The Biggest Digital Fundraising Trends of 2018 (And How To Use Them This Year)

The Science Behind Engaging your Supporters

Digital fundraising is area that has seen huge advances recently, and is expected to continue growing. In the sphere of digital fundraising, the patterns observed in 2018 will continue to inform how nonprofits should build their fundraising strategy for 2019 and the coming years.

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5 Easy Ways Nonprofits Can Use Testing to Increase Digital Engagement

The Science Behind Engaging your Supporters

There’s no secret trick to instantly improving digital engagement for nonprofits. The most reliable way for nonprofits to increase digital engagement is to test different techniques and messages with your own audience to determine what they respond to best, and follow the results.

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Is your Digital Strategy Conservative or Revolutionary?

Connection Cafe

Digital Strategy is my passion, but less from the perspective of technology implementation and more from the perspective of embedding digital knowledge and literacy throughout an organization. What is a digital strategy? Digital is the what and the why.

The sgENGAGE Podcast Episode 80: Digital Transformation for Social Good

Connection Cafe

Digital transformation is a buzz word now in the social good space. And why is it important that nonprofits and other social good organizations digitally transform? Why digital transformation isn’t just about technology, and why it’s actually mostly about people and process.

The Keys to Successful Nonprofit Digital Teams

Connection Cafe

Earlier this year I released the 2018 Nonprofit Digital Teams Report in partnership with Jason Mogus, principal consultant at NetChange Consulting. The Importance of Digital Leadership. How involved is the digital team in decision-making around new campaigns or initiatives.

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A Nonprofit's Guide to Improving Digital Engagement

Everyaction

We live in a digital world, and while tried and true tactics like direct mail and telemarketing aren’t going away anytime soon, donors and activists increasingly expect nonprofits to communicate with them through digital mediums. engagement digital

What’s to Come in Digital Fundraising?

Connection Cafe

This milestone got me thinking about how fast time flies, but also about the huge changes the company has seen in the digital fundraising space. The digital fundraising space has changed so much in the last ten years, what will the next ten hold?

Digital Storytelling with Yash Mori

Everyaction

Yash Mori is a progressive digital organizer and video producer. How did you get your start in digital organizing? We were always the youngest people in the room, and people assume that young people are always going to be good at social media and digital. So I was a benefactor of that assumption and got into digital organizing. But even in digital, as I look at comments and feedback from my work, I just wanna absorb and listen.

This is what's wrong with your nonprofit digital strategy

EveryAction

I’ve read and written hundreds of nonprofit digital strategy documents. As a former consultant for the nonprofit space, “I need to create a digital strategy” was something that I heard almost daily. The problem is that you don’t need a digital strategy.

Data drives better digital marketing for nonprofits

3rd Sector Labs

Using data to drive your digital marketing campaigns is essential. Without the discipline of data, your digital marketing success is based more on hope than strategy and execution. 3 simple data tips for better digital marketing.

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Digital Media Skills

AFP Blog

Digital Media Skills : "Here's a list of digital media skills for resumes, cover letters, job applications and interviews. " 'via Blog this

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Taking Major Gifts Online: Tactics for Going Digital

Connection Cafe

Years ago, I was hired to launch an nonprofit’s online communications and digital fundraising program, but there was a lot of resistance to incorporating major donors into the online program. Offer Digital Engagement Activities for Major Donors.

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Fundraise Across Borders with International Giving on EveryAction

The Science Behind Engaging your Supporters

fundraising digitalMany large U.S. based nonprofits working in the areas of international development, refugee services, and environmental conservation, among other sectors, perform a significant amount of work and raise a significant amount of money in the United Kingdom, Europe, and Canada.

Digital Marketing Plan For Nonprofits: The Definitive Guide (2017)

Nonprofits Source

Does your nonprofit have a digital marketing plan ? Creating a digital plan does that by aligning strategies to support your marketing goals. Digital Marketing Plan Chapters. Chapter 3: Digital Promotions. Why Nonprofits Need A Digital Marketing Plan.

