Twitter Marketing Best Practices for Nonprofits

NonProfit PRO

Twitter offers countless benefits for nonprofits. Read on for seven best practices to adopt to market on Twitter successfully. Branding Social Media Marketing Social media Twitter marketing Twitter Spaces

10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Twitter is not for every nonprofit. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. Twitter can be mean. Twitter Spaces.

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[Webinar] LinkedIn & Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

LinkedIn and Twitter have unique roles in your nonprofit’s social media strategy. LinkedIn is ideal for connecting with sponsors, funders, and thought leaders while Twitter is a fast-moving community built upon real-time news and information sharing.

Tweeting through uncertainty: Candid’s approach to nonprofit Twitter

Candid

Since Twitter’s new ownership took over in late October, the social media platform has experienced a significant decline in its userbase—a loss of over 1.3 Candid’s Twitter account alone has lost over 1,000 followers in the same period, and we expect to see this negative trend continue.

50,000 Nonprofits on Twitter!

Nonprofit Tech for Good

It took 2 years, 10 months, and 50,000 clicks of a mouse, but yesterday @ NonprofitOrgs followed its 50,000th nonprofit on Twitter! That said, I’ve been saving up and to commemorate 50,000 nonprofits on Twitter I donated $500 to my Favorite Nonprofits. Finally, since I spend a lot of time browsing nonprofits on Twitter, especially those making their debut, a few simple pieces of advice for the newcomers: 1. Twitter

#NGOtech19: A 24-Hour Twitter Takeover for NGOs WorldWide

Nonprofit Tech for Good

Join Nonprofit Tech for Good, Funraise , and the 2019 Global NGO Technology Report partners for a 24-hour Twitter Takeover on September 26! You can participate and follow the takeovers on Twitter at @NonprofitOrgs. – Share resources, such as ebooks, blog posts, and articles about NGO technology that you think would be useful to the followers of the Twitter Takeover. Schedule of Twitter Takeovers on September 26: 10am AEST (Melbourne): Pro Bono Australia.

Twitter on Twitter

NCE Social Media

Twitter just had a conference, for people who develop applications for Twitter, called Chirp. from the music group Black Eyed Peas discussing how Twitter allows him to engage with his constituents through social media. Also here is a link a video of Twitter’s co-founder, Ev Williams, at the Chirp conference discussing Twitter. Tags: Microblog Tools chirp ev twitter Video will.i.am.

July 16 Webinar: Twitter and Twitter Apps for Nonprofits

Nonprofit Tech for Good

This webinar begins with a general introduction to Twitter and then quickly moves on to demonstrate how nonprofits can use the site to increase their supporter base, website traffic, e-newsletter subscribers, online donors, and overall visibility on the Internet. Much more than a site for pushing news, Twitter is very much about participating in online conversation, being authentic, having personality, and knowing what content your followers want from you on Twitter.

Twitter Following

NCE Social Media

I have a bunch of followers on Twitter, but I’m not sure how I got them. Next, I also follow people on Twitter who are social media gurus – and I mean they really are, not just because they state so in their online bio. (In Tools follow like list twitterA new blog post over at the Social Media Examiner on how to grow your followers got me thinking. Hopefully it’s for my witty repartee.

How Twitter Donations Work: What Your Nonprofit Needs to Know

Nonprofit Tech for Good

Twitter is experimenting with allowing certain nonprofits to accept donations directly through tweets. Like how only a select few nonprofits had access to Facebook’s early launch of their Facebook Fundraising Tools , only a select few nonprofits currently have access to Twitter Donations. It is unclear if Twitter has plans to provide access to more nonprofits in the near future, but doing so would be a smart move. 1) Donors can now give directly through Twitter.

February 12 Webinar: Twitter and Twitter Apps for Nonprofits

Nonprofit Tech for Good

This webinar begins with a general introduction to Twitter and then quickly moves on to demonstrate how nonprofits can use the site to increase their supporter base, website traffic, e-newsletter subscribers, online donors, and overall visibility on the Internet. Much more than a site for pushing news, Twitter is very much about participating in online conversation, being authentic, having personality, and knowing what content your followers want from you on Twitter.

