article thumbnail

Have You Tested These 5 Assumptions Lately?

NonProfit PRO

Testing is about the most basic best practice we have in direct marketing. Copywriting Creative Testing direct marketing testing Direct-marketing fundraisingIt’s how we measure what works and what doesn’t.

Test 168
article thumbnail

TEST

Nonprofit Tech for Good

ekrptkyoret. Social Media

Test 119
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Drift Bot Testing

Bloomerang

————. The post Drift Bot Testing appeared first on Bloomerang

Test 81
article thumbnail

Thermometer Test

Qgiv

The post Thermometer Test appeared first on Qgiv Blog. System Updates

Test 52
article thumbnail

Jess & Cort TEST Webinar

Bloomerang

The post Jess & Cort TEST Webinar appeared first on Bloomerang

Test 67
article thumbnail

4 Unique Call-to-Actions to Test on Your Nonprofit’s Website

Nonprofit Tech for Good

According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 to secure a lead [i.e., capture an email address] through digital advertising.

Test 242
article thumbnail

The CEO Test

Eric Jacobsen Blog

The book is, The CEO Test , written by Adam Bryant and Kevin Sharer. You’ll learn what truly matters to be a successful leader and you’ll discover a clear roadmap for succeeding in these seven critical challenges – the CEO test : Can you develop a simple plan for your strategy?

Test 52
article thumbnail

5 Easy Ways Nonprofits Can Use Testing to Increase Digital Engagement

EveryAction

The most reliable way for nonprofits to increase digital engagement is to test different techniques and messages with your own audience to determine what they respond to best, and follow the results. If you’re ready to start improving your digital program through testing, here are five places to get started. Testing several versions of your donation page will help you ensure the maximum amount of conversions. engagement digital testing

Test 157
article thumbnail

test

Wild Apricot

read more

Test 60
article thumbnail

Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

One of the strengths of Facebook Ads is that you can refine and test and greatly increase the success of your campaign yourself. It’s very expensive to run these kinds of tests if you’re reliant on an agency. . By having a broad audience, you give Facebook scope to run these tests.

Test 238
article thumbnail

Protected: Webinar – Add to Calendar TEST

Bloomerang

To view it please enter your password below: Password: The post Protected: Webinar – Add to Calendar TEST appeared first on Bloomerang This content is password protected.

article thumbnail

Donation Form A/B Test: Single-Page or Multi-Page?

sgEngage

When nonprofit customers ask us what donation form designs are most successful, we always recommend testing. We recently designed and tested two new donation forms for Fidelco Guide Dogs. The Test. Maybe it’s time to test out a new design!

Test 76
article thumbnail

TEST: UNICEF

Nonprofit Tech for Good

Founded in 1946, the United Nations Children’s Fund (UNICEF) is the driving force that helps build a world where the rights of every child are realized. Social Media

Test 110
article thumbnail

Can You Pass The Leadership Test?

Eric Jacobsen Blog

One of my favorite books about leadership is The Leadership Test by Timothy R. Eric Jacobson on Leadership and Management Leadership Leadership Books The Leadership Test Timothy R. Clark. You can read it in an hour and its message will guide you through your entire career.

Test 52
article thumbnail

Audience Research vs. Usability Testing: Which to Use When

Forum One

The most common approaches are through two research approaches: audience research and usability testing. When it comes to audience research and usability testing, the two approaches can sometimes get mixed up, because after all, aren’t our audiences using our digital platform or tool?

Test 74
article thumbnail

Nonprofits, Have You Taken The Board Doctor’s Wellness Test?

Blue Fox

We are partnering up with our friend Cathy Allen, The Board Doctor, to share a free Wellness Test for nonprofit board members. They are offering free tests: blood pressure, blood sugar and cholesterol, BMI calculation, etc.

Test 78
article thumbnail

Testing Is Cheaper Than Getting It Wrong!

NTEN

Testing is cheaper than getting it wrong! Be sure to always be testing to get the absolute best response from your online community. A critical component in this is a kick-ass testing strategy–a simple, quick, and free mechanism of obtaining qualitative feedback on what's working. Testing removes your biases and guesswork to deliver a set of results which will improve online engagement and convert your audience from leads to dedicated action takers. Lawrence Grodeska.

