The Big Difference Between Branding and Marketing for Your NPO

NonProfit Hub

The post The Big Difference Between Branding and Marketing for Your NPO appeared first on Nonprofit Hub. Featured Nonprofit Branding Nonprofit Marketing Plan brand Branding difference hub is marketing Nonprofit npo the whatTo me, nothing is better than the excitement of the month of December. My birthday and Christmas both happen in this month, just a few days apart. Family time, snack foods for days and tackle football in the snow are kind of my jam.

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Driving Donor Engagement: Five Essential Elements of the NPO Website

Byte Technology

This may seem like a simple, no-brainer question to ask, but NPO experts are quick to lament the lack of a clear, coherent message on some organization’s websites. So any good NPO site should have a way for them to make their views on the topic known. The post Driving Donor Engagement: Five Essential Elements of the NPO Website appeared first on Byte Technology’s Non-Profit Web Design Insights Blog.

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Trending Sources

Get Social Covered: 13 Lesser Known Social Media Sites for Your NPO

AFP Blog

Get Social Covered: 13 Lesser Known Social Media Sites for Your NPO : You’ve got social media covered. Facebook? Please—you were an early adopter. And Twitter? You could do 140 characters or less in your sleep. But you’re just scratching the surface with those two mainstream social media sites.

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Why Engaging Your Volunteers Will Help Your NPO Thrive

NonProfit Hub

The post Why Engaging Your Volunteers Will Help Your NPO Thrive appeared first on Nonprofit Hub. This article was originally published in our April/May issue of Nonprofit Hub Magazine. Sign up to get a free issue delivered to your mailbox. Also, check out our interviewee Andrew Stanley speaking at this year’s virtual and in-person Cause Camp conference. __. For most, being called a grammar nazi isn’t the most flattering compliment.

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Social Superpower: Using Facebook to Increase Your NPO’s Website Traffic

Byte Technology

However, many NPO social media managers who have gone to great and laborious lengths to create fantastic website content may be unclear on just how to leverage this powerful opportunity. The post Social Superpower: Using Facebook to Increase Your NPO’s Website Traffic appeared first on Byte Technology’s Non-Profit Web Design Insights Blog.

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Understanding What Motivates Millennials to Give to Your NPO

NonProfit Hub

The post Understanding What Motivates Millennials to Give to Your NPO appeared first on Nonprofit Hub. “Wanna go to the mall?”. Totes McGoats.”. That was my reaction when I heard a 20-something say that for the first time. When I was that age, going to the mall was “totally tubular.” For Boomers, it may have been “just swell” (if malls had existed then).

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Why You Should Recruit Millennials to Boost Your NPO

NonProfit Hub

The post Why You Should Recruit Millennials to Boost Your NPO appeared first on Nonprofit Hub. Last week, we wrote about how to recruit life-time volunteers for your nonprofit instead of relying on one-time helpers. Today, we are going to dive further into the topic and focus on one group that has the potential to provide you with life-long volunteers: Millennials.

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Stewardship at a Small NPO Starts with Gratitude

NonProfit Hub

The post Stewardship at a Small NPO Starts with Gratitude appeared first on Nonprofit Hub. Look out, Baltimore—there are fundraisers invading the harbor. AFP’s Fundraising Conference is in full swing this weekend and lasts until Tuesday. Jennifer Pelton, Director of Development for the Public Justice Center of Maryland, kicked off the day with a simple yet effective reminder for fundraisers—gratitude is the place that all donations stem from.

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Football and Fundraising: The Penalties Your NPO is Making

NonProfit Hub

Since our staff was already missing football season, we decided to compile some of the most common fundraising penalties your NPO might be making during the big ask. The post Football and Fundraising: The Penalties Your NPO is Making appeared first on Nonprofit Hub. NFL players have to play in big games, and some might talk a big game. But they’re not the only ones. Nonprofit fundraisers around the world have to talk a big game to secure the coveted donation to do more good.

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The NonProfit Times - "Open Source: The New NPO Tech Battlefield

AFP Blog

The NonProfit Times - The Leading Business Publication For Nonprofit Management: "Open Source: The New NPO Tech Battlefield By Mark Hrywna The battle started with two major deals at the beginning of the year. Software giant Blackbaud bought Target Software and Target Analysis Group for $60 million. Online fundraising firm Convio acquired rival GetActive for almost $18 million on the same day.

