Expert insights. Personalized for you.
Google Analytics, where would I be without you?”. The website measurement and analytics tool serves as a dipstick into the effectiveness of your current marketing strategies, and into the effectiveness of your website as a whole. What more can you learn from Google Analytics? MORE
Using analytical, data-driven insights enables you to reinvent the way your institution operates. Data analytics and business intelligence tools are no longer nice to have, they’re a prerequisite for success. Data Analytics is Important for Admissions. MORE
Here at Tech Impact, we love numbers, analytics, and anything else that shows us exactly how effective our online content is. The post 5 Social Media Analytics Your Nonprofit Should Care About appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Social Tech analytics data database nonprofit technology npTech And why wouldn’t we? Being able to prove how much all of you love our content gives us a great feeling! MORE
Google Analytics can be overwhelming. The post How to Read Google Analytics Reports In Three Steps appeared first on John Haydon. Content Marketing google analyticsEven if you use it regularly, it can often seem like a jumbled blur of strange numbers and labels. MORE
On the programmatic side, this short document is a good reference for the groundwork associated with grateful patient fundraising, and more and more successful programs are powered by healthcare analytics. And speaking of that… Analytics inform the use of resources. MORE
There are several resources out there that you can investigate on the subject of learning the mechanics and strategies behind database analytics as it relates to your various fundraising programs and initiatives. Blogs and websites: Blackbaud’s npEngage blog on Fundraising Analytics. MORE
Fundraising data analytics is becoming more popular – and more necessary in today’s philanthropy marketplace. Admittedly, for many of us in the sector, the very mention of ‘data analytics’ sounds intimidating. ” What is fundraising data analytics? MORE
One way to make this distinction is by implementing the use of data and employing predictive analytics. Predictive Analytics Fundraising TechnologyMarketing agencies are always looking for new ways to differentiate their clients from the competition. MORE
At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Making Sense of Social Media Analytics from Maggie McGary. MORE
My recent paper, Remarkably Outstanding Implementation: The Foundation for Positive ROI with Target Analytics , is now available. It is appropriate to expect positive ROI from data analytics, but remember that expectations must be fueled by actions! MORE
Andrew Garberson is a guest contributor for Nonprofit Hub and the Manager of Search at LunaMetrics , a Google Analytics certified partner and search marketing consultancy. Google Analytics for nonprofits without defined goals should be hard to imagine. MORE
Google Analytics can seem daunting, especially for the smaller marketing team or the marketer with limited digital chops. Or perhaps you’re a seasoned Google Analytics pro who just needs a little validation right now. What are Google Analytics goals? MORE
Let’s say you just starting looking at the results of an analytics project. Whether or not you did an internal or externally-procured predictive analytics endeavor, the same issue comes up time and again: How can I utilize this to upgrade donors and increase my annual giving program? MORE
This post is all about analytics and the vital role it should play in your organization: Let Go of Your Fear – Anyone Can Be Data-Driven. Predictive Analytics: Lighting the Way. Looking for a deeper dive into a particular analytics topic? Predictive Analytics: Lighting the Way. MORE
Google Analytics is free and can provide your nonprofit with a lot of information about how volunteers and donors are interacting with your site. One of the biggest benefits that Google Analytics provides is visibility into how supporters are reaching your nonprofits website. MORE
Not to be click-baiting fearmongers, but we really needed to get your attention because there’s a big change coming to Google’s search algorithm that you need to know about MORE
W hen thinking about how to evolve, mature, and grow, it seems few small shops consider the potential and possibility analytics could bring to the ir work because : . With only a few people on staff , they’re concerned the office is too small for analytics . MORE
Understanding how organizations can leverage analytics and data is critical to fundraising success. . In this blog post, we will cover the ways that advanced healthcare analytics can be used to: Understand constituents. Develop an analytics-driven strategy. MORE
Nearly everyone has Google Analytics installed on their websites, but they should. Even if a nonprofit has Google Analytics installed, most nonprofit marketers aren’t taking advantage of the advanced features, or worse yet, they aren’t looking at their analytics at all. MORE
As a fundraising analytics consultant, I see a variety of development program structures and fundraising strategies. Here are a few tips and recommendations on how to approach analytics projects to enhance your major giving program. MORE
Analytics serve as a window into the effectiveness of your nonprofit’s content marketing. Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics. Twitter Analytics. MORE
If you want to be smart about using Google Analytics, the first thing you have to do is setup Google Analytics Goals. With goals, Google Analytics starts making a whole lot more sense. What are Google Analytics Goals? MORE
