5 Metrics Fundraisers Need to Know to Retain Their Donors
NOVEMBER 29, 2018
That’s why we put together a list of the five essential metrics you need to know, as a fundraiser, to achieve higher retention rates. Tracking these metrics will help you keep a pulse on the current engagement of your donors so you know which efforts are working and which ones need to be increased or modified. The 5 retention metrics fundraisers should know are: Donor Attrition Rate.