Taking Your NPO to the Cloud: What You Need to Know

NonProfit Hub

Keep reading to determine if the cloud is a viable option for your NPO. That’s why the information that donors provide to your NPO is so important to keep safe. The bottom line to consider with cloud technology is the ROI for your NPO. The post Taking Your NPO to the Cloud: What You Need to Know appeared first on Nonprofit Hub. Walking around with your head in the clouds isn’t necessarily a great idea. You might be missing out on some great opportunities down below.

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The Costly Email Mistake NPO Executives Need to Know

Frogloop

Forty years ago an enthusiastic tech marketer named Gary Thuerk made history by creating the world’s first ever known spam mail. Gary blasted out a new product announcement (in ALL CAPS, of course) to 400 recipients via ARPANET, a network of connected computers. The response? Largely negative , with one indignant recipient calling it “A FLAGRANT VIOLATION.”.

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5 Steps to Lay the Groundwork for Your NPO’s Social Media Plan

NonProfit Hub

If you haven’t started with social media yet and have nothing to review, this is a great time to realize the potential that you have with your digital presence and start thinking about the message you want your NPO to convey. By knowing more about your prospective constituents, you will be able to assess the voice of your NPO and tweak content accordingly in order to reach your audience on a more personal level. Nonprofits rely heavily on volunteers.

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Get Social Covered: 13 Lesser Known Social Media Sites for Your NPO

NonProfit Hub

Check out how UNICEF is using Storify to get some ideas for your NPO. The post Get Social Covered: 13 Lesser Known Social Media Sites for Your NPO appeared first on Nonprofit Hub. You’ve got social media covered. Facebook? Please—you were an early adopter. And Twitter? You could do 140 characters or less in your sleep. But you’re just scratching the surface with those two mainstream social media sites.

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Why Cultivating Relationships with Current Donors is Vital for Your NPO

NonProfit Hub

The post Why Cultivating Relationships with Current Donors is Vital for Your NPO appeared first on Nonprofit Hub. Quality and quantity are easily confused in the nonprofit world. But when asked any other time, quality over quantity is a no-brainer. It’s probably because the information isn’t presented in black and white terms when we’re talking about donors. Organizations are constantly thinking more donors when we should be thinking more dollars.

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3 Reasons to Add Your NPO’s Phone Number to Google Search

NonProfit Hub

Knowledge panels can prominently display your customer service phone number, which will show up on a search results page next to your NPO’s name. I’m always going to be a proponent of making sure you have a solid online presence, including a website that’s built for your audience as well as active social media networks, if that’s appropriate for your NPO. The post 3 Reasons to Add Your NPO’s Phone Number to Google Search appeared first on Nonprofit Hub.

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The Board of the Rings: Assembling an Epic Board to Save Your NPO (and Maybe Middle Earth)

NonProfit Hub

The post The Board of the Rings: Assembling an Epic Board to Save Your NPO (and Maybe Middle Earth) appeared first on Nonprofit Hub. Building a Board of Directors might not seem like the most exciting part of running a nonprofit, but it doesn’t have to be that way! Don’t think of it as a necessary headache or jaded amalgamation of familiar faces, recognizable names and long-time donors.

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Digital Strategy and Your NPO [INFOGRAPHIC]

NonProfit Hub

The post Digital Strategy and Your NPO [INFOGRAPHIC] appeared first on Nonprofit Hub. We live in a technologically advanced world. But we aren’t taking full advantage of it, according to the 2015 Digital Outlook Report by Care2, hjc and NTEN. It’s time for nonprofits to take a gigantic leap into the digital world by focusing on strategy. Click below to enlarge the infographic and see how nonprofits ranked their digital strategy for 2015.

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NPO Evaluation, IE6, Still Waters for Wave

Idealware

Here are a few updates topics I've posted on in the last few months: Nonprofit Assessment The announcement that GuideStar , Charity Navigator and others would be moving away from the 990 form as their primary source for assessing nonprofit performance raised a lot of interesting questions, such as "How will assessments of outcomes be standardized in a way that is not too subjective?" and "What will be required of nonprofits in order to make those assessments?"

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5 Web Design Trends and How Your NPO Can Take Advantage

NonProfit Hub

The post 5 Web Design Trends and How Your NPO Can Take Advantage appeared first on Nonprofit Hub. Over 46 percent of people say that the design of an organization’s website is the number one criterion in determining credibility. With nearly half of the public looking at your website to judge if you’re legitimate, it’s important to make a good first impression. With both technology and users’ preferences changing constantly, that’s not always the easiest thing to do.

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6 Things We’ve Learned from Horror Movies (and Your NPO Should Know) [INFOGRAPHIC]

NonProfit Hub

The post 6 Things We’ve Learned from Horror Movies (and Your NPO Should Know) [INFOGRAPHIC] appeared first on Nonprofit Hub. We’ve all seen it play out in a horror flick—blood curdling screams and people being picked out one-by-one wondering…what’s next?

