Google Analytics for Nonprofits: The 3 Analytics Goals Every Nonprofit Must Track
APRIL 7, 2020
Google Analytics can seem daunting, especially for the smaller marketing team or the marketer with limited digital chops. Or perhaps you’re a seasoned Google Analytics pro who just needs a little validation right now. Regardless, setting up the right goals in your Google Analytics account will give you insight into your audiences, and your nonprofit website performance. What are Google Analytics goals? What Google Analytics Goals Should a Nonprofit Track?