4 Ways Data and Analytics Can Help Nonprofits Achieve Positive ROI

Connection Cafe

My recent paper, Remarkably Outstanding Implementation: The Foundation for Positive ROI with Target Analytics , is now available. It is appropriate to expect positive ROI from data analytics, but remember that expectations must be fueled by actions! And that will create positive ROI!

What’s All The Fuss About ROI?

Connection Cafe

One of the most common terms in fundraising analytics is Return On Investment or ROI. Let's examine ROI in terms of how it relates to nonprofit fundraising analytics in two ways. Analytics Data Mining & Modeling Fundraising Success & Performance Identifying Prospects jargon metrics performance Return On Investment ROI

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What’s the ROI of your culture?

SocialFish

Culture That Works Featured Nimble Nonprofit Social CRM and ROIQuick poll: do these statements accurately describe your organization? We have close to 100% employee engagement (as in your people literally couldn’t imagine working anywhere else).

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The ROI of Social CRM

SocialFish

The ROI of Social CRM. For membership organizations, ROI often comes down to recruiting and retaining members. The ROI of Social CRM from SocialFish. Featured Social CRM and ROI

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Infographic: How To Measure Social Media ROI

TechImpact

In a recent blog post by Buffer , they claim it is difficult to, or nearly impossible, measure ROI on social media marketing. Here are just a few strategies we think might help you begin measuring the ROI on your social media strategy.

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Social Media ROI

NCE Social Media

His website, Socialnomics , has a video about the return on investment (ROI) of social media. If you use of social media, have you considered the ROI? Watch this video and see if you think of new ways to consider ROI for your organization’s efforts. Tags: Education and Training equalman qualman roi socialnomics Erik Qualman is a thought leader in the use of social media in business.

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ROI for a donor database

Robert Weiner

Even in the situations above, a ROI calculation may be appropriate. Has anyone done a fairly complete cost justification or calculation of ROI, based on all of these items? When I’ve looked at ROI, my analyses have been client-specific, dealing with issues like: An inability to produce reports or time spent manipulating reports that should come straight from the system. And if fundraisers hate the current system, ROI may not matter.

Five Steps to Finding ROI

Amy Sample Ward

Many organizations struggle with the idea of ROI and metrics when it comes to social media because so much of it feels, well, untouchable. Tags: case study case studies strategies metrics roi socialmedia strategy

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WomenWhoTech: Social Media ROI Panel

Beth's Blog: How Nonprofits Can Use Social Media

Social Media Roi Slidesbk. I’m doing a panel titled “Social Media ROI&# with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy. The Four I’s of ROI. ROI Analysis Must Begin With SMART Objectives. 8 Principles of ROI.

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Are you measuring ROI properly?

SocialFish

Look at this: 101 Examples of Social Business ROI. 101 examples of ROI: no. Read it, then bookmark it, then read it again when you’re ready to start writing up ROI data for your own organization. ROI is simple, at it’s core, but it’s very very easy to get sidetracked with it. Debunking the hype Implementation Social CRM and ROICool, right? Not so fast. Now read this: 101 success stories: yes. Here’s why.

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Maximize ROI by Minimizing Spam Rates

NonProfit Hub

The post Maximize ROI by Minimizing Spam Rates appeared first on Nonprofit Hub. Email Marketing Featured Fundraising deliverability email hub marketing Nonprofit ROI spamPicture this—your nonprofit has its next email fundraising appeal down.

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Social Learning ROI

SocialFish

Sandy Carter from IBM shares some thoughts about social learning – which permeates all aspects of collaboration, data sharing, and knowledge management. How are you using social learning and social knowledge? ———— ( photo credit ). Social Learning

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4 Ways a CRM Improves Your Nonprofit’s ROI And Pleases Your Board

TechImpact

Can your nonprofit even measure its return on investments (ROI)? Putting together an ROI report can be time consuming, but can also lead to great data and help you find ways to trim costs without shirking quality. Image courtesy of Waiting for the Elevator.

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The Limits Of Calculating Social Media ROI

AFP Blog

The Limits Of Calculating Social Media ROI

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Ready to Grow ROI? Online Communities Can Help You Generate New Revenue Streams

SocialFish

Every online community manager needs to be prepared for the day when the powers-that-be ask ‘What’s the ROI of our community?’” From the Trenches Industry Insider Open Community Social CRM and ROI Useful Data

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Moving the Needle: The Success and ROI of #GivingTuesday

AFP Blog

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Prove Content Marketing ROI with a Performance Scorecard

AFP Blog

Prove Content Marketing ROI with a Performance Scorecard : ROI. In spite of burgeoning internal support and increasing budget, the truth is many content teams still struggle with justifying spend through content marketing ROI, and performance is suffering as a result It’s the elephant in the room.

