Our focus was Facebook. With over 900 Million users Facebook is the top social media site on the planet. That said, simply creating a Facebook page will not cut it. One of the most proven ways to get people liking your Facebook page it to give them something really enticing. MORE
Facebook Insights displays video metrics for videos that you post to your page. You can also see metrics for videos you share from another Facebook page. To access Facebook video metrics, click Insights at the top of your […]. Facebook Marketing MORE
SEPTEMBER 19, 2011
So, how does Facebook fit into all of this? Facebook is a communications platform with close to a billion users. Your Special Event Director /Manager can hype your next event to the Facebook world. How do you see Facebook subscriptions working for your organization? MORE
Facebook Live is taking the newsfeed by storm! The post Facebook Live for Nonprofits: 11 Tips for Getting Started appeared first on John Haydon. Facebook Marketing MORE
Although Facebook has decreased newsfeed exposure (reach) for Facebook Pages, they have increased newsfeed exposure for links people share with their Facebook friends. The post Three Simple Ways to Dramatically Increase Website Traffic From Facebook appeared first on John Haydon. MORE
If you’re like most nonprofit marketers, you’re busier than a beaver managing social media, especially your Facebook Page. But how does your Facebook page stack up? The post Rank your Facebook Page with SumoRank appeared first on John Haydon. Facebook Marketing MORE
Since the roll-out of Facebook’s new ‘Donate Now’ button, there have been a lot of voices chiming in about what this really means for nonprofits. No, Facebook’s new Donate Now button won’t send your online fundraising soaring any time soon. MORE
billion active users become accustomed to using the button and are not detoured by the “ Not endorsed by or affiliated with Facebook” pop-up , then the new button could be helpful in your online fundraising campaigns. billion of Facebook’s active users are mobile. MORE
Since it was a natural progression of use, there are questions as to why the concept works so flawlessly through Facebook, in particular. Blog posts, web pages and videos that can be easily linked through Facebook are key. Promotions via Facebook are the way of the future for causes. MORE
As social media, marketing and communications, and fundraising types continue to download and read the report we’re seeing more interest in the value nonprofits are placing on a Facebook Like (i.e. Facebook Fan or Supporter). Each Facebook fan’s value is unique. MORE
If your Facebook Page reach has dropped ( yet again ) in recent weeks, don’t give up hope. Reach is not limited to your Facebook Page updates. Reaching Facebook users with your website content. 7 Facebook hacks for your website. 3) Optimize Images for Facebook Link Posts. MORE
Today Facebook announced a completely new design for Facebook Pages , starting this week. The redesign of Facebook Pages is intended to help admins “find the tools they use most” The layout also looks like it will display more consistently on desktop and mobile. MORE
To help inspire your creativity and encourage you to be an early adopter, below are eleven nonprofits that have upgraded to Facebook Timeline. You can also view the new Timeline design on the Nonprofit Organizations Facebook Page. Facebook MORE
This is a guest post by the one and only Nonprofit Facebook Guy – John Haydon (also a good buddy of mine). How active are Facebook users with our Page? How many Facebook users (fans and non-fans interacted with my Page this month? Subscribe to the RSS feed ›. MORE
Facebook Notes is a native app that was popular when Facebook Pages first launched in 2007, but as Status Updates and the News Feed took precedence, the Facebook Notes app quickly lost prominence. That said, here’s how to get started with Facebook Notes. MORE
If you’re like most nonprofits, Facebook is your #1 social network. But what should you do to promote a fundraiser on Facebook? The post 7 Deceptively Simple Ways to Promote a Fundraiser on Facebook appeared first on John Haydon. MORE
The new Facebook Fundraising Tools could be a game changer for the nonprofit sector. Instead, donors will give through Facebook – or perhaps they will still give to your nonprofit on your website, but by using a Facebook Login. All Fundraisers are featured on your Facebook Page. MORE
Facebook Live is a feature that lets any Page live-broadcast events, breaking news, interviews, and more. Nonprofits like The Met and Best Friends Animal Society are using Facebook Live to engage donors in powerful and very creative ways. How to Broadcast your Impact with Facebook Live. MORE
