The Big Difference Between Branding and Marketing for Your NPO

NonProfit Hub

The post The Big Difference Between Branding and Marketing for Your NPO appeared first on Nonprofit Hub. Featured Nonprofit Branding Nonprofit Marketing Plan brand Branding difference hub is marketing Nonprofit npo the whatTo me, nothing is better than the excitement of the month of December. My birthday and Christmas both happen in this month, just a few days apart. Family time, snack foods for days and tackle football in the snow are kind of my jam.

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Driving Donor Engagement: Five Essential Elements of the NPO Website

Byte Technology

This may seem like a simple, no-brainer question to ask, but NPO experts are quick to lament the lack of a clear, coherent message on some organization’s websites. So any good NPO site should have a way for them to make their views on the topic known. The post Driving Donor Engagement: Five Essential Elements of the NPO Website appeared first on Byte Technology’s Non-Profit Web Design Insights Blog.

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Social Superpower: Using Facebook to Increase Your NPO’s Website Traffic

Byte Technology

However, many NPO social media managers who have gone to great and laborious lengths to create fantastic website content may be unclear on just how to leverage this powerful opportunity. The post Social Superpower: Using Facebook to Increase Your NPO’s Website Traffic appeared first on Byte Technology’s Non-Profit Web Design Insights Blog.

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Why Engaging Your Volunteers Will Help Your NPO Thrive

NonProfit Hub

The post Why Engaging Your Volunteers Will Help Your NPO Thrive appeared first on Nonprofit Hub. This article was originally published in our April/May issue of Nonprofit Hub Magazine. Sign up to get a free issue delivered to your mailbox. Also, check out our interviewee Andrew Stanley speaking at this year’s virtual and in-person Cause Camp conference. __. For most, being called a grammar nazi isn’t the most flattering compliment.

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Stewardship at a Small NPO Starts with Gratitude

NonProfit Hub

The post Stewardship at a Small NPO Starts with Gratitude appeared first on Nonprofit Hub. Look out, Baltimore—there are fundraisers invading the harbor. AFP’s Fundraising Conference is in full swing this weekend and lasts until Tuesday. Jennifer Pelton, Director of Development for the Public Justice Center of Maryland, kicked off the day with a simple yet effective reminder for fundraisers—gratitude is the place that all donations stem from.

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Football and Fundraising: The Penalties Your NPO is Making

NonProfit Hub

Since our staff was already missing football season, we decided to compile some of the most common fundraising penalties your NPO might be making during the big ask. The post Football and Fundraising: The Penalties Your NPO is Making appeared first on Nonprofit Hub. NFL players have to play in big games, and some might talk a big game. But they’re not the only ones. Nonprofit fundraisers around the world have to talk a big game to secure the coveted donation to do more good.

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How to Sell Millennials on Your NPO [Video]

NonProfit Hub

The post How to Sell Millennials on Your NPO [Video] appeared first on Nonprofit Hub. News flash: Millennials don’t care about your nonprofit. Name recognition and branding isn’t the most important thing Millennials consider when looking to make a difference in the world. They want to know how they can make a difference and this is why it is important to you to share all the great work you do on social media.

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Understanding What Motivates Millennials to Give to Your NPO

NonProfit Hub

The post Understanding What Motivates Millennials to Give to Your NPO appeared first on Nonprofit Hub. “Wanna go to the mall?”. Totes McGoats.”. That was my reaction when I heard a 20-something say that for the first time. When I was that age, going to the mall was “totally tubular.” For Boomers, it may have been “just swell” (if malls had existed then).

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Taking Your NPO to the Cloud: What You Need to Know

NonProfit Hub

Keep reading to determine if the cloud is a viable option for your NPO. That’s why the information that donors provide to your NPO is so important to keep safe. The bottom line to consider with cloud technology is the ROI for your NPO. The post Taking Your NPO to the Cloud: What You Need to Know appeared first on Nonprofit Hub. Walking around with your head in the clouds isn’t necessarily a great idea. You might be missing out on some great opportunities down below.

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5 Steps to Lay the Groundwork for Your NPO’s Social Media Plan

NonProfit Hub

If you haven’t started with social media yet and have nothing to review, this is a great time to realize the potential that you have with your digital presence and start thinking about the message you want your NPO to convey. By knowing more about your prospective constituents, you will be able to assess the voice of your NPO and tweak content accordingly in order to reach your audience on a more personal level. Nonprofits rely heavily on volunteers.

