INDUSTRY INSIGHTS YOUR PEERS ARE READING
Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from. In its default state, Google Analytics tracks all activity on your website. Well, tracking employee engagement is great too, but Google Analytics is not the tool for that!). MORE
Google Analytics, where would I be without you?”. The website measurement and analytics tool serves as a dipstick into the effectiveness of your current marketing strategies, and into the effectiveness of your website as a whole. What more can you learn from Google Analytics? MORE
Here at Tech Impact, we love numbers, analytics, and anything else that shows us exactly how effective our online content is. The post 5 Social Media Analytics Your Nonprofit Should Care About appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Social Tech analytics data database nonprofit technology npTech And why wouldn’t we? Being able to prove how much all of you love our content gives us a great feeling! MORE
Google Analytics can be overwhelming. The post How to Read Google Analytics Reports In Three Steps appeared first on John Haydon. Content Marketing google analyticsEven if you use it regularly, it can often seem like a jumbled blur of strange numbers and labels. MORE
On the programmatic side, this short document is a good reference for the groundwork associated with grateful patient fundraising, and more and more successful programs are powered by healthcare analytics. And speaking of that… Analytics inform the use of resources. MORE
There are several resources out there that you can investigate on the subject of learning the mechanics and strategies behind database analytics as it relates to your various fundraising programs and initiatives. Blogs and websites: Blackbaud’s npEngage blog on Fundraising Analytics. MORE
Google Analytics | Application Gallery: "Google Analytics Application GalleryAdd Your ApplicationThis gallery contains applications that extend Google Analytics in new and exciting ways. They are solutions that help analysts, marketers, IT teams, and executives get more out of Google Analytics. MORE
Fundraising data analytics is becoming more popular – and more necessary in today’s philanthropy marketplace. Admittedly, for many of us in the sector, the very mention of ‘data analytics’ sounds intimidating. ” What is fundraising data analytics? MORE
Google Analytics, still considered the go-to tool for individuals and companies seeking to understand how effective their websites are to visitors and users, has certainly changed the way websites are designed, redesigned and administered. MORE
One way to make this distinction is by implementing the use of data and employing predictive analytics. Predictive Analytics Fundraising TechnologyMarketing agencies are always looking for new ways to differentiate their clients from the competition. MORE
At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Making Sense of Social Media Analytics from Maggie McGary. MORE
My recent paper, Remarkably Outstanding Implementation: The Foundation for Positive ROI with Target Analytics , is now available. It is appropriate to expect positive ROI from data analytics, but remember that expectations must be fueled by actions! MORE
Andrew Garberson is a guest contributor for Nonprofit Hub and the Manager of Search at LunaMetrics , a Google Analytics certified partner and search marketing consultancy. Google Analytics for nonprofits without defined goals should be hard to imagine. MORE
Let’s say you just starting looking at the results of an analytics project. Whether or not you did an internal or externally-procured predictive analytics endeavor, the same issue comes up time and again: How can I utilize this to upgrade donors and increase my annual giving program? MORE
Predictive modeling and wealth screening are great ways to identify potential major gift … Analytics Data Mining & Modeling Donor Strategy Identifying Prospects Wealth Screening cultivation events data data appends modeling wealth screening MORE
This post is all about analytics and the vital role it should play in your organization: Let Go of Your Fear – Anyone Can Be Data-Driven. Predictive Analytics: Lighting the Way. Looking for a deeper dive into a particular analytics topic? Predictive Analytics: Lighting the Way. MORE
Google Analytics is free and can provide your nonprofit with a lot of information about how volunteers and donors are interacting with your site. One of the biggest benefits that Google Analytics provides is visibility into how supporters are reaching your nonprofits website. MORE
Having a tough time tracking the analytic behind your last fundraising campaign? Nonprofits know it’s a good idea to track their analytic, but its the next step they often have trouble with, knowing what to look for in those numbers and how to make sense of them. MORE
Not to be click-baiting fearmongers, but we really needed to get your attention because there’s a big change coming to Google’s search algorithm that you need to know about MORE
Analytics Donor Strategy communication data mining fundraising individual fundraising Non-ProfitInstead of focusing on what happened and why it happened, many nonprofits are looking at what might happen or how it might happen. MORE
Understanding how organizations can leverage analytics and data is critical to fundraising success. . In this blog post, we will cover the ways that advanced healthcare analytics can be used to: Understand constituents. Develop an analytics-driven strategy. MORE
