Raising Awareness of Matching Gifts

Connection Cafe

One of the most commonly asked questions we receive at HEPdata is, “How do I make my donors aware of the benefits of matching gifts?” Below are 10 simple steps you can take to raise donor awareness.

Simple Awareness

NCE Social Media

Often I get asked how you can raise awareness and/or funds with social media tools. Tags: Marketing and Awareness marketing background basic clutter I think one of the easiest things to do is to make sure your social media pages have as much about your cause on them as possible.

2018 Cause Awareness & Giving Day Calendar

Nonprofit Tech for Good

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. The real-time, in-the-moment nature of cause awareness and giving days can inspire donors to give provided that your nonprofit knows how to promote the days effectively.

#thankful4home: Raising Awareness Around Homelessness

Beth's Blog: How Nonprofits Can Use Social Media

This fall and winter I’m working with a group of organizations in Chicago to raise awareness around homelessness, alongside screenings of the @Home documentary that features portraits of this issue through the eyes of activist Mark Horvath.

2014 Cause Awareness Days

Nonprofit Tech for Good

Launching online fundraising campaigns around cause awareness days is good strategy. 2: World Autism Awareness Day — #WorldAustismDay.

10 Organizations Leading The Way This Mental Health Awareness Month


Since 1949, May has been observed as Mental Health Awareness month to bring attention the ongoing need for proper support and health care services for those affected. Approximately 1 in 5 American adults experiences some sort of mental illness in any given year.

Cause Awareness & Giving Day Campaigns for Nonprofits

Nonprofit Tech for Good

The rise of social media has also given rise to online giving on cause awareness and giving days. To help your nonprofit prepare and launch a successful cause awareness day and/or giving day online campaign, this webinar was presented on November 14 to more than one thousand nonprofit staff.

2016 Cause Awareness & Giving Day Calendar

Nonprofit Tech for Good

Cause awareness and giving days can be very powerful for online fundraising. 2: World Autism Awareness Day — #WorldAustismDay. Facebook Twitter Google Plus LinkedIn Mobile Media Fundraising Social Media YouTube Giving Days Cause Awareness Days

Making Video Work Harder for Your Mission: Awareness

Connection Cafe

Depending on the goals in your overall digital strategy, video could play a role at any (or all) of these four overarching points on your supporter journey: Awareness, Engagement, Activation, and Relationship. . In this article, we’ll start with Awareness. .

Mark Your Calendars! 2015 Cause Awareness Days

Nonprofit Tech for Good

Social network communities are highly responsive to giving and promoting your nonprofit on cause awareness days provided that your nonprofit prepares at least one month in advance. 2: World Autism Awareness Day — #WorldAustismDay and #LIUB.

HOW TO: Tap into the Power of Cause Awareness Days

Nonprofit Tech for Good

While embracing a comprehensive, long-term breaking news and crisis communications strategy is challenging for many nonprofits, all nonprofits, regardless of their size, can tap into the power of cause awareness days. Many nonprofits already participate in cause awareness day campaigns.

SA non-profits can now use Google products for free to help raise awareness - htxt.africa

AFP Blog

SA non-profits can now use Google products for free to help raise awareness - htxt.africa : "SA NON-PROFITS CAN NOW USE GOOGLE PRODUCTS FOR FREE TO HELP RAISE AWARENESS" 'via Blog this

Raising Awareness Through Newsjacking

Wild Apricot Blog

Want to raise awareness of your non-profit or your cause? Try newsjacking. publicity public relations nonprofit-communications

How Sierra Club Used Text Messaging to Raise Smog Awareness

Mobile Commons

Sierra Club’s text messaging program taps into the public’s growing awareness of how smog can negatively affect one’s health. The launch was timed to both World Asthma Day and Asthma and Allergy Awareness Month.

Scanning for Good: How One Nonprofit Used QR Codes to Raise Awareness


When The Pancreatic Cancer Action Network was brainstorming ideas for their awareness event at an L.A. When the Pancreatic Cancer Action Network designed the flyer for their awareness night, they included two new calls to action: 1) a mobile opt-in via text message and 2) a QR code.

