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Forget the Press Release — It’s All About Your Pitch

NonProfit PRO

Your team expects you to write press releases, but they may not get attention from reporters. Use these pitch-writing tips to get traction.

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23andMe files for bankruptcy, CEO steps down

Mashable Tech

Biotechnology company 23andMe has filed for bankruptcy, with co-founder and CEO Anne Wojcicki stepping down, effective immediately. On Sunday, 23andMe filed a voluntary petition for bankruptcy in the U.S. Bankruptcy Court for the Eastern District of Missouri.

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What Should I Handle Internally When Hiring a Video Vendor?

Association TV

Stop the presses!

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India pressed Apple on state-sponsored warnings, report says

TechCrunch

Apple’s warnings in late October that Indian journalists and opposition figures may have been targeted by state-sponsored attacks prompted a forceful counterattack from Prime Minister Narendra Modi’s government. Officials publicly doubted Apple’s findings and announced a probe into device security.

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Bird flu strain that just jumped to cows infects dairy worker in Nevada

Ars Technica

The worker experienced conjunctivitis (pink eye) as the only symptom and is recovering, according to a separate press release by the Central Nevada Health District Monday. The bird flu strain H5N1 clade 2.3.4.4b, genotype D1.1

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5 Social Media Content Ideas for Nonprofits

NonProfit PRO

While that is an incredible statistic, it leaves a pressing question: What makes your nonprofit stand out in the sea of millions? There are approximately 1.8 million charitable nonprofits in America that provide help and support in various ways.

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Fundraising & Public Relations: What’s the Connection?

The Fundraising Authority

Simply put, “public relations,” or “PR,” encompasses all the activities your organization does to get press coverage for your work. Smart non-profits have started to realize that a strong PR effort, and good press coverage, can lead to increased fundraising. Good press coverage is a great way to find new prospects.

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