Expert insights. Personalized for you.
Research & Demographics WebinarConsider this: The average pay of a white woman in the United States is 78 cents on the dollar, compared to her counterpart… and much lower for women of color (see chart, below). MORE
Research & Demographics WebinarSocial Media is really easy when you have an awesome guide to show you the way! Join special guest, Amber J Lawson for this three part series on how you can boost your fundraising this Giving Season. MORE
Demographic Fundraising donor trends fundraising Higher EducationThe Donor Perspectives report says “on average, US donors over the age of 65 gave more than three times the amount donated by those ages 18-24 and nearly twice as much as donors ages 25-34.”. MORE
Maybe you’ve never heard of those platforms, but for some large demographics they are the hot spots online, not Facebook. Tags: issues otherblogs audience community demographics social networking ssir My newest post is now up on the Stanford Social Innovation Review. You can read the post and participation in the conversation on the SSIR blog here! The piece is reposted below: Have we replicated our offline social dynamics and barriers online? MORE
The David and Lucile Packard Foundation is making a bold and public move to use Candid’s GuideStar profile and demographic survey to track data from grant applicants and recipients. based grantees to create and/or update their Candid profile, including the demographic data section. MORE
The demographics summary: The numbers : 44 million active users. Demographic drill down (34% work as professionals). This slideshow came from the recent Forrester Consumer Conference (see here and here ). Facebook users are aging. How to apply it. I also found an indepth analysis of user behavior on Facebook and some specific thinking about metrics. Comparison of old/new metrics. Nature of conversation on Facebook. Segments by app usage MORE
What is the biggest lesson you’ve learned about approaching any age demographic, be it young people or not, with online content? Tags: future issues conversation starter demographics digital natives research trends youth Ivan Boothe posted a link to this story recently on the Progressive Exchange list. MORE
demographics – pass additional demographics from AMS to platform during enrollment. As life and business slowly return to normal, many of us are moving from producing entirely virtual conference experiences to hybrid events. MORE
By Jocelyn Harmon, Director of Nonprofit Services, Care2 Unless you've been living under a barrel, you know the demographics of the U.S. Here are some key highlights from The Changing Demographics of America by Smithsonian. The changing demographics of the U.S. The point is that the changing demographics of the country are forcing nonprofits to address issues of diversity in their organization. MORE
As the End-of-Year fundraising season approaches and strategic planning for 2019 looms, technological advances, donor demographic shifts and nonprofit workloads all pose challenges for nonprofit fundraising professionals. This October 31 st , it’s not ghosts and ghouls that most nonprofit fundraisers are worried about. MORE
Second, here is a video from the TED series that discusses demographics and the importance of women in business and how they drive social media. Research demographics gender ted womenDo you know who uses social media? Do you know that women are driving social media usage? It’s true. Today I sahre with you to sources detailing it. First, here’s a news story and infographic. MORE
What demographics would be uplifted? Close your eyes for a moment and imagine this: What would the world look like if your nonprofit achieved maximum influence ? What injustices would be eradicated? What core values would become universal? Nonprofit Marketing MORE
While many nonprofit fundraisers are still hesitant to jump on the bandwagon, peer-to-peer fundraising is here to stay and it’s a great way for nonprofits to engage with donors from nontraditional demographics that may not be reached by other nonprofit marketing tools. Peer-to-peer fundraising, a form of tiered crowdfunding which turns your supporters into fundraisers for your organization, is a trendy topic in the nonprofit world. MORE
Demographic Fundraising Industry Trends #nptech fundraising lifetime value NPRWe can argue about the accuracy of the calculator or of the averages I used, but the bottom line remains the same: the average donor should not be underestimated. MORE
Enter Demographics Pro, a go-to service for e-tail, non-profit and online business interests looking to grow their audience and, in turn, their bottom lines. Already well established with YouTube and the aforementioned Twitter and Facebook, the company’s foray into the world of Instagram brings the same deep demographic data—far beyond simply “number of followers” and other basic engagement metrics. MORE
