5 Ways to Make Your Email Fundraising Appeals Sound More Human

NonProfit Hub

Together with the TSHA team, we devised a treatment that sounded more like something a human would write. But the subject line sounded grandiose and possibly hyperbolic. Maybe it sounds more like “marketing” in our heads.

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3 Fundraising Experts Sound off on Donor Retention from the Donors Perspective

Connection Cafe

How do your donors feel about you? Seems like a good question to ask yourself once in a while. Better yet, it seems like a good question to ask your donors once in a while! Relationships are complicated. You and I both know that.

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How to Sound like an SMS Pro

Mobile Commons

Whether you want to explain text messaging in layman’s terms to a coworker, need to pitch a text messaging campaign to your boss, or just for your own edification, here are three easy steps to sounding like an SMS pro. The first step to sounding like an SMS pro is learning the lingo.

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Surround Sound Fundraising


"Surround sound fundraising recognizes that there is no such thing as a single-channel donor, because there is no such thing as a single-channel person." Savvy nonprofits are moving to “surround sound” fundraising. Brenna Holmes. Vice President of Digital.

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Summer Days with Mountains to Sound Greenway


We recently built a website and integrated database for the awesome Mountains to Sound Greenway Trust here in Washington state. This weekend, they’re kicking off 100 days of 100 things to do over 100 miles of gorgeous Washington soil and sound. The Mountains to Sound Greenway 20th Anniversary Trek! This is nine days of biking and hiking from Ellensburg to the shores of Puget Sound – Mountains to Sound Greenway style. Summer is here. Woooooo! Time to get outside.

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How To Avoid Sounding Like A Monkey

Beth's Blog: How Nonprofits Can Use Social Media

The title comes from Dave Winer's blog post " How To Avoid Sounding Like A Money ," a reaction to the words "social graph" versus social network. Original photo by Mapes. Created in FD Flickr Tools.

Puget Soundkeeper Alliance Cleans Up the Sound


Goliath legal work to enforce the Clean Water Act and clean up Puget Sound. Long-time ONE/Northwest client Puget Soundkeeper Alliance got a lovely front-page article in the Seattle P-I today, covering their innovative, aggressive David-vs.-Goliath It’s an unusually meaty article that explains in-depth the legal background, Puget Soundkeeper’s strategies, and the impact they’re having. Nice work by P-I environmental reporter Robert McClure!

Puget Soundkeeper Alliance Cleans Up the Sound


Goliath legal work to enforce the Clean Water Act and clean up Puget Sound. Long-time ONE/Northwest client Puget Soundkeeper Alliance got a lovely front-page article in the Seattle P-I today, covering their innovative, aggressive David-vs.-Goliath It’s an unusually meaty article that explains in-depth the legal background, Puget Soundkeeper’s strategies, and the impact they’re having. Nice work by P-I environmental reporter Robert McClure!

I used the word Social Graph -- I sound like a monkey and my name is LuLu

Beth's Blog: How Nonprofits Can Use Social Media

I wrote the word " social graph " in a post, so I guess according to Dave Winer, I sound like a monkey. HSUS MySpace Page | Take the Quiz! So, I couldn't resist finding out what kind of monkey I am and all for a good cause. The HSUS newest campaign is geared towards helping the 1,300 chimps still condemned to life in research labs across the country. It's fun.

Infographic: How Tech Changed The Way We Work


Americans used to dread the sound of the the a rattling filing cabinet. Now, it’s the sound of computer fans revving up and our operating system beeping on that has has us cringing some mornings.

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The New Rules For Email Deliverability


It sounds easy: just make sure you aren't spamming people, right? At Care2, we spend a lot of time thinking about email deliverability. Because organizations can have the best email marketing strategy, endless budget, and the most engaged subscribers of all time and they still won't reach their goals if their emails are marked as spam.

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Infographic: Nonprofit Twitter Cheat Sheet


Over 9,000 tweets are sent every second, so getting noticed by your target audience isn’t as easy as it sounds. Is your nonprofit’s Twitter account lacking? Are you having a hard time gaining followers, getting clicks, retweets, or mentions? It’s tough out there.

