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bounce rates nonprofit blog Imagine you’ve written a great post for your nonprofit blog -- we’re talking awesome title and everything. And after sharing it with your subscribers + across your social networks, you’ve finally got visitors coming to your post + reading it. Great! Then what? Are visitors perusing your other posts, navigating your landing pages, or checking out the amazing content offers on your site? Or do they just bounce? MORE
benchmarking charitable giving charities hot topics nonprofits Philanthropy Star Rating System MORE
However, with fresh losses during April, the recovery rate for both health care and educational institutions fell into the negative column. Part 3 | Months to recovery at recent rates. Reprinted from the Johns Hopkins Center for Civil Society Studies. MORE
What caught my eye, though, was that as nonprofits sent significantly more fundraising emails, conversion rates went south. However, conversion rates of those emails dropped 25%. This is actually the second consecutive year fundraising email conversion rates have declined sharply , continuing a somewhat worrisome trend. Fundraising email conversion rates declined 21% in 2012, according to last year’s report (which compared 2013 to 2012). MORE
Writing last month's post about how NTEN differentiates between types of open rate made me think about the ways we've worked to boost our numbers. Despite the increased volume, we've managed to increase our absolute open rate year-over-year. Looking just at our webinar messaging, we saw an open rate of roughly 22.5% We've made list growth a continuing concern – not just to fight the inevitable churn , but because new subscribers open our messages at a much higher rate. MORE
The conversation around email performance is wrong: open and click-through rates alone do not show constituent engagement. And that’s what the conversation should be around: constituent engagement, not open and click-through rates. For example, if I send one email to 10,000 people and 2,000 opens the email, I have an open rate of 20 percent. Figure 1: Opens and open rate. Figure 2 : Clicks and click rates. Figure 3 : Unsubscribes and unsubscribe rates. MORE
an Encompass rated organization with an overall 100 out of 100 score, which includes a perfect score of 100 within the Culture & Community beacon where Constituent Feedback resides. constituent feedback Culture & Community Encompass encompass rating system Pace Center for Girls Inc. MORE
The annual report details how and why nonprofit fundraising emails end up in spam folders, calculates the damage spam can do on giving days like #GivingTuesday and during end-of-year (EOY) fundraising, and offers actionable advice for improving your deliverability rates. In the last week of the year, just as EOY pushes reach their peak, spam rates doubled from 2015. Want to learn how to improve your deliverability rates? MORE
charitable donations charitable giving Charity ratings donors giving back impactful philanthropy nonprofit ratings Philanthropy ratingsMy wife grew up poor. Her father was killed in a tragic accident when she was a toddler. MORE
Consider these four tricks for increasing email open rates by tapping into the inner psyche we all possess. • Cognitive dissonance—a state of conflicting attitudes, beliefs or behaviors—has been shown to increase open rates. So insert a query in the header and see if doing so increases open rates. The post Mind Games: Using Psychology to Increase Email Open Rates appeared first on Byte Technology’s Nonprofit Web Design Insights Blog. MORE
2021 goals encompass rating system impact impact and results Impact Philanthropy impactful philanthropy new year new year 2021 Philanthropy Star Rating System MORE
Reviewing the way you use links may be a good place to start – effective link copy and placement can have huge effects on click through rates and related fundraising results. Making link copy compelling will have immediate effects on click through rates. The 2010 eNonprofit Benchmarks Study found that as click-through rates increased, so did conversion rates. Wondering how to get more from your holiday email appeals ? MORE
The post Understanding Conversion Rates in Google Analytics appeared first on Byte Technology’s Non-Profit Web Design Insights Blog. Google Analytics, still considered the go-to tool for individuals and companies seeking to understand how effective their websites are to visitors and users, has certainly changed the way websites are designed, redesigned and administered. MORE