Test 77
article thumbnail

The Leadership Test

Eric Jacobsen Blog

One of my favorite books about leadership is The Leadership Test by Timothy R. Best Leadership Books Eric Jacobson on Leadership and Management Leadership Leadership Books The Leadership Test Timothy R. Clark. You can read it in an hour and its message will guide you through your entire career. Here are some important points from the book that are particularly powerful: Leadership is the process of influencing volunteers to accomplish good things.

Test 40
article thumbnail

Leadership Legacy: It all starts with a rocking chair test

Charity Village

The post Leadership Legacy: It all starts with a rocking chair test appeared first on CharityVillage. Want to learn more? We’ve partnered with the author for a free webinar on July 29, where we’ll explore trauma-informed leadership and leading from a place of resiliency.

Test 83
article thumbnail

4 Easy Email Tests to Start Today

NetWits

Are you testing your email messages (i.e. And while you may have a hunch about the best day or time to send email, testing validates (or disproves) your theory. However, I don’t see enough nonprofits taking advantage of email testing. And while it does require a few extra steps, email testing doesn’t have to be time-consuming. Testing subject lines will help you get by the first round of cuts. It’s also the easiest way to begin testing.

Test 151
article thumbnail

Take the Wild Apricot Test: How much Nonprofit Knowledge Do You Know

Wild Apricot

Take our test to see how much Wild Apricot knowledge you've picked up! management membership events evaluation test apricotWild Apricot is jam-packed (apricot jam that is) with tonnes of resources to help you succeed with your organization.

Test 76
article thumbnail

Testing Is Cheaper Than Getting It Wrong!

NTEN

Testing is cheaper than getting it wrong! Be sure to always be testing to get the absolute best response from your online community. A critical component in this is a kick-ass testing strategy–a simple, quick, and free mechanism of obtaining qualitative feedback on what''s working. Testing removes your biases and guesswork to deliver a set of results which will improve online engagement and convert your audience from leads to dedicated action takers. Lawrence Grodeska.

Test 54
article thumbnail

Designing A Nonprofit Navigation Test: 5 UX Elements To Consider

Care2

When your current and prospective supporters want to learn more about your nonprofit’s mission and impact, they’ll likely turn to your website as a main information source.

Test 39
article thumbnail

A Bad Test Is Worse Than No Test at All

NTEN

A bad test accomplishes nothing. At least if we don't test at all we know that we don't know anything, but a pseudo-fact can hurt us badly down the line. If we're really ambitious, we'll even try to do a partial test swapping out an image or a line of copy, breathe a sigh of relief that we tested something, and move on to the next crisis. Data E-mail nptech nten testing Communications IT StaffMatt Burghdoff.

Test 55
article thumbnail

Five A/B Testing Mistakes You Can Easily Avoid

NTEN

What is your A/B test telling you, and how should you respond? Running A/B tests on your email list is crucial if you want to get to know your supporters better and figure out what makes them engage. It can be a heavy lift to get your testing program off the ground, but it’s well worth the effort! a/b testing E-mail email campaigns Communications Jill Pape. Online Campaigner. Greenpeace USA.

Test 66
article thumbnail

A Quick Note On Website And Email Testing

NetWits

Everytime you reskin your website, or send out an email blast, you need to make sure that you take the time to test how content appears to your supporters. This may sound like a really basic step, but it’s amazing how many testing and double checking procedures fly out the door in the midst of a last minute frenzy. Email Marketing Internet #nptech email eMail marketing testing websites

Test 117
article thumbnail

Why it is Important to do Cross Browser Testing?

Find the free stuff

For this, the user who is operating the website needs to conduct different tests to check the popularity of the website among the people and see how much traffic the website can get on it. The post Why it is Important to do Cross Browser Testing?

