EveryAction

MARCH 5, 2019

Unfortunately, across the nonprofit sector, donor retention rates are low and getting worse. According to the 2 018 Fundraising Effectiveness Survey Report , the average donor retention rate was 45.5% The chart below illustrates the fluctuations in average donor retention over time: Nonprofits continue to lose donors at an alarming rate, catching them in a losing cycle of constantly spending time and money on costly donor acquisition, only to lose most of that investment.

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Connection Cafe

JULY 17, 2018

donor retention rate in 2017. This unimpressive donor retention rate—one that hasn’t snuck north of 50% in more than a decade—hounds most nonprofits. A weak donor retention rate is an alarm bell, suggesting that your mission isn’t finding enough passionate supporters.

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Retention Donor Rate Gift 207

NonProfit Hub

JUNE 12, 2020

Start boosting your donor retention rate by focusing on those who are just giving to your nonprofit for the first time. Why First-Time Donor Retention is Important. New donor retention plays a major role in your overall retention rate. The drastically lower new donor retention rate means that focusing your efforts here offers the greatest potential for fundraising success. Donor Retention Featured

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Connection Cafe

NOVEMBER 19, 2018

Assuring you have a successful retention rate starts with these four steps: Inform: Your community needs to know about your involvement. Next you will need a stewardship plan to secure retention rates. The week of and after #GivingTuesday is critical to your donor retention rate.

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Wild Apricot

MAY 25, 2020

Here are 9 proven ways to increase member retention — featuring expert advice, real life examples, research, and more. By the end, you'll have the blueprint to create a solid strategy to start increasing member retention at your organization right away

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NonProfit Hub

DECEMBER 13, 2019

This means that your nonprofit must first master the art of effective donor retention. . There are several reasons donor retention is so important for nonprofits: First, it’s much less expensive to ask a donor to give again than to perform enough outreach to acquire a new donor. .

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Connection Cafe

JANUARY 16, 2014

The 2014 Nonprofit Communications Trends Report was released last week and one of the more interesting findings was that donor retention remainsa lower priority. As my colleague Frank Barry mentioned, most nonprofits stink at donor retention. Over the past 10 years, donor retention has fallen from 33% to 27%. But…donor retention isn’t one of the top three communications goals for 2014 , according to the report. Want more donor retention advice?

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Connection Cafe

APRIL 19, 2019

Blackbaud’s latest Charitable Giving Report sheds light on the importance of donor retention in the nonprofit industry. According to the latest research from Blackbaud’s Charitable Giving Report : The average donor retention rates for first-year offline-only donors is 29%. The average donor retention rates for first-year online-only donors is 22%. If the donor retention trend continues, we’ll eventually end up with donor retention rates under 20%.

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Connection Cafe

JANUARY 16, 2014

The 2014 Nonprofit Communications Trends Report was released last week and one of the more interesting findings was that donor retention remainsa lower priority. As my colleague Frank Barry mentioned, most nonprofits stink at donor retention. Over the past 10 years, donor retention has fallen from 33% to 27%. But…donor retention isn’t one of the top three communications goals for 2014 , according to the report. Want more donor retention advice?

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NonProfit Hub

NOVEMBER 2, 2018

The post 5 Ways to Use Donor Data to Increase Retention appeared first on Nonprofit Hub. Donor Retention FeaturedThere’s no easy answer when it comes to the age-old question of how to improve nonprofit fundraising outcomes.

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Connection Cafe

MARCH 15, 2017

Blackbaud’s 2016 Charitable Giving Report shows us that donor retention for first time donors is still remarkably low – 29% for offline donors and 21% for online donors. But if donors are retained passed that first year, the retention rate jumps significantly to 60% for offline donors and 58% for online donors. This data shows that new donor retention should be a high priority for non-profit organizations.

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Connection Cafe

OCTOBER 13, 2016

But from the looks of the data and the declining retention rates for walks and 5Ks, we all need a refresher on what matters when it comes to people coming back year after year. This year’s Blackbaud Peer-to-Peer Fundraising Study shows retention rates declining for Walks and 5Ks. Let’s look at the top three ways to invest in retention. Focus on staff retention.

