Nonprofit Tech for Good

FEBRUARY 14, 2019

How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? If you plan to invest in fundraising ads over time, there’s a good chance you can improve your ROI by A/B testing.

Facebook 228

Facebook Fundraising ROI Virginia 228

Qgiv

JULY 10, 2023

According to a guideline published by M+R, a useful quick test for your own messaging is to simply answer the question: If the subject of this story were to read it, how would they feel? Finding the balance in your organization. The challenges of strength-based messaging Finding the balance in your story.

Storytelling 75

Storytelling Donor Cancer Guidelines 75

Nonprofit Tech for Good

DECEMBER 20, 2018

Square videos provide 78% more space in social feeds than landscape and they don’t require that the user tilt their phone to view it in full-screen. To see the effect format can have on your video, check out the results of an A/B test run by The Jane Goodall Institute. Then they placed the same ad spend against both.

Social Media 261

Social Media Video Marketing Practice 261

sgEngage

SEPTEMBER 13, 2023

You’d know how your organization will grow in the next three years. And you would feel confident that you made the best choice for your nonprofit organization. You want a system that was built specifically for the needs of tax-exempt organizations. You’d see that the software tracks restricted funds the way you need it to.

Fund 85

Fund Question System Integration 85

Nonprofit Tech for Good

NOVEMBER 12, 2012

Except for a short test in 2009 , your nonprofit’s Facebook Fans have never seen all your posts and as most of us have by now have realized, the percentage that do has gotten significantly smaller over time. According to Facebook Help: When you create a list, you’ll see the best posts from that list in your main News Feed.

Facebook 265

Facebook Feeds Meme News 265

Get Fully Funded

OCTOBER 31, 2022

If you don’t have a website, people think you’re not a real organization. Pulling up your website is like meeting your organization for the first time and you want to make a good impression. Seeing your website is often the first experience someone has with your organization. Spiff up your home page. First things first!

Websites 89

Websites Giving Donation Nonprofit 89

EveryAction

NOVEMBER 9, 2022

Many nonprofits have finalized their plans, but some are still adapting and adding tactics, like tweaking donation page settings, updating social media images, or double-checking that their organizations are in alignment with email best practices before the big day. Here’s what three of our expert partners said! Contact them here!

Gift 207

Gift Consultant Audience email 207

M+R

DECEMBER 13, 2022

Donors that come in through ads are generally less familiar with your program than existing supporters or even people who found your website on their own — so it’s extra important to introduce your organization from the moment they sign up! Testing changes to your donation form to improve conversion rates. This might look like: .

Fundraising 82

Fundraising America United States Track 82

AccelEvents

AUGUST 12, 2020

An events platform is a software tool designed for streamlining many administrative aspects of an event and allowing both the organizers and the attendees to focus on the content. Poor feed quality can drastically decrease satisfaction and lead to a poor attendee experience. Hire a virtual emcee.

Tips 52

Tips Virtual Hosting Feeds 52

Nonprofit Tech for Good

JULY 1, 2020

As more organizations are relying on social media for their communication, it is becoming increasingly harder for nonprofits to attract and hold a prospective donor or volunteer’s attention. The nonprofit Charity: Water does this exceptionally well by inviting their supporters to create their own fundraising campaign for the organization.

Social Media 325

Social Media Support Media Social 325

Candid

AUGUST 22, 2023

Candid uses machine learning to automatically tag new grants, request for proposals (RFPs), and mission statements to our Philanthropy Classification System (PCS) taxonomy—or our way of organizing and enriching data to make it usable. Helping the sector stay up to date with the latest information. Making it easier to attract donors online.

Support 98

Support Technology Proposal Grant 98

M+R

MAY 10, 2021

For organizations with big missions to make the world a better place, it’s essential that we consider the context in which we are producing creative. Many organizations have come to understand this responsibility more and more in the wake of last summer’s uprisings for racial justice. Read time: 6 minutes. The good news?

Social Media 127

Social Media Accessibility Media Social 127

AccelEvents

APRIL 1, 2021

Depending on your event’s size, the duration, and the type of audience you expect, event organizers have to consider many elements of a live event venue to make sure that it works. Event organizers mostly consider: The cost of the venue. A test or ping speed should run around 30ms or less and a rate of 2MB per 100 users.