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The Costly Email Mistake NPO Executives Need to Know

Care2

Forty years ago an enthusiastic tech marketer named Gary Thuerk made history by creating the world’s first ever known spam mail. Gary blasted out a new product announcement (in ALL CAPS, of course) to 400 recipients via ARPANET, a network of connected computers. The response? Largely negative , with one indignant recipient calling it “A FLAGRANT VIOLATION.”.

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Why Cultivating Relationships with Current Donors is Vital for Your NPO

NonProfit Hub

The post Why Cultivating Relationships with Current Donors is Vital for Your NPO appeared first on Nonprofit Hub. Quality and quantity are easily confused in the nonprofit world. But when asked any other time, quality over quantity is a no-brainer. It’s probably because the information isn’t presented in black and white terms when we’re talking about donors. Organizations are constantly thinking more donors when we should be thinking more dollars.

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Get Social Covered: 13 Lesser Known Social Media Sites for Your NPO

NonProfit Hub

Check out how UNICEF is using Storify to get some ideas for your NPO. The post Get Social Covered: 13 Lesser Known Social Media Sites for Your NPO appeared first on Nonprofit Hub. You’ve got social media covered. Facebook? Please—you were an early adopter. And Twitter? You could do 140 characters or less in your sleep. But you’re just scratching the surface with those two mainstream social media sites.

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3 Reasons to Add Your NPO’s Phone Number to Google Search

NonProfit Hub

Knowledge panels can prominently display your customer service phone number, which will show up on a search results page next to your NPO’s name. I’m always going to be a proponent of making sure you have a solid online presence, including a website that’s built for your audience as well as active social media networks, if that’s appropriate for your NPO. The post 3 Reasons to Add Your NPO’s Phone Number to Google Search appeared first on Nonprofit Hub.

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The Board of the Rings: Assembling an Epic Board to Save Your NPO (and Maybe Middle Earth)

NonProfit Hub

The post The Board of the Rings: Assembling an Epic Board to Save Your NPO (and Maybe Middle Earth) appeared first on Nonprofit Hub. Building a Board of Directors might not seem like the most exciting part of running a nonprofit, but it doesn’t have to be that way! Don’t think of it as a necessary headache or jaded amalgamation of familiar faces, recognizable names and long-time donors.

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The Next Wave of Technology for Nonprofits

John Kenyon

Nonprofit Technology Nonprofit Web Presence Social Media collaborative cybersecurity digital MArnie Webb nfp ngo nonprofit nonprofit technology npo nptech online socialmedia website

NPO Event Blog: Hunger Walk

Beth's Blog: How Nonprofits Can Use Social Media

Nancy White at Full Circle found a great example of a ngo event blog called "Walk the World. Thanks Nancy! Gotta track down Michael and interview him. perhaps after the event is over

NGO/NPO Meme - tagged by Nancy White

Beth's Blog: How Nonprofits Can Use Social Media

I didn't see that practically a week ago, Nancy White, tagged me with the NGO/NPO Memo. I probably should stop, but if you want to focus on what women are blogging about in the nonprofit space, check out the blogher ngo/npo blogroll. I've been behind on my reading and blogging due to craziness at work and issues that needed to be attended to with children (don't ask). As a result, been behind with the online/blogging part of my life.

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Digital Strategy and Your NPO [INFOGRAPHIC]

NonProfit Hub

The post Digital Strategy and Your NPO [INFOGRAPHIC] appeared first on Nonprofit Hub. We live in a technologically advanced world. But we aren’t taking full advantage of it, according to the 2015 Digital Outlook Report by Care2, hjc and NTEN. It’s time for nonprofits to take a gigantic leap into the digital world by focusing on strategy. Click below to enlarge the infographic and see how nonprofits ranked their digital strategy for 2015.

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Get Social Covered: 13 Lesser Known Social Media Sites for Your NPO

AFP Blog

Get Social Covered: 13 Lesser Known Social Media Sites for Your NPO : You’ve got social media covered. Facebook? Please—you were an early adopter. And Twitter? You could do 140 characters or less in your sleep. But you’re just scratching the surface with those two mainstream social media sites.

Berkman Center NPO Blogging Session Notes/Photo

Beth's Blog: How Nonprofits Can Use Social Media

Marnie Webb participated in the meeting via the IRC/SKYPE and took great notes. I was too nervous to take notes when Deborah Finn was talking because I came next, but my heart rate came down enough to take some notes on Brian's comments and a photo. Here's Erica George's notes ). Brian Reich made few points that are really important: Don't let the medium get in the way of strategic intent.

