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3 Challenges of Donation Channel Attribution — and How to Solve Them

NonProfit PRO

Knowing what fundraising campaign prompted a gift to your nonprofit is important, but often difficult. Here are some fixes to common attribution challenges.

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Moiraine channels extraordinary power in exclusive clip from The Wheel of Time Season 3, episode 5

Mashable Tech

In the above clip, Moiraine channels with the Sakarnen for the first time, sending large swaths of the One Power soaring across the Aiel Waste. Now, in an exclusive clip from Season 3, episode 5, we get to see the Sakarnen in action.

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MrBeast’s chocolate empire is making more money than his YouTube channel

Fast Company Tech

By contrast, his main media businessincluding his blockbuster YouTube channel and the Amazon Prime reality competition show, Beast Games brought in similar revenue but lost nearly $80 million over the same period. The average video for MrBeasts main channel now costs between $3 million and $4 million, according to Bloomberg.

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Netflix will start showing traditional broadcast channels next summer

Ars Technica

In a move that further intensifies the reflection of the cable business it's slowly killing, Netflix will start showing broadcast channels next summer. Financial Times (FT) reported that users will be able to watch all five TF1 linear channels.

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Why Direct Mail Is Still an Effective Channel for Nonprofits

NonProfit PRO

Even in our digital-first environment — where email inboxes are flooded, and social media feeds are oversaturated — direct mail has persevered as a powerful tool for nonprofits.

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YouTube cracks down harder on fake movie trailer channels with new demonetizations

TechSpot

Fake trailers, sometimes known as fan trailers, have become a very common sight on YouTube. They usually show what is supposed to be clips from sequels or new franchise entries that aren't being made, such as Henry Cavill and Margot Robbie in James Bond. There are also those that place. Read Entire Article

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Content Creators: A New (Mostly Ignored) Revenue Channel for Social Good

NonProfit PRO

Content creation is the newest, biggest opportunity for fundraising on the web. Here's how content creators can support your mission.

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