Tweeting to Raise Awareness


Shane Jones. In the age of social media, anything we say can be transferred across the globe in a matter of seconds. Nonprofit organizations on Twitter are able to leverage this tool and do a lot of good with it. Community nptech nten shane jones Social Media tools twitter Communications

Slacktivism: Can Cartoons Raise Awareness or Just Make Us Feel Good?


In an effort to raise awareness for child abuse, thousands of Facebook users changed their profile photos to one of their favorite childhood cartoon characters (full disclosure: mine was Underdog.) Awareness Can Be the Goal, and That’s OK.

How To Use Social Media To Raise Brand Awareness and Drive Donations

Connection Cafe

The truth is you can turn your social media routine into a revenue generating opportunity for your organization by following a few simple steps. Fundraising Integrated Marketing Retention nonprofit social media Social Media

Domestic Violence Awareness Month: 5 Extraordinary Organizations

Tech Soup Blog

October is Domestic Violence Awareness Month (DVAM). TechSoup is participating by amplifying what other agencies, collaborators, and libraries in our network are doing to raise awareness on this important issue. staff wear purple ribbons to bring awareness to domestic violence.

Food & Water Watch Raises Tap Water Awareness With SMS Campaign

Mobile Commons

Recently, FWW launched “Take Back the Tap:” a campaign that aimed to get people to drink tap water from reusable bottles by spreading awareness about the detrimental environmental effects of plastic water bottles.

Celebrate National Cybersecurity Awareness Month with TechSoup

Tech Soup Blog

For the entire month of October, TechSoup and our donor partners will be participating in National Cybersecurity Awareness Month (also known as NCSAM). October might be a time for ghosts and monsters, but there are some other evils lurking out there: Internet malware, viruses, and threats!

Project AWARE Dives Deep Into Ocean Data, Turning Scuba Divers into Citizen Scientists

Beth's Blog: How Nonprofits Can Use Social Media

Project AWARE Goes Deep on Engagement, Turning Scuba Divers into Citizen Scientists – guest post by Darren Barefoot. Project AWARE has always hosted beach and ocean cleanup events around the world.

How to leverage social media to target local users and build brand awareness


We can also use social media to build brand awareness in the right niche markets. It’s no secret that social media’s strength lies in the user data that it offers to marketers looking to better target their campaigns. . Sites like Facebook and LinkedIn are goldmines of user data!

Social Awareness for the 21st Century – Reaching Out to a New Generation


Millennials, a group of consumers that has now surpassed even the Boomers in number, want to do business with brands, and donate to charities, that are as socially aware as they are. Raising Social Awareness One Tweet at a Time.

12 Must-Know Stats About Social Media, Fundraising, and Cause Awareness

Nonprofit Tech for Good

Until recently the nonprofit pioneers of the Social Web had to mostly rely on their intuition that their social media campaigns were resulting in more dollars raised online, an increase in brand and cause awareness, and higher rates of volunteer recruitment and retention.

How to Use Website Analytics to Measure “Awareness”


I always struggled with the fuzzy goal of “raising awareness” that came along with most of my nonprofit jobs. If a nonprofit raised awareness and no one measured it… did it really happen. Yesenia Sotelo. Founder. Smart Cause Digital. Your guide to bringing fuzzy metrics into focus.

Diabetes Awareness and the Big Blue Test

John Haydon

He’s launched another round of the Big Blue Test , a diabetes awareness and fundraising campaign and naturally I was curious to see how things have progressed between last year and now. Following an exchange I had with my friend Manny who I blogged about last year.

Parents Together Creates a Text Message Quiz to Raise Awareness For Working Mothers

Mobile Commons

Timed to the Olympics, the game raised awareness about the difficulties faced by working mothers in the United States. Being a working mother can seem like an Olympic event.

5 Reasons Nonprofits Need to Invest in Annual Fundraising Campaigns

The Science Behind Engaging your Supporters

They’re aware of industry norms, because they’ll be getting fundraising communications from other nonprofits running annual giving campaigns, and they expect you to be on the same page.

Using Pinterest To Raise Awareness About Violence Against Women in Nigeria

Beth's Blog: How Nonprofits Can Use Social Media

She said that she now sees that social media and online efforts could be very effective in raising awareness of the Bill.” LACVAW also hope to raise global awareness. Happy Fourth of July!

Tweet by Tweet, Building Nonprofit Awareness - NPQ – Nonprofit Quarterly - Promoting an active and engaged democracy.