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Connection Cafe

NOVEMBER 7, 2017

Consider these tips to increase donor retention: Annual Information: Sharing your annual report—via your website, for example—demonstrates commitment to your mission, increasing donor trust. Transparency is incredibly important to build trust and sustain donor retention. For many fundraising professionals, the “ people give to people, not organizations ” concept is the foundation of their careers.

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Robert Weiner

JANUARY 15, 2015

The original question: My organization is working on a data retention policy and wondering if others have insights to share. The only potential issue here is then you need to consider an additional record as part of the retention schedule, though if this were also 7 years, you would conceivably be able to access records of people who had been inactive for up to 14 years. A few months ago I wrote a post on the topic of whether nonprofits should delete old donor records.

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Connection Cafe

APRIL 26, 2016

And yet, there is one last statistic that makes fundraisers stay awake at night—the sorry state of donor retention overall , and especially retention of first-time donors. Nonprofit Fundraising donor communications donor cultivation donor retention engagement thanksAccording to Foundation Center , there are just 12 items on the checklist for beginning a nonprofit organization.

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Connection Cafe

AUGUST 11, 2016

Nonprofit Fundraising donor love donor retention fundraising ideas fundraising tips npEXPERTS Philanthropy by the NumbersThere’s a crisis brewing in the fundraising world. And it’s all about our donors , the ones who are deserting us. Donors can be fickle, and they’re fleeing our organizations in vast numbers these days. Overall, the numbers are disappointing and stark. Research completed by Target Analytics® in 2015 shows that: Only 29% of first-time donors renewed their gifts.

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Connection Cafe

JUNE 15, 2017

As we all know, the key with improving donor retention rates is to get that important second gift as soon as possible, preferably within the first 3 months. 4 Ways to Improve Donor Retention Rates with Monthly Giving. You’ll have to see what works best for your organization, fits into your communication schedule, and test what generates the highest number of new sustainers (and thus improves your donor retention rate right away).

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Connection Cafe

DECEMBER 8, 2014

While organizations focus on their development goal and raising money through major gifts, events, direct mail, grants and online, we continue to see a lack of focus on stewardship and retention. Yet, according to Adrian Sargeant and Elaine Jay, a 10% increase in donor retention can enhance the lifetime value of your donor base by up to 200%. . Every organization needs to increase their investment in stewardship and retention.

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NonProfit Hub

JANUARY 23, 2015

Are you overwhelmed by all of this retention talk? But these small steps can help you build up donor retention over time. The post Donor Retention Made Simple appeared first on Nonprofit Hub. This article originally ran in our Nonprofit Hub Magazine, a free bi-monthly magazine dedicated to providing focused content on a particular topic. In our January/February edition, we explored how to keep donors around all year.

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Connection Cafe

FEBRUARY 14, 2017

When asked by organizations whether their online fundraising programs should focus on donor acquisition or donor retention, I say, “Yes.”. We can see from the 2016 Luminate Online Benchmark Report that nonprofits are having success in both areas, but that between the two, efforts are skewed toward donor retention. While a disconcerting drop, this number alone doesn’t speak to retention vs. acquisition efforts.

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AFP Blog

MARCH 26, 2014

Using Online Community to Increase Member Retention : Suppose you’re not obsessed with online communities like I am–you might wonder how online community can help increase member retention. To me, it’s just a given–retention is about keeping members engaged with both the association and other members.

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Connection Cafe

MARCH 17, 2014

According to Chuck Longfield , ten years ago the average retention rates of a newly acquired donor were roughly 33%. Make a donor retention calendar to keep your donors loyal! OK, so donor retention isn’t part of your job description. Step Two: Make your Donor Retention more Manageable by Creating a Thanking Policy. Step Three: Put it all Together in your Donor Retention Calendar. Once you know WHO to focus on, what does a donor retention calendar include?