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5 Reasons Your Social Media ROI Sucks

SocialFish

I’d like to see you use cost per lead or lead per impression or revenue or ROI. The post 5 Reasons Your Social Media ROI Sucks appeared first on SocialFish. This post by Brian Carter is so awesome, I’m reposting it here in its entirety with permission.

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SXSW: Nonprofit ROI Poetry Slam

Amy Sample Ward

Beth Kanter is moderating the Nonprofit Social Media ROI Poetry Slam. Tags: roi sxsw nptech events Check out the SXSW session info here. PRESENTERS. Beth Kanter - Beth’s Blog [Moderator]. Danielle Brigida - National Wildlife Federation. Wendy Harman - American Red Cross - National Headquarters. Carie Lewis - The Humane Society of the United States. David Neff - American Cancer Society [Judge]. Katie Paine - KDPaine & Partners [Judge]. Holly Ross - NTEN [Judge].

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The Key to Social Media ROI

SocialFish

We believe that Social CRM is the key to getting ROI out of social media activity. And ROI , of course, is about money, pure and simple. Social CRM and ROIThis post originally appeared on the Avectra blog.

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How to Measure CRM ROI for Your Nonprofit

SocialFish

But how will you even know your CRM initiative is failing if you aren’t measuring its return on investment (ROI)? What is nonprofit ROI? Measuring ROI is a little more black and white for commercial businesses.

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The Real ROI on Fundraising with Social Media

Connection Cafe

As your organization develops its social media and fundraising strategies, don’t forget to provide your fundraisers tips on how they can use social media to fundraise!

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ROI and the Impact of Social CRM — SocialFish

AFP Blog

ROI and the Impact of Social CRM — SocialFish : ROI and the Impact of Social CRM [NEW WHITE PAPER]. Introducing ROI and the Impact of Social CRM: 12 Forward-Looking Use Cases for Associations. by Maddie Grant on August 22, 2011 3 inShare. Our latest white paper is out! This paper is the second in our Social CRM series. The first paper in the series, Social CRM for Associations, has had close to 2000 downloads to date

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Measuring the ROI of a Handshake

John Haydon

Today I was asked for the thousandth time what the ROI of a social network is. ” It suddenly dawned on me that maybe the only reason why people seek to measure the ROI of their social network is that they can. Be Human roi social media roi

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ROI and the Impact of Social CRM [NEW WHITE PAPER]

SocialFish

Introducing ROI and the Impact of Social CRM: 12 Forward-Looking Use Cases for Associations. This second paper goes much further, and looks at social CRM in action, through 12 use cases for applying social media to membership management – which is the way that you will get to ROI.

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SXSW: Nonprofit ROI Poetry Slam

Amy Sample Ward

Using a poetry slam format, each panelist will present a five-minute poem or story about how their organization has successfully implemented a social media strategy experiment and how they considered the ROI. Tweet your questions with the #roi or @amyrsward and we’ll try to get them in!

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How to use the Pareto Principle to Boost Marketing ROI

John Haydon

The post How to use the Pareto Principle to Boost Marketing ROI appeared first on John Haydon. The Pareto Principle, aka the 80:20 rule, was named after an Italian pea farmer named Pareto. Pareto discovered that 80% of his peas came from 20% of the pods in his garden.

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The KISS Method For Determining Social Media ROI

AFP Blog

The KISS Method For Determining Social Media ROI : "Attend any corporate meeting on social media initiatives and it’s likely that you’ll hear a question or two along the lines of “how is this selling us more product” or “what’s the ROI on these activities”?

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What’s the ROI of Online Voting and Fundraising Contests?

Beth's Blog: How Nonprofits Can Use Social Media

Tags: Fundraising ROI Strategy agc2 case foundation contests

Here's 28 Reasons Why Your Nonprofit Should Switch to EveryAction

The Science Behind Engaging your Supporters

Track ROI of a given ad campaign over time, and pull custom, robust reports to measure success. #16. Thousands of nonprofits use EveryAction every day to raise money, manage offline fundraising through pledges and grants, send emails, run nonprofit digital advocacy campaigns, and so much more.