While these are all important, there is another benefit of the cloud that excites me even more—analytics. Cloud analytics offer unrivaled opportunities to pinpoint the most effective ways to accelerate the mission of your specific organization and enable the highest quality solutions. MORE
As organizations look for more efficient ways to make, keep and grow relationships, bring in more money, measure outcomes and demonstrate impact, analytics become a key enabler. What is “Analytics”? . Analytics can change the way you move forward and improve your results. MORE
Analytics can be overwhelming or confusing without the proper context. So let's build our understanding of various types of analytics you might use in your fundraising. Data Mining & Modeling analytical learning term definitions variables MORE
Make data analytics work for your organization – download the Blackbaud Institute’s free Analytics Toolkit. Much of the data we have historically focused on in P2P is in the form of descriptive and diagnostic analytics. MORE
Predictive analytics has become a hot-button term over the past two years as business intelligence vendors have begun to incorporate simulation and forecasting into their offers. Author: Guest Blogger. We often use history to predict the future. MORE
In the past, members of the analytics consulting team at Blackbaud have written on this subject matter in the 2009 publication Building Fundraising Momentum in a Recession and the 2011 article Raising Money During Challenging Times. As consultants, we give advice for a living. MORE
Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. You might be asking yourself at this point: “But why are analytics important? MORE
During the last presidential election, the role of analytics in decision making and prediction moved to the forefront in the minds of many as a way to gain an advantage in competitive situations. The area of analytics and data consumption is still evolving. MORE
Analytic Activism is a book about how advocacy organizations can make better decisions in the digital age. And, through analytics and a culture of testing, some of the best advocacy and activist organizations are transforming how they listen to their supporters online. MORE
I remember when I first started to incorporate analytics with prospect research… I was terrified! I was also shocked to realize that I had been doing a form of analytics all along. Attend conferences that include analytics. MORE
A single, … Analytics Data Mining & Modeling Identifying ProspectsMajor donors are an imperative part of many nonprofit fundraising efforts. MORE
Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from. Read the first post for an overview of the Dashboard or go to my profile to see all of my posts on Google Analytics. Author: Alissa Ruehl. MORE
Fortunately for those new to peer-to-peer performance analytics, a readily available body of work has been developed on this topic. Traders brought Hindu-Arabic numerals from India and the Arabian Peninsula into Europe more than a thousand years ago. MORE
When people throw around buzzwords like Big Data, Data Science, or Artificial Intelligence , one of the things they talk about is the power of predictive analytics. Prescriptive analytics can transform the way nonprofits work. Data is changing how our world operates. MORE
Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from. When you think of search engines, you probably think of Google, but maybe not Google Analytics. Your site probably has search functionality, so use Google analytics to track it. MORE
Analytics Data Mining & Modeling Donor Strategy communication eMail marketing fundraising individual fundraisingClassifying constituents is a great way to ensure the right communication gets to the right constituent. Here's how. MORE
“When you hear “analytics”, you might think of webmaster tracking visits to their site. But learning analytics combines this sort of data analysis with student interaction in online education tools, aiming to create a more integrated and customized learning experience. MORE
10 Hidden Gems In Google Analytics: Smart Web Data Analysis : "The 80/20 rule applies to our use of web analytics tools as well. Most of us use just a small amount of power our tools contain." ''via Blog this MORE
At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Whew, it’s been a busy few weeks. MORE
If you really want to get the most out of socials, interpreting your analytics and using them to your advantage is key. . Where are my analytics located? On Facebook , your analytics tab is actually named “Insights.” MORE
Analytics Related Topics Connection Cafe
APRIL 7, 2020
Google Analytics can seem daunting, especially for the smaller marketing team or the marketer with limited digital chops. Or perhaps you’re a seasoned Google Analytics pro who just needs a little validation right now. What are Google Analytics goals?
Connection Cafe
APRIL 8, 2020
In the past, members of the analytics consulting team at Blackbaud have written on this subject matter in the 2009 publication Building Fundraising Momentum in a Recession and the 2011 article Raising Money During Challenging Times. As consultants, we give advice for a living.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Connection Cafe
FEBRUARY 8, 2018
Analytic Activism is a book about how advocacy organizations can make better decisions in the digital age. And, through analytics and a culture of testing, some of the best advocacy and activist organizations are transforming how they listen to their supporters online.