Going Digital? Five Things to Consider Before Making the Move

Connection Cafe

While many of us have “gone digital” in our personal daily life, we can’t always say the same for the organizations where we work. To that end, here are a five points to help your organization create an effective and integrated digital marketing strategy: 1.

Book Review: Nonprofit Storytelling in a Digital Age

Beth's Blog: How Nonprofits Can Use Social Media

My colleague, Julia Campbell, has just published a book, “ Storytelling in the Digital Age: A Guide for Nonprofits ” and was kind enough to share an advanced copy. Part Three provides tips on the digital tools you need to use to share your stories with supporters.

Digital Life Hacks: Savvy Social Media

Connection Cafe

As usage numbers continue to grow across all age groups, it is safe to say that social media has become an essential element of digital marketing. Make sure to view the Digital Hack Web Series. Did you know there are now over 2.3 billion active social media users?

Importance of digital media marketing

Confessions of a Non-Profit Executive Director

If you understand the importance of digital marketing and looking for a professional agency that offers best digital marketing and reputation management services to generate more leads and increase ROI for your business then you should only take on the services of the best digital marketing agency.

3 Key Elements of a Digital Campaign Plan

EveryAction

By focusing on these three key campaign elements, you can organize your resources into a winning strategy and join the ranks of some seriously awesome digital campaigns. campaigns digitalOriginally posted on the NTEN Connect blog on November 20, 2015.

Treat Digital Like Real Property

SocialFish

This got me thinking about how most organizations think about their digital properties. While you probably don’t care so much about my real estate investments, you should care about how you are investing in digital. The same should happen with digital properties.

Main Ingredients to a Nonprofit Digital Campaign

EveryAction

Last week, we were joined by Cindy Phan, Creative Director at ShareProgress to discuss how to achieve the right "secret sauce" for a nonprofit digital campaign. In fact, you may find that adding some non-digital elements may be just the flavor you need.

3 Ways to Digitally Transform Stewardship in Higher Education

Connection Cafe

To join the cutting edge of higher ed fundraising, check out three ways you can leverage technology to digitally transform donor stewardship on your campus: Publicly Highlight Donors. Higher Education bbcon bbcon2018 digital transformation Donor Stewardship higher education fundraising

Digital Strategies are Moving the Needle for Nonprofits

Connection Cafe

Yes, digital natives have entered, and will continue to enter, the ripe age of charitable giving, and they’re ready to make their mark on philanthropy. So the question becomes, where do you start—how do you implement digital strategies that are going to move the needle? Digital Content.

#GivingTuesday Continues to See Double-Digit Growth

Connection Cafe

The fifth annual #GivingTuesday event continued to see double-digit growth rates. According to Blackbaud data, online giving on #GivingTuesday was up 20% on a year-over-year basis compared to 2015. Blackbaud processed more than $47.7 million in online donations from U.S.

A Few Thoughts About Nonprofits and Digital Transformation in 2018

Beth's Blog: How Nonprofits Can Use Social Media

Vinay assembled charity sector thought leaders, representing organisations such as Small Charities Coalition, Comic Relief, Marie Curie, Good Things Foundation and more to discuss digital transformation for charities in the age of mistrust. Digital Strategy

The Digital Giving Index 2012

TechImpact

The post The Digital Giving Index 2012 appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Fundraising digital giving donations donors fundraising Technology has really impacted the way consumers donate, but not all nonprofits are keeping up with trends.

Understanding and Leveraging the Power of “Digital Disruption”

Byte Technology

On the always-busy, forward moving road of digital technologies (sometimes the pace of advancement is astounding and even a little scary) it should come as no surprise that there are bound to be a few bumps and potholes. Looking for an example of digital disruption?

New Pew Research Report: The Future of Digital Life and Well-Being

Beth's Blog: How Nonprofits Can Use Social Media

The Pew Research Center has released a research report called “ The Future of Digital Life and Well-Being.” ” Pew interviewed technology experts and scholars (including me) about the benefits and drawbacks of our digital lives. Positive Personal Impact of Digital.

