[Tips for Nonprofits] The Art and Science of Persuasive Fundraising
APRIL 12, 2017
Being in the nonprofit sector, it is no different, whether seeking fundraising dollars or volunteer help. So, let’s break down each of the ideas in this book to better understand how we can be better (and more persuasive) fundraising professionals in the nonprofit industry.
15 Techniques Used by Top Nonprofits to Boost Donor Acquisition and Online Fundraising Results
FEBRUARY 23, 2017
Online fundraising isn’t a fad. As a matter of fact, online fundraising accounted for seven-percent of total fundraising in 2016. Online fundraising has also proven to be an extremely effective donors acquisition vehicle.
The Future of Peer-to-Peer Fundraising
SEPTEMBER 30, 2016
It’s safe to say that our peer-to-peer fundraising world is different today than it was ten years ago—or even two years ago. So what’s a fundraiser to do? These warm leads have the potential to be great fundraisers; they just may need more coaching on why their support matters.
5 Fundraising Resolutions for 2016
JANUARY 4, 2016
The same trends that are changing the world around us at a rapidly accelerating rate are impacting the fundraising profession in new and exciting ways. In 2016, fundraisers will need to focus on tying the impact of gifts to the cause itself in order to retain and gain supporters.
The New Wave of Peer-to-Peer Fundraising
AUGUST 25, 2016
During the past decade, we’ve seen a massive explosion in the number and types of activities that comprise peer-to-peer fundraising —the practice of having a nonprofit’s supporters reach out to their friends, family members, and colleagues for donations through their participation in activities.
Four Trends to Follow at AFP’s 2017 International Fundraising Conference
APRIL 19, 2017
This year’s AFP fundraising conference is all about disruption. How are the rules of philanthropy changing, and what does that mean for fundraisers and the supporters they’re accountable to? Fundraising Bright Spots – Jeanne Bell, CompassPoint and Kim Klein, Klein and Roth Consulting.
2014 Mid-Year Fundraising Trends
AUGUST 4, 2014
Wondering how fundraising is performing so far in 2014? Using data from The Blackbaud Index , we are able to provide the first insights into fundraising trends for the first six months of 2014 compared to 2013. billion in fundraising revenue. billion in online fundraising.
Technology and the Shift to Donor-Centric Fundraising
JULY 29, 2016
On December 31st, 2015, the busiest day of the year for online fundraising, we had just one email queued up to go out from NTEN. But NTEN is certainly not the only organization leveraging advances in technology to make fundraising a donor-centric process.
How Independent Fundraising Momentum is Reshaping Traditional P2P
DECEMBER 12, 2016
The peer-to-peer fundraising marketplace has undergone a transformation with momentum rapidly shifting toward individually directed fundraising and “DIY” or independent campaigns. What’s the Future of Traditional Peer-to-Peer Fundraising Events?
Developing Fanatic Discipline to Meet P2P Fundraising Goals
SEPTEMBER 21, 2016
As we prepared to produce this year’s Peer-to-Peer Fundraising Study, I decided to dust off my copy of Great By Choice and re-read it. What does Great By Choice have to do with nonprofit organizations and peer-to-peer fundraising? Life is unpredictable.
19 Proven Fundraising Ideas from Nonprofit Experts
MARCH 25, 2013
If you’re looking for Fundraising Ideas you’ve come to the right place. The npEXPERTS e-book includes Forbes’ most influential, top bloggers, CFRE/ACFREs, animal lovers and association pros, pioneers and innovators, peer-to-peer fundraisers, and direct response agitators all in one place.
Make No Mistake: Fundraising IS Mission
SEPTEMBER 15, 2015
But then, later in the summer, I found myself in different rooms filled with people who were just learning about nonprofits and fundraising, rooms where the thinking was different. We have more room to tell the story and build understanding that fundraising is not separate from mission.
The Secret to Raising $1M During Your First-Year Fundraising Event
JANUARY 4, 2017
I recently returned to Blackbaud after a 3-year stint working for a large cancer hospital where I established a brand new institutional P2P fundraising event—The Boot Walk to End Cancer. 3 Reasons Why Leadership Volunteers Are Pivotal to a Successful P2P Fundraising Strategy: 1.