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Wild Apricot

SEPTEMBER 20, 2013

This week''s Apricot Jam link round-up offers four posts with great ideas and insight into both member and donor retention. Apricot Jam

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Wild Apricot

MAY 13, 2015

Recently our Membership Advisory Group discussed their challenges with volunteer engagement and retention and offered up some advice and ideas to help their membership peers. Volunteers

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Connection Cafe

JANUARY 6, 2014

In 2013, Chuck Longfield was on a mission to shed light on the importance of donor retention in the nonprofit industry. According to Chuck, ten years ago the average retention rates of a newly acquired donor were roughly 33%. If the ten-year trend continues, we’ll eventually end up with donor retention rates under 20%. Adrian Sargeant says “a 10% increase in donor retention can increase the lifetime value of your donor database by 200%.”.

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Connection Cafe

AUGUST 5, 2015

Initially, it was difficult to carve out time to take a step back and think about the bigger picture when it came to donor engagement and retention. With that in mind, here are some suggestions to include in your event work plans to put a focus on event attendee retention and engagement: Do your research. Nonprofit Fundraising donor retention engagement events Raiser's Edge NXT stewardship

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3rd Sector Labs

JUNE 17, 2014

Third Sector Labs recently co-hosted a donor retention webinar with Caity Craver , CEO of DonorTrends. The topic – “Donor Retention by the Numbers: Demystifying the Leaky Bucket” – focused on how to properly measure donor retention and then use that data to drive improved fundraising results. Donor retention by the numbers: you’ve got questions, we’ve got answers. QUESTION: Where can I get benchmarks for retention by sector?

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Connection Cafe

APRIL 3, 2014

We impact over 10,000 lives each year, and in 2013 we had a donor retention rate of 43% ( compared to 27% ). I’m not writing this post to tell you the ‘5 Sure Fire Ways to Increase Your Donor Retention’. So, what led to our above industry average donor retention rates? Want to improve your donor retention rates? For additional insight to boost your donor retention rates, check out the latest npEXPERTS eBook! .

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John Haydon

APRIL 15, 2015

Donor retention rates declined from 50% in 2006 to less than 39% in 2014. The post Three Simple Donor Retention Strategies for Social Media appeared first on John Haydon. Online Fundraising Donor Cultivation donor retention social media During this period, donors have gotten more selective about the nonprofits they support. And they’ve also gotten better at tuning out messages that aren’t interesting.

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Connection Cafe

AUGUST 16, 2018

Carnegie Museums of Pittsburgh utilized their resources to develop an innovative retention strategy. This article is part of the bbcon 2018 Speaker Series on npENGAGE. Get a taste of the 250+ sessions that will help your organization transform and have a bigger impact!

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Connection Cafe

NOVEMBER 29, 2017

Healthcare Social Media donor retention healthcare fundraising Patient Engagement Social Insights Social Media for NonprofitsThe modern healthcare market is a competitive environment in which hospital foundations need to compete for donors. These donors are smart, mobile and social-savvy. They have an abundance of choices as to where they want to contribute and how often. . There are ways to gauge what your donors are saying and address them according to their preferences.

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Connection Cafe

MARCH 23, 2014

Average first year donor retention rates of 27% would suggest that donors don’t have the best feelings about the nonprofits they’re supporting. They’ve shared some very valuable insights below – stuff that get’s right to the heart of the matter – the relationships we have with our donors and how to improve our donor retention rates. Online Fundraising donor retention fundraising ideas fundraising tips pamela grow rachel muir Shanon Doolittle

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SocialFish

MARCH 24, 2014

And of course I was excited to get a chance to talk about my favorite subject, online community, with my friend Josh Paul , in the session we presented yesterday, Using Online Community to Increase Member Retention. Suppose you’re not obsessed with online communities like I am–you might wonder how online community can help increase member retention. A few weeks ago I was in Orlando at ASAE’s Great Ideas conference.