Regular registration rates end on January 31st. The 14NTC is coming up soon on March 13-15 in Washington, DC. With over 100 educational sessions in store, a wide range of pre-conference workshops and activities , and over 2,000 expected participants, this will surely be an exciting opportunity to connect, learn, and change! The most important part of the NTC, though, is the community. MORE
Fundraising email click-through rates dropped 27 percent and response rates were down 21 percent from 2011. This follows a recent trend that email click-through rates have declined across all industries. Epsilon and The Email Institute’s Q3 2012 report indicated overall click-through rates have fallen from 5.5 It’s worth noting that the eNonprofit study did find email click-through rates varied significantly by nonprofit sectors. MORE
Starting during the weekend of Black Friday, Cyber Monday and #GivingTuesday in 2016, Gmail introduced a new method for measuring the quality of engagement when it comes to email deliverability from the email sender to determine if an email should be delivered to an inbox, known as the inbox placement rate. Here are 4 quick strategies that you can adopt right now to move closer to maximizing your email inbox placement rates: Quality over quantity. MORE
We are extremely honored to be a part of the nonprofit community where our footprint (and our ratings!) It is a cohesive team that I am proud to be a part of, and one that compiles thousands of ratings and efficiently handles thousands of customer support inquiries a year. MORE
Assuring you have a successful retention rate starts with these four steps: Inform: Your community needs to know about your involvement. Next you will need a stewardship plan to secure retention rates. The week of and after #GivingTuesday is critical to your donor retention rate. #GivingTuesday is the largest global day of giving and it’s fast approaching. According to GivingTuesday.org, over $300 million was raised online in 2017, totaling 2.5 million gifts. MORE
In fact, we saw our open rates soar to 50 percent. The post We Got 50% Open Rates After Changing 1 Thing About Emails appeared first on The See3 Blog. email email marketing nonprofit communications open rateWe stopped including one thing in our weekly DoGooder Dispatches emails, and our subscribers loved it. Here's what we changed to connect with a stronger, more engaged email audience. MORE
Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Rate your CMS! So go rate your CMS ! { April 23, 2008 NTEN is doing some great work getting information about the use of different kinds of tools in the sector, and how people are using them. and how they like them. They are doing a CMS satisfaction survey, and the more info that they get, the better. MORE
Direct mail may use different friendly URLs to test response rates. Email may test different “Donate” calls to action to improve click-through rates. Most importantly, it will also track click-through and conversion rates, how many visitors left your site and when the test reached statistical significance. Winning is defined as the content with the best click-through and conversion rates. Nonprofits have become more sophisticated at driving traffic to their websites. MORE
benchmarking charitable giving disaster philanthropy disaster relief encompass rating system nonprofits pay-what-you-can cafes Philanthropy SBP Star Rating System MORE
Knowing why an employee leaves your company can help you to reduce your employee turnover rate. That's because you can use the reasons a departing employee provides to gather information about processes, people and departments that might need some redirection to correct situations that may have contributed to the employee's reasons for leaving. So, do an exit interview whenever possible with each departing employee. MORE
Knowing why an employee leaves your company can help you to reduce your employee turnover rate. That''s because you can use the reasons a departing employee provides to gather information about processes, people and departments that might need some redirection to correct situations that may have contributed to the employee''s reasons for leaving. So, do an exit interview whenever possible with each departing employee. MORE
Written by Stephen Rockwell, Chief Ratings Technology Officer, and Ofira Bondorowsky, Director of Ratings & Nonprofit Engagement, at Charity Navigator. Charity Navigator’s Encompass Rating System evolution marks another significant milestone with our Beta V3 release today. MORE
charities community engagement constituent feedback Culture & Community Encompass encompass rating system nonprofit ratings nonprofitsPeople are paying more attention to how nonprofits listen to the people they serve. MORE