As a fundraising analytics consultant, I see a variety of development program structures and fundraising strategies. Here are a few tips and recommendations on how to approach analytics projects to enhance your major giving program. MORE
Analytics serve as a window into the effectiveness of your nonprofit’s content marketing. Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics. Twitter Analytics. MORE
According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.” MORE
If you want to be smart about using Google Analytics, the first thing you have to do is setup Google Analytics Goals. With goals, Google Analytics starts making a whole lot more sense. What are Google Analytics Goals? MORE
While these are all important, there is another benefit of the cloud that excites me even more—analytics. Cloud analytics offer unrivaled opportunities to pinpoint the most effective ways to accelerate the mission of your specific organization and enable the highest quality solutions. MORE
As organizations look for more efficient ways to make, keep and grow relationships, bring in more money, measure outcomes and demonstrate impact, analytics become a key enabler. What is “Analytics”? . Analytics can change the way you move forward and improve your results. MORE
Analytics can be overwhelming or confusing without the proper context. So let's build our understanding of various types of analytics you might use in your fundraising. Data Mining & Modeling analytical learning term definitions variables MORE
Predictive analytics has become a hot-button term over the past two years as business intelligence vendors have begun to incorporate simulation and forecasting into their offers. Author: Guest Blogger. We often use history to predict the future. MORE
Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. You might be asking yourself at this point: “But why are analytics important? MORE
During the last presidential election, the role of analytics in decision making and prediction moved to the forefront in the minds of many as a way to gain an advantage in competitive situations. The area of analytics and data consumption is still evolving. MORE
Analytic Activism is a book about how advocacy organizations can make better decisions in the digital age. And, through analytics and a culture of testing, some of the best advocacy and activist organizations are transforming how they listen to their supporters online. MORE
I remember when I first started to incorporate analytics with prospect research… I was terrified! I was also shocked to realize that I had been doing a form of analytics all along. Attend conferences that include analytics. MORE
A single, … Analytics Data Mining & Modeling Identifying ProspectsMajor donors are an imperative part of many nonprofit fundraising efforts. MORE
Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from. Read the first post for an overview of the Dashboard or go to my profile to see all of my posts on Google Analytics. Author: Alissa Ruehl. MORE
Google Analytics alone has 9 different categories, with 46 subsections listed underneath them. While across the major social media networks there are a seemingly infinite number of analytics, there is a hierarchy of importance among them. MORE
Fortunately for those new to peer-to-peer performance analytics, a readily available body of work has been developed on this topic. Traders brought Hindu-Arabic numerals from India and the Arabian Peninsula into Europe more than a thousand years ago. MORE
When people throw around buzzwords like Big Data, Data Science, or Artificial Intelligence , one of the things they talk about is the power of predictive analytics. Prescriptive analytics can transform the way nonprofits work. Data is changing how our world operates. MORE
Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from. When you think of search engines, you probably think of Google, but maybe not Google Analytics. Your site probably has search functionality, so use Google analytics to track it. MORE
Analytics Data Mining & Modeling Donor Strategy communication eMail marketing fundraising individual fundraisingClassifying constituents is a great way to ensure the right communication gets to the right constituent. Here's how. MORE
“When you hear “analytics”, you might think of webmaster tracking visits to their site. But learning analytics combines this sort of data analysis with student interaction in online education tools, aiming to create a more integrated and customized learning experience. MORE
10 Hidden Gems In Google Analytics: Smart Web Data Analysis : "The 80/20 rule applies to our use of web analytics tools as well. Most of us use just a small amount of power our tools contain." ''via Blog this MORE
Analytics Related Topics Connection Cafe
FEBRUARY 8, 2018
Analytic Activism is a book about how advocacy organizations can make better decisions in the digital age. And, through analytics and a culture of testing, some of the best advocacy and activist organizations are transforming how they listen to their supporters online.
Connection Cafe
AUGUST 17, 2017
On the programmatic side, this short document is a good reference for the groundwork associated with grateful patient fundraising, and more and more successful programs are powered by healthcare analytics. And speaking of that… Analytics inform the use of resources.
Connection Cafe
APRIL 10, 2017
My recent paper, Remarkably Outstanding Implementation: The Foundation for Positive ROI with Target Analytics , is now available. It is appropriate to expect positive ROI from data analytics, but remember that expectations must be fueled by actions!