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A Tale of Three NPO Facebook Apps | Beaconfire Wire

Allegiance Group

Beyond the Buzz Beaconfire goes to the Zoo » A Tale of Three NPO Facebook Apps Posted Thursday, July 19th, 2007 at 12:16 pm by John Brian (91 posts) Since I last blogged about Facebook Causes, they’ve continued their meteoric rise as one of the most popular Facebook applications available. Is there room for only one NPO App? If there’s another NPO App to consider, mention that as well and I’ll add that to my watch list for the next post on this growing trend.

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Social Media and Web2.0 NPO Best Practices Wiki Carnival

Beth's Blog: How Nonprofits Can Use Social Media

Photo from Obbino in Flickr. The Wiki Carnival is coming next week! Two of my favorite bloggers, Michele Martin and David Wilcox are teaming up next to host a wiki carnival. What's a wiki carnival? It is a special event to get people to contribute content to a wiki. Modeled after blog carnivals like Kivi Leroux Miller's Carnival of Nonprofit Consultants , David and Michele are asking for contributions and ideas for their respective wikis on social media/web 2.0 and nonprofits.

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Submit Your Story to an NPO-Exclusive Film Festival: June 30 Deadline!

Tech Soup Blog

Attention all TechSoup video buffs, the Lights. Camera. Nonprofit Film Festival is still accepting entries! Lights. Camera. is an annual film festival that aims to raise awareness for nonprofit work through the medium of film. So spread the word about your organization and submit a feature, short, or public service announcement by midnight, June 30, 2009. read more.

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The MetLife Foundation/Civic Ventures Break Through Award for NPO

Beth's Blog: How Nonprofits Can Use Social Media

Civic Ventures is known for its purpose prize, a new initiative to invest in Americans over 60 who are leading a new age of social innovation. Now nominations are being accepted for the 2007 Purpose Prize. To nominate someone or apply yourself, visit www.purposeprize.org.). In addition, this year there is a new award for innovation nonprofit organizations called The MetLife Foundation/Civic Ventures BreakThrough Award.

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5 Web Design Trends and How Your NPO Can Take Advantage

NonProfit Hub

The post 5 Web Design Trends and How Your NPO Can Take Advantage appeared first on Nonprofit Hub. Over 46 percent of people say that the design of an organization’s website is the number one criterion in determining credibility. With nearly half of the public looking at your website to judge if you’re legitimate, it’s important to make a good first impression. With both technology and users’ preferences changing constantly, that’s not always the easiest thing to do.

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6 Things We’ve Learned from Horror Movies (and Your NPO Should Know) [INFOGRAPHIC]

NonProfit Hub

The post 6 Things We’ve Learned from Horror Movies (and Your NPO Should Know) [INFOGRAPHIC] appeared first on Nonprofit Hub. We’ve all seen it play out in a horror flick—blood curdling screams and people being picked out one-by-one wondering…what’s next? And even though the plot lines are sometimes predictable, we’re somehow always surprised (you mean he was hiding the closet the entire time?!) And as NPOs we fall into the same traps, too. Here’s to never making these mistakes again.

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More NPO Tech folks are blogging

Beth's Blog: How Nonprofits Can Use Social Media

I like how Jon has set up an organizational blog for OneNorthwest. ONENW_KnowledgeBase

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The NonProfit Times - "Open Source: The New NPO Tech Battlefield

AFP Blog

The NonProfit Times - The Leading Business Publication For Nonprofit Management: "Open Source: The New NPO Tech Battlefield By Mark Hrywna The battle started with two major deals at the beginning of the year. Software giant Blackbaud bought Target Software and Target Analysis Group for $60 million. Online fundraising firm Convio acquired rival GetActive for almost $18 million on the same day.

Mobile Technology Impacts NPOs

Tech Soup Blog

Marketing Mobile Technology online training registration online event registration NPO NPOs mobile marketing marketing campaigns nonprofit fundraising nonprofit event registrationTechnology is transforming our world and impacts everyone, including nonprofits. According to Business Insider , smartphone sales surpassed personal computer sales last year. Mobile devices can do everything; from research, getting directions, receiving communications, to shopping online.

Help Your NPO Climb to the Top of Social Media Engagement [INFOGRAPHIC]

NonProfit Hub

The post Help Your NPO Climb to the Top of Social Media Engagement [INFOGRAPHIC] appeared first on Nonprofit Hub. It’s no longer a matter of if your organization needs to be on social media. It’s a matter of how you should be using your social media outlets to get the best engagement. And navigating the social media world can be a bit tricky—like getting to the top of a beanstalk.

