The Keys to Successful Nonprofit Digital Teams

Connection Cafe

Earlier this year I released the 2018 Nonprofit Digital Teams Report in partnership with Jason Mogus, principal consultant at NetChange Consulting. The Importance of Digital Leadership. How involved is the digital team in decision-making around new campaigns or initiatives.

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Is your Digital Strategy Conservative or Revolutionary?

Connection Cafe

Digital Strategy is my passion, but less from the perspective of technology implementation and more from the perspective of embedding digital knowledge and literacy throughout an organization. What is a digital strategy? Digital is the what and the why.

Women Ingenuity is Powering Solutions for the Digital Divide

Connection Cafe

But while global experts search for solutions to bridge the worsening digital divide for women, it turns out the answers are at our fingertips. It’s time to take a closer look at how we can boost the feminine digital revolution—a revolution that is already underway.

Taking Major Gifts Online: Tactics for Going Digital

Connection Cafe

Years ago, I was hired to launch an nonprofit’s online communications and digital fundraising program, but there was a lot of resistance to incorporating major donors into the online program. Offer Digital Engagement Activities for Major Donors.

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Digital Marketing Plan For Nonprofits: The Definitive Guide (2017)

Nonprofits Source

Does your nonprofit have a digital marketing plan ? Creating a digital plan does that by aligning strategies to support your marketing goals. Digital Marketing Plan Chapters. Chapter 3: Digital Promotions. Why Nonprofits Need A Digital Marketing Plan.

A Few Thoughts About Nonprofits and Digital Transformation in 2018

Beth's Blog: How Nonprofits Can Use Social Media

Vinay assembled charity sector thought leaders, representing organisations such as Small Charities Coalition, Comic Relief, Marie Curie, Good Things Foundation and more to discuss digital transformation for charities in the age of mistrust. Digital Strategy

Going Digital? Five Things to Consider Before Making the Move

Connection Cafe

While many of us have “gone digital” in our personal daily life, we can’t always say the same for the organizations where we work. To that end, here are a five points to help your organization create an effective and integrated digital marketing strategy: 1.

Treat Digital Like Real Property

SocialFish

This got me thinking about how most organizations think about their digital properties. While you probably don’t care so much about my real estate investments, you should care about how you are investing in digital. The same should happen with digital properties.

Data drives better digital marketing for nonprofits

3rd Sector Labs

Using data to drive your digital marketing campaigns is essential. Without the discipline of data, your digital marketing success is based more on hope than strategy and execution. 3 simple data tips for better digital marketing.

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#GivingTuesday Continues to See Double-Digit Growth

Connection Cafe

The fifth annual #GivingTuesday event continued to see double-digit growth rates. According to Blackbaud data, online giving on #GivingTuesday was up 20% on a year-over-year basis compared to 2015. Blackbaud processed more than $47.7 million in online donations from U.S.

Digital Strategies are Moving the Needle for Nonprofits

Connection Cafe

Yes, digital natives have entered, and will continue to enter, the ripe age of charitable giving, and they’re ready to make their mark on philanthropy. So the question becomes, where do you start—how do you implement digital strategies that are going to move the needle? Digital Content.

Digital Media Skills

AFP Blog

Digital Media Skills : "Here's a list of digital media skills for resumes, cover letters, job applications and interviews. " 'via Blog this

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What’s to Come in Digital Fundraising?

Connection Cafe

This milestone got me thinking about how fast time flies, but also about the huge changes the company has seen in the digital fundraising space. The digital fundraising space has changed so much in the last ten years, what will the next ten hold?

This Digital Marketing Process Will Make You Write Better Content

Nonprofits Source

Do you have a digital marketing process in place to manage your content, social, email, and engagement activities? Digital Marketing Plan Chapters. Chapter 3: Digital Promotions. What Is A Digital Marketing Process? Digital Marketing Plan

Understanding and Leveraging the Power of “Digital Disruption”

Byte Technology

On the always-busy, forward moving road of digital technologies (sometimes the pace of advancement is astounding and even a little scary) it should come as no surprise that there are bound to be a few bumps and potholes. Looking for an example of digital disruption?

SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google. How to measure and track digital marketing success. Digital Marketing Plan Chapters. Chapter 1: Digital Marketing Plan.

5 Digital Strategies Nonprofit Execs Should Bring To Their Board

TechImpact

In fact, David Edelman , a digital marketing strategist, is noticing that boards in the for-profit sector are being asked for detailed digital strategies. Active management of the digital ecosystem. Maintaining a digital edge. Image courtesy of Mass Global Developers.

Celebrating Digital Learning Day: How Camp Blackbaud Amplifies Technology Skills for Good

Connection Cafe

Today marks 2017’s Digital Learning Day, a day where we celebrate technology’s role in how we learn. It is this intersection of volunteer service, especially skills-based service, and the desire to give back that inspired me to write this blog on Digital Learning Day.

Infographic: Digital Giving In 2013

TechImpact

There is no doubting digital giving’s importance to the future of nonprofit technology. This side of fundraising has experienced double digit growth and is expected to grow at a rapid pace for the next several years.

Digital Life Hacks: Savvy Social Media

Connection Cafe

As usage numbers continue to grow across all age groups, it is safe to say that social media has become an essential element of digital marketing. Make sure to view the Digital Hack Web Series. Did you know there are now over 2.3 billion active social media users?

12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report

Everyaction

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. With data from 154 nonprofit participants, we are once again treated to invaluable insights on numerous facets of digital engagement, covering websites, email messaging, online engagement, social media posts, and digital ads. Digital fundraisers are busier than ever, reaching more people through digital channels than ever before.