Connection Cafe
AUGUST 17, 2017
On the programmatic side, this short document is a good reference for the groundwork associated with grateful patient fundraising, and more and more successful programs are powered by healthcare analytics. And speaking of that… Analytics inform the use of resources.
Connection Cafe
APRIL 10, 2017
My recent paper, Remarkably Outstanding Implementation: The Foundation for Positive ROI with Target Analytics , is now available. It is appropriate to expect positive ROI from data analytics, but remember that expectations must be fueled by actions!
NonProfit Hub
MAY 3, 2019
If you really want to get the most out of socials, interpreting your analytics and using them to your advantage is key. . Where are my analytics located? On Facebook , your analytics tab is actually named “Insights.”
Connection Cafe
DECEMBER 3, 2019
W hen thinking about how to evolve, mature, and grow, it seems few small shops consider the potential and possibility analytics could bring to the ir work because : . With only a few people on staff , they’re concerned the office is too small for analytics .
TechImpact
JULY 30, 2014
Google Analytics, where would I be without you?”. The website measurement and analytics tool serves as a dipstick into the effectiveness of your current marketing strategies, and into the effectiveness of your website as a whole. What more can you learn from Google Analytics?
Connection Cafe
OCTOBER 30, 2017
Google Analytics is free and can provide your nonprofit with a lot of information about how volunteers and donors are interacting with your site. One of the biggest benefits that Google Analytics provides is visibility into how supporters are reaching your nonprofits website.
Connection Cafe
APRIL 19, 2013
I remember when I first started to incorporate analytics with prospect research… I was terrified! I was also shocked to realize that I had been doing a form of analytics all along. Attend conferences that include analytics.
Connection Cafe
SEPTEMBER 2, 2015
While these are all important, there is another benefit of the cloud that excites me even more—analytics. Cloud analytics offer unrivaled opportunities to pinpoint the most effective ways to accelerate the mission of your specific organization and enable the highest quality solutions.
Nonprofit Tech for Good
JANUARY 10, 2020
Nearly everyone has Google Analytics installed on their websites, but they should. Even if a nonprofit has Google Analytics installed, most nonprofit marketers aren’t taking advantage of the advanced features, or worse yet, they aren’t looking at their analytics at all.
TechImpact
SEPTEMBER 22, 2014
Analytics serve as a window into the effectiveness of your nonprofit’s content marketing. Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics. Twitter Analytics.
Connection Cafe
MAY 30, 2017
When people throw around buzzwords like Big Data, Data Science, or Artificial Intelligence , one of the things they talk about is the power of predictive analytics. Prescriptive analytics can transform the way nonprofits work. Data is changing how our world operates.
Connection Cafe
NOVEMBER 5, 2014
As organizations look for more efficient ways to make, keep and grow relationships, bring in more money, measure outcomes and demonstrate impact, analytics become a key enabler. What is “Analytics”? . Analytics can change the way you move forward and improve your results.
Connection Cafe
MAY 17, 2019
Using analytical, data-driven insights enables you to reinvent the way your institution operates. Data analytics and business intelligence tools are no longer nice to have, they’re a prerequisite for success. Data Analytics is Important for Admissions.
Connection Cafe
JANUARY 14, 2013
Analytics can be overwhelming or confusing without the proper context. So let's build our understanding of various types of analytics you might use in your fundraising. Data Mining & Modeling analytical learning term definitions variables
Connection Cafe
AUGUST 6, 2015
As a fundraising analytics consultant, I see a variety of development program structures and fundraising strategies. Here are a few tips and recommendations on how to approach analytics projects to enhance your major giving program.
Connection Cafe
SEPTEMBER 29, 2017
Understanding how organizations can leverage analytics and data is critical to fundraising success. . In this blog post, we will cover the ways that advanced healthcare analytics can be used to: Understand constituents. Develop an analytics-driven strategy.
3rd Sector Labs
MAY 14, 2014
Fundraising data analytics is becoming more popular – and more necessary in today’s philanthropy marketplace. Admittedly, for many of us in the sector, the very mention of ‘data analytics’ sounds intimidating. ” What is fundraising data analytics?
Connection Cafe
JULY 8, 2013
Let’s say you just starting looking at the results of an analytics project. Whether or not you did an internal or externally-procured predictive analytics endeavor, the same issue comes up time and again: How can I utilize this to upgrade donors and increase my annual giving program?
Connection Cafe
DECEMBER 5, 2017
This post is all about analytics and the vital role it should play in your organization: Let Go of Your Fear – Anyone Can Be Data-Driven. Predictive Analytics: Lighting the Way. Looking for a deeper dive into a particular analytics topic? Predictive Analytics: Lighting the Way.