Do you want to get more engagement on Facebook? In the article, I’ll share 7 proven visual marketing ideas you can use today for maximum impact on Facebook. […]. The post 7 Proven Visual Marketing Ideas for Maximum Facebook Impact appeared first on John Haydon. MORE
Facebook and Instagram are two of the most popular social media networks that nonprofits use and these platforms are continuously releasing new updates that can help nonprofits engage with their audiences more effectively. MORE
You’re probably already aware that Facebook Live lets any nonprofit live-stream fundraising events , breaking news, impact stories, and more, directly from their Facebook Page. But did you know that Facebook now lets some nonprofits add a donate button to their Facebook Live broadcast MORE
Have you tried using Facebook Ads to spread the word? Targeted Facebook ads are an ideal way to reach people who are most likely to share and attend your event. In this article I’ll show you how Facebook ads increase exposure, engagement and registrations for your event. MORE
Image courtesy of Inside Facebook. Facebook is 99% of the time a must have for your nonprofit. If your nonprofit doesn’t have a Facebook, check out this infographic and consider if it’s time to sign up and start engaging! MORE
Perhaps you saw last month’s news that Facebook posts are now reaching just 6% of fans ? An Ogilvy & Mather analysis of 100+ brand pages found the organic reach of Facebook posts has declined 49% since October. Facebook admitted an impending drop-off in organic reach last December. Michael Lazerow wrote Facebook is simply following the path of similar digital advertising breakthroughs. How Declining Facebook Reach Affects Nonprofits. MORE
Nonprofits have a significant advantage on Facebook. I am not just talking about the fact that Facebook has teamed up with Blackbaud integration partner ActionSprout to give away $2M in Facebook ad credits. As strange as it sounds, Facebook is a very personal space. MORE
Facebook continues to adjust the News Feed to favor updates that engage people, reduce click-bait , and minimize tired memes. In other words, Facebook wants brands to write Facebook posts that feel more human. Facebook’s Newsfeed now favors links posted in the link format. MORE
This article gives you 18 ways to beat the Facebook News Feed algorithm with posting strategies, external channels, and Facebook Insights. How Reach is Created on Facebook. Facebook defines reach as the number of unique Facebook users who see your updates. MORE
With more than 1 billion active users, Facebook is the largest social network in the world. Without a doubt your nonprofit’s supporters use Facebook on a regular basis. Therefore, Facebook Pages should be your first priority and entry into social networking. MORE
The biggest mistake nonprofits make with Facebook is thinking Facebook is about them, not their community (This claim is based solely on the work I’ve done with hundreds of nonprofits). Think about your personal use of Facebook for a moment. MORE
Go to your nonprofit’s Facebook Page, select Insights > Posts, and ensure that “Reach: Organic/Paid” is selected. If your nonprofit does not pay for advertising on Facebook, your nonprofit can keep it simple and use the rounded-to-the-nearest-hundred numbers. MORE
Heading in to 2011 most nonprofits (92%), regardless of organization size are using at least one social network like Facebook, Twitter or LinkedIn and close to nine out of ten nonprofits (89%) have a presence on Facebook – up from 74% in 2009. MORE
It seems that more and more Facebook users and organizations are publishing videos on Facebook. For organizations, a nonprofit Facebook video can get more engagement than YouTube videos or even Facebook photos (according to one study). MORE
If you’re responsible for your nonprofit’s social media, you probably know about how many Facebook fans you have. As you know, Facebook’s ever-mysterious algorithms limit your posts from reaching everyone that likes your page. How do you reach more people on Facebook? MORE
In my last session as part of the Schools out for Summer Series I took a deep dive into how Schools can get the most out of Facebook. Are you using Facebook to it’s full potential? Your Facebook cover photo is prime real estate. MORE
If you manage a Facebook page for a nonprofit, you already know that organic reach in the Facebook Newsfeed is hard to come by these days. The average Facebook user can see as many as 1,500 stories a day, each one vying for attention. Facebook Marketing MORE
