P2P Fundraising: Expanding Beyond the Fundraising Event

Connection Cafe

Peer-to-peer fundraising or P2P fundraising is a style of fundraising where an organization recruits supporters to solicit donations from their friends and family on behalf of that nonprofit. Your supporters expect fundraising tools that are accessible via a mobile device.

Peer to Peer Fundraising is Changing—Are You Keeping Up?

Connection Cafe

Last week Blackbaud released the results of our 2016 Peer-to-Peer Fundraising study. The study takes a deep dive into the metrics, statistics, and trends of four different peer-to-peer fundraising event types: cycling, endurance, 5Ks and walks.

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Trending Sources

Valuable Fundraising Lessons We Learned in 2017

Connection Cafe

The challenge ahead is how to adapt and develop your fundraising practice based on the trends we can see now, and still be agile moving forwards. This is vital to any fundraiser. The desire to know the who, wha t and why is a massive driving factor for truly successful fundraising.

Did Facebook Just Change the Game for P2P Fundraising (Again)?

Connection Cafe

It’s hard to imagine a time when peer-to-peer (P2P) fundraising wasn’t fueled by digital platforms and online communications tools. Instead of directing donors to paper pledge forms, fundraisers were now able to direct them to a website.

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5 Fundraising Resolutions for 2016

Connection Cafe

The same trends that are changing the world around us at a rapidly accelerating rate are impacting the fundraising profession in new and exciting ways. In 2016, fundraisers will need to focus on tying the impact of gifts to the cause itself in order to retain and gain supporters.

The Fundraising Event Planning Checklist

Connection Cafe

Fundraising events are an exciting and useful tool for exposing your mission to the community. Fundraisers allow you to bond with prospects and donors, whether it’s formal or informal, strengthening your relationship. The Fundraising Event Planning Checklist: 1.

Nonprofit Fundraising Basics: Matching Gifts

EveryAction

Here's a handy breakdown from Adam Weinger, President of Double the Donation, which outlines some of the easiest ways to incorporate matching gifts into your fundraising. Fundraising events. fundraising guest post

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The New Wave of Peer-to-Peer Fundraising

Connection Cafe

During the past decade, we’ve seen a massive explosion in the number and types of activities that comprise peer-to-peer fundraising —the practice of having a nonprofit’s supporters reach out to their friends, family members, and colleagues for donations through their participation in activities.

15 Techniques Used by Top Nonprofits to Boost Donor Acquisition and Online Fundraising Results

Connection Cafe

Online fundraising isn’t a fad. As a matter of fact, online fundraising accounted for seven-percent of total fundraising in 2016. Online fundraising has also proven to be an extremely effective donors acquisition vehicle.

[Tips for Nonprofits] The Art and Science of Persuasive Fundraising

Connection Cafe

Being in the nonprofit sector, it is no different, whether seeking fundraising dollars or volunteer help. So, let’s break down each of the ideas in this book to better understand how we can be better (and more persuasive) fundraising professionals in the nonprofit industry.

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2014 Mid-Year Fundraising Trends

Connection Cafe

Wondering how fundraising is performing so far in 2014? Using data from The Blackbaud Index , we are able to provide the first insights into fundraising trends for the first six months of 2014 compared to 2013. billion in fundraising revenue. billion in online fundraising.

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Three Tips for Common-Sense Fundraising

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Fundraising is certainly not exempt from this problem; we base decisions too often on expediency rather than an analysis of long-term consequences. As fundraisers, facts are the basis of much of our work, especially with the direct response portion of our program.

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5 Ideas for University Fundraising Campaigns at Year-End

Connection Cafe

5 Ideas for University Fundraising Campaigns at Year-End. Having one alumni ask their social networks of former classmates to donate is another flavor of peer-to-peer fundraising. In 2016, higher education institutions saw 17.7% of total giving occur in December.

