If that headline caught your attention, thank Robin Good , a virtuoso content curator, who will join me remotely from Italy when I do a talk on content curation at the next Social Media 4 Nonprofits Conference in January. Flickr Photo by Salendron. MORE
One communications director shared that she scans the headlines every morning and only goes deep into stories that are relevant to their communications strategy and limits her time. In the last few weeks, we have been pummeled with disturbing headlines about the current events. MORE
Add punch to your headline. A strong, compelling headline (with keywords for SEO purposes) can draw the right people to your organization. One way to give your headline more power: Combine it with an abbreviated version of your Mission statement. MORE
Feature a Clear Call-to-Action Headline. The most effective way to answer both is with a clear and compelling page headline. The best headlines are succinct and to the point but also tap into the reason your donors are motivated to give in the first place. MORE
This easy-to-use tool can be used for researching influence background on corporate correspondence, adding context to newspaper headlines or discovering who is behind political fundraising solicitations. Subtitled, Reason no. 637,278 why you should switch to Gmail. MORE
Engaging Title/Headline. Headline hacking’ and ‘link bait’ are just a couple of the terms used to describe the art of crafting an intriguing headline. A good headline should include a few elements to make them really juicy: 1. bold headlines. MORE
Headlines | Examiner.com : The continuing influence of digital technology has spurred new practices when it comes to using smartphones. New Pew Internet survey sheds insights on location-based services - National U.S. A new survey published Thursday by the Pew Research Center''s Internet and American Life Project revealed a gradual rise in the use of local services in the United States along with the increasing adoption of smartphones MORE
In early November, you might have seen headlines such as this one, from the Washington Post: “ U.S. In early November last year, the news headlines were bursting with news about the 2013 results from the National Assessment of Educational Progress (NAEP) assessments for mathematics and reading, and how for the first time ever this exciting data was available to all through a new set of engaging and interactive charts. MORE
Upworthy, a site that focuses on curating social cause related videos and content has been receiving a lot of media attention for changing how bloggers write headlines. Has your organization tested Upworthy like subject lines or headlines? MORE
Make headlines and use social media to generate buzz. Here are two other great resources to help you make headline news: Five Ways to Ensure Your Event Makes Headline News. MORE
It made for interesting tweets and blog post headlines about online giving trends, but it wasn’t very useful. I have a confession to make. I used to believe that online average gift size was a vanity metric. MORE
Not hits, not sexy headlines. No, we’re not suggesting your nonprofit goes to a medium to get a glimpse of your successful future, we’re encouraging you to check out the ever-growing social blogging platform, Medium, founded by Ev Williams, who is also the co-founder of Twitter. MORE
While this example tested photos and a call to action image color, you could also test the headline, content, layout, and “hook.”. Nonprofits have become more sophisticated at driving traffic to their websites. Direct mail may use different friendly URLs to test response rates. MORE
Upworthy Type Headlines: To Like or Dislike? Upworthy has totally nailed the ‘stop whatever it is you’re doing and read this and then go share it with everyone you know’ headline. I completed my annual review last week. MORE
In their News Feed FYI , Facebook says that people prefer headlines that help them decide if they want to read the article before they click. The Takeaway: Write headlines that clearly tell people what they’ll get after they click. MORE
Pay Attention to Your Subject Line and Headline. If readers open the email, the headline will make a large difference in whether they read the entire email or not. On average, 8 out of 10 people will read headline copy , but only 2 out of 10 will read the rest. MORE
Over the weekend, the American Civil Liberties Union (ACLU) received $24,164,691 from 356,306 online donations. To put this surge of donations into perspective, the ACLU raised a typically raises $4M in online giving annually. MORE