November 6 Webinar: Twitter and Twitter Apps for Nonprofits

Nonprofit Tech for Good

This webinar begins with a general introduction to Twitter and then quickly moves on to demonstrate how nonprofits can use the site to increase their supporter base, website traffic, e-newsletter subscribers, online donors, and overall visibility on the Internet. Much more than a site for pushing news, Twitter is very much about participating in online conversation, being authentic, having personality, and knowing what content your followers want from you on Twitter.

10 Simple Nonprofit Twitter Tips

TechImpact

Twitter is a powerful tool for any nonprofit. It is easy to overlook some small aspects of Twitter, that’s why we’ve compiled this list of simple things you can do to help increase interaction on your nonprofits Twitter account according to Julia Claire Campbell of JC Social Marketing. By doing this your nonprofit’s Twitter account will look populated and active enticing users who are drawn to the signs of activity. People love to be mentioned (@) on Twitter.

How to Create a Twitter Moment for Your Nonprofit

Nonprofit Tech for Good

Twitter Moments as defined by Twitter are curated tweets collected into a story. First launched in October 2015 in partnership with a select few media partners, as of September 29 all Twitter users can now create Moments. For nonprofits active on Twitter, Moments are new way to showcase the best tweets about your event or campaign. Use the nine steps steps detailed below to guide your nonprofit when creating its first Twitter Moment.

[Twitter Takeover] #ReclaimSocial: A Call to Counteract Negativity on Social Media

Nonprofit Tech for Good

Please RSVP for the #ReclaimSocial Twitter Takeover on Facebook to let us know that you’ll be joining us on June 4th. Social Media TwitterOn Tuesday, June 4 Tereza Litsa ( @TerezaLitsa ), co-founder of the #ReclaimSocial podcast , will takeover @NonprofitOrgs for 24 hours to lead a conversation about the importance of being positive on social media. How to Participate. On June 4, follow the #ReclaimSocial hashtag and share: The great work that your organization is doing.

25 Must-Follow NGO Resources on Twitter

Nonprofit Tech for Good

Social Media Twitter NGOs A follow-up post to Five Online Fundraising Best Practices for NGOs and Five Social Media Best Practices for NGOs , below is a list of 25 resources that regularly tweet and retweet useful fundraising and social media advice and information valuable to NGOs worldwide, particularly those engaged in international development.

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50 Best Nonprofit Twitter Accounts to Follow

EveryAction

nonprofit twitter A frequent assumption is that social media runs itself, but the “build it and they will come” model won’t yield the engagement or impact that you’re looking for. It’s important to approach social media with a multifaceted strategy for spreading your message and getting the attention of your audience.

Experiment: Does posting more on Twitter pay off?

Candid

While we have a fairly large audience on Twitter (around 145K followers), we only see an average of 1,000 engagements per month. Hypothesis: posting around 20 times per day will lead to greater Twitter engagement. . Yes, posting more on Twitter leads to higher engagement.

Getting Started with Twitter Spaces

The MatrixFiles

I’m part of the Mission Matters author network and they’ve been hosting discussions about different business topics on Twitter Spaces. What is Twitter Spaces? Twitter Spaces are live, audio-only conversations that happen in Twitter.

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Twitter Lists

NCE Social Media

Back in November, I wrote about the introduction of Twitter lists. I wanted to share this helpful video on Twitter lists. Now that Twitter lists have matured over 3+ months, people are finally figuring out their true impact. Are you on any Twitter lists? Also here is a story by Cindy King on the value of Twitter lists for marketing. Tags: Education and Training Microblog Tools lists twitter Video

Twitter Walls

NCE Social Media

HootFeed is a free tool built for sharing twitter feeds with an audience. Twitter feeds can be an important tool if you want to see what people are saying about a specific hashtag while a speech is going on or while an event or meeting is happening. If you know me you know I like to use Hootsuite to manage my social media feeds. Hootsuite has started offering a free service called #HootFeed.