3 Peer-to-Peer Fundraising Ideas for Higher Ed Institutions

Connection Cafe

Recently Blackbaud UK’s Customer Engagement Director Dan Keyworth spoke at the Global Leaders Summit about Social Fundraising for Educational Institutions. He highlighted three different peer-to-peer fundraising opportunities specifically for higher education institutions.

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19 Proven Fundraising Ideas from Nonprofit Experts

NetWits

If you’re looking for Fundraising Ideas you’ve come to the right place. The npEXPERTS e-book includes Forbes’ most influential, top bloggers, CFRE/ACFREs, animal lovers and association pros, pioneers and innovators, peer-to-peer fundraisers, and direct response agitators all in one place.

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5 Standout Strategies for Year-End Fundraising Success

Connection Cafe

For nonprofits, the year-end fundraising season always seems to creep up when you least expect it. Summer fades, the leaves start to change, and before you know it, it’s time to kick your fundraising strategies into high gear again! Fundraising software. Now get to fundraising!

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[New Report] 3 Key Findings for University Fundraising

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Blackbaud recently released its fifth annual Charitable Giving Report, and it offers major lessons for institutions of higher education looking to increase fundraising capacity over the coming years. Online Fundraising is Creating Big Opportunities for Schools.

When Fundraising Programs Stop Running Like Clockwork

Connection Cafe

The intricacy of the clock movement is much like our fundraising programs. If you’re a fundraiser who loves your work because of the action and the often-immediate results, it can be painful when chaos meets fundraising. Some fundraisers won’t stick around to fix it.

Technology and the Shift to Donor-Centric Fundraising

Connection Cafe

On December 31st, 2015, the busiest day of the year for online fundraising, we had just one email queued up to go out from NTEN. But NTEN is certainly not the only organization leveraging advances in technology to make fundraising a donor-centric process.

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Why Healthcare Nonprofits Need Analytics-Driven Fundraising

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The most successful healthcare nonprofits and foundations are laser focused on this and have shifted from fundraising for “nice to haves” to focusing on day-to-day priorities. Few industries have seen as much change in the past decade as healthcare.

Make No Mistake: Fundraising IS Mission

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But then, later in the summer, I found myself in different rooms filled with people who were just learning about nonprofits and fundraising, rooms where the thinking was different. We have more room to tell the story and build understanding that fundraising is not separate from mission.

5 Myths of Mobile Fundraising, Debunked [INFOGRAPHIC]

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I’m a designer who, up until recently, held some pretty naïve opinions about mobile fundraising. At the end of the 2014 giving season, we completed a mobile fundraising study across 343 nonprofit websites to help separate our facts from our opinions. I have a confession.

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A Fundraiser’s Secret Weapon: Data Analytics

Connection Cafe

The reality is that I collaborate with strong partners on data and the associated analytics then spend the time needed to understand and evaluate our fundraising programs at Project HOPE. Data to create context, how our fundraising stacks up to peer programs. Nonprofit Fundraising

DIY Fundraising – Easy Money for Your Nonprofit?

Connection Cafe

“Do-it-yourself” (DIY) fundraising has long taken a back seat to more traditional run, walk, or ride fundraising events. No matter the reason, I’ve never heard more chatter about DIY fundraising than I have over the past year.

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3 Nonprofit Fundraising Lessons Learned from Political Campaigns

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Campaigns push staff, vendors, and consultants to stretch and test the limits of best practices and tools in communication, fundraising, advertising, branding and targeting. Lesson One: Online Organizing and Fundraising. And who could forget Howard Dean’s turkey sandwich fundraiser?

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Developing Fanatic Discipline to Meet P2P Fundraising Goals

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As we prepared to produce this year’s Peer-to-Peer Fundraising Study, I decided to dust off my copy of Great By Choice and re-read it. What does Great By Choice have to do with nonprofit organizations and peer-to-peer fundraising? Life is unpredictable.

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Predictive Modeling for Future Peer to Peer Fundraising Events

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This growth pattern is relatively similar event to event, regardless of size, which makes it possible for you to use the model to track the real-time health of your event based on the number of days out from your event, number of people registered and total fundraising (excluding sponsorships.).