You also want to have a strong headline that complements the anchor text that got them there. For example, if someone clicked on a link in an email that said, “Register for XYZ event,” then the headline on the landing page should reflect that anchor text. MORE
Episodic donors give to nonprofits in response to disasters and tragic events, viral campaigns, and in reaction to the latest headlines. Today’s headlines, timelines, and tweets are causing supporters to respond in record numbers for a variety of different nonprofit organizations. MORE
Start with one headline. Then make a few branches from that headline and create other headlines that could cover other aspects or angles from the original. MORE
They have a good headline at the top of the page, and they use a three-column layout that mirrors their branding throughout the site. The “above the fold” idea was originally created for traditional newspapers so that a folded paper on a newsstand would still display the daily headlines. MORE
In their News Feed FYI , Facebook says that people prefer headlines that help them decide if they want to read the article before they click. The Takeaway: Write headlines that clearly tell people what they’ll get after they click. MORE
Behold: There will be an eight hour, live webathon from 9am to 5pm EST featuring some outstanding speakers and community manager panels, headlined by Jeremiah Owyang, the founder of Community Manager Appreciation Day. Can you help us promote Community Manager Appreciation Day? MORE
The e-book also points out that headlines may be the most basic type of micro-content, and have been a part of print publications for decades – think newspaper headlines. Visual.ly has published this really useful and free e-book on Micro Content. MORE
Dreadful disaster stories are still making headlines; isn’t the public tired of giving? For example, we saw that donations to the South Asia Floods (starting August 17) increased after Harvey Floods led the headlines in August 28-20. Photo by Fuel Relief Fund on GlobalGiving. MORE
Large headline, minimal text, visuals prioritized, and large tappable. With 51% of email now being opened on a tablet or smartphone, nonprofits would be wise to redesign their e-newsletter as soon as possible. MORE
Headlines are everything. It''s true, a headline can make or break whether someone will click through to read your content. One way to come up with great headlines is to brainstorm several headlines at once. SEO certainly has its critics. Some call it snake oil. MORE
Today’s headlines, timelines, and tweets are causing supporters to respond in record numbers for a variety of different nonprofit organizations. Goodbye, slacktivism. Hello, actigiving. MORE
Your keywords should be evenly distributed between your content and your headlines to make the biggest impact online. Image courtesy of Vudu Marketing. Your nonprofit is only as successful as its reach, and in today’s internet focused marketplace your reach is driven by your online presence. MORE
Newspaper Headline Generator Originally uploaded by cambodia4kidsorg. Celeste found the fake Newspaper Headline Generator and has thought up some ways that nonprofits can use it. Meanwhile, if you are interested in tagging and nonprofits - come on over the N-TEN Affinity Groups and join the NP Tagvocates Group MORE
Craft good headlines. Here’s an excellent cheat sheet that can help you write more engaging headlines. Here’s more tactical tips from Upworthy: Find or create great content. Write at least 25 headlines —simply because your first one will likely suck. Avoid giving it all away in the headlines. Edit headlines and descriptions on Facebook, if necessary. “I kissed a squirrel & I liked it” #ReplaceGirlWithSquirrelInASong. MORE
Use large font for headlines and body text. To accommodate today’s Internet users, at minimum your headlines should be 18 point and your body text 13 point. MORE
If you follow social media guru Mari Smith, you have no doubt noticed the headline ” The Year of Video ” and promotion for a free webinar on the ins and outs of video creation, video production, video marketing for small businesses on Jan. MORE
Start with a Strong Headline. The single most effective way to improve a donation page is with a clear and compelling page headline. The best headlines are succinct and to the point but also tap into the reason your donors are motivated to give in the first place. MORE
Each headline and subsequent sub-headlines should lead the reader to the conclusion you are trying to make. Write A Headline That People Want To Click. I tend to brainstorm headline ideas as I write and make adjustments up to the moment I hit publish. MORE