3 Nonprofit Fundraising Lessons Learned from Political Campaigns
APRIL 19, 2016
Campaigns push staff, vendors, and consultants to stretch and test the limits of best practices and tools in communication, fundraising, advertising, branding and targeting. Lesson One: Online Organizing and Fundraising. And who could forget Howard Dean’s turkey sandwich fundraiser?
The 2016 Nonprofit Fundraising Strategic Plan Guide
JANUARY 4, 2016
For some things, spontaneity is highly desirable, but any fundraising professional will tell you that planning a campaign isn’t one of them. But it isn’t enough to have a rough idea of messaging, an incomplete timeline, some scheduled tweets, and an arbitrary fundraising goal.
DIY Fundraising – Easy Money for Your Nonprofit?
JUNE 18, 2015
“Do-it-yourself” (DIY) fundraising has long taken a back seat to more traditional run, walk, or ride fundraising events. No matter the reason, I’ve never heard more chatter about DIY fundraising than I have over the past year.
5 Myths of Mobile Fundraising, Debunked [INFOGRAPHIC]
JANUARY 12, 2015
I’m a designer who, up until recently, held some pretty naïve opinions about mobile fundraising. At the end of the 2014 giving season, we completed a mobile fundraising study across 343 nonprofit websites to help separate our facts from our opinions. I have a confession.
8 Fundraising Tools to Watch in 2017
Nonprofit Tech for Good
FEBRUARY 11, 2017
That said, launching a fundraising start-up is not easy and the odds of making it long-term are slim. Brackets for Good hosts online, bracket-style fundraising tournaments that encourage donors to out-fundraise their opponents on behalf of their favorite nonprofit.
2015 Charitable Giving Report: Fundraising Continues to Grow
FEBRUARY 3, 2016
billion in total fundraising and $2.2 2015 was another big year for digital fundraising. Both Environment and Animal Welfare nonprofits and International Affairs organizations experienced double digit online fundraising growth in 2015.
Strengthen Fundraising Before the Next Recession
FEBRUARY 8, 2016
Whether or not a recession is here, coming, or somewhere in the far distant future, one thing can’t be ignored: fundraisers need to manage a program that—while maybe not recession-proof—is constructed in such a way that one more recession won’t force the nonprofit organization out of business.
What’s to Come in Digital Fundraising?
APRIL 16, 2015
This milestone got me thinking about how fast time flies, but also about the huge changes the company has seen in the digital fundraising space. The digital fundraising space has changed so much in the last ten years, what will the next ten hold?
20 Email Fundraising Best Practices
SEPTEMBER 22, 2016
Even some of the largest organizations have a lot of low hanging fruit and aren’t leveraging the best email fundraising practices. Online Fundraising Digital StrategyIs your nonprofit struggling to raise money online? You’re not alone.
Advice for Nonprofits on Hiring the Next Great Fundraiser—Don’t Overlook Older Candidates
APRIL 4, 2017
I received an email the other day from a man who was in a fundraising class I taught a few years ago. I remember well his enthusiasm for fundraising as he planned to transition from a career in the aerospace industry to the nonprofit arena. But he has not yet been hired as a fundraiser. I’ve been told by some hiring managers that they want someone younger because an older fundraiser may not be planning to work for many more years.
3 Keys to Lasting Participant Retention in P2P Fundraising
OCTOBER 13, 2016
If you’ve been in peer-to-peer fundraising for any length of time, you don’t need a study to tell you how valuable repeat participants are to your event and your organization. This year’s Blackbaud Peer-to-Peer Fundraising Study shows retention rates declining for Walks and 5Ks.
Honoring both Funders and Fundraisers on National Philanthropy Day
NOVEMBER 17, 2016
In 2009, when I was serving as the President of the Association of Fundraising Professionals’ South Carolina Lowcountry Chapter , I found myself in front of a group of 400 generous, deeply caring people. Happy Thanksgiving…a week early.
Why Advocacy Organizations Must Keep Sustainers Top of Mind During EOY Fundraising
NOVEMBER 22, 2016
Money funds the mission, and a more efficient fundraising operation will help you direct the maximum amount of revenue toward the mission. While the tax deduction is part of the reason, it’s also true that the culture of EOY fundraising campaigns perpetuates itself.