Connection Cafe
OCTOBER 30, 2017
Google Analytics is free and can provide your nonprofit with a lot of information about how volunteers and donors are interacting with your site. One of the biggest benefits that Google Analytics provides is visibility into how supporters are reaching your nonprofits website.
Connection Cafe
APRIL 3, 2013
There are several resources out there that you can investigate on the subject of learning the mechanics and strategies behind database analytics as it relates to your various fundraising programs and initiatives. Blogs and websites: Blackbaud’s npEngage blog on Fundraising Analytics.
TechImpact
JULY 30, 2014
Google Analytics, where would I be without you?”. The website measurement and analytics tool serves as a dipstick into the effectiveness of your current marketing strategies, and into the effectiveness of your website as a whole. What more can you learn from Google Analytics?
Connection Cafe
SEPTEMBER 2, 2015
While these are all important, there is another benefit of the cloud that excites me even more—analytics. Cloud analytics offer unrivaled opportunities to pinpoint the most effective ways to accelerate the mission of your specific organization and enable the highest quality solutions.
Connection Cafe
APRIL 19, 2013
I remember when I first started to incorporate analytics with prospect research… I was terrified! I was also shocked to realize that I had been doing a form of analytics all along. Attend conferences that include analytics.
TechImpact
SEPTEMBER 22, 2014
Analytics serve as a window into the effectiveness of your nonprofit’s content marketing. Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics. Twitter Analytics.
Connection Cafe
SEPTEMBER 29, 2017
Understanding how organizations can leverage analytics and data is critical to fundraising success. . In this blog post, we will cover the ways that advanced healthcare analytics can be used to: Understand constituents. Develop an analytics-driven strategy.
Connection Cafe
NOVEMBER 5, 2014
As organizations look for more efficient ways to make, keep and grow relationships, bring in more money, measure outcomes and demonstrate impact, analytics become a key enabler. What is “Analytics”? . Analytics can change the way you move forward and improve your results.
Connection Cafe
JANUARY 14, 2013
Analytics can be overwhelming or confusing without the proper context. So let's build our understanding of various types of analytics you might use in your fundraising. Data Mining & Modeling analytical learning term definitions variables
Connection Cafe
AUGUST 6, 2015
As a fundraising analytics consultant, I see a variety of development program structures and fundraising strategies. Here are a few tips and recommendations on how to approach analytics projects to enhance your major giving program.
Connection Cafe
DECEMBER 5, 2017
This post is all about analytics and the vital role it should play in your organization: Let Go of Your Fear – Anyone Can Be Data-Driven. Predictive Analytics: Lighting the Way. Looking for a deeper dive into a particular analytics topic? Predictive Analytics: Lighting the Way.
3rd Sector Labs
MAY 14, 2014
Fundraising data analytics is becoming more popular – and more necessary in today’s philanthropy marketplace. Admittedly, for many of us in the sector, the very mention of ‘data analytics’ sounds intimidating. ” What is fundraising data analytics?
Connection Cafe
JULY 8, 2013
Let’s say you just starting looking at the results of an analytics project. Whether or not you did an internal or externally-procured predictive analytics endeavor, the same issue comes up time and again: How can I utilize this to upgrade donors and increase my annual giving program?
Byte Technology
JULY 7, 2015
Google Analytics, still considered the go-to tool for individuals and companies seeking to understand how effective their websites are to visitors and users, has certainly changed the way websites are designed, redesigned and administered.
TechImpact
OCTOBER 6, 2014
Google Analytics alone has 9 different categories, with 46 subsections listed underneath them. While across the major social media networks there are a seemingly infinite number of analytics, there is a hierarchy of importance among them.
NetWits
NOVEMBER 19, 2012
There is a lot of confusion around goal tracking and funnels in Google … Content Marketing Interactive Online Fundraising Goals Google Analytics
Connection Cafe
AUGUST 17, 2011
Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from. When you think of search engines, you probably think of Google, but maybe not Google Analytics. Your site probably has search functionality, so use Google analytics to track it.
TechImpact
JANUARY 19, 2015
Here at Tech Impact, we love numbers, analytics, and anything else that shows us exactly how effective our online content is. The post 5 Social Media Analytics Your Nonprofit Should Care About appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Social Tech analytics data database nonprofit technology npTech And why wouldn’t we? Being able to prove how much all of you love our content gives us a great feeling!
Connection Cafe
MARCH 12, 2013
A single, … Analytics Data Mining & Modeling Identifying ProspectsMajor donors are an imperative part of many nonprofit fundraising efforts.