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NonProfit Hub

DECEMBER 12, 2014

It has become a fairly common factoid that around 60% of new donors only give once to that cause—however, showing love to your donors can be one of the driving factors behind donor retention. Here are five ways to show your donors love to raise donor retention: Thank Donors for the Same Thing You Asked For. The post Love Thy Donor: 5 Ways to Increase Donor Retention appeared first on Nonprofit Hub. Featured Fundraising Human Resources donor Donors Love retention

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Connection Cafe

JANUARY 19, 2014

In honor of the release of the newest npExperts ebook, Show the Love: Thoughtful Engagement to Retain Donors , this roundup all about retention. I mean, is it just me or is anyone else a little concerned that donor retention remains a lower priority for nonprofits across the industry? . Here are this week’s retention highlights: Want to know The Secret to Raising More in 2014 ? Donor retention. Nonprofit Donor Retention is Not as Hard as You Think.

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Connection Cafe

JANUARY 22, 2014

If you want to build a transformational business model that moves your organization steadily forward (not two steps forward; three steps back), then you simply must put more resources into your donor retention strategy – more specifically, your gratitude program. Here are the 7 Keys to Improving Donor Retention and Enhancing Your Gratitude Program: 1. Check my ‘Gratitude = Retention’ Pinterest board for more ideas.

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TechImpact

JUNE 4, 2014

The good news is, a simple change in frame of mind when thinking about your volunteers could be all it takes to greatly improve retention and engagement. Better volunteer retention. The post 4 Ways Thinking Like A Marketer Will Help Volunteer Retention appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Image Courtesy of Blues By Starlight.

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Connection Cafe

JANUARY 28, 2014

Donor retention is an absolute priority (again) for 2014. Yet the path to retention success remains elusive for many organizations. Please join me in thanking Frank Barry and the Blackbaud team for sharing donor retention guidance from some of the smartest fundraising experts out there. Here’s my #1 donor retention guidance for you—R-E-S-P-E-C-T your way to strong and long-lasting donor relationships. What’s still not working with your donor retention program?

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Connection Cafe

JANUARY 13, 2014

Now, we’ve been writing a lot recently about the importance of donor acquisition and retention to a successful fundraising program. Fundraising Stewardship Donor Acquisition donor retention Donor Stewardship fundraising ideas fundraising tips Jeff Haguewood Upgrading Donors Guest Post by Jeff Haguewood, a Co-Founder of Sidekick Solutions. Sidekick Solutions believes nonprofits are real-life heroes and helps nonprofit heroes succeed with nonprofit software.

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Wild Apricot

MARCH 6, 2017

If you’re experiencing low volunteer retention, you’re familiar with how much time and resources it can take to constantly market and recruit new volunteers. In my experience, one simple simple change to that process may dramatically improve volunteer retention. twentyhats elisa interview retention volunteerBut what most nonprofits don’t realize is that the problem may lie in how your candidates are interviewed.

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SocialFish

MARCH 30, 2013

Mielcarek created this guide outlining five effective retention strategies to turn first-time givers into lifetime supporters. This is a guest post by Ashley Halligan, an analyst at Software Advice. —————– Kicking off 2013 with a new presidency, new goals, and new challenges, nonprofit organizations are planning their year.

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SocialFish

MARCH 13, 2013

Did you know that nonprofits as a whole have a retention rate of 49%? That’s staggeringly low compared to the for-profit retention rate of 94%. In this video, Marc and I talk about: How fundraising jargon and fiscal calendar thinking has hurt retention rates. Why making a second ask in 90 days can ensure retention. How you can leverage events to boost retention. Potluck fundraising retention

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Tech Soup Blog

FEBRUARY 5, 2014

Volunteers with valuable and specialized skills are often dispatched. to do manual labor rather than tasks that use their professional. talents. When a volunteer provides a service that is outside of their. core skill set, they often don’t get much out of the experience. of these volunteers get an empty feeling when they know that the job. they’ve been given is make-work or a photo-op. Despite the fact that a volunteer may have a certain skill-set, it.

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