Disaster Relief Of A Different Kind - West Virginia Headline News and Talk Radio : Seventeen West Virginia Office of Technology employees are working long hours in Louisiana lending an IT helping hand following what Hurricane Isaac left behind. The workers volunteered for the service and state Chief Technology Officer Gale Given says they've been busy since they arrived. They are helping intake centers distribute food stamp cards," she said. MORE
This isn't the only widget that uses RSS stream headlines or content from feeds. I put query out on the NTEN affinity group for nonprofit blogging about widgets. MORE
Let’s look at ways to make your event stand out from the crowd and grab some headlines. Walk into a coffee shop in any size town, and you will see a bulletin board chock-a-block with posters for charity walks, runs, and similar events. MORE
2) A medical foundation exceeded their fundraising goals and averaged over $1,000 per gift when they personalized their email appeal by: Thanking people for last year’s gift (in the headline and first paragraph). Ever buy something that’s “one size fits all?” Maybe a hat or pair of gloves? MORE
Captivate with headlines. Headlines are another great way to split up your content. Maintaining a blog is like running a marathon. You can’t just do it on a whim—you have to be in it for the long run, otherwise you won’t be rewarded. MORE
Utilize bullets, short paragraphs, and bolded headlines to make the blog posts scannable. Headlines – Use short, catchy headlines that summarize blog posts. Did you know that there are over 156 million public blogs, according to Wikipedia. MORE
The headline from the report wasn’t overly optimistic: charitable giving in 2012 was nearly flat, up 1.7 Earlier this month, the company I have the privilege of leading released its 2012 Charitable Giving Report. MORE
Headline Related Topics Connection Cafe
JANUARY 30, 2017
Over the weekend, the American Civil Liberties Union (ACLU) received $24,164,691 from 356,306 online donations. To put this surge of donations into perspective, the ACLU raised a typically raises $4M in online giving annually.
Connection Cafe
AUGUST 23, 2013
Let’s look at ways to make your event stand out from the crowd and grab some headlines. Walk into a coffee shop in any size town, and you will see a bulletin board chock-a-block with posters for charity walks, runs, and similar events.
Frogloop
JANUARY 27, 2014
Upworthy, a site that focuses on curating social cause related videos and content has been receiving a lot of media attention for changing how bloggers write headlines. Has your organization tested Upworthy like subject lines or headlines?
Connection Cafe
FEBRUARY 2, 2014
Upworthy Type Headlines: To Like or Dislike? Upworthy has totally nailed the ‘stop whatever it is you’re doing and read this and then go share it with everyone you know’ headline. I completed my annual review last week.
AFP Blog
SEPTEMBER 13, 2013
Headlines | Examiner.com : The continuing influence of digital technology has spurred new practices when it comes to using smartphones. New Pew Internet survey sheds insights on location-based services - National U.S. A new survey published Thursday by the Pew Research Center''s Internet and American Life Project revealed a gradual rise in the use of local services in the United States along with the increasing adoption of smartphones
SocialFish
SEPTEMBER 18, 2013
Engaging Title/Headline. Headline hacking’ and ‘link bait’ are just a couple of the terms used to describe the art of crafting an intriguing headline. A good headline should include a few elements to make them really juicy: 1. bold headlines.
Connection Cafe
AUGUST 4, 2017
It made for interesting tweets and blog post headlines about online giving trends, but it wasn’t very useful. I have a confession to make. I used to believe that online average gift size was a vanity metric.
SocialFish
JANUARY 10, 2017
Behold: There will be an eight hour, live webathon from 9am to 5pm EST featuring some outstanding speakers and community manager panels, headlined by Jeremiah Owyang, the founder of Community Manager Appreciation Day. Can you help us promote Community Manager Appreciation Day?
Beth's Blog: How Nonprofits Can Use Social Media
JULY 24, 2014
The e-book also points out that headlines may be the most basic type of micro-content, and have been a part of print publications for decades – think newspaper headlines. Visual.ly has published this really useful and free e-book on Micro Content.