Basically, "churn" is the term used to describe the rate at which subscribers – be they in your email lists, Facebook fans, Twitter followers, etc. Thanks to the eBenchmarks Extra on Facebook findings from our latest study, we found out: You'll need to factor both "un-likes" and "un-subscribes" into your calculation of the churn rate for your Facebook page. The average churn rate in 2010 for nonprofits in our research sample was 14%. MORE
Learning Retention Rates Originally uploaded by Eric Rice. Reminds of something I read today about learning design and games. It came from Richard Van Eck's presentation "An Instructional Designer Looks at Digital Game-Based Learning." On pages 20-22 of the mega huge powerpoint bullet points [link] Was Gagne's Nine Events and how games embody them. MORE
The post Easily Measure Conversion Rates by Setting Goals in Google Analytics appeared first on Nonprofit Hub. Google Analytics can be overwhelming and confusing, but setting up Goals in your Google Analytics account helps to narrow down what you need to be looking at. Forget the hundreds of metrics that are being spat out and focus on what matters most for your nonprofit. MORE
Even if you have an acceptable rate, you can still come up on the short end when it comes to donation time. Against the seed fund, mission-focused received 80 percent more donations and it also out-performed the matching donation rate by 94 percent. The post How Removing Overhead Can Improve Donation Rates appeared first on Nonprofit Hub. One number can doom a nonprofit’s fundraising efforts before they even begin. MORE
If the rates are high enough they will automatically have your emails sent to spam or deleted. So if your spam rate is 9%, you are losing out on the potential to be making an extra $10,800 from your email marketing each year. These metrics can help you see who isn’t getting your messages and why bounce rates are occurring and minimize them. Ultimately, spam rates are in your control. Don’t lose out on this opportunity due to high spam rates. MORE
marketing open rates newsletter Distributing a regular newsletter requires a lot: curation, content creation, and then there’s capturing the attention of your audience despite inbox overcrowding. MORE
Most people who’ve been doing email communication for any length of time understand that too many emails equals increased unsubscribes, lower open rates and lower click through rates. But with average nonprofit open rates at 13% and click-through rates at 2.1% Just be sure to monitor your opt out rate – an average one is 0.19% – and your open and click-through rates when sending follow-up emails. MORE
It''s no secret that the nonprofit community has seen a steady decline in email open rates, click-through rates, and email page completion rates, which was also confirmed by the 2014 eNonprofit Benchmarks Study. For example: Fundraising messaging response rates were down 11% from 2012 levels to 0.07%. Visitors who made it to a nonprofit website’s primary donation page converted at a rate of 15%. MORE
That means we’d actually see open rates go up for those who choose this option (probably most people), because pixels would be loaded for every email—but we won’t know if those people are actually opening emails or not. Read time: 3 minutes. MORE
Unfortunately, many nonprofits don't feel like they have the luxury of focusing on fundraising strategies that will bring in long-term results, which has led to low donor retention rates. According to the Fundraising Effectiveness Project, the commercial business customer retention rate is 94%. Guess what the nonprofit donor retention rate is? That is an attrition rate of 59%. Between 2006 and 2011 donor retention rates decreased about 10%. MORE
If you’re looking to managing your events easier, here’s a list of 43 event management software tools that can help you out from mobile apps to all-in-one solutions MORE
Bottom line – (our software) received more “Excellent” ratings than any of the over 33 products reviewed! My response: These reports are definitely useful — if a vendor is rated well they’re worth considering (assuming the rating criteria are appropriate for your needs) and if they’re rated badly they’re probably not. A colleague forwarded the following email from a vendor and asked how I think a potential buyer should respond. MORE
Between 2016 and 2017, spam rates rose for nonprofits across the board, averaging at 24.16% for the year. Here is how spam rates affected nonprofit fundraising last Giving Tuesday, and what you can do to ensure a successful 2018 campaign. emails, and the average spam rate for nonprofit fundraising appeals remained high, at 20.34%. However, this was an encouraging decrease from a whopping spam rate of 36.68% in 2016. MORE