These examples use Facebook Messenger, but bots be deployed other platforms or apps.). More and more people are adopting social media messaging, including Facebook Messenger , to contact nonprofits with questions, comments, or requests. My conversation with the Albert Einstein Bot. MORE
Facebook contests can increase your fan-count and engagement. Is a Facebook contest right for your organization? Familiarize yourself with Facebook Policies and Guidelines. You can check out Facebook’s list of dos and don’ts here. MORE
When looking for the best platform with multi-level engagement, I find that Facebook still has the advantage over other social platforms. Here are some observations from one Gen Why-er on how to strengthen Millennial volunteer engagement and funding through Facebook: Have an active presence. MORE
But this is not a perfect world, and your Facebook posts are rarely seen by the people who’ve liked your Page. Yes, it might seem unfair, but when you get right down to it, Facebook users are the ones […]. Facebook Marketing MORE
Facebook has rolled out the “Donate Now” button for all ads and brand pages which makes it easier than for nonprofits to ask Facebook audiences to donate. When Facebook rolled out the donate button feature in 2013 for a small group of partners, the results were mixed. MORE
How much time should your nonprofit spend engaging with their “fans” on Facebook? Idealware who surveyed over 500 nonprofit staff members about their Facebook usage and goals may have answers to some of the questions organizations have been seeking. Facebook Increases Event Turnout. MORE
Nonprofits have a unique advantage on Facebook. Facebook is an environment where billions of people go to check in on what matters most to them and this includes the causes they’re most passionate about. The best part is you can create videos for Facebook with assets you already have. MORE
Facebook released an update of Facebook Pages messages for admins and moderators. Below are screenshots and brief rundown of the new messages features in Facebook Pages: 1. The post New and Improved Messaging Features for Facebook Pages appeared first on John Haydon. MORE
Facebook Related Topics Connection Cafe
MAY 23, 2017
If you’re responsible for your nonprofit’s social media, you probably know about how many Facebook fans you have. As you know, Facebook’s ever-mysterious algorithms limit your posts from reaching everyone that likes your page. How do you reach more people on Facebook?
Connection Cafe
MAY 12, 2017
You’re probably already aware that Facebook Live lets any nonprofit live-stream fundraising events , breaking news, impact stories, and more, directly from their Facebook Page. But did you know that Facebook now lets some nonprofits add a donate button to their Facebook Live broadcast
Connection Cafe
NOVEMBER 12, 2015
Nonprofits have a significant advantage on Facebook. I am not just talking about the fact that Facebook has teamed up with Blackbaud integration partner ActionSprout to give away $2M in Facebook ad credits. As strange as it sounds, Facebook is a very personal space.
Connection Cafe
JULY 18, 2016
Facebook Live is a feature that lets any Page live-broadcast events, breaking news, interviews, and more. Nonprofits like The Met and Best Friends Animal Society are using Facebook Live to engage donors in powerful and very creative ways. How to Broadcast your Impact with Facebook Live.
Connection Cafe
FEBRUARY 17, 2017
When looking for the best platform with multi-level engagement, I find that Facebook still has the advantage over other social platforms. Here are some observations from one Gen Why-er on how to strengthen Millennial volunteer engagement and funding through Facebook: Have an active presence.
Nonprofit Tech for Good
OCTOBER 19, 2014
With more than 1 billion active users, Facebook is the largest social network in the world. Without a doubt your nonprofit’s supporters use Facebook on a regular basis. Therefore, Facebook Pages should be your first priority and entry into social networking.
John Haydon
AUGUST 12, 2016
If you manage a Facebook page for a nonprofit, you already know that organic reach in the Facebook Newsfeed is hard to come by these days. The average Facebook user can see as many as 1,500 stories a day, each one vying for attention. Facebook Marketing
NetWits
JUNE 20, 2011
This is a guest post by the one and only Nonprofit Facebook Guy – John Haydon (also a good buddy of mine). How active are Facebook users with our Page? How many Facebook users (fans and non-fans interacted with my Page this month? Subscribe to the RSS feed ›.
NetWits
JULY 16, 2012
In my last session as part of the Schools out for Summer Series I took a deep dive into how Schools can get the most out of Facebook. Are you using Facebook to it’s full potential? Your Facebook cover photo is prime real estate.
