Donor Fatigue Is a Myth

NonProfit PRO

It’s amazing to me the wild stories nonprofit leaders and fundraisers make up in their heads about why donors are not giving. Direct Response Donor Relationship Management Retention

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Are donors the problem with fundraising?

Hands on Fundraising

Are donors really the problem with fundraising? There is a concept being talked about in some fundraising circles – “donor dominance”. The idea is that some donors behave badly (true enough) and because of that, all donors must be… I’m not really sure.


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So you want to write to donors

Hands on Fundraising

Here are some basic rules that I try to keep front of mind when I write to donors. The post So you want to write to donors appeared first on Hands-On Fundraising. Blog Donor communications donor communications writing for donors

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4 Reasons to Focus on Donor Appreciation


Without a concrete item or service to offer donors in exchange for their support, what can you do to ensure they feel satisfied with their experience and continuously return to support your programs? Increase donor retention. Encourage donors to give more. Mid-level donors.

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7 Steps to Successful Donor Management


For nonprofits that are just starting out, managing donors manually with a spreadsheet might seem feasible. But as you acquire more donors and gather more donor data, you'll find that donor management isn't as easy it sometimes seems. Donor Management

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How To Do A Donor Cultivation Event


Considering doing a donor cultivation event ? According to fundraising expert and author Penelope Burk, 67% of respondents attending a donor cultivation event credited it as the reason why they made their gift. . The number one thing donors want is to know they make a difference.

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Donor Segmentation | Comprehensive Guide + Tips for Success


That’s why nonprofits need donor segmentation. In this guide, we’ll cover what donor segmentation is and strategies your organization can use to reach your target audience and engage them with your mission. What is donor segmentation? . Why is donor segmentation important?

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22 Statistics About #GivingTuesday Donors Worldwide

Nonprofit Tech for Good

#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. From the 2020 Global Trends in Giving Report : 2) 9% of donors worldwide donated to a nonprofit, NGO, or charity on GivingTuesday 2019.

How Asking Questions Helps You Connect With Your Donors


During a hectic work day where many can only squeeze in a lunch break between firing off emails, it can be hard to know if you’re making your donors feel appreciated or if you’re giving them the impression that they’re getting copy and paste interactions. Donor Communications Donor Engagemen

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7 Ways Nonprofits Can Automate Donor Retention

Nonprofit Tech for Good

By Christy Smaglio , Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Donor retention is a crucial aspect of a productive fundraising strategy. 1) Keep the Conversation with Donors Going.

Donor identity: you should care about how donors see themselves

Hands on Fundraising

Understanding donor identity will strengthen your fundraising. The post Donor identity: you should care about how donors see themselves appeared first on Hands-On Fundraising. Blog Branding Donors donor identity donor retention donor survey

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Solving the Donor Retention Rate Issue: The Case for Creating a Board-level Donor Thank You Committee


Do you know your organization’s donor retention rate? of the donors who made a gift in 2019 made another gift in 2020. That means more than half of donors who made a gift in 2019 didn’t make another one in the following year! The Donor Retention Crisis—and Why It Matters.

Top 2021 Fundraising Strategies: Increase Your Donor Lifetime Value


Mastering personalized, customer-centered philanthropy facilitation, especially mid-level and major donors, to increase your donor lifetime value. Make this the year you truly master personalized, customer-centered mid-level and major donor philanthropy facilitation.

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8 Donor Outreach Ideas for Transformational Fundraisers


How can you harness the power of this paradigm shift to strengthen your donor retention within your own donor community and get closer to your fundraising goals? Donor Management DonorPerfect Fundraising Software Featured Fundraising Strategies Nonprofit Technology

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4 excuses for not creating a donor newsletter

Hands on Fundraising

You don’t have a donor newsletter? But effective donor communications, including a donor newsletter, mean better and longer donor relationships. The post 4 excuses for not creating a donor newsletter appeared first on Hands-On Fundraising.