Tech Soup Blog
JUNE 20, 2016
Start with a Strong Headline. The single most effective way to improve a donation page is with a clear and compelling page headline. The best headlines are succinct and to the point but also tap into the reason your donors are motivated to give in the first place.
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 12, 2011
If that headline caught your attention, thank Robin Good , a virtuoso content curator, who will join me remotely from Italy when I do a talk on content curation at the next Social Media 4 Nonprofits Conference in January. Flickr Photo by Salendron.
John Haydon
SEPTEMBER 1, 2014
In their News Feed FYI , Facebook says that people prefer headlines that help them decide if they want to read the article before they click. The Takeaway: Write headlines that clearly tell people what they’ll get after they click.
NonProfit Hub
JANUARY 14, 2016
You also want to have a strong headline that complements the anchor text that got them there. For example, if someone clicked on a link in an email that said, “Register for XYZ event,” then the headline on the landing page should reflect that anchor text.
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 16, 2017
Dreadful disaster stories are still making headlines; isn’t the public tired of giving? For example, we saw that donations to the South Asia Floods (starting August 17) increased after Harvey Floods led the headlines in August 28-20. Photo by Fuel Relief Fund on GlobalGiving.
Frogloop
SEPTEMBER 11, 2015
Not hits, not sexy headlines. No, we’re not suggesting your nonprofit goes to a medium to get a glimpse of your successful future, we’re encouraging you to check out the ever-growing social blogging platform, Medium, founded by Ev Williams, who is also the co-founder of Twitter.
Beth's Blog: How Nonprofits Can Use Social Media
SEPTEMBER 8, 2017
One communications director shared that she scans the headlines every morning and only goes deep into stories that are relevant to their communications strategy and limits her time. In the last few weeks, we have been pummeled with disturbing headlines about the current events.
SocialFish
JUNE 8, 2011
This easy-to-use tool can be used for researching influence background on corporate correspondence, adding context to newspaper headlines or discovering who is behind political fundraising solicitations. Subtitled, Reason no. 637,278 why you should switch to Gmail.
Connection Cafe
AUGUST 23, 2017
Episodic donors give to nonprofits in response to disasters and tragic events, viral campaigns, and in reaction to the latest headlines. Today’s headlines, timelines, and tweets are causing supporters to respond in record numbers for a variety of different nonprofit organizations.
Connection Cafe
SEPTEMBER 8, 2014
Make headlines and use social media to generate buzz. Here are two other great resources to help you make headline news: Five Ways to Ensure Your Event Makes Headline News.
NonProfit Hub
NOVEMBER 1, 2016
They have a good headline at the top of the page, and they use a three-column layout that mirrors their branding throughout the site. The “above the fold” idea was originally created for traditional newspapers so that a folded paper on a newsstand would still display the daily headlines.
Connection Cafe
MARCH 22, 2017
Today’s headlines, timelines, and tweets are causing supporters to respond in record numbers for a variety of different nonprofit organizations. Goodbye, slacktivism. Hello, actigiving.
Frogloop
MAY 18, 2012
So what was the big picture "headline?" The Increase in Revenue Per Donor Is Still Not Compensating for the Declining Quantity of Donors," Paige told us is the headline from the survey.
TechImpact
DECEMBER 16, 2013
Your keywords should be evenly distributed between your content and your headlines to make the biggest impact online. Image courtesy of Vudu Marketing. Your nonprofit is only as successful as its reach, and in today’s internet focused marketplace your reach is driven by your online presence.
NetWits
JANUARY 3, 2011
While this example tested photos and a call to action image color, you could also test the headline, content, layout, and “hook.”. Nonprofits have become more sophisticated at driving traffic to their websites. Direct mail may use different friendly URLs to test response rates.
Frogloop
FEBRUARY 29, 2012
Utilize bullets, short paragraphs, and bolded headlines to make the blog posts scannable. Headlines – Use short, catchy headlines that summarize blog posts. Did you know that there are over 156 million public blogs, according to Wikipedia.