8 Tips for Social Video Storytelling


If you’re planning to use Facebook’s new video tool, you’ll want a silent hook—meaning, a striking image, sequence of images or words that really grab people, since videos play in the Facebook feed without sound until someone clicks. Always hire a professional sound engineer for video shoots.

We Need Facebook (?)


I tend to hear this question a lot these days - nonprofits are looking for ways to effectively utilize Facebook (If this sounds familiar, be sure to check out Raheel Gauba’s piece on getting started with Facebook ). And why not? Both the number of users and the time those users are spending on Facebook continue to increase at an incredible pace

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Surprisingly Powerful Content Marketing Hacks for Facebook

John Haydon

Okay, so this might not sound like content marketing hacks for Facebook. If there’s one thing that frustrates Facebook Page managers, it’s when the content they publish fails to reach a significant number of fans supporters. Well, we have good news. It’s called “engaging content”!

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Three Tips for Common-Sense Fundraising

Connection Cafe

Merriam-Webster Dictionary defines common sense as “sound and prudent judgment based on a simple perception of the situation or facts.” Perhaps one challenge is that “sound and prudent” decision-making is rather subjective.

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Failing Forward: Why building failure into your organizational culture can make it more successful


Most people bristle at the sound of the “F” word. Michelle L. Chaplin. Senior Manager, Online Fundraising. "I have not failed. I've just found 10,000 ways that won't work." " - Thomas Edison. Failing is something to be ashamed of or something to use for deprecation (#FAIL, anyone?). But failing can be one of the most powerful tools your organization has to continuously innovate and improve its programs.

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Drive Attention and Gain Donations on Facebook with Video Storytelling

NonProfit Hub

Storytelling in a sound-off world. And as such, most of them are watching their videos with sound-off. Due to the muted, auto-playing nature of Facebook videos (and nearly all social networks), videos must work with sound off. This video works muted or with sound on.

[Cool Infographic Friday] All You Need To Know About The Anatomy of Songs


This is what they sound like to me. I’ve just come back from ASAE14 in Nashville, and can honestly say if I never hear another country song again, it will be too soon. So in the spirit of Cool Infographic Friday, here’s all you need to know about the anatomy of songs.

Infographic: How To Make Your Nonprofit Online Messaging Stick


Changing the way you communicate online sounds like a daunting task, but it can be very simple. Advertising online has become second nature. But is your messaging online resonating as well as it could be?

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Unleash the Power of Your Story to Connect with and Engage Donors

Connection Cafe

Sounds simple, but is it? There’s a common need across all nonprofits: The need to raise more money and keep more donors. Well, it isn’t if you’re not focusing on what philanthropy is really all about: People connecting with people to fuel change.

Why I won’t be buying a Kindle

Zen and the Art of Nonprofit Technology

Kindle, at first blush, sounds pretty cool. Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Why I won’t be buying a Kindle November 26, 2007 I think I might need a new blog category: why I won’t be buying … First Leopard, now, Kindle. I’ve been waiting for devices using the e-ink technology for a while now.

Flowchart: Where Should You Post Your Social Media Status?


If this sounds like your organization, take a look at this great flowchart by Daryl Lang that offers some practical advice on where you should post your status updates. We love to talk about social media strategy on the Care2 Frogloop blog, particularly around engagement.

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The Difference Between One-Time and Lifelong Volunteers: A Short Case Study

NonProfit Hub

Plus, it’s easier for you to sound pleasant and welcoming in a phone conversation rather than in email text. Be a Real Human (Sounds Easy, Right?). Said content should sound friendly and be easily personalized for each inquiry.

Attention all business book enthusiasts!


I also have a big pile of books on my desk that I want to get to (Sound familiar? Do you love to read? I do! I read an absolute ton in airplanes and during the summer at the pool… yes, that’s basically when I find the time. Sigh.

[Cool Social Tools] Awesome-ize your Instagrams and Vines with VideoSound


add a narration to the video with a built-in Sound Recorder Tool. mix the original video’s soundtrack with music and sound recording.

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The Future of Fundraising is Already Here. Stop Fundraising! Start Inspiring!