I've been looking for Twitter demographic profiles and just discovered this post from Compete analyzing some recent Twitter data. Here's another survey of how people are using Twitter. MORE
Here's a candidate: participant demographics. If your participants' demographics match that of your community, that means the diverse people in your community derive value from your organization. We use participant demographics as a core measure at the MAH. We compare visitor demographics to those of the county. We set our strategy based on the extent to which we match, exceed, or fall short of county demographics. People are more than their demographics. MORE
After viewing it, think how you can use the demographic information provided by Facebook to better target your audience and to better engage with them. Facebook Tools demographics facebook realtime socialmediaFirst, I hope you vote today ! Did you know that Facebook is doing real time tracking of voting today? John Haydon , who is a social media specialist that I have referenced numerous times , has a great brief video showing you what Facebook is up to. MORE
Millennials (ages 18-33) are an important demographic to the nonprofit sector. Social network site usage for this demographic has quadrupled since 2008, from 4% to 16%. The Millennials, Gen Xers, and the Matures. The are tech savvy. They love their gadgets and are constantly on the web via laptops and mobile devices. MORE
While there are several possible explanations for this, including the on-the-go nature of mobile browsing and user demographic differences, it highlights the importance of developing effective donation pages to meet the rising mobile traffic. According to the recently released. M+R Benchmarks Report , 40% of nonprofit website visitors in the year 2017 were using a mobile phone - a 9% increase from the year prior. MORE
Tags: General non-profit interest Fundraising Marketing Social networking websites Donor management research social media demographics cause marketing online donations MORE
Many factors are important to consider: tenure, type of membership, demographics, how the member was acquired, how the member is engaging with your association, and more. Demographic/Career Info. MORE
The Demographics of Users of Social Media, Summarized - NPQ - Nonprofit Quarterly : Business Insider released a report that breaks down some of the biggest social media giants’ audiences based on their demographics. This information could be very helpful for nonprofits in discovering where the majority of demographics your organization may be serving reside in the social media world MORE
While diving into a Cloud for Good-specific Workbench within the Analyze feature, I discovered something interesting pertaining to the demographics of the individuals who interact with our brand on Twitter – over 90% of the individuals are classified as male within the social platform. MORE
4 Ways to Max Your Mobile for Diverse Demographics | NTEN : If your website is mobile friendly, it means that you''re reaching an audience that''s not just behind their computers, but on the go. In this article, learn four different ways to maximize your mobile presence for diverse demographics MORE
A question I'm often asked is " What are the demographics of social networking users ?" For example, I recently came across some recent Facebook demographics posted by Ben Lorica at O'Reilly ( Hat tip Ben Rigby). Did you know that Facebook makes available demographic data through its advertising platform. How do you consider demographic information in the decision Nick O'Neil found this video and used in a post called " Facebook for Grandparents." MORE
Bringing token members of various demographic minorities into the building isn’t enough; real power means being at the table when crucial information is disseminated and crucial decisions are made. MORE
Direct Mail acquisition is one of the most expensive ways to raise money these days. When you factor in production, printing, and postage, a simple direct mail acquisition campaign runs about $20K to reach 50,000 people. Direct Mail typically generates a 0.5% to 1% response rate for acquisition, so that “payback&# (the point at which you recover what you invested in the direct mail campaign) is taking longer and longer to achieve. MORE
Rapid population growth and migration is dramatically changing societies and ecosystems worldwide and as this future unfolds nonprofits, NGOs, and charities will play a central role in safeguarding the world’s most vulnerable communities, the land upon which they live, and the wildlife that surrounds them. MORE