NetWits
NOVEMBER 29, 2011
2) A medical foundation exceeded their fundraising goals and averaged over $1,000 per gift when they personalized their email appeal by: Thanking people for last year’s gift (in the headline and first paragraph). Ever buy something that’s “one size fits all?” Maybe a hat or pair of gloves?
Nonprofit Tech for Good
FEBRUARY 17, 2014
Large headline, minimal text, visuals prioritized, and large tappable. With 51% of email now being opened on a tablet or smartphone, nonprofits would be wise to redesign their e-newsletter as soon as possible.
Frogloop
OCTOBER 14, 2014
Headlines are everything. It''s true, a headline can make or break whether someone will click through to read your content. One way to come up with great headlines is to brainstorm several headlines at once. SEO certainly has its critics. Some call it snake oil.
John Haydon
SEPTEMBER 1, 2014
In their News Feed FYI , Facebook says that people prefer headlines that help them decide if they want to read the article before they click. The Takeaway: Write headlines that clearly tell people what they’ll get after they click.
SocialFish
FEBRUARY 29, 2016
Start with one headline. Then make a few branches from that headline and create other headlines that could cover other aspects or angles from the original.
Nonprofit Tech for Good
AUGUST 23, 2015
Use large font for headlines and body text. To accommodate today’s Internet users, at minimum your headlines should be 18 point and your body text 13 point.
Tech Soup Blog
NOVEMBER 12, 2015
Feature a Clear Call-to-Action Headline. The most effective way to answer both is with a clear and compelling page headline. The best headlines are succinct and to the point but also tap into the reason your donors are motivated to give in the first place.
Influence
JANUARY 10, 2014
In early November, you might have seen headlines such as this one, from the Washington Post: “ U.S. In early November last year, the news headlines were bursting with news about the 2013 results from the National Assessment of Educational Progress (NAEP) assessments for mathematics and reading, and how for the first time ever this exciting data was available to all through a new set of engaging and interactive charts.
NonProfit Trends
MARCH 28, 2013
The headline from the report wasn’t overly optimistic: charitable giving in 2012 was nearly flat, up 1.7 Earlier this month, the company I have the privilege of leading released its 2012 Charitable Giving Report.
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 7, 2014
Craft good headlines. Here’s an excellent cheat sheet that can help you write more engaging headlines. Here’s more tactical tips from Upworthy: Find or create great content. Write at least 25 headlines —simply because your first one will likely suck. Avoid giving it all away in the headlines. Edit headlines and descriptions on Facebook, if necessary. “I kissed a squirrel & I liked it” #ReplaceGirlWithSquirrelInASong.
SocialFish
JANUARY 7, 2013
Add punch to your headline. A strong, compelling headline (with keywords for SEO purposes) can draw the right people to your organization. One way to give your headline more power: Combine it with an abbreviated version of your Mission statement.
NonProfit Hub
SEPTEMBER 18, 2015
Pay Attention to Your Subject Line and Headline. If readers open the email, the headline will make a large difference in whether they read the entire email or not. On average, 8 out of 10 people will read headline copy , but only 2 out of 10 will read the rest.
NonProfit Hub
OCTOBER 26, 2016
Captivate with headlines. Headlines are another great way to split up your content. Maintaining a blog is like running a marathon. You can’t just do it on a whim—you have to be in it for the long run, otherwise you won’t be rewarded.
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 23, 2013
If you follow social media guru Mari Smith, you have no doubt noticed the headline ” The Year of Video ” and promotion for a free webinar on the ins and outs of video creation, video production, video marketing for small businesses on Jan.
Nonprofits Source
OCTOBER 11, 2017
Each headline and subsequent sub-headlines should lead the reader to the conclusion you are trying to make. Write A Headline That People Want To Click. I tend to brainstorm headline ideas as I write and make adjustments up to the moment I hit publish.
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