We are extremely honored to be a part of the nonprofit community where our footprint (and our ratings!) analyst analyst team encompass rating system meet the team ratings Star Rating System MORE
Our article talks about website conversion – its definition, examples, how to calculate them, and what a reasonable conversion rate looks like. Your conversion rate is the percentage of people who have completed your desired action. How to Calculate Website Conversion Rate. MORE
We are extremely honored to be a part of the nonprofit community where our footprint (and our ratings!) This means that I manage our website, from star rating pages, to the Giving Basket, to charity search results. MORE
Join me in welcoming Marvin Dawson, Vice President of MMI Direct, for his thoughts on how to improve donor solicitation response rates.… This blog focuses on the world of prospect research and various related fundraising topics. To diversify our subject matter, we like to feature the work of our friends and colleagues in the community. … Data and Statistics Education Guest Post MORE
» Debunking the open rate Posted Monday, June 30th, 2008 at 2:01 pm by Jo (31 posts) When you’ve worked hard on an email campaign, you want to know how well it did. Depending on your CRM/email service, you probably have a plethora of statistics to consider: send rate, open rate, click-through rate, hard fails, soft fails… the list is either fantastic or overwhelming, depending on your point of view. So open rate should be pretty important, right? MORE
Rate Related Topics 
Byte Technology
APRIL 16, 2021
Our article talks about website conversion – its definition, examples, how to calculate them, and what a reasonable conversion rate looks like. Your conversion rate is the percentage of people who have completed your desired action. How to Calculate Website Conversion Rate.
Charity Navigator
MARCH 1, 2021
Written by Stephen Rockwell, Chief Ratings Technology Officer, and Ofira Bondorowsky, Director of Ratings & Nonprofit Engagement, at Charity Navigator. Charity Navigator’s Encompass Rating System evolution marks another significant milestone with our Beta V3 release today.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
M+R
JUNE 10, 2021
That means we’d actually see open rates go up for those who choose this option (probably most people), because pixels would be loaded for every email—but we won’t know if those people are actually opening emails or not. Read time: 3 minutes.
EveryAction
APRIL 1, 2015
bounce rates nonprofit blog Imagine you’ve written a great post for your nonprofit blog -- we’re talking awesome title and everything. And after sharing it with your subscribers + across your social networks, you’ve finally got visitors coming to your post + reading it. Great! Then what? Are visitors perusing your other posts, navigating your landing pages, or checking out the amazing content offers on your site? Or do they just bounce?
EveryAction
NOVEMBER 5, 2018
Between 2016 and 2017, spam rates rose for nonprofits across the board, averaging at 24.16% for the year. Here is how spam rates affected nonprofit fundraising last Giving Tuesday, and what you can do to ensure a successful 2018 campaign. emails, and the average spam rate for nonprofit fundraising appeals remained high, at 20.34%. However, this was an encouraging decrease from a whopping spam rate of 36.68% in 2016.
Candid
MAY 17, 2021
However, with fresh losses during April, the recovery rate for both health care and educational institutions fell into the negative column. Part 3 | Months to recovery at recent rates. Reprinted from the Johns Hopkins Center for Civil Society Studies.
EveryAction
APRIL 6, 2015
marketing open rates newsletter Distributing a regular newsletter requires a lot: curation, content creation, and then there’s capturing the attention of your audience despite inbox overcrowding.
Charity Navigator
MAY 25, 2021
We are extremely honored to be a part of the nonprofit community where our footprint (and our ratings!) This means that I manage our website, from star rating pages, to the Giving Basket, to charity search results.
See3
SEPTEMBER 25, 2015
In fact, we saw our open rates soar to 50 percent. The post We Got 50% Open Rates After Changing 1 Thing About Emails appeared first on The See3 Blog. email email marketing nonprofit communications open rateWe stopped including one thing in our weekly DoGooder Dispatches emails, and our subscribers loved it. Here's what we changed to connect with a stronger, more engaged email audience.
