is simply following the path of similar digital advertising breakthroughs. How Declining Facebook Reach Affects Nonprofits.

How to Use Facebook Live to Raise Money For Your Nonprofit

John Haydon

You already know that Facebook Live lets any nonprofit live-stream fundraising events, breaking news, impact stories, and more, directly from their Facebook Page. But did you know that Facebook lets nonprofits add a donate button to their Facebook Live broadcast?

How Many of Your Donors Use Facebook? Here’s Your Answer!

John Haydon

If you’ve ever wondered how many of your donors, subscribers, and volunteers use Facebook, this step-by-step blog post will show you exactly how to find out. The post How Many of Your Donors Use Facebook? Facebook Marketing

Facebook Follies

NCE Social Media

Yesterday I stumbled across a group page on Facebook for my agency’s camping and recreation program. By creating a group on a social media platform like Facebook, they have demonstrated that they have a strong link to our agency that continues even after they are no longer a summer counselor. Tags: Marketing and Awareness Tools blog facebook former others privacy staff volunteer

Introducing New Tools for Nonprofits | Facebook Newsroom

AFP Blog

Introducing New Tools for Nonprofits | Facebook Newsroom : 'via Blog this

Tools 100

HOW TO: Calculate Your Nonprofit’s Organic Reach on Facebook

Nonprofit Tech for Good

Go to your nonprofit’s Facebook Page, select Insights > Posts, and ensure that “Reach: Organic/Paid” is selected. If your nonprofit does not pay for advertising on Facebook, your nonprofit can keep it simple and use the rounded-to-the-nearest-hundred numbers.

Facebook Subscriptions: 8 Reasons Why Your Nonprofit Should Pay Attention

NetWits

So, how does Facebook fit into all of this? Facebook is a communications platform with close to a billion users. Your Special Event Director /Manager can hype your next event to the Facebook world. How do you see Facebook subscriptions working for your organization?

Newest Changes to Twitter and Facebook

NCE Social Media

Facebook also made news by announcing that it has changed its privacy policy…again… that will allow all users to be discovered using Facebook Graph (it’s search tool). Fortunately there are a couple of tips to protect your information on Facebook as best possible without taking the step of completely deleting your account. What about Facebook? Tools facebook privacy settings twitter

How to Create a Peer-to-Peer Fundraising Campaign on Facebook

Nonprofit Tech for Good

Currently only nonprofits in the United States can take advantage of Facebook Fundraisers. All that said, any Facebook user can now create Facebook Fundraisers for nonprofit’s listed in the GuideStar/Facebook database which currently numbers around 750,000.