Test 52
article thumbnail

2 Minute Influence Test

NCE Social Media

Every wonder how your Twitter postings influences others? Free online tools such as Klout analyze your use of Twitter and gives you recommendations to be more influential. Try it out and see what ideas it may spawn… Influence.

Test 106
article thumbnail

The Leadership Test

Eric Jacobson

One of my favorite books about leadership is The Leadership Test by Timothy R. Eric Jacobson on Leadership and Management Leadership Books The Leadership Test Timothy R. Clark. You can read it in an hour and its message will guide you through your entire career. Here are some important points from the book that are particularly powerful: Leadership is the process of influencing volunteers to accomplish good things.

Test 31
article thumbnail

Test, Send, Adjust, Repeat

NTEN

Sometimes the answer isn't just one metric, but in a combination of metrics that you can find by testing your messages. Amy Sample Ward. In order to make sure that you get your message out effectively, you need to regularly check the data that shows what works, what messages did well, and where you can improve. Amy Sample Ward Data E-mail nptech nten Social Media Strategy Web Sites Communications

Test 56
article thumbnail

Test 1

Donor Search

klwej;lkajfd;ioajf;oaijs dklwdhawhd;oiheuwf jdlkqwjdo;iqwjdijq

Test 40
article thumbnail

Take the Wild Apricot Test: How much Wild Apricot Knowledge Have You Picked Up

Wild Apricot

Take our test to see how much Wild Apricot knowledge you've picked up! management membership events evaluation test apricotWild Apricot is jam-packed (apricot jam that is) with tonnes of resources to help you succeed with your organization.

Test 60
article thumbnail

Using A/B Testing to Improve Volunteer Sign-up

NTEN

A/B testing can help you find out what type of content is most effective on your site! a/b testing nten Web Sites websites Dane Cobain. Social Media Specialist. fst the Group. What if you could double the number of volunteer sign-ups with only a little bit of time and no budget? What if you could find out the type of content that visitors to your site liked best without having to directly ask them?

Test 69
article thumbnail

Candid and racial equity: Testing personal and professional limits

Candid

Today marks the one-year anniversary of George Floyd’s murder by Minneapolis police. His death sparked urgent calls for racial justice across the world. Externally, Candid responded by updating our funding for racial equality page and publishing a statement on racial justice on all of our websites.

Test 52
article thumbnail

How to conduct a T-test to test statistical significance of average gift

Allegiance Group

So, you’ve just run a test to try to improve average order size or average gift. Here’s how you run a t-test in excel that will allow you to see if your difference in average gift is statistically significant. Select the t-Test: Two-sample Assuming Unequal Variances. To interpret the results you will want to look at the two-tail test because we want to understand if there is a difference in the means. testing

Test 42
article thumbnail

Red Cross rapid testing program creates “peace of mind” for homeless shelter

Charity Village

The post Red Cross rapid testing program creates “peace of mind” for homeless shelter appeared first on CharityVillage. On a cold day in March 2020, the Transition House Coalition of Northumberland was providing emergency shelter for 24 people, two more than they had beds for.

article thumbnail

A/B Testing: How to Boost Engagement for Association Websites

Velir

A/B testing is a great way to look at these activities and figure out how to optimize them to maximize member engagement. If you’re an association marketer, member engagement is a key measure of your success.

Test 57
article thumbnail

The Leadership Test

Eric Jacobson

One of my favorite books about leadership is The Leadership Test by Timothy R. Eric Jacobson on Leadership and Management Leadership Books The Leadership Test Timothy R. Clark. You can read it in an hour and its message will guide you through your entire career. Here are some important points from the book that are particularly powerful: Leadership is the process of influencing volunteers to accomplish good things.

Test 29
article thumbnail

Proven Practices for Year-Round Testing

NTEN

This is the time when nonprofit organizations seem most open to testing because even small improvements can have a significant impact during a time of year when organizations raise up to 50% of their revenue. But successful testing programs don’t hinge on a few weeks of one-offs Miriam Kagan. Senior Fundraising Consultant. Kimbia. This is my favorite time of year.

Test 70
article thumbnail

Test Post for RSS Feed

Allegiance Group

This is a test

Feeds 42