This Digital Marketing Process Will Make You Write Better Content

Nonprofits Source

Do you have a digital marketing process in place to manage your content, social, email, and engagement activities? Digital Marketing Plan Chapters. Chapter 3: Digital Promotions. What Is A Digital Marketing Process? Digital Marketing Plan

The Facebook Scandal and What It Means for Your Nonprofit’s Digital Strategy

Beth's Blog: How Nonprofits Can Use Social Media

What does this mean for nonprofit digital strategy? Have you changed your digital strategy? Digital StrategySource Facebook Blog – Click for Source.

SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google. How to measure and track digital marketing success. Digital Marketing Plan Chapters. Chapter 1: Digital Marketing Plan.

How a Leading Nonprofit Used Social Media to Create a Digital Advocacy Movement

Connection Cafe

Not only was President Obama’s speech a major milestone for the 36 million people in slavery today, the human rights community, and countless others, but it was also a win in the digital advocacy front. Nonprofit Marketing #bbcon digital advocacy movements Social Media

[VIDEO] The 3 Nonprofit Digital Trends to Watch in 2016

EveryAction

Spoiler: there's a lot to look forward to, especially in digital. digital‘Tis the season for trend forecasting! Recently, we took a break from reflecting on an exciting year here at EveryAction to look ahead to 2016 and the trends that will shape the nonprofit sector.

What is a Digital Advocacy Strategy and Why Do You Need One?

Connection Cafe

The short answer: a good digital advocacy strategy helps an advocate win! A clear, practical digital strategy helps any advocacy organization or advocacy campaign understand what they need to do online and why. So how do you get one of those fancy digital strategies?

12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report

Everyaction

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. With data from 154 nonprofit participants, we are once again treated to invaluable insights on numerous facets of digital engagement, covering websites, email messaging, online engagement, social media posts, and digital ads. Digital fundraisers are busier than ever, reaching more people through digital channels than ever before.

Celebrating Digital Learning Day: How Camp Blackbaud Amplifies Technology Skills for Good

Connection Cafe

Today marks 2017’s Digital Learning Day, a day where we celebrate technology’s role in how we learn. It is this intersection of volunteer service, especially skills-based service, and the desire to give back that inspired me to write this blog on Digital Learning Day.

5 Digital Strategies Nonprofit Execs Should Bring To Their Board

TechImpact

In fact, David Edelman , a digital marketing strategist, is noticing that boards in the for-profit sector are being asked for detailed digital strategies. Active management of the digital ecosystem. Maintaining a digital edge. Image courtesy of Mass Global Developers.

#NPTech, Digital Inclusion, and the Web we are cocreating

Amy Sample Ward

Regardless of the specific sector you work in or the kind of technology you may be interested in, it’s likely you’ve seen blog posts, tweets, or other coverage of some incredibly tough experiences by a few women working in the tech industry.

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Digital Divide Data: our Partner in Laos

Beneblog: Technology Meets Society

Our first partner in this work was Digital Divide Data, an organization that has an outstanding training program in the area of data entry and outsourcing. Benetech is a tech social enterprise.

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Digital Strategy 101

SocialFish

This deck is a great primer by Bud Caddell on Digital Strategy and what a digital strategist (like me!) Digital Strategy 101 from Bud Caddell. Check it out. ——— This post includes a slide deck – click through to see it because it’s awesome.

Infographic: Digital Giving In 2013

TechImpact

There is no doubting digital giving’s importance to the future of nonprofit technology. This side of fundraising has experienced double digit growth and is expected to grow at a rapid pace for the next several years.

[VIDEO] The 3 Nonprofit Digital Trends to Watch in 2016

EveryAction

Spoiler: there's a lot to look forward to, especially in digital. digital‘Tis the season for trend forecasting! Recently, we took a break from reflecting on an exciting year here at EveryAction to look ahead to 2016 and the trends that will shape the nonprofit sector.

5 Digital Fundraising Trends to Watch for in 2019

Nonprofit Tech for Good

Ray Gary is the CEO of iDonate , a SaaS-based provider of the world’s most innovative Digital Fundraising Platform for nonprofits. As we slide toward the end of 2018, there are five broader digital trends that we see affecting non-profits next year. By Ray Gary.

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