This week, Tony focused on Millennials and some of the tips for engaging different demographics on social channels with guest Derrick Feldmann of Achieve. Discussion on the changing demographics of Facebook (as mentioned on the show!). data demographics nonprofitradio socialmedia tony martignetti Tony Martignetti Nonprofit Radio , a weekly online radio show that Tony hosts, is Big Nonprofit Ideas for the Other 95%. MORE
60) Search « Raising Money from Online Activists | Main | Notes from Care2/OneWorld/Interaction Fundraising Seminar » Thursday Nov 15 2007 What Social Network Demographics Mean for You Thursday, November 15, 2007 at 02:24PM | by James OMalley The always excellent Beth Kanter tipped us on this interesting post from the Compete.com blog that demonstrates the overlap that exists between users of social networking sites. MORE
60) Search « Raising Money from Online Activists | Main | Notes from Care2/OneWorld/Interaction Fundraising Seminar » Thursday Nov 15 2007 What Social Network Demographics Mean for You Thursday, November 15, 2007 at 02:24PM | by James OMalley The always excellent Beth Kanter tipped us on this interesting post from the Compete.com blog that demonstrates the overlap that exists between users of social networking sites. MORE
» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. “ According to a recent study, the fastest growing demographic on Facebook is people aged 55+. Facebook : Fastest growing demographic is 55+. MORE
The resources a country might have can vary depending on the demographics and geography. A country is defined by two major factors, its economy, and resources. The two factors are co-dependent for the country to prosper. MORE
Demographic Research & Trends Have you ever used that phrase when negotiating or trying to persuade someone? You were probably trying to find some sort of common ground, right? And then once you found it you could see what the differences were and work from there, yes? It’s a very good strategy and speaks to one of my favorite persuasive theories—Social Judgment Theory, which is primarily credited to Muzafer Sherif. MORE
Communications instagram International International mobile Mobile responsive design websites wordpress Communications MORE
» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. “ According to a recent study, the fastest growing demographic on Facebook is people aged 55+. Facebook : Fastest growing demographic is 55+. MORE
strategy audience personas demographics nonprofit target audienceThousands of volunteers, donors, and supports are, or have the potential be to be, involved in your nonprofit’s mission. In order to adequately address all of your donors and supporters, you must first determine their individual traits, values and perceptions. This is the fundamental basis of audience personas. The post How to Create Valuable Audience Personas for Your Nonprofit appeared first on The See3 Blog. MORE
However, it really depends on your demographic and your ideal consumer base. Meta description: Online event feedback is imperative in terms of finding out how your event performed and understanding what changes to make for your next event. MORE
The demographics of the museum visitors would match those of the city at large. The demographic profile of those engaged would match that of the nation/region/city. It could be chosen for reasons related to the institution''s mission (for example, a focus on youth empowerment) or for reasons related to the market demographics (for example, a growing number of Latinos). The demographics are what they are. Is matching local demographics "enough"? MORE
Join Now! Whats New? Learn more Help Sign In delicious Home Bookmarks Popular Recent Look up a URL People Go to a User Tags Explore ONE/Northwests Bookmarks Bookmarks | Network | Tags | Subscriptions Site: [link] Email: info@onenw.org See more bookmarks in Popular or Recent. MORE
Boards are often composed of people from the same socioeconomic status, the same gender, race and overall, the same demographic. One of the leading issues within the nonprofit sector is board diversity. MORE
Demographics Related Topics Nonprofit Tech for Good
SEPTEMBER 3, 2017
Rapid population growth and migration is dramatically changing societies and ecosystems worldwide and as this future unfolds nonprofits, NGOs, and charities will play a central role in safeguarding the world’s most vulnerable communities, the land upon which they live, and the wildlife that surrounds them.
sgEngage
NOVEMBER 16, 2012
Demographic Fundraising donor trends fundraising Higher EducationThe Donor Perspectives report says “on average, US donors over the age of 65 gave more than three times the amount donated by those ages 18-24 and nearly twice as much as donors ages 25-34.”.
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Beth's Blog: How Nonprofits Can Use Social Media
MAY 21, 2008
I've been looking for Twitter demographic profiles and just discovered this post from Compete analyzing some recent Twitter data. Here's another survey of how people are using Twitter.