The 140 Best Twitter Feeds

NCE Social Media

Time.com just came out with their “ Best 140 twitter Feeds for 2013.” Since they won’t do it, I think I will come up with a list of the “Best 140 Twitter Disability-Related Feeds for 2013″ but I first want your input. If you have a favorite Twitter disability-related feed and think others should be following it, too, please share it in the comments section. blog Tools Research twitter feeds disability

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Twitter Lists

NCE Social Media

Twitter unleashed its lists to the general public last week. You can also see who has placed your Twitter feed into a list. John Haydon , a social media nonprofit expert thinks that Twitter lists will positively impact your nonprofit. Lists will completely change how we use Twitter: * Users can follow a list without having to follow all the users on that list. Twitter lists will give users additional ways to create value for their followers.

10,000 Nonprofits On Twitter!

Nonprofit Tech for Good

This morning I followed my 10,000th nonprofit on Twitter! Let’s help them get started on Twitter by following them at @CoWReachnTeach. Just be sure to list the Twitter username you want me to Tweet and you don’t need to say publicly how much you gave. In an effort to serve as portal to nonprofits on Twitter, @NonprofitOrgs only follows nonprofit organizations [now 10,000!]. Tags: Twitter Micro Fundraising Online Fundraising

10 Twitter Apps for Nonprofits

Nonprofit Tech for Good

An online database of Twitter Apps called oneforty currently lists almost 2,900 third-party Twitter Apps. While some nonprofits have been early adopters of Twitter Apps, the vast majority are not. Once you start browsing around and experimenting, you’ll quickly come to realize that there are a phenominal number of free Twitter tools now available to nonprofits – that can also be used to improve website, e-newsletter, blogging, and social media campaigns.

Twitter for Nonprofits: Does Your Organization Really Need to Tweet?

Wild Apricot

For some nonprofits, Twitter is the perfect platform to grow their community, while others are better off putting their efforts elsewhere. Is Twitter right for your organization

20,000 Nonprofit Organizations on Twitter!

Nonprofit Tech for Good

I just followed my 20,000th nonprofit organization on Twitter at @ NonprofitOrgs ! I started the profile 18 months ago with the primary mission to only “Follow&# nonprofits in order to serve as a portal to nonprofit organizations on Twitter. Twitter Best Practices for Nonprofit Organizations. Tags: Twitter

Eight Common Mistakes Nonprofits Make When They First Join Twitter

Nonprofit Tech for Good

@NonprofitOrgs only follows nonprofit organizations, nonprofit staff, nonprofit service providers, and activists on Twitter. Many of these folks are new to Twitter and thus I get to see the Twitter debut of many nonprofits and there are eight very common mistakes that newbies make that unknowingly diminish their Twitter ROI from day one. The same study by HubSpot also found that having a Twitter Bio can get you up to eight times as many followers. Twitter

Five Types of Tweets Nonprofits Should Never Post on Twitter

Nonprofit Tech for Good

If your nonprofit is not getting retweeted on Twitter, then you haven’t yet found your Twitter voice. Retweets ensure than your nonprofit’s avatar get increased exposure on Twitter which ultimately results in more followers and click-through rates. Twitter itself has concurred that influence on Twitter is not in how many followers you have, but rather in how often you get retweeted. Folks on Twitter don’t want to follow robots. Twitter

Webinar: Twitter and LinkedIn for Nonprofits

Nonprofit Tech for Good

This webinar begins with a general introduction to Twitter and then quickly moves on to demonstrate how nonprofits can use the site to increase their supporter base, website traffic, e-newsletter subscribers, online donors, and overall visibility on the Internet. Much more than a site for pushing news, Twitter is very much about participating in online conversation, being authentic, having personality, and knowing what content your followers want from you on Twitter.

Newest Changes to Twitter and Facebook

NCE Social Media

Twitter recently announced that they were going to start allowing people who follow your account on Twitter, regardless if you follow them back, to send you direct messages on Twitter. It’s also been reported that you cannot have and weblinks in your Twitter direct messages. Will you follow people on Twitter just to send them direct messages? Tools facebook privacy settings twitter

Three months without Twitter

Zen and the Art of Nonprofit Technology

As you know, I left twitter 3 months ago today. I never was very disciplined about turning twitter off, so I was constantly distracted. Need to share: I’m happy to leave the somewhat narcissistic impulse that Twitter feeds behind. Banter : Twitter is way better for banter than any other medium besides being in person. Tags: Technology Zen twitter

Advanced Twitter Search

NCE Social Media

So you think you’re a Twitter guru. Here’s a nice brief video from Mashable that demonstrates how to use Twitter’s Advanced Search Tools. Microblog Video search SEO twitterDo you know how to use their Advanced Search Tools to find what you seek? Enjoy!