Connection Cafe
APRIL 3, 2019
Make data analytics work for your organization – download the Blackbaud Institute’s free Analytics Toolkit. Much of the data we have historically focused on in P2P is in the form of descriptive and diagnostic analytics.
NetWits
NOVEMBER 19, 2012
There is a lot of confusion around goal tracking and funnels in Google … Content Marketing Interactive Online Fundraising Goals Google Analytics
Connection Cafe
AUGUST 17, 2011
Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from. When you think of search engines, you probably think of Google, but maybe not Google Analytics. Your site probably has search functionality, so use Google analytics to track it.
TechImpact
JANUARY 19, 2015
Here at Tech Impact, we love numbers, analytics, and anything else that shows us exactly how effective our online content is. The post 5 Social Media Analytics Your Nonprofit Should Care About appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Social Tech analytics data database nonprofit technology npTech And why wouldn’t we? Being able to prove how much all of you love our content gives us a great feeling!
Connection Cafe
MARCH 12, 2013
A single, … Analytics Data Mining & Modeling Identifying ProspectsMajor donors are an imperative part of many nonprofit fundraising efforts.
Connection Cafe
APRIL 24, 2012
Predictive analytics has become a hot-button term over the past two years as business intelligence vendors have begun to incorporate simulation and forecasting into their offers. Author: Guest Blogger. We often use history to predict the future.
Connection Cafe
MAY 9, 2013
Fortunately for those new to peer-to-peer performance analytics, a readily available body of work has been developed on this topic. Traders brought Hindu-Arabic numerals from India and the Arabian Peninsula into Europe more than a thousand years ago.
Connection Cafe
APRIL 16, 2013
During the last presidential election, the role of analytics in decision making and prediction moved to the forefront in the minds of many as a way to gain an advantage in competitive situations. The area of analytics and data consumption is still evolving.
Connection Cafe
NOVEMBER 20, 2012
Analytics Data Mining & Modeling Donor Strategy communication eMail marketing fundraising individual fundraisingClassifying constituents is a great way to ensure the right communication gets to the right constituent. Here's how.
John Haydon
JUNE 10, 2015
Google Analytics can be overwhelming. The post How to Read Google Analytics Reports In Three Steps appeared first on John Haydon. Content Marketing google analyticsEven if you use it regularly, it can often seem like a jumbled blur of strange numbers and labels.
Connection Cafe
OCTOBER 24, 2011
Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from. Read the first post for an overview of the Dashboard or go to my profile to see all of my posts on Google Analytics. Author: Alissa Ruehl.
SocialFish
SEPTEMBER 6, 2012
“When you hear “analytics”, you might think of webmaster tracking visits to their site. But learning analytics combines this sort of data analysis with student interaction in online education tools, aiming to create a more integrated and customized learning experience.
TechImpact
SEPTEMBER 17, 2014
Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. You might be asking yourself at this point: “But why are analytics important?
Exactask Technology
AUGUST 18, 2016
One way to make this distinction is by implementing the use of data and employing predictive analytics. Predictive Analytics Fundraising TechnologyMarketing agencies are always looking for new ways to differentiate their clients from the competition.
John Haydon
JULY 2, 2015
If you want to be smart about using Google Analytics, the first thing you have to do is setup Google Analytics Goals. With goals, Google Analytics starts making a whole lot more sense. What are Google Analytics Goals?
AFP Blog
JUNE 15, 2015
How to Read Google Analytics Reports: Three Simple Steps : 'via Blog this
NonProfit Hub
JULY 17, 2014
Andrew Garberson is a guest contributor for Nonprofit Hub and the Manager of Search at LunaMetrics , a Google Analytics certified partner and search marketing consultancy. Google Analytics for nonprofits without defined goals should be hard to imagine.
SocialFish
FEBRUARY 15, 2019
At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Whew, it’s been a busy few weeks.
EveryAction
APRIL 17, 2015
Not to be click-baiting fearmongers, but we really needed to get your attention because there’s a big change coming to Google’s search algorithm that you need to know about
SocialFish
NOVEMBER 24, 2014
At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Making Sense of Social Media Analytics from Maggie McGary.
AFP Blog
APRIL 14, 2015
10 Hidden Gems In Google Analytics: Smart Web Data Analysis : "The 80/20 rule applies to our use of web analytics tools as well. Most of us use just a small amount of power our tools contain." ''via Blog this
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