The New Normal in EOY Multi-Channel Fundraising
OCTOBER 12, 2016
No longer does multiple-channel fundraising mean a home page mention and few Facebook posts during online campaigns. Multi-channel fundraising has evolved to include more donations driven from a nonprofit’s home page, digital advertising and social ambassadors.
The Essence of Fundraising Ethics at Year-End
OCTOBER 11, 2016
With just weeks remaining in 2016, many fundraisers will adopt the stance, “Ask early, ask often, and ask boldly.” It’s the time of year when we really crank up the volume (quantity and intensity) of our fundraising messages, knowing that how the year ends will greatly impact 2017.
10 Ways to Offend Your Peer-to-Peer Fundraisers
AUGUST 12, 2015
Motivating peer-to-peer fundraisers—whether they’re event or DIY (Do-It-Yourself) fundraisers —is one of the top ways to accelerate peer-to-peer fundraising. But motivating peer-to-peer fundraisers is a bit of an art.
Nonprofit Fundraising Basics: Matching Gifts
APRIL 25, 2016
Here's a handy breakdown from Adam Weinger, President of Double the Donation, which outlines some of the easiest ways to incorporate matching gifts into your fundraising. Fundraising events. fundraising guest post
4 Fascinating Facts about Online Fundraising (and some ideas to help boost your fundraising results)
FEBRUARY 8, 2013
If you had to guess how much charitable giving grew in 2012, what … Online Fundraising 2012 Charitable Giving Report by Blackbaud fundraising best practices fundraising ideas fundraising tips
The Secret to Achieving 3X Better Fundraising Results [INFOGRAPHIC]
OCTOBER 4, 2011
If you’ve been in the nonprofit industry for a while, you’ve likely heard that “direct mail is dead” or that offline fundraising is on the decline. That online fundraising is the way for your organization to break through its fundraising ceiling and raise millions of dollars tomorrow.
Social Fundraising: Expanding Beyond the Fundraising Event
MAY 8, 2013
The term social fundraising or peer-to-peer fundraising describes a style of fundraising where a nonprofit organization recruits volunteers to solicit donations from their friends and family on behalf of that nonprofit. Sign up today for our webinar on May 8 on P2P fundraising.
4 Ways To Diversify Your Fundraising
AUGUST 19, 2016
Does your nonprofit rely one type of fundraising to bring in revenue or is it diversified? For example, a diverse fundraising program would include direct mail, telemarketing, foundation grants, online fundraising through email appeals, your website, social media, etc.
Kick-start Your Year End Fundraising with Two Persuasive Techniques
DECEMBER 10, 2012
Year end fundraising is a big deal. About one-third of all charitable giving … Online Fundraising end of year fundraising event fundraising Friends Asking Friends fundraising kickstarter peer-to-peer fundraising persuasion scarcity Social Fundraising social proof
The Future of Fundraising is Already Here. Stop Fundraising! Start Inspiring!
MARCH 14, 2016
When asked about what I think the future of fundraising looks like, my best advice? STOP FUNDRAISING! In the ever-evolving world of philanthropy, your success is not in the tools you use to fundraise, but in your donors.
450 Email Subject Lines From End of Year Fundraising
JANUARY 5, 2016
For several years now, January 1st not only means the beginning of the New Year, but also an opportunity to look at trends in year-end fundraising emails from nonprofit organizations. Here is the 2015 edition of my annual review of year-end nonprofit fundraising email subject lines. (Be
The 5 Rules for Supercharged Year-End Fundraising
SEPTEMBER 9, 2015
In working with dozens of nonprofit organizations on year-end giving programs, I have found that there are five basic rules that must guide your strategy if you want to steadily increase year-end fundraising each and every year: Rule #1: Make Sure Your Message is Consistent.
Design a Fundraising Appeal that Raises More this December
SEPTEMBER 16, 2014
Design your fundraising appeal for mobile. Want more insight into crafting a fundraising appeal that raises more? Nonprofit Fundraising eMail marketing end of year fundraising fundraising appeals Mobile Online Fundraising
10 Simple Fundraising Tips Guaranteed to Improve Effectiveness
JULY 28, 2011
Register for our monthly Event Fundraising eNewsletter to receive more practical fundraising tips like these in your inbox. Looking to be a more effective fundraiser? Or, do you work for a nonprofit and need to find ways to equip those who fundraise on your behalf?