Nonprofit Tech for Good
MARCH 4, 2012
To help inspire your creativity and encourage you to be an early adopter, below are eleven nonprofits that have upgraded to Facebook Timeline. You can also view the new Timeline design on the Nonprofit Organizations Facebook Page. Facebook
Nonprofit Tech for Good
JULY 10, 2016
The new Facebook Fundraising Tools could be a game changer for the nonprofit sector. Instead, donors will give through Facebook – or perhaps they will still give to your nonprofit on your website, but by using a Facebook Login. All Fundraisers are featured on your Facebook Page.
NetWits
SEPTEMBER 19, 2011
So, how does Facebook fit into all of this? Facebook is a communications platform with close to a billion users. Your Special Event Director /Manager can hype your next event to the Facebook world. How do you see Facebook subscriptions working for your organization?
TechImpact
MARCH 14, 2014
Image courtesy of Inside Facebook. Facebook is 99% of the time a must have for your nonprofit. If your nonprofit doesn’t have a Facebook, check out this infographic and consider if it’s time to sign up and start engaging!
Beth's Blog: How Nonprofits Can Use Social Media
JUNE 13, 2017
These examples use Facebook Messenger, but bots be deployed other platforms or apps.). More and more people are adopting social media messaging, including Facebook Messenger , to contact nonprofits with questions, comments, or requests. My conversation with the Albert Einstein Bot.
Nonprofit Tech for Good
OCTOBER 9, 2016
Go to your nonprofit’s Facebook Page, select Insights > Posts, and ensure that “Reach: Organic/Paid” is selected. If your nonprofit does not pay for advertising on Facebook, your nonprofit can keep it simple and use the rounded-to-the-nearest-hundred numbers.
John Haydon
JUNE 23, 2016
Facebook Live is taking the newsfeed by storm! The post Facebook Live for Nonprofits: 11 Tips for Getting Started appeared first on John Haydon. Facebook Marketing
Nonprofit Tech for Good
AUGUST 26, 2015
billion active users become accustomed to using the button and are not detoured by the “ Not endorsed by or affiliated with Facebook” pop-up , then the new button could be helpful in your online fundraising campaigns. billion of Facebook’s active users are mobile.
John Haydon
JANUARY 30, 2014
If your Facebook Page reach has dropped ( yet again ) in recent weeks, don’t give up hope. Reach is not limited to your Facebook Page updates. Reaching Facebook users with your website content. 7 Facebook hacks for your website. 3) Optimize Images for Facebook Link Posts.
Nonprofit Tech for Good
MARCH 14, 2016
Facebook Notes is a native app that was popular when Facebook Pages first launched in 2007, but as Status Updates and the News Feed took precedence, the Facebook Notes app quickly lost prominence. That said, here’s how to get started with Facebook Notes.
Connection Cafe
APRIL 16, 2014
Perhaps you saw last month’s news that Facebook posts are now reaching just 6% of fans ? An Ogilvy & Mather analysis of 100+ brand pages found the organic reach of Facebook posts has declined 49% since October. Facebook admitted an impending drop-off in organic reach last December. Michael Lazerow wrote Facebook is simply following the path of similar digital advertising breakthroughs. How Declining Facebook Reach Affects Nonprofits.
John Haydon
MARCH 10, 2014
Today Facebook announced a completely new design for Facebook Pages , starting this week. The redesign of Facebook Pages is intended to help admins “find the tools they use most” The layout also looks like it will display more consistently on desktop and mobile.
John Haydon
JANUARY 6, 2015
Facebook continues to adjust the News Feed to favor updates that engage people, reduce click-bait , and minimize tired memes. In other words, Facebook wants brands to write Facebook posts that feel more human. Facebook’s Newsfeed now favors links posted in the link format.
John Haydon
MAY 5, 2015
Have you tried using Facebook Ads to spread the word? Targeted Facebook ads are an ideal way to reach people who are most likely to share and attend your event. In this article I’ll show you how Facebook ads increase exposure, engagement and registrations for your event.