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NPO Event Blog: Hunger Walk

Beth's Blog: How Nonprofits Can Use Social Media

Nancy White at Full Circle found a great example of a ngo event blog called "Walk the World. Thanks Nancy! Gotta track down Michael and interview him. perhaps after the event is over

Berkman Center NPO Blogging Session Notes/Photo

Beth's Blog: How Nonprofits Can Use Social Media

Marnie Webb participated in the meeting via the IRC/SKYPE and took great notes. I was too nervous to take notes when Deborah Finn was talking because I came next, but my heart rate came down enough to take some notes on Brian's comments and a photo. Here's Erica George's notes ).

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NGO/NPO Meme - tagged by Nancy White

Beth's Blog: How Nonprofits Can Use Social Media

I didn't see that practically a week ago, Nancy White, tagged me with the NGO/NPO Memo. I probably should stop, but if you want to focus on what women are blogging about in the nonprofit space, check out the blogher ngo/npo blogroll. I've been behind on my reading and blogging due to craziness at work and issues that needed to be attended to with children (don't ask). As a result, been behind with the online/blogging part of my life.

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A Tale of Three NPO Facebook Apps | Beaconfire Wire

Beaconfire Wire

Imagine a holiday campaign where users saw their feed full of donations their friends were making to NPO’s – it’s much more visible than an email gift, and gives you passalong value without even requiring them to enter friends’ email addresses.

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Social Media and Web2.0 NPO Best Practices Wiki Carnival

Beth's Blog: How Nonprofits Can Use Social Media

Photo from Obbino in Flickr. The Wiki Carnival is coming next week! Two of my favorite bloggers, Michele Martin and David Wilcox are teaming up next to host a wiki carnival. What's a wiki carnival? It is a special event to get people to contribute content to a wiki.

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Help Your NPO Climb to the Top of Social Media Engagement [INFOGRAPHIC]

NonProfit Hub

The post Help Your NPO Climb to the Top of Social Media Engagement [INFOGRAPHIC] appeared first on Nonprofit Hub. It’s no longer a matter of if your organization needs to be on social media. It’s a matter of how you should be using your social media outlets to get the best engagement. And navigating the social media world can be a bit tricky—like getting to the top of a beanstalk.

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The MetLife Foundation/Civic Ventures Break Through Award for NPO

Beth's Blog: How Nonprofits Can Use Social Media

Civic Ventures is known for its purpose prize, a new initiative to invest in Americans over 60 who are leading a new age of social innovation. Now nominations are being accepted for the 2007 Purpose Prize. To nominate someone or apply yourself, visit www.purposeprize.org.). In addition, this year there is a new award for innovation nonprofit organizations called The MetLife Foundation/Civic Ventures BreakThrough Award.

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I’ll Text You! SMS For Your Nonprofit Organization

Mobile Commons

All Posts Blog Mobile Resources and Research Nonprofit npo Resources Videos Webinars On January 28th, Michael Sabat, our VP of Business Development, co-hosted a webinar with two of our good friends: Dawn Bickett from Greenpeace USA and Lawrence Grodeska from Change.org. The webinar covered how nonprofits can use SMS campaigns to engage their supporters with mobile.

Submit Your Story to an NPO-Exclusive Film Festival: June 30 Deadline!

Tech Soup Blog

Attention all TechSoup video buffs, the Lights. Camera. Nonprofit Film Festival is still accepting entries! Lights. Camera. is an annual film festival that aims to raise awareness for nonprofit work through the medium of film. So spread the word about your organization and submit a feature, short, or public service announcement by midnight, June 30, 2009. read more.

Rachel Maddow on Mobile Commons Advocacy: “This is smart, right?”

Mobile Commons

Blog Company News npo Press Last night on The Rachel Maddow Show , Maddow described how Mobile Commons Advocacy can bring unprecedented political pressure to bear on legislative decision-makers. Mobile Commons Advocacy can “take people who are moved by this issue and connect them to the person they can most move in Washington,” she said.

More NPO Tech folks are blogging

Beth's Blog: How Nonprofits Can Use Social Media

I like how Jon has set up an organizational blog for OneNorthwest. ONENW_KnowledgeBase

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Three Tips for Promoting Your Mobile Campaign at Large Events

Mobile Commons

All Posts Blog Calls to Action Customer News Events Nonprofit npo Text Messages Use Cases Big events and festivals are a great way to reach new subscribers, recruit volunteers, and offer exclusive rewards for opting in to your mobile list. Voto Latino and Rock The Vote took advantage of the large audience at this year’s SXSW festival in Austin, Texas to promote their Trend Ur Voice campaign.