3 Key Elements of a Digital Campaign Plan

EveryAction

By focusing on these three key campaign elements, you can organize your resources into a winning strategy and join the ranks of some seriously awesome digital campaigns. campaigns digitalOriginally posted on the NTEN Connect blog on November 20, 2015.

Main Ingredients to a Nonprofit Digital Campaign

EveryAction

Last week, we were joined by Cindy Phan, Creative Director at ShareProgress to discuss how to achieve the right "secret sauce" for a nonprofit digital campaign. In fact, you may find that adding some non-digital elements may be just the flavor you need.

Digital Promotion Strategies (That Get First Page Results Fast)

Nonprofits Source

If you want to drive a successful digital marketing campaign than a digital promotion strategy is the best way to get your message heard. Digital Marketing Plan Chapters. Chapter 3: Digital Promotions. Why You Need A Digital Promotion Strategy That Earns Links.

SEO Hacks to Incorporate in to your Higher Education Digital Strategy

Connection Cafe

To learn more about SEO strategy and other topics for online success, please click here to view our Digital Hacks webinar series. Higher Education digital strategy Search Engine Optimization SEOWhat is Search Engine Optimization (SEO) and why is it important? .

Facebook Usage Declines: What Does It Mean for Your Nonprofit’s Digital Strategy?

Beth's Blog: How Nonprofits Can Use Social Media

The changes have also prompted nonprofits to reevaluate their digital strategies and make changes in strategies and tactics. Outside of Facebook’s data, Edison Research and Triton Digital conduct and share results from the Infinite Dial study that examines how Americans use social media and other technology. Over the last month, there has been much advice to nonprofits about how to adjust their digital strategy.

Engaging the distracted: 3 digital experts share their fundraising tips » Charity Digital News

AFP Blog

Engaging the distracted: 3 digital experts share their fundraising tips » Charity Digital News : "Where do you start when it comes to taking advantage of the digital opportunities available to charities? Three speakers, who will feature on a special digital-focused panel at the IoF Fundraising Convention this year, share their thoughts on some digital trends in an exclusive Q&A." 'via

Expand Your Nonprofit’s Universe with the 2018 Digital Outlook Report

Frogloop

We are thrilled to announce that Care2, hjc, NTEN, and Resource Alliance have just released the 2018 Digital Outlook Report. Care2 News Online Fundraising Nonprofit Digital Strategy Marketing

Digital Divide Data: our Partner in Laos

Beneblog: Technology Meets Society

Our first partner in this work was Digital Divide Data, an organization that has an outstanding training program in the area of data entry and outsourcing. Benetech is a tech social enterprise.

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How a Leading Nonprofit Used Social Media to Create a Digital Advocacy Movement

Connection Cafe

Not only was President Obama’s speech a major milestone for the 36 million people in slavery today, the human rights community, and countless others, but it was also a win in the digital advocacy front. Nonprofit Marketing #bbcon digital advocacy movements Social Media

This is what's wrong with your nonprofit digital strategy

EveryAction

I’ve read and written hundreds of nonprofit digital strategy documents. As a former consultant for the nonprofit space, “I need to create a digital strategy” was something that I heard almost daily. The problem is that you don’t need a digital strategy.

[VIDEO] The 3 Nonprofit Digital Trends to Watch in 2016

EveryAction

Spoiler: there's a lot to look forward to, especially in digital. digital‘Tis the season for trend forecasting! Recently, we took a break from reflecting on an exciting year here at EveryAction to look ahead to 2016 and the trends that will shape the nonprofit sector.

3 MUST READ roundups about digital and community strategy

SocialFish

Eleven Ingredients for Digital Success in 2018. You DO have to have that, but digital success in 2018 requires a few more ingredients. Here’s my recipe for digital success in 2018. 10 Digital Marketing Predictions for 2018 .

#NPTech, Digital Inclusion, and the Web we are cocreating

Amy Sample Ward

Regardless of the specific sector you work in or the kind of technology you may be interested in, it’s likely you’ve seen blog posts, tweets, or other coverage of some incredibly tough experiences by a few women working in the tech industry.

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Infographic: The State Of Digital Marketing 2015

TechImpact

Digital marketing is a major portion, if not the only, form of marketing the majority of nonprofit organizations engage with. The post Infographic: The State Of Digital Marketing 2015 appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Building a successful and sustainable marketing program is one of the most difficult, long, and expensive projects for any organization.

Digital Fundraising Strategies: Nonprofit Marketing Link Roundup

Nonprofits Source

In this weekly nonprofit marketing link roundup , we’re taking a look at articles that are all about digital fundraising strategies. The truth is that marketing, whether digital or traditional, is all about putting yourself out there.

Association Social Media Jobs – Digital – October 27

SocialFish

Here’s the latest DIGITAL marketing jobs from the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , digital and technology.

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Ten tips for digital transformation at charities

AFP Blog

Ten tips for digital transformation at charities : "Last week Kirsty Weakley spent a day immersed in all things digital transformation at CharityComms' conference. She picks out the key themes that emerged." 'via via Blog this

What is a Digital Advocacy Strategy and Why Do You Need One?

Connection Cafe

The short answer: a good digital advocacy strategy helps an advocate win! A clear, practical digital strategy helps any advocacy organization or advocacy campaign understand what they need to do online and why. So how do you get one of those fancy digital strategies?

The Reign of Digital Disruption – 2017 and Beyond

NonProfit Hub

It is a matter of perspective really, how do you interpret the term ‘Disruption’, in context to this blog, the term ‘Digital Disruption’. Some people’s first response on hearing the term disruption would be, inferring it as a ‘Negative’ intervention to their daily functioning of lives, specifically digital disruption, could have a connotation of a negative impact to their current form of business. What is Digital Disruption? The Reign of Digital Disruption.