Facebook ROI for Nonprofits: Are You Wasting Your Time?

John Haydon

What’s the ROI? Read Nancy’s recommendations in her post, Nonprofit Facebook ROI—Yay or Nay? Facebook Marketing measurement roi Should your nonprofit use Facebook to promote your cause?

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Social Network ROI Calculator Update

Frogloop

ROI (Return on Investment) in its simplest form has has a very specific mathematical definition. ROI = (gain from investment - cost of investment)/(cost of investment). Coming soon - I'm working on an overall online ROI assessment calculator.

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ROI and Social CRM Use Case 1: Using LinkedIn for Member Recruitment

SocialFish

Our (SocialFish) definition of Social CRM is “ the discipline of applying social media to membership management “, and the 12 use cases in our white paper, ROI and the Impact of Social CRM , show this in action. ROI = low-cost, high-quality leads.

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Facebook and Nonprofits: Success Stories? ROI?

Nonprofit Tech for Good

Nonprofits with national and international name recognition do great on Facebook in terms of growing a large fan base, but many small to medium-sized nonprofits struggle to achieve the elusive Facebook ROI (Return on Investment) – website traffic, new e-mail newsletter subscribers, mobile subscribers, online donors, thumbs up and comments i.e, That would be fine if the ROI was there, but even with over 7,000 fans ROI-as-defined-above is elusive. I like Facebook.

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Quiet People, Event ROI & More

Wild Apricot Blog

We explore everything from “getting more ROI” from a conference, to the importance of capturing emails and saying your thank-you’s. This week’s link round-up is a mixed bag of expert insight, cautionary tales and practical tips. Fundraising events Apricot Jam membership

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The ROI of Social Media

Frogloop

While we’ve seen explosive growth in use of social networks ( NYT reported last week that time spent on social networks has exceeded that of emai l ) many organizations are asking how do you effectively deploy a social media strategy and what is the return on investment (ROI)?

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Four Facebook Metrics Most ROI Calculators Are Missing

John Haydon

Most Social Media ROI calculators include factors for investments and gains, but not many include factors for loss. Success in this example might initially appear obvious, but without considering negative comments received during the campaign, a true ROI calculation can’t be made.

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From TechPresident: Facebook Haggadah: A Case Study in Viral ROI

Amy Sample Ward

Sifry , the co-founder of Personal Democracy Forum, took a closer look at ROI for Facebook apps in his piece last week Facebook Haggadah: A Case Study in Viral ROI (Is This App Different From All Other Apps?) What questions about ROI do you or your organization have when considering the build or integration of a Facebook app or similar tool? Tags: otherblogs roi facebook metrics Micah L.

The Limits Of Calculating Social Media ROI

John Haydon

Before you spend time trying to calculate social media ROI, ask yourself one very important question: What purpose does the ROI serve? The reason you want to ask this question first is to determine what to include in the ROI. ROI as a learning tool.

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ROI (Results on Insights) of Online Communities

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by Cursed Thing Last year at this time, I was in Austin, TX doing a keynote workshop for Legal Services Corporation on the ROI of Nonprofit Technology. Bill Johnston has some additional thoughts for building a case for ROI for an online community. Tags: ROI

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Social Login and Your Website: Higher Engagement & ROI | FeedBlitz - Email Marketing and RSS

AFP Blog

Social Login and Your Website: Higher Engagement & ROI | FeedBlitz - Email Marketing and RSS : n the early days of social media, the question was: Should we or shouldn’t we take the plunge into social media? The new questions are: How do we use social media the best possible way to increase engagement and ROI?

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The ABCs of Social Media ROI & Measurements

Connection Cafe

Last week I had the pleasure of attending the Young Nonprofit Professionals Network of DC second annual Social Summit and sharing some information on social media ROI and metrics. Earlier this summer I posted on top tips for measuring ROI and getting strategic with data , touching on the idea and importance of actionable data, or rather, data that helps draw meaningful conclusions and future actions to optimize programs. Have any tips yourself for measuring social ROI?

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[Guest Post] Prospect Research Metrics and ROI

Donor Search

Guest Post by Margaret King, Founder/President of InfoRich Group, Inc. Recently, I asked Prospect Researchers to complete a brief survey to help me understand how they measure the value of the work they perform.