Camera 98

Camera Stream Audio Test 98

Amy Sample Ward

MAY 9, 2012

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). " Would love to hear what you're doing on LinkedIn and how your organization has or has not found LinkedIn valuable! and Canada.

Web 149

Web Linkedin Blackbaud Convio 149

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2007

Just testing this new feature in typepad that lets you automatically cross publish to Facebook profile. What's nice about it is that it puts a link to your blog post in a mini feed. Right now I was using the blog friends feed. See larger image here. It didn't prompt me and it automatically published it. Any answers?

Typepad 61

Typepad Test Facebook Profile 61

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 13, 2007

is a component of a new advertising service that Facebook is offering to encourage brands (or nonprofit organizations, personalities (like Ranger Rick) or causes) to promote themselves through their social networks. So here goes a $10 test of the Facebook ads. What would encourage you to subscribe to this blog feed?

Test 50

Test Facebook Myspace Analysis 50

Bloomerang

MAY 26, 2023

Donation processing poses a significant risk to your nonprofit organization, both in terms of reputation and finances. In a recent cautionary tale , nonprofit organization Queens Together encountered a scam known as the “credit card test attack.”

Fund 81

Fund Raise Method Process 81

AccelEvents

APRIL 1, 2021

Depending on your event’s size, the duration, and the type of audience you expect, event organizers have to consider many elements of a live event venue to make sure that it works. Event organizers mostly consider: The cost of the venue. A test or ping speed should run around 30ms or less and a rate of 2MB per 100 users.

Camera 98

Camera Stream Audio Test 98

Pamela Grow

MARCH 10, 2021

Is there an organization you could partner with, as Feeding America did with Mother Jones? Once someone has signed up to receive emails from your organization, they need to know what’s going to happen next. Consider testing an email welcome series. I’ve signed up for hundreds of emails from nonprofit organizations.

Newsletter 88

Newsletter email Nonprofit Headline 88

Whole Whale

JULY 17, 2020

While the legal details are tested and sorted out, you can still plan for the launch by testing the tool. Accidentally sending money from your organization to a friend or stranger would be embarrassing — even more so than requesting money from a stranger as your organization. How to get donors to use Venmo. Enroll Now.

Paypal 105

Paypal Nonprofit Tutorial Money 105

Classy

JULY 30, 2021

Sample Email Subject Lines: Help [organization name] reach children in need. You can help feed 100 children this month. Want to help [organization name] again? Your gift to [organization name]. Many organizations overlook the importance of developing a relationship with their recipients. Be Thankful. We need you.

Sample 121

Sample email Campaign Fundraising 121

Global Giving

MARCH 7, 2019

Our team wanted to know: What other currencies could help us connect more GlobalGivers with more community-led organizations? What We Tested. With all the upsides, why did we even need to bother with a test like this? Our test focused on GlobalGiving donors based in countries using the euro. Why It Matters. Our Method.

Learning 52

Learning Test Sample India 52

Qgiv

JUNE 6, 2023

Social media has changed the marketing world, and Facebook Ads for nonprofits are an easy tool to increase your organization’s presence online. Since 2009, Facebook has provided the option to create featured ads on their platform to help businesses and organizations reach others’ newsfeeds.

Facebook 86

Facebook Guide Demographics Nonprofit 86

sgEngage

MAY 31, 2023

If your nonprofit organization hosts a peer-to-peer event with thousands of happy participants and supporters, but you don’t have a plan to convert those bikers, gamers, walkers, golfers, dancers, scavenger hunters, or pub crawlers into monthly donors, you’re missing out on the point of putting on an awesome P2P event.

Donor 75

Donor Registration Map United Kingdom 75

Nonprofit Tech for Good

NOVEMBER 14, 2010

Over the last few years I have been experimenting with the frequency of posting Status Updates on Facebook on the Nonprofit Organizations Facebook Page. From posting twice a day to only twice weekly, I have tested all levels of frequency in posting until finally settling on posting 4-6 Status Updates a week.

