Remove Influence Remove Information Remove Mind Remove Voice
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To Get Close to Members, Follow MarTech Trends

.orgSource

There are technology tools that can make information and data analytics accessible to everyone. They must also provide the authority and guidance that unites strategy, brand, and voice across the organization. Be an open-minded reader. Also from Forbes, customers retain 95% of the information they watch.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, explains the new roles like this, “An integrated strategic plan gives everyone in the organization a voice, especially the professionals from marketing and membership. Branding depends on creating multiple messages that speak with one powerful voice across the association.

professionals

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, explains the new roles like this, “An integrated strategic plan gives everyone in the organization a voice, especially the professionals from marketing and membership. Branding depends on creating multiple messages that speak with one powerful voice across the association.

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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

However, it’s important to keep in mind that members of Gen X and elder Millennials are rapidly increasing their giving, and younger donors like Gen Z are forming their preferences for giving as we speak. With unprecedented access to information, they are more aware of the world’s challenges at a younger age.

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3 Effective Tools for (Re)Branding Your Nonprofit

Nonprofit Tech for Good

Choose people that have different understandings and relationships with your (new) organization and whose influence with their peer group is notable. A mix of opinions will ensure that many voices are included. Quantify their answers — along with qualitative interviews and industry research — to inform your messaging to the public.

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Nonprofit Storytelling: How to Compel and Inspire Support

sgEngage

Telling your nonprofit’s story in an emotionally compelling way will win the hearts and minds of your prospective donors and humanize you as a changemaker. Here are four nonprofit storytelling strategies that will help you attract new supporters and keep them for years to come: Maintain the right tone of voice.

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How Nonprofits Can Benefit from Continued Marketing During Times of Change

Media Cause

If you continue to communicate, when the crisis clears, audiences will have heard from and connected with your nonprofit, and your marketing teams will have information available to measure and make better-informed decisions moving forward. Below, a few of our agency’s top experts share their take.

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