10 Must-Know Stats About COVID-19 Donors

Nonprofit Tech for Good

7,008 survey respondents from 81 countries indicated in the survey that they had donated in response to the COVID-19 pandemic and some characteristics of these donors are listed below. It’s worth noting that 68% of the COVID-19 donors were female, 31% male.

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Identifying Your Ideal Prospective Donor


It’s almost new donor acquisition season, and now is the perfect time to review the ideal prospective donor you’re trying to attract for your organization. . As you probably know by now, looking for new donors can sometimes feel like looking for a needle in a haystack.

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Donor Appreciation: Creating a Strategy (And 22+ Ideas!)


Your donors are the ones who make your organization’s mission possible. Here at Bloomerang, we specialize in donor retention. Our team has studied the effectiveness of retaining donors rather than acquiring new ones, and that research guides our entire approach.

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Donor Appreciation: Creating a Strategy (And 22+ Ideas!)


Your donors are the ones who make your organization’s mission possible. Here at Bloomerang, we specialize in donor retention. Our team has studied the effectiveness of retaining donors rather than acquiring new ones, and that research guides our entire approach.

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Why Your Donor Will Give Again

NonProfit PRO

“I don’t understand why the donor stopped giving,” the major gift officer (MGO) said. Donor Relationship Management Major GiftsThey seemed so interested in what I had proposed last year. They gave and they have been silent ever since.” Stop and analyze each part of this statement.

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3 Tips to Create Unforgettable Moments for Donors


It tells us that the opportunity to surprise and delight your donors is closer than you think. . Be honest: What kind of memorable and meaningful experiences are you creating for your donors right now? Here are 3 surefire ways to create memorable moments to wow your donors.

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3 Donor Acknowledgement Ideas & Implementation Tips

Get Fully Funded

It’s important to have a plan in place for donor acknowledgement and John Killoran, Founder of Snowball Fundraising, lends his expertise from assisting over 7,000 nonprofits below. . Recognizing your donors requires intention, authenticity, and some planning. Thank your donors publicly.

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Keep Your Gaze on the Donor’s Heart

NonProfit PRO

Some donors on your caseload are behind. Donor Relationship Management Major GiftsYou’re feeling the pressure. You have to reach your goal. You were reminded again last week. And there is concern that the budgeted funds will not come in.

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When Can We Meet with Donors Again?

NonProfit PRO

For most of the past year, the question of donor meetings was a no-brainer. We just couldn’t meet with donors and prospects face-to-face, which had, for so long, served as the gold standard in desired engagement, especially when soliciting major gifts.

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#NPPTrendingNow Ep 177: Marketing to Young Donors

NonProfit PRO

Donor Segments Young DonorsWelcome back to #NPPTrendingNow, where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week.

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Love Your Donor for Life

NonProfit PRO

We have a number of major donors in our database that, because of their age or illness have stopped giving, but over their lifetime have made significant gifts to our organization. Donor Relationship Management Major Gifts Planned Giving

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9 Socially-Distant Donor Engagement Ideas for Nonprofits

Nonprofit Tech for Good

By Laura Bucher , Storyteller at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. But there are two things that are certain: social distancing will continue to be a reality and your donors will continue to believe in your mission.

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The State of Nonprofit Donor Retention (And What To Do About It)


As a general rule, retaining existing donors costs less than acquiring new ones. Current donors are a curated universe who have already demonstrated a belief in your organization’s mission, and willingness to take action toward it. As such, for most nonprofit organizations, pursuing strategies to reducing donor losses is the most affordable strategy for increasing net fundraising gains. Start with a donor stewardship program. retention donor management

3 Tactics to Acquiring New Donors for Your Nonprofit

NonProfit PRO

donors and supporters) ways of giving continue to expand, which is essential for nonprofit leaders to understand. For example, people could open a donor-advised fund (DAF) for very little money and give with the ease of tech platforms. Technology and more people-centric (i.e.,

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6 Ways to Engage Millennial Donors