AFP Blog

Tweet by Tweet, Building Nonprofit Awareness - NPQ – Nonprofit Quarterly - Promoting an active and engaged democracy. : The blogger used Facebook as a base for people to send messages in order to allow people to elaborate on their stories (thus bypassing Twitter’s 140 character limit), and he then utilized the fast-paced, infectious nature of Twitter hashtags to spread his message.

7 Tips to Make Sure That Your Nonprofit Fundraising Event Doesn't Flop

The Science Behind Engaging your Supporters

In the final hour, make sure all volunteers are properly positioned and aware of their roles and responsibilities. Nonprofit fundraising events are a great way to raise money and increase your organization’s profile at the same time.

It's Domestic Violence Awareness Month: How You Can Participate

Tech Soup Blog

How You Can Participate in Domestic Violence Awareness Month. Consider this: in a single day, more than 10,871 requests for help from domestic violence survivors go unmet nationwide.

Did you know that May is ALS Awareness Month?

Beaconfire Wire

We are very proud to have helped the ALS Association launch their ChallengeALS campaign to help create a world without ALS. Learn more about how you can help fight ALS and further accelerate finding treatments and a cure for this devastating disease. You can #challangeALS by.

Raising Awareness by Celebrating Milestones

Wild Apricot Blog

Non-profits and membership organizations should mark significant milestones and leverage these celebrations to raise awareness, attract new members, volunteers or supporters and promote your organization’s mission.( read more ). events member communication public relations publicity

Selena Gomez Raises Awareness About the Sahel Food Crisis

Mobile Commons

Actress and recording artist Selena Gomez is using her star power to raise awareness about famine in Africa. Gomez is an ambassador for UNICEF, and has recorded a PSA asking young people to text in to donate $10 to fight the Sahel food crisis.

3 Nonprofit Hashtag Strategies That Actually Get Followers, Raise Money, and Spread Awareness

Wild Apricot Blog

In this post I’m going to show you some of the most effective uses of hashtag campaigns I’ve seen, and how to find the best hashtags for your audience

Technology, Games Changing Youth Awareness Engagement- The NonProfit Times Jan 12, 2011

AFP Blog

Technology, Games Changing Youth Awareness Engagement- The NonProfit Times Jan 12, 2011: "The John S. and James L. Knight Foundation has become involved in games in recent years. The field of social impact games has shifted in the past couple of years. We’ve moved from trying to convince people that games are a viable tactic to showing them that they actually are,” said Jessica Goldfin

Tweeting Raising Awareness, But Not Direct Dollars - The NonProfit Times Oct 1, 2010

AFP Blog

Tweeting Raising Awareness, But Not Direct Dollars - The NonProfit Times Oct 1, 2010: "Tweeting Raising Awareness, But Not Direct DollarsBy Mark HrywnaOnly 3 percent of all Tweets by a sample of nonprofits were dedicated to fundraising or solicitation. Nonprofits are more likely to use social media, such as Twitter and Facebook, to raise awareness, reach out to constituents and promote their.

1/11/10 is also National Human Trafficking Awareness Day

Beth's Blog: How Nonprofits Can Use Social Media

Somaly Mam , Cambodia woman, is an anti-slavery activist and survivor fighting for victims all over the world. I noticed her tweet tonight after Spenser Brodsky's tweet about my birthday campaign connected me to her. Human Trafficking is a huge issue around the world, especially in Cambodia.

WWF Raises Awareness about a Photography Exhibition Using Targeted Mobile Messaging

Mobile Commons

What Your Organization Can Learn from WWF By targeting their message based on location and technology, WWF was able to raise awareness among people who could attend the event, without disturbing the vast majority of their list.

Your Big Brains Can Raise Awareness of Your Organization, Part 1 of 2.


One of the tips you always see or hear or read about when it comes to becoming more active in social media is ‘become an industry resource/thought leader/trusted by showing expertise’ There are a couple of ways to do this as an organization or as an individual.

Brain 110

Daily DoGooder: Diabetes Awareness PSA

See What's Out There

Change the world, one video at a time.Diabetes Awareness PSA | :32 JDRF: Juvenile Diabetes Research Foundation The Juvenile Diabetes Research Foundation produced this effective PSA to highlight November, which is National Diabetes Awareness Month.