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12 Nonprofit Call-to-Action Twitter Images to Study and Learn From

Nonprofit Tech for Good

It is true that tweets with images receive more engagement , but how much more engagement depends on the quality of the images and if they are properly sized for Twitter ( 1024 x 512 pixels or a 2:1 aspect ratio ). If your nonprofit is committed to maximizing engagement on Twitter, then you must create visually compelling call-to-action images for fundraising and advocacy campaigns. Fundraising Mobile Media Social Media Twitter

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Twitter Lists for Nonprofits

Amy Sample Ward

Lauren Cochrane has a great post today with ideas for lists organizations could create with Twitter’s new List function. You can read more about Lists on the Twitter Blog here. Tags: community strategy campaigns lists twitter If you haven’t heard about Lists yet, you’re not behind! They have only been rolled out to around half of the users so far.

48 Nonprofit Twitter Experts Who Tweet Great Advice

Wild Apricot

If you’re looking for nonprofit Twitter tips, here is a list of forty-eight nonprofit experts on Twitter categorized by business area (events, volunteering, marketing, and more

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4 Must-Know Features of the New Twitter Profile Design for Nonprofits

Nonprofit Tech for Good

This week Twitter began its roll out of a new Twitter Profile design and at any moment your nonprofit’s Twitter Profile could have a completely different look and functionality. If you aren’t getting engagement on Twitter (retweeted, replied to, mentioned, favorited, and listed), then your nonprofit must dramatically change its Twitter strategy. Social Media Twitter

10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

It’s impossible to apply Twitter best practices across all segments of the nonprofit sector because of the wide variety of causes and follower counts, but scientific analysis of Twitter clearly indicate that there is right way and a wrong way to use Twitter. The challenge is for nonprofits to learn from and apply the scientific data to their Twitter strategy. At minimum, a nonprofit must tweet or retweet at least twice daily to gain traction on Twitter.

11 Nonprofits Utilizing the New Twitter Profile Design

Nonprofit Tech for Good

The vast majority of nonprofits have yet to utilize the new Twitter profile design that was launched on September 18. Related Links: Webinar: How Nonprofits Can Successfully Use Twitter and Twitter Apps. HOW TO: Upgrade Your Nonprofit’s Twitter Profile to the New Design. TwitterThe good news is that upgrading to the new design is extremely easy – it can be done in just a few clicks by following these four simple steps.

Twitter as an Advocacy Tool

NCE Social Media

The Chronicle of Philanthropy hosted an online forum led by Claire Diaz Ortiz , Twitter’s top person working with nonprofits on social innovation. The forum focused specially on how to use Twitter as an advocacy tool. Please note the forum was held by having people use Twitter to post their questions and thus this is a story with a Twitter feed. Education and Training Microblog advocacy philanthropy twitter

Twitter Lists for Nonprofits

Amy Sample Ward

Lauren Cochrane has a great post today with ideas for lists organizations could create with Twitter’s new List function. You can read more about Lists on the Twitter Blog here. Tags: community strategy campaigns lists twitter If you haven’t heard about Lists yet, you’re not behind! They have only been rolled out to around half of the users so far.

How to Multiply Your Nonprofit's Twitter Impressions with Automation

TechSoup

One way to better harness the power of social media is to optimize the way you use Twitter threads by automating your posting times to reach more of your audience.

50 Nonprofits Every U.S. Politican Should Follow on Twitter

Nonprofit Tech for Good

politicians follow any nonprofits on Twitter. Politicians have a lot to gain by being more connected with nonprofits on Twitter. Social Media TwitterThe 50 nonprofits listed below are tackling some of the most important economic, social and political issues of our time. They are active in our communities, in our schools, and have valuable knowledge and experience that our nation’s elected officials could learn from and be inspired by, and yet very few U.S.