Byte Technology
SEPTEMBER 22, 2015
Enter Demographics Pro, a go-to service for e-tail, non-profit and online business interests looking to grow their audience and, in turn, their bottom lines. Already well established with YouTube and the aforementioned Twitter and Facebook, the company’s foray into the world of Instagram brings the same deep demographic data—far beyond simply “number of followers” and other basic engagement metrics.
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 13, 2007
The demographics summary: The numbers : 44 million active users. Demographic drill down (34% work as professionals). This slideshow came from the recent Forrester Consumer Conference (see here and here ). Facebook users are aging. How to apply it. I also found an indepth analysis of user behavior on Facebook and some specific thinking about metrics. Comparison of old/new metrics. Nature of conversation on Facebook. Segments by app usage
NTEN
APRIL 15, 2014
Communications instagram International International mobile Mobile responsive design websites wordpress Communications
Museum 2.0
FEBRUARY 20, 2018
Here's a candidate: participant demographics. If your participants' demographics match that of your community, that means the diverse people in your community derive value from your organization. We use participant demographics as a core measure at the MAH. We compare visitor demographics to those of the county. We set our strategy based on the extent to which we match, exceed, or fall short of county demographics. People are more than their demographics.
Care2
JANUARY 5, 2011
Millennials (ages 18-33) are an important demographic to the nonprofit sector. Social network site usage for this demographic has quadrupled since 2008, from 4% to 16%. The Millennials, Gen Xers, and the Matures. The are tech savvy. They love their gadgets and are constantly on the web via laptops and mobile devices.
Top Nonprofits
AUGUST 17, 2021
Research & Demographics WebinarSocial Media is really easy when you have an awesome guide to show you the way! Join special guest, Amber J Lawson for this three part series on how you can boost your fundraising this Giving Season.
NTEN
APRIL 5, 2011
By Jocelyn Harmon, Director of Nonprofit Services, Care2 Unless you've been living under a barrel, you know the demographics of the U.S. Here are some key highlights from The Changing Demographics of America by Smithsonian. The changing demographics of the U.S. The point is that the changing demographics of the country are forcing nonprofits to address issues of diversity in their organization.
Top Nonprofits
AUGUST 17, 2021
Research & Demographics WebinarConsider this: The average pay of a white woman in the United States is 78 cents on the dollar, compared to her counterpart… and much lower for women of color (see chart, below).
AFP Blog
APRIL 29, 2014
4 Ways to Max Your Mobile for Diverse Demographics | NTEN : If your website is mobile friendly, it means that you''re reaching an audience that''s not just behind their computers, but on the go. In this article, learn four different ways to maximize your mobile presence for diverse demographics
AFP Blog
SEPTEMBER 27, 2013
The Demographics of Users of Social Media, Summarized - NPQ - Nonprofit Quarterly : Business Insider released a report that breaks down some of the biggest social media giants’ audiences based on their demographics. This information could be very helpful for nonprofits in discovering where the majority of demographics your organization may be serving reside in the social media world
Museum 2.0
FEBRUARY 4, 2015
The demographics of the museum visitors would match those of the city at large. The demographic profile of those engaged would match that of the nation/region/city. It could be chosen for reasons related to the institution''s mission (for example, a focus on youth empowerment) or for reasons related to the market demographics (for example, a growing number of Latinos). The demographics are what they are. Is matching local demographics "enough"?
NCE Social Media
NOVEMBER 6, 2012
After viewing it, think how you can use the demographic information provided by Facebook to better target your audience and to better engage with them. Facebook Tools demographics facebook realtime socialmediaFirst, I hope you vote today ! Did you know that Facebook is doing real time tracking of voting today? John Haydon , who is a social media specialist that I have referenced numerous times , has a great brief video showing you what Facebook is up to.
Deborah Elizabeth Finn
OCTOBER 17, 2019
Bringing token members of various demographic minorities into the building isn’t enough; real power means being at the table when crucial information is disseminated and crucial decisions are made.