Connection Cafe
APRIL 24, 2012
Predictive analytics has become a hot-button term over the past two years as business intelligence vendors have begun to incorporate simulation and forecasting into their offers. Author: Guest Blogger. We often use history to predict the future.
Connection Cafe
MAY 9, 2013
Fortunately for those new to peer-to-peer performance analytics, a readily available body of work has been developed on this topic. Traders brought Hindu-Arabic numerals from India and the Arabian Peninsula into Europe more than a thousand years ago.
Connection Cafe
APRIL 16, 2013
During the last presidential election, the role of analytics in decision making and prediction moved to the forefront in the minds of many as a way to gain an advantage in competitive situations. The area of analytics and data consumption is still evolving.
Connection Cafe
NOVEMBER 20, 2012
Analytics Data Mining & Modeling Donor Strategy communication eMail marketing fundraising individual fundraisingClassifying constituents is a great way to ensure the right communication gets to the right constituent. Here's how.
Exactask Technology
AUGUST 18, 2016
One way to make this distinction is by implementing the use of data and employing predictive analytics. Predictive Analytics Fundraising TechnologyMarketing agencies are always looking for new ways to differentiate their clients from the competition.
Connection Cafe
OCTOBER 24, 2011
Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from. Read the first post for an overview of the Dashboard or go to my profile to see all of my posts on Google Analytics. Author: Alissa Ruehl.
SocialFish
SEPTEMBER 6, 2012
“When you hear “analytics”, you might think of webmaster tracking visits to their site. But learning analytics combines this sort of data analysis with student interaction in online education tools, aiming to create a more integrated and customized learning experience.
TechImpact
SEPTEMBER 17, 2014
Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. You might be asking yourself at this point: “But why are analytics important?
AFP Blog
JUNE 15, 2015
How to Read Google Analytics Reports: Three Simple Steps : 'via Blog this
EveryAction
APRIL 17, 2015
Not to be click-baiting fearmongers, but we really needed to get your attention because there’s a big change coming to Google’s search algorithm that you need to know about
AFP Blog
APRIL 14, 2015
10 Hidden Gems In Google Analytics: Smart Web Data Analysis : "The 80/20 rule applies to our use of web analytics tools as well. Most of us use just a small amount of power our tools contain." ''via Blog this
TechImpact
MARCH 25, 2014
Having a tough time tracking the analytic behind your last fundraising campaign? Nonprofits know it’s a good idea to track their analytic, but its the next step they often have trouble with, knowing what to look for in those numbers and how to make sense of them.
Byte Technology
MARCH 11, 2016
According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.”
NonProfit Hub
JULY 17, 2014
Andrew Garberson is a guest contributor for Nonprofit Hub and the Manager of Search at LunaMetrics , a Google Analytics certified partner and search marketing consultancy. Google Analytics for nonprofits without defined goals should be hard to imagine.
AFP Blog
MAY 5, 2010
Google Analytics | Application Gallery: "Google Analytics Application GalleryAdd Your ApplicationThis gallery contains applications that extend Google Analytics in new and exciting ways. They are solutions that help analysts, marketers, IT teams, and executives get more out of Google Analytics.
Connection Cafe
DECEMBER 18, 2012
Analytics Donor Strategy communication data mining fundraising individual fundraising Non-ProfitInstead of focusing on what happened and why it happened, many nonprofits are looking at what might happen or how it might happen.
Connection Cafe
NOVEMBER 8, 2012
Predictive modeling and wealth screening are great ways to identify potential major gift … Analytics Data Mining & Modeling Donor Strategy Identifying Prospects Wealth Screening cultivation events data data appends modeling wealth screening
Connection Cafe
JULY 18, 2011
Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from. In its default state, Google Analytics tracks all activity on your website. Well, tracking employee engagement is great too, but Google Analytics is not the tool for that!).
SocialFish
NOVEMBER 24, 2014
At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Making Sense of Social Media Analytics from Maggie McGary.
John Haydon
JUNE 10, 2015
Google Analytics can be overwhelming. The post How to Read Google Analytics Reports In Three Steps appeared first on John Haydon. Content Marketing google analyticsEven if you use it regularly, it can often seem like a jumbled blur of strange numbers and labels.
John Haydon
JULY 2, 2015
If you want to be smart about using Google Analytics, the first thing you have to do is setup Google Analytics Goals. With goals, Google Analytics starts making a whole lot more sense. What are Google Analytics Goals?
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