Charity Navigator
MARCH 29, 2021
We are extremely honored to be a part of the nonprofit community where our footprint (and our ratings!) It is a cohesive team that I am proud to be a part of, and one that compiles thousands of ratings and efficiently handles thousands of customer support inquiries a year.
Charity Navigator
APRIL 26, 2021
We are extremely honored to be a part of the nonprofit community where our footprint (and our ratings!) analyst analyst team encompass rating system meet the team ratings Star Rating System
Charity Navigator
JANUARY 6, 2021
charitable donations charitable giving Charity ratings donors giving back impactful philanthropy nonprofit ratings Philanthropy ratingsMy wife grew up poor. Her father was killed in a tragic accident when she was a toddler.
NTEN
SEPTEMBER 21, 2011
Writing last month's post about how NTEN differentiates between types of open rate made me think about the ways we've worked to boost our numbers. Despite the increased volume, we've managed to increase our absolute open rate year-over-year. Looking just at our webinar messaging, we saw an open rate of roughly 22.5% We've made list growth a continuing concern – not just to fight the inevitable churn , but because new subscribers open our messages at a much higher rate.
Byte Technology
DECEMBER 22, 2015
Consider these four tricks for increasing email open rates by tapping into the inner psyche we all possess. • Cognitive dissonance—a state of conflicting attitudes, beliefs or behaviors—has been shown to increase open rates. So insert a query in the header and see if doing so increases open rates. The post Mind Games: Using Psychology to Increase Email Open Rates appeared first on Byte Technology’s Nonprofit Web Design Insights Blog.
NetWits
APRIL 5, 2013
Fundraising email click-through rates dropped 27 percent and response rates were down 21 percent from 2011. This follows a recent trend that email click-through rates have declined across all industries. Epsilon and The Email Institute’s Q3 2012 report indicated overall click-through rates have fallen from 5.5 It’s worth noting that the eNonprofit study did find email click-through rates varied significantly by nonprofit sectors.
Robert Weiner
MARCH 17, 2013
Bottom line – (our software) received more “Excellent” ratings than any of the over 33 products reviewed! My response: These reports are definitely useful — if a vendor is rated well they’re worth considering (assuming the rating criteria are appropriate for your needs) and if they’re rated badly they’re probably not. A colleague forwarded the following email from a vendor and asked how I think a potential buyer should respond.
Zen and the Art of Nonprofit Technology
APRIL 23, 2008
Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Rate your CMS! So go rate your CMS ! { April 23, 2008 NTEN is doing some great work getting information about the use of different kinds of tools in the sector, and how people are using them. and how they like them. They are doing a CMS satisfaction survey, and the more info that they get, the better.
NTEN
AUGUST 10, 2011
Basically, "churn" is the term used to describe the rate at which subscribers – be they in your email lists, Facebook fans, Twitter followers, etc. Thanks to the eBenchmarks Extra on Facebook findings from our latest study, we found out: You'll need to factor both "un-likes" and "un-subscribes" into your calculation of the churn rate for your Facebook page. The average churn rate in 2010 for nonprofits in our research sample was 14%.
Charity Navigator
MARCH 10, 2021
benchmarking charitable giving disaster philanthropy disaster relief encompass rating system nonprofits pay-what-you-can cafes Philanthropy SBP Star Rating System
Charity Navigator
FEBRUARY 23, 2021
charities community engagement constituent feedback Culture & Community Encompass encompass rating system nonprofit ratings nonprofitsPeople are paying more attention to how nonprofits listen to the people they serve.
Byte Technology
JULY 7, 2015
The post Understanding Conversion Rates in Google Analytics appeared first on Byte Technology’s Non-Profit Web Design Insights Blog. Google Analytics, still considered the go-to tool for individuals and companies seeking to understand how effective their websites are to visitors and users, has certainly changed the way websites are designed, redesigned and administered.