See3
NOVEMBER 4, 2015
strategy audience personas demographics nonprofit target audienceThousands of volunteers, donors, and supports are, or have the potential be to be, involved in your nonprofit’s mission. In order to adequately address all of your donors and supporters, you must first determine their individual traits, values and perceptions. This is the fundamental basis of audience personas. The post How to Create Valuable Audience Personas for Your Nonprofit appeared first on The See3 Blog.
sgEngage
DECEMBER 28, 2012
Demographic Fundraising Industry Trends #nptech fundraising lifetime value NPRWe can argue about the accuracy of the calculator or of the averages I used, but the bottom line remains the same: the average donor should not be underestimated.
Amy Sample Ward
AUGUST 19, 2010
What is the biggest lesson you’ve learned about approaching any age demographic, be it young people or not, with online content? Tags: future issues conversation starter demographics digital natives research trends youth Ivan Boothe posted a link to this story recently on the Progressive Exchange list.
Beth's Blog: How Nonprofits Can Use Social Media
JUNE 20, 2008
A question I'm often asked is " What are the demographics of social networking users ?" For example, I recently came across some recent Facebook demographics posted by Ben Lorica at O'Reilly ( Hat tip Ben Rigby). Did you know that Facebook makes available demographic data through its advertising platform. How do you consider demographic information in the decision Nick O'Neil found this video and used in a post called " Facebook for Grandparents."
Amy Sample Ward
DECEMBER 13, 2013
This week, Tony focused on Millennials and some of the tips for engaging different demographics on social channels with guest Derrick Feldmann of Achieve. Discussion on the changing demographics of Facebook (as mentioned on the show!). data demographics nonprofitradio socialmedia tony martignetti Tony Martignetti Nonprofit Radio , a weekly online radio show that Tony hosts, is Big Nonprofit Ideas for the Other 95%.
sgEngage
JULY 24, 2012
As a grown up Girl Scout who also served as a camp counselor, … Demographic
Care2
FEBRUARY 17, 2009
Direct Mail acquisition is one of the most expensive ways to raise money these days. When you factor in production, printing, and postage, a simple direct mail acquisition campaign runs about $20K to reach 50,000 people. Direct Mail typically generates a 0.5% to 1% response rate for acquisition, so that “payback&# (the point at which you recover what you invested in the direct mail campaign) is taking longer and longer to achieve.
EveryAction
OCTOBER 24, 2018
As the End-of-Year fundraising season approaches and strategic planning for 2019 looms, technological advances, donor demographic shifts and nonprofit workloads all pose challenges for nonprofit fundraising professionals. This October 31 st , it’s not ghosts and ghouls that most nonprofit fundraisers are worried about.
Care2
FEBRUARY 17, 2009
» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. “ According to a recent study, the fastest growing demographic on Facebook is people aged 55+. Facebook : Fastest growing demographic is 55+.
Amy Sample Ward
JULY 1, 2009
Maybe you’ve never heard of those platforms, but for some large demographics they are the hot spots online, not Facebook. Tags: issues otherblogs audience community demographics social networking ssir My newest post is now up on the Stanford Social Innovation Review. You can read the post and participation in the conversation on the SSIR blog here! The piece is reposted below: Have we replicated our offline social dynamics and barriers online?
Wild Apricot
OCTOBER 5, 2010
Tags: General non-profit interest Fundraising Marketing Social networking websites Donor management research social media demographics cause marketing online donations
Care2
NOVEMBER 15, 2007
60) Search « Raising Money from Online Activists | Main | Notes from Care2/OneWorld/Interaction Fundraising Seminar » Thursday Nov 15 2007 What Social Network Demographics Mean for You Thursday, November 15, 2007 at 02:24PM | by James OMalley The always excellent Beth Kanter tipped us on this interesting post from the Compete.com blog that demonstrates the overlap that exists between users of social networking sites.