John Haydon
FEBRUARY 11, 2016
But this is not a perfect world, and your Facebook posts are rarely seen by the people who’ve liked your Page. Yes, it might seem unfair, but when you get right down to it, Facebook users are the ones […]. Facebook Marketing
NetWits
APRIL 10, 2011
Heading in to 2011 most nonprofits (92%), regardless of organization size are using at least one social network like Facebook, Twitter or LinkedIn and close to nine out of ten nonprofits (89%) have a presence on Facebook – up from 74% in 2009.
John Haydon
APRIL 8, 2015
If you’re like most nonprofits, Facebook is your #1 social network. But what should you do to promote a fundraiser on Facebook? The post 7 Deceptively Simple Ways to Promote a Fundraiser on Facebook appeared first on John Haydon.
John Haydon
APRIL 8, 2014
This article gives you 18 ways to beat the Facebook News Feed algorithm with posting strategies, external channels, and Facebook Insights. How Reach is Created on Facebook. Facebook defines reach as the number of unique Facebook users who see your updates.
John Haydon
JULY 8, 2015
Facebook Insights displays video metrics for videos that you post to your page. You can also see metrics for videos you share from another Facebook page. To access Facebook video metrics, click Insights at the top of your […]. Facebook Marketing
NonProfit Hub
JUNE 9, 2017
Nonprofits have a unique advantage on Facebook. Facebook is an environment where billions of people go to check in on what matters most to them and this includes the causes they’re most passionate about. The best part is you can create videos for Facebook with assets you already have.
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 25, 2015
Facebook has rolled out the “Donate Now” button for all ads and brand pages which makes it easier than for nonprofits to ask Facebook audiences to donate. When Facebook rolled out the donate button feature in 2013 for a small group of partners, the results were mixed.
John Haydon
FEBRUARY 26, 2015
Although Facebook has decreased newsfeed exposure (reach) for Facebook Pages, they have increased newsfeed exposure for links people share with their Facebook friends. The post Three Simple Ways to Dramatically Increase Website Traffic From Facebook appeared first on John Haydon.
Frogloop
JANUARY 16, 2017
Facebook and Instagram are two of the most popular social media networks that nonprofits use and these platforms are continuously releasing new updates that can help nonprofits engage with their audiences more effectively.
John Haydon
DECEMBER 18, 2015
Facebook released an update of Facebook Pages messages for admins and moderators. Below are screenshots and brief rundown of the new messages features in Facebook Pages: 1. The post New and Improved Messaging Features for Facebook Pages appeared first on John Haydon.
John Haydon
MARCH 10, 2015
It seems that more and more Facebook users and organizations are publishing videos on Facebook. For organizations, a nonprofit Facebook video can get more engagement than YouTube videos or even Facebook photos (according to one study).
NetWits
JULY 12, 2011
How much time should your nonprofit spend engaging with their “fans” on Facebook? Idealware who surveyed over 500 nonprofit staff members about their Facebook usage and goals may have answers to some of the questions organizations have been seeking. Facebook Increases Event Turnout.
NetWits
JULY 11, 2012
Our focus was Facebook. With over 900 Million users Facebook is the top social media site on the planet. That said, simply creating a Facebook page will not cut it. One of the most proven ways to get people liking your Facebook page it to give them something really enticing.
John Haydon
MARCH 26, 2014
Facebook contests can increase your fan-count and engagement. Is a Facebook contest right for your organization? Familiarize yourself with Facebook Policies and Guidelines. You can check out Facebook’s list of dos and don’ts here.
John Haydon
SEPTEMBER 22, 2015
If you’re like most nonprofit marketers, you’re busier than a beaver managing social media, especially your Facebook Page. But how does your Facebook page stack up? The post Rank your Facebook Page with SumoRank appeared first on John Haydon. Facebook Marketing
John Haydon
SEPTEMBER 9, 2015
Do you want to get more engagement on Facebook? In the article, I’ll share 7 proven visual marketing ideas you can use today for maximum impact on Facebook. […]. The post 7 Proven Visual Marketing Ideas for Maximum Facebook Impact appeared first on John Haydon.
John Haydon
SEPTEMBER 11, 2013
The biggest mistake nonprofits make with Facebook is thinking Facebook is about them, not their community (This claim is based solely on the work I’ve done with hundreds of nonprofits). Think about your personal use of Facebook for a moment.
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