Wild Apricot
MAY 13, 2019
If you’re looking to managing your events easier, here’s a list of 43 event management software tools that can help you out from mobile apps to all-in-one solutions
NetWits
APRIL 2, 2013
The conversation around email performance is wrong: open and click-through rates alone do not show constituent engagement. And that’s what the conversation should be around: constituent engagement, not open and click-through rates. For example, if I send one email to 10,000 people and 2,000 opens the email, I have an open rate of 20 percent. Figure 1: Opens and open rate. Figure 2 : Clicks and click rates. Figure 3 : Unsubscribes and unsubscribe rates.
Charity Navigator
JANUARY 4, 2021
2021 goals encompass rating system impact impact and results Impact Philanthropy impactful philanthropy new year new year 2021 Philanthropy Star Rating System
NetWits
MAY 31, 2012
Most people who’ve been doing email communication for any length of time understand that too many emails equals increased unsubscribes, lower open rates and lower click through rates. But with average nonprofit open rates at 13% and click-through rates at 2.1% Just be sure to monitor your opt out rate – an average one is 0.19% – and your open and click-through rates when sending follow-up emails.
Eric Jacobsen Blog
APRIL 2, 2019
Knowing why an employee leaves your company can help you to reduce your employee turnover rate. That's because you can use the reasons a departing employee provides to gather information about processes, people and departments that might need some redirection to correct situations that may have contributed to the employee's reasons for leaving. So, do an exit interview whenever possible with each departing employee.
NonProfit Hub
JUNE 4, 2015
If the rates are high enough they will automatically have your emails sent to spam or deleted. So if your spam rate is 9%, you are losing out on the potential to be making an extra $10,800 from your email marketing each year. These metrics can help you see who isn’t getting your messages and why bounce rates are occurring and minimize them. Ultimately, spam rates are in your control. Don’t lose out on this opportunity due to high spam rates.
Connection Cafe
NOVEMBER 19, 2018
Assuring you have a successful retention rate starts with these four steps: Inform: Your community needs to know about your involvement. Next you will need a stewardship plan to secure retention rates. The week of and after #GivingTuesday is critical to your donor retention rate. #GivingTuesday is the largest global day of giving and it’s fast approaching. According to GivingTuesday.org, over $300 million was raised online in 2017, totaling 2.5 million gifts.
NonProfit Hub
OCTOBER 25, 2016
The post Easily Measure Conversion Rates by Setting Goals in Google Analytics appeared first on Nonprofit Hub. Google Analytics can be overwhelming and confusing, but setting up Goals in your Google Analytics account helps to narrow down what you need to be looking at. Forget the hundreds of metrics that are being spat out and focus on what matters most for your nonprofit.
NonProfit Hub
NOVEMBER 17, 2014
Even if you have an acceptable rate, you can still come up on the short end when it comes to donation time. Against the seed fund, mission-focused received 80 percent more donations and it also out-performed the matching donation rate by 94 percent. The post How Removing Overhead Can Improve Donation Rates appeared first on Nonprofit Hub. One number can doom a nonprofit’s fundraising efforts before they even begin.
Charity Navigator
FEBRUARY 22, 2021
benchmarking charitable giving charities hot topics nonprofits Philanthropy Star Rating System
NetWits
OCTOBER 31, 2011
Reviewing the way you use links may be a good place to start – effective link copy and placement can have huge effects on click through rates and related fundraising results. Making link copy compelling will have immediate effects on click through rates. The 2010 eNonprofit Benchmarks Study found that as click-through rates increased, so did conversion rates. Wondering how to get more from your holiday email appeals ?
Connection Cafe
OCTOBER 1, 2019
Starting during the weekend of Black Friday, Cyber Monday and #GivingTuesday in 2016, Gmail introduced a new method for measuring the quality of engagement when it comes to email deliverability from the email sender to determine if an email should be delivered to an inbox, known as the inbox placement rate. Here are 4 quick strategies that you can adopt right now to move closer to maximizing your email inbox placement rates: Quality over quantity.