Facebook 237

Facebook Feeds Content Rate 237

Bloomerang

JUNE 1, 2022

It’s crucial to understand just how important year-end fundraising is for your organization. They will see your organization as more credible and trustworthy as a result. However, many organizations find greater success when they segment their donors. Conduct A/B testing. Year-end giving statistics roundup.

Guide 110

Guide Giving Nonprofit Metrics 110

Nonprofit Tech for Good

JUNE 22, 2010

Last week the Nonprofit Organizations Facebook Page reached the 10,000 fans milestone. In 2008, many of the friends of the Nonprofit Organizations MySpace migrated over to Facebook, then in 2009 and 2010 a good number of the new fans came from @NonprofitOrgs on Twitter. This was a Facebook litmus test for me.

Facebook 199

Facebook Poll Myspace Offline 199

Forum One

DECEMBER 1, 2021

“Digital transformation” may sound grandiose, but it just means the people, processes, and systems that leverage digital tools to help organizations realize impact. But that transformation was imposed without warning and caused many organizations to react rather than plan, pouring digital water on fires.

Trend 68

Trend Digital Data Storytelling 68

Saleforce Nonprofit

SEPTEMBER 29, 2021

Road-Tested Tips for Designing a Learning Program. Collaborate: What teams inside and outside of your organization will you enroll in your vision? Get input: Ask your key stakeholders what’s working, what else they need, and how your learning map (here’s where that drawing comes in) would fill the gaps.

Badge 134

Badge Lesson Celebrate Philanthropy 134

sgEngage

OCTOBER 11, 2023

Every social media site uses algorithms to determine what content is displayed on a user’s feed. Dig into Your Data to Find Qualified Leads We all know that your organization is collecting lots of data about people and the actions they take. These people are already open to building a relationship with your organization.

Donor 85

Donor Social Media Websites Content 85

Amy Sample Ward

NOVEMBER 5, 2012

The mystery of creating real impact using Facebook has eluded many organizations for years now. There are examples of organizations succeeding with a certain campaign but when the campaign is over, they aren’t sure what to do.

Comment 259

Comment Share Support Facebook 259

Whole Whale

MAY 12, 2020

put our servers to the test?) Searching on Podcasts.Apple.com and Podcasts.google.com and Spotify can help you create a contact list of potential list of podcasts (quick hack: most podcasts list the <itunes:owner> email in their feed). Try a podcast validator to check your feed: Podba.se Cast Feed Validator by Blubrry.

Podcast 59

Podcast Audio Feeds YouTube 59

Get Fully Funded

SEPTEMBER 17, 2023

Invest in Every Donor Relationship You should be investing enough time and effort in donor relationships to make their financial investment in your organization worth it to them. It’s about doing what you can to help your donor feel a connection to your organization. It’s about an equal exchange of value. Do they get a tax receipt?

Relationship 105

Relationship Donor Language Build 105

Get Fully Funded

FEBRUARY 1, 2022

Your vision for your new organization probably includes vibrant programs, happy donors, tons of community support, and the opportunity to change lives. Feed people? You need to be clear on exactly what need your organization seeks to fill. What other organizations in your community address this need?

Nonprofit 111

Nonprofit gMail Money Foundation 111

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 5, 2006

Today I discovered Cityzenjane's blog and her i_like_to_watch tag/delicious rss feed via a comment to one of my blog posts. " Cityzenjane's goal for this feed is to provide you with content that will inspire you to make a great green future. What is your interest in viral video and why did you start that feed?

Feeds 50

Feeds Green Brain Audio 50

Amy Sample Ward

JANUARY 26, 2011

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). Perhaps around passing one of the most important legislative bills in your organization’s history? Twitter beta-tested a spine."

Web 180

Web Contest Philanthropy Bookmarking 180

Nonprofit Tech for Good

APRIL 10, 2022

Before you follow any account, ensure that your profile is complete with (1) a well-designed profile photo and header image; (2) a bio that expresses clearly your organization’s mission; and (3) a link to your website. Like all social media today, organic reach is very low. 3) Tweet content that inspires engagement.

Twitter 343

Twitter Practice Social Media Nonprofit 343