Care2
NOVEMBER 15, 2007
60) Search « Raising Money from Online Activists | Main | Notes from Care2/OneWorld/Interaction Fundraising Seminar » Thursday Nov 15 2007 What Social Network Demographics Mean for You Thursday, November 15, 2007 at 02:24PM | by James OMalley The always excellent Beth Kanter tipped us on this interesting post from the Compete.com blog that demonstrates the overlap that exists between users of social networking sites.
Care2
FEBRUARY 17, 2009
» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. “ According to a recent study, the fastest growing demographic on Facebook is people aged 55+. Facebook : Fastest growing demographic is 55+.
NCE Social Media
AUGUST 27, 2012
Second, here is a video from the TED series that discusses demographics and the importance of women in business and how they drive social media. Research demographics gender ted womenDo you know who uses social media? Do you know that women are driving social media usage? It’s true. Today I sahre with you to sources detailing it. First, here’s a news story and infographic.
Candid
AUGUST 25, 2021
The David and Lucile Packard Foundation is making a bold and public move to use Candid’s GuideStar profile and demographic survey to track data from grant applicants and recipients. based grantees to create and/or update their Candid profile, including the demographic data section.
Charity Navigator
JUNE 21, 2021
Boards are often composed of people from the same socioeconomic status, the same gender, race and overall, the same demographic. One of the leading issues within the nonprofit sector is board diversity.
Elevation
JULY 2, 2019
What demographics would be uplifted? Close your eyes for a moment and imagine this: What would the world look like if your nonprofit achieved maximum influence ? What injustices would be eradicated? What core values would become universal? Nonprofit Marketing
Connection Cafe
NOVEMBER 6, 2013
Demographic Research & Trends Have you ever used that phrase when negotiating or trying to persuade someone? You were probably trying to find some sort of common ground, right? And then once you found it you could see what the differences were and work from there, yes? It’s a very good strategy and speaks to one of my favorite persuasive theories—Social Judgment Theory, which is primarily credited to Muzafer Sherif.
Association Analytics
MAY 17, 2021
Many factors are important to consider: tenure, type of membership, demographics, how the member was acquired, how the member is engaging with your association, and more. Demographic/Career Info.
Find the free stuff
MARCH 21, 2021
The resources a country might have can vary depending on the demographics and geography. A country is defined by two major factors, its economy, and resources. The two factors are co-dependent for the country to prosper.
Gravitate
APRIL 28, 2021
demographics – pass additional demographics from AMS to platform during enrollment. As life and business slowly return to normal, many of us are moving from producing entirely virtual conference experiences to hybrid events.
Cadmium CD
AUGUST 11, 2021
However, it really depends on your demographic and your ideal consumer base. Meta description: Online event feedback is imperative in terms of finding out how your event performed and understanding what changes to make for your next event.
EveryAction
JUNE 11, 2018
While there are several possible explanations for this, including the on-the-go nature of mobile browsing and user demographic differences, it highlights the importance of developing effective donation pages to meet the rising mobile traffic. According to the recently released. M+R Benchmarks Report , 40% of nonprofit website visitors in the year 2017 were using a mobile phone - a 9% increase from the year prior.
GroundWire
JULY 9, 2008
Join Now! Whats New? Learn more Help Sign In delicious Home Bookmarks Popular Recent Look up a URL People Go to a User Tags Explore ONE/Northwests Bookmarks Bookmarks | Network | Tags | Subscriptions Site: [link] Email: info@onenw.org See more bookmarks in Popular or Recent.
EveryAction
JUNE 13, 2018
While many nonprofit fundraisers are still hesitant to jump on the bandwagon, peer-to-peer fundraising is here to stay and it’s a great way for nonprofits to engage with donors from nontraditional demographics that may not be reached by other nonprofit marketing tools. Peer-to-peer fundraising, a form of tiered crowdfunding which turns your supporters into fundraisers for your organization, is a trendy topic in the nonprofit world.
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