Charity Navigator
JUNE 14, 2021
an Encompass rated organization with an overall 100 out of 100 score, which includes a perfect score of 100 within the Culture & Community beacon where Constituent Feedback resides. constituent feedback Culture & Community Encompass encompass rating system Pace Center for Girls Inc.
Allegiance Group
JUNE 30, 2008
» Debunking the open rate Posted Monday, June 30th, 2008 at 2:01 pm by Jo (31 posts) When you’ve worked hard on an email campaign, you want to know how well it did. Depending on your CRM/email service, you probably have a plethora of statistics to consider: send rate, open rate, click-through rate, hard fails, soft fails… the list is either fantastic or overwhelming, depending on your point of view. So open rate should be pretty important, right?
NetWits
JANUARY 3, 2011
Direct mail may use different friendly URLs to test response rates. Email may test different “Donate” calls to action to improve click-through rates. Most importantly, it will also track click-through and conversion rates, how many visitors left your site and when the test reached statistical significance. Winning is defined as the content with the best click-through and conversion rates. Nonprofits have become more sophisticated at driving traffic to their websites.
Donor Search
FEBRUARY 4, 2016
Join me in welcoming Marvin Dawson, Vice President of MMI Direct, for his thoughts on how to improve donor solicitation response rates.… This blog focuses on the world of prospect research and various related fundraising topics. To diversify our subject matter, we like to feature the work of our friends and colleagues in the community. … Data and Statistics Education Guest Post
NTEN
JANUARY 22, 2014
Regular registration rates end on January 31st. The 14NTC is coming up soon on March 13-15 in Washington, DC. With over 100 educational sessions in store, a wide range of pre-conference workshops and activities , and over 2,000 expected participants, this will surely be an exciting opportunity to connect, learn, and change! The most important part of the NTC, though, is the community.
Care2
FEBRUARY 11, 2013
Unfortunately, many nonprofits don't feel like they have the luxury of focusing on fundraising strategies that will bring in long-term results, which has led to low donor retention rates. According to the Fundraising Effectiveness Project, the commercial business customer retention rate is 94%. Guess what the nonprofit donor retention rate is? That is an attrition rate of 59%. Between 2006 and 2011 donor retention rates decreased about 10%.
Connection Cafe
OCTOBER 20, 2014
What caught my eye, though, was that as nonprofits sent significantly more fundraising emails, conversion rates went south. However, conversion rates of those emails dropped 25%. This is actually the second consecutive year fundraising email conversion rates have declined sharply , continuing a somewhat worrisome trend. Fundraising email conversion rates declined 21% in 2012, according to last year’s report (which compared 2013 to 2012).
Eric Jacobson
FEBRUARY 22, 2015
Knowing why an employee leaves your company can help you to reduce your employee turnover rate. That''s because you can use the reasons a departing employee provides to gather information about processes, people and departments that might need some redirection to correct situations that may have contributed to the employee''s reasons for leaving. So, do an exit interview whenever possible with each departing employee.
Beth's Blog: How Nonprofits Can Use Social Media
JUNE 19, 2006
Learning Retention Rates Originally uploaded by Eric Rice. Reminds of something I read today about learning design and games. It came from Richard Van Eck's presentation "An Instructional Designer Looks at Digital Game-Based Learning." On pages 20-22 of the mega huge powerpoint bullet points [link] Was Gagne's Nine Events and how games embody them.
Care2
APRIL 9, 2014
It''s no secret that the nonprofit community has seen a steady decline in email open rates, click-through rates, and email page completion rates, which was also confirmed by the 2014 eNonprofit Benchmarks Study. For example: Fundraising messaging response rates were down 11% from 2012 levels to 0.07%. Visitors who made it to a nonprofit website’s primary donation page converted at a rate of 15%.
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