We’ve rounded up six ways to reach out to millennial donors to help boost your fundraising efforts. If they are, then they’re hearing your asks there, and like other donors they don’t want to feel bombarded. Additionally, if a donor keeps giving online, despite your repeated mail asks, consider dropping them from the mail list or include a mail opt-out button. fundraising donors donor management millennials

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How a Community of Long-Term Monthly Donors Make a Long-Term Difference

Nonprofit Tech for Good

As a non-profiteer of many years, I have known donor giving programs to be described via a myriad of terms; sustainment, long-term, continued, recurring – all ways to describe the length of the relationship a donor establishes with a non-profit.

5 Ways to Improve Your Donor Retention

The Modern Nonprofit

Estimated Reading Time: 2 minutes 5 Ways to Improve Your Donor Retention. How many of your donors continue to contribute to your organization year after year? High donor retention is extremely valuable to any organization. Thanking your donors is a must-do.

When and How to Follow Up With Giving Tuesday Donors

Nonprofit Tech for Good

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Did you know that 63% of Giving Tuesday donors only give on Giving Tuesday ? Why do donors stop giving after their first gift?

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How to Choose the Best Nonprofit Donor Management Software


As a nonprofit professional, you know how important your donors are. You know you spend a lot of time thinking about how to get new donors, but do you spend enough time considering how to optimize the donor relationships you do have? […].

GUIDE: Using Donor Personas to Maximize Your Nonprofit Fundraising


Using this process to identify different types of donors in your universe is extremely useful in guiding your efforts to segment your list and fine tune the messaging that you use for each group. If you're looking for a specific type of donor, click on their persona name to jump directly to that section. Oscar One-Off Donor 2. Luna Lapsed Donor. Oscar One-Off Donor. Oscar the one-off, or occasional donor gives what he can, when he can. Luna Lapsed Donor.

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Encourage Donors to Give More Through Layering

NonProfit PRO

If you can build trust, plus expand a personal relationship with a donor while also having the knowledge of their gift capacity and areas of interest, a possible layering can occur. Annual Campaigns Donor Relationship Management Major Gifts Planned Giving

How Nonprofits Can Steward Corporate Donors on Social Media

Nonprofit Tech for Good

It’s no secret that corporate donors are invaluable partners for nonprofits. Thoughtful donor stewardship strategies are the key to enhancing corporate partnerships. The details of your stewardship strategy will depend on things like your donors’ interests and your resources.

Where Do You Get Your Best Donors?


Think fast: do you know where you get your best donors? Ask any fundraiser if they want more donors and you’ll get a resounding “YES” but ask what source yielded them their very BEST donors and you might see some puzzled faces. . How to calculate donor lifetime value .

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Major Donor Fundraising: Effective Strategies for 2022

Donor Search

If you’ve been fundraising for a while, you already know how important your major donors are. Many fundraising professionals often say that around 88% of all nonprofit funds come from just 12% of donors— your major donors.

You have new donors. How will you keep them?

Hands on Fundraising

The post You have new donors. Blog Donor communications annual report donor communications donor retentionM+R Benchmarks report a 32% increase in online giving in 2020. The Fundraising Effectiveness Project reports a 10.6% increase in giving compared to 2019.

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Demystifying Donor Advised Funds

Top Nonprofits

A Donor Advised Fund (DAF) is a giving vehicle established at a public charity. It allows donors to make a charitable contribution, receive an immediate tax deduction and then recommend grants from the fund over time.

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Major Donor Cultivation Best Practices


Your major donors are going to become more important to your nonprofit as the number of small-gift donors declines. That’s why knowing how to cultivate your major donors is imperative to the financial well-being of your nonprofit. What is major donor cultivation?

3 Tips to Start A Donor Acquisition Program


So you want to start up (or restart) a donor acquisition program. The reality is, whether you are trying to grow a new file or stop attrition on your existing file, there’s no better way to obtain and keep new donors than with a well-executed donor acquisition program.