Connection Cafe

It might sound like I am just trying to be confrontational by giving this advice, but I assure you this approach is rooted in the very fabric of philanthropy. Historically, fundraising was concentrated around a certain time of the year (imagine the sounds of the Salvation Army’s bells).

Social Ambassadors Bring P2P Success to End-of-Year Campaigns

Connection Cafe

If this sounds familiar, it is. Over the past several years, much has been written about the rise of Do-It-Yourself (DIY) Fundraising.

Engaging Millennials for Nonprofit Storytelling

Connection Cafe

These stories don’t try to guilt the reader into donating, nor do they sound “doom and gloom.”. Every nonprofit wants a piece of the Millennial pie these days—it seems like every organization I’ve talked to has a plan or is trying to create a plan to break into a new demographic of support.

Speed Geek 2011:Thanks for coming!


Sara Arkle, Idaho Conservation League • Karl Hardin, Dogwood Initiative • Brendan Mackinson, People for Puget Sound • Katie Pelly, IslandWood • Eileen Quigley, Climate Solutions, New Energy Cities • Margaret Ullman, Mountains to Sound Greenway • Eric Magnuson, Groundwire • Evan Callahan, Groundwire Look for video and recap of the presentations in the next issue of Groundwire News. Here's to another successful Speed Geek!

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A Reality Check for Nonprofit Professionals: Are You Taking the High Ground?

Connection Cafe

I suppose I sound like a curmudgeon, but it seems that both the leadership of nonprofit organizations and nonprofit employees need to take a step back and reevaluate where they are in relationship to the high ground by asking some tough questions.

The 5 Tweets Your Nonprofit Should Never Send


Sounds weird, right? Image courtesy of The telegraph. Retweets can be hard to come by. They’re precious validation that your nonprofit’s presence on Twitter is not only being well received, but it is reverberating through the annals of the highly trafficked social network.

5 Elements Of Your Association’s Brand


This makes brand promise sound so dry. Story – Using words, images and sound this is the story you create about the association. We spend a disproportionate amount of time on our association’s brand look. We review iteration after iteration of a reimagined logo.

My one word for 2014

John Haydon

I know, it sounds like a funny word to use for goal setting. My one word for 2014 is led (as in the metal). I’m spelling it “led” so I don’t confuse it with “lead” as in being a leader, although I plan on doing a lot of that in 2014. And it’s only one. Read More. Strategy setting goals smart goals social media strategy

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6 Cloud Security Features Your Nonprofit Needs To Know About


And while encryption may sound secure, but complex, it is actually quite simple. Image courtesy of Security Intelligence Blog. Cloud service associate, Gabriel Csanalosi of Tech Impact frequently receives questions about cloud security when nonprofits adopt Office 365.

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Lost the Luster? 3 Steps to Bring Back the Joy of Fundraising

Connection Cafe

Does your message sound—to you—like an endless loop of “100 Bottles of Beer on the Wall”? Earlier this year, I realized I needed a break. I was the proverbial mouse on the wheel, constantly racing to “keep up” with everything I needed to know and thought I should do in fundraising.

Inheriting Confusion in Fundraising: Strategies to Cope with Database Cleanup

Connection Cafe

I recently did this and started out the call by saying, “I know I sound clueless, but…” The end result? It’s probably happened to anyone who has changed jobs in fundraising a few times – you inherit files that are less than helpful.

Fill More Seats and Boost Engagement with These Arts Pricing Terms

Connection Cafe

When you love pricing, it can be easy to slip into pricing jargon…which might sound like a foreign language to some. Do the words “pricing strategy” not sound exciting enough for you? It’s no secret that arts pricing is one of my favorite topics (See here. And here ).

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Start With Why: How to Improve your Nonprofit Messaging

NonProfit Hub

If they were just another computer company, an advertisement from them would ultimately sound something like, “we make computers that work well and look cool.

The Fundraising Event Planning Checklist

Connection Cafe

Entertainment/Lighting/Sound. 7:00 am Sound assembled. 7:00am Sound removal. Fundraising events are an exciting and useful tool for exposing your mission to the community.