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2015 Charitable Giving Report: Fundraising Continues to Grow

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billion in total fundraising and $2.2 2015 was another big year for digital fundraising. Both Environment and Animal Welfare nonprofits and International Affairs organizations experienced double digit online fundraising growth in 2015.

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Creating Your Own Lens: 4 Tips for Evaluating Fundraising Advice

Connection Cafe

If you’re like me, you probably receive a number of e-newsletters related to fundraising , as well as a print publication or two. But even a casual review makes one thing clear— not everyone agrees on everything, not even in fundraising. Where have they honed their fundraising skills?

How Independent Fundraising Momentum is Reshaping Traditional P2P

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The peer-to-peer fundraising marketplace has undergone a transformation with momentum rapidly shifting toward individually directed fundraising and “DIY” or independent campaigns. What’s the Future of Traditional Peer-to-Peer Fundraising Events?

What’s to Come in Digital Fundraising?

Connection Cafe

This milestone got me thinking about how fast time flies, but also about the huge changes the company has seen in the digital fundraising space. The digital fundraising space has changed so much in the last ten years, what will the next ten hold?

Why Advanced Analytics Are ?Critical for Healthcare Fundraising Improvement 

Connection Cafe

Understanding how organizations can leverage analytics and data is critical to fundraising success. . This information will help your healthcare organization develop more efficient and effective fundraising strategies , which is critical in today’s competitive market. .

How to Cheat at Nonprofit Fundraising + Get Away with It

EveryAction

Fundraising is a huge job at any nonprofit. That got us thinking: is it possible to cheat at nonprofit fundraising + get away with it? If so, social fundraising might just be the ace up your organization''s sleeve. fundraising strategy social fundraising

Strengthen Fundraising Before the Next Recession

Connection Cafe

Whether or not a recession is here, coming, or somewhere in the far distant future, one thing can’t be ignored: fundraisers need to manage a program that—while maybe not recession-proof—is constructed in such a way that one more recession won’t force the nonprofit organization out of business.

How to Nail the Soft Skills of Fundraising: The Face-to-Face Ask

Connection Cafe

Take heart fellow fundraiser, practice makes perfect. Solid Face-to-face fundraising requires: A true understanding of your donor. Does the thought of making a six figure ask make your palms sweat? Or, to put it another way, confidence breeds competence.

4 Fascinating Facts about Online Fundraising (and some ideas to help boost your fundraising results)

NetWits

If you had to guess how much charitable giving grew in 2012, what … Online Fundraising 2012 Charitable Giving Report by Blackbaud fundraising best practices fundraising ideas fundraising tips

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The Secret to Achieving 3X Better Fundraising Results [INFOGRAPHIC]

NetWits

If you’ve been in the nonprofit industry for a while, you’ve likely heard that “direct mail is dead” or that offline fundraising is on the decline. That online fundraising is the way for your organization to break through its fundraising ceiling and raise millions of dollars tomorrow.

10 Ways to Offend Your Peer-to-Peer Fundraisers

Connection Cafe

Motivating peer-to-peer fundraisers—whether they’re event or DIY (Do-It-Yourself) fundraisers —is one of the top ways to accelerate peer-to-peer fundraising. But motivating peer-to-peer fundraisers is a bit of an art.

Year-End Giving Prep: 21 FAQs Answered by Fundraising Experts

Connection Cafe

Recently, Brock Warner (Senior Manager, Fundraising at War Child) and I hosted a webinar regarding end of year fundraising for nonprofits —the things we need to stop doing and things we should be doing instead. What are the 5 W’s for a fundraising appeal?

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Kick-start Your Year End Fundraising with Two Persuasive Techniques

NetWits

Year end fundraising is a big deal. About one-third of all charitable giving … Online Fundraising end of year fundraising event fundraising Friends Asking Friends fundraising kickstarter peer-to-peer fundraising persuasion scarcity Social Fundraising social proof