5 Examples of Great Mobile Calls to Action

Mobile Commons

All Posts Blog Calls to Action Inspirations Mobile Resources and Research Nonprofit npo Your organization may have created the world’s greatest mobile campaign, but the real question is how are you going to get people to opt in? The first step to a successful mobile campaign is a great call to action. When you’re ready to launch your campaign, be sure to promote your mobile call to action everywhere, from TV commercials to tweets to T-shirts.

3 Steps for a Successful Start to Your Mobile Campaign

Mobile Commons

All Posts Blog Mobile Resources and Research Nonprofit npo Text Messages To get the best possible results from your mobile campaign, it’s important to start off on the right foot. The first few months are crucial in spreading the word about your campaign and building your mobile list. By keeping your new subscribers engaged right from the start, you can make sure they’ll be interested in hearing from you in the future!

Podcast: No Kid Hungry Explains How Text Messaging Connects Families to Free Lunches

Mobile Commons

Blog Nonprofit npo Success Stories Successes Text Messages Use Cases The real power of mobile isn’t in mobile web pages or applications – it’s in text messaging. In Episode 8 of Using the Whole Whale , a podcast on data and technology and the nonprofit world, Jason Wilson from Share Our Strength’s No Kid Hungry campaign shares his story of how text messaging campaigns are ending childhood hunger in America.

“Hey guys, Barack here.” The President Texts About Student Debt

Mobile Commons

All Posts Blog Government Nonprofit npo Use Cases Today, DoSomething.org announced that their audience of young people could text President Obama their questions about student debt…and the president would text back ! Well, the president has answered his first question. Dan from Ann Arbor asked what the administration has done and plans to do to lower student debt and tuition. Check out President Obama’s response below.

Justin Long and DoSomething.org Want To Help You Find Your V-Spot

Mobile Commons

All Posts Blog Calls to Action nonprofit npo Use CasesHaving trouble finding your V-Spot? You’re not alone. In 2008, 1.9 million people couldn’t find their V-Spots – that is, their voting spots, according to a new ad from DoSomething.org. The comedically twisted ad does a great job of drawing attention to a real problem. If people don’t know where to vote, then they’re effectively disenfranchised.

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Working America Drives Local Action with Targeted Text Messages

Mobile Commons

All Posts nonprofit npo Use CasesWorking America is a national organization that represents working families on a wide variety of issues. Some of those issues are national. But some – from unemployment in New Mexico to union rights in Ohio – are highly local. So Working America uses locally targeted mobile outreach to make sure they’re sending their messages to only the people who care about them. A targeted local text message can reach local members when urgent political action is needed.

New Yorkers Find Out Where to Vote over Text Message

Mobile Commons

All Posts Blog Company News Government Nonprofit npo Use Cases Why Mobile Commons Mobile Commons is launching a new polling place locator to ensure that New Yorkers can find their way to the polls on Tuesday’s election. The locator – available in both English and Spanish – will use data from the Voting Information Project and will be powered by Google’s API.

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Piers Morgan on Mobile Commons Advocacy: “I Love This Idea. This is Direct Action.”

Mobile Commons

All Posts Blog Calls to Action Nonprofit npo Press Success Stories Successes Use Cases Two days ago, Rachel Maddow called Mobile Commons Advocacy a “smart” tool that can put political pressure on legislative decision makers in Washington. Last night, CNN host Piers Morgan also had praise for our Advocacy product. “I I love this idea,” he said. This is direct action.”.

Voto Latino Keeps New Yorkers Informed About Their Health Care Options

Mobile Commons

All Posts Blog Nonprofit npo Text Messages Use Cases When circumstances change quickly, SMS can keep people informed. After the Affordable Care Act launched, the government’s website was so overrun with demand, that people had trouble accessing it. So Voto Latino used text messaging to reach their members, right away. Voto Latino sent a text broadcast to their New York member base to inform them that they didn’t have to rely on Healthcare.gov. There was another solution.

CWA Uses Text Messages to Rally Their Members with Real-Time Updates

Mobile Commons

All Posts Blog Nonprofit npo Text Messages Use Cases Communications Workers of America , the largest telecommunications union in the country, is using text messaging to communicate with their members and assemble them at a moment’s notice. In just one recent example, CWA sent members a text message call to action after the lockout and firing of workers who had been attempting to negotiate with their employer, Cablevision.