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Forget Thanksgiving! Plan Your Fundraising Program Around "Giving Tuesday"

Tech Soup Blog

Fundraising nonprofits nonprofit events Acteva Fundraising Ideas Giving back Thanksgiving auction galas NPOThis guest post was authored by Dipanwita Gupta, who works at Acteva as a content writer. We already have a day for giving thanks. What about a day for giving back? Well, just one week after Thanksgiving, on November 27, there is a. day for giving back called Giving Tuesday! Giving Tuesday was started last year by Henry Timms, the executive.

How nonprofits can benefit from knowledge management

Socialbrite

The tendency of a nonprofit organization (NPO), the vast majority of which have modest resources, is often to pass on this knowledge verbally when it would serve the organization better to codify it. This is where an NPO will plan its activities according to the knowledge it has gained.

Sink or Swim? Nonprofits in 2010

NetWits

million NPO’s in the US. Many have questioned the sustainability of NPO’s nationwide asking; "Will nonprofits survive in 2010?" According to the National Center for Charitable Statistics (NCCS ) there are currently over 1.5 This number does not account for organizations with income less than $25K (and therefore does not file the Form 990 with the IRS). The largest concentration of nonprofits in the nation is located in the San Francisco Bay Area.

5 Ways Your Nonprofit Can Use Behavioral Science to Raise More Money Online

Nonprofit Tech for Good

By understanding how people make the decisions they do, your NPO can take strategic steps to raise more money and drum up more support, without running yourself ragged in the process. Here are five tips for using behavioral science theories to engage your supporters and raise more money for your NPO: 1. Take a look at how the ASPCA creates an identifiable victim on its donation page: The Case for Behavioral Science in Your NPO.

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22 Statistics About #GivingTuesday Donors Worldwide

Nonprofit Tech for Good

13) 75% have donated to a NPO, NGO, or charity in response to the COVID-19 pandemic. #GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign.

Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

For a case study of a nonprofit that is kicking butt at engaging Boomers check out [link] Jocelyn February 17, 2009 | Jocelyn Harmon Currently if you are an NPO (non advocacy) whose raises $25,000,000 or more and the primary means of fundraising is direct mail, online fundraising will not replace it any time soon. If you are a small NPO that has primarily depended upon major and planned gifts as well as grants online fundraising will be found income.

10 on Tuesday

NCE Social Media

III) 3 Tips to improve social media (includes cool social media npo stats). Here are 10 stories related to social media and nonprofits that I think you should review. X) Seven Deadly Sins of Social Good. IX) How Diverse are Social Networks. VIII) Flickr Changes might signal change for location and privacy for all. VII) Animals given voices through Twitter. VI) Mobilizing Charitable Efforts on Social Media. V) Ways nonprofits leverage blogs.

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2012 Innogive

Amy Sample Ward

Description : ADisparate marketing channels complicates the life of the average NPO today. Date : April 2, 2012. Location : San Francisco, CA. Topic : At the Cross Section of Web, Social and Mobile. How can a non-profit today use mobile technology, social and web in a way that increases participation, ensures success and provides easier management campaign and their resulting data points. Learn about the tools available that bring mobile, web and social together.

[FREE WEBINAR] How to Use Behavioral Economics to Build a Successful Monthly Giving Program

Nonprofit Tech for Good

Finally, the webinar will recommend practical suggestions for designing more effective outreach, engagement and retention strategies to ensure your monthly giving program can take your NPO to the next level. << Date: Tuesday, December 10, 2019. Time: 1pm EST / 10am PST. Presented by: Heather Graci , Behavioral Economics Specialist at Creative Science. Monthly donors give 42% more over the course of a year compared to one time donors.

Newly Released! The 2020 Global Trends in Giving Report

Nonprofit Tech for Good

60% have donated to an NPO in response to the COVID-19 pandemic. Now in its third edition, the 2020 Global Trends in Giving Report provides 100+ donor benchmarks for NPOs, NGOs, and charities worldwide.

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5 Things That Nonprofits Wish They Knew Three Months Ago

Nonprofit Tech for Good

See how this NPO moved their fundraising event online. Survey Says: The NPO’s we surveyed told us that reliable IT support was crucial to getting their nonprofits up and running as the cornonavirus pandemic began.

4 Tips to Increase Conversions on Your Online Giving Page

Nonprofit Tech for Good

Instruct donors to text a keyword, branded clearly and strategically for your NPO or campaign, to a shortcode and they’ll instantly be sent a link to a secure donation form they can complete from their mobile device. This can encourage more new donors into your NPO, which is a great thing.