Ready to Respond: Real-Time Lessons in Preparedness from the Headlines and the ACLU

Connection Cafe

Over the weekend, the American Civil Liberties Union (ACLU) received $24,164,691 from 356,306 online donations. To put this surge of donations into perspective, the ACLU raised a typically raises $4M in online giving annually.

Five Ways to Ensure Your Event Makes Headline News

Connection Cafe

Let’s look at ways to make your event stand out from the crowd and grab some headlines. Walk into a coffee shop in any size town, and you will see a bulletin board chock-a-block with posters for charity walks, runs, and similar events.

Upworthy Type Headlines: To Like or Dislike?

Frogloop

Upworthy, a site that focuses on curating social cause related videos and content has been receiving a lot of media attention for changing how bloggers write headlines. Has your organization tested Upworthy like subject lines or headlines?

New Pew Internet survey sheds insights on location-based services - National U.S. Headlines | Examiner.com

AFP Blog

Headlines | Examiner.com : The continuing influence of digital technology has spurred new practices when it comes to using smartphones. New Pew Internet survey sheds insights on location-based services - National U.S. A new survey published Thursday by the Pew Research Center''s Internet and American Life Project revealed a gradual rise in the use of local services in the United States along with the increasing adoption of smartphones

Disaster Relief Of A Different Kind - West Virginia Headline News and Talk Radio

AFP Blog

Disaster Relief Of A Different Kind - West Virginia Headline News and Talk Radio : Seventeen West Virginia Office of Technology employees are working long hours in Louisiana lending an IT helping hand following what Hurricane Isaac left behind. The workers volunteered for the service and state Chief Technology Officer Gale Given says they've been busy since they arrived. They are helping intake centers distribute food stamp cards," she said.

The Bitchun Society has arrived! | Non-Profit Tech Blog

Confessions of a Non-Profit Executive Director

10.02.06 | 97 3 Comments [link] The+Bitchun+Society+has+arrived%21 2006-10-03+04%3A58%3A12 Allan+Benamer Those of you who have read Cory Doctorow’s Down and Out in the Magic Kingdom will know what the headline is talking about but for the uninitiated here’s a quick recap: The world has finally arrived in a postscarcity economy where everyone’s basic needs are met.

Meet the EveryAction Team 2018

Everyaction

In the current news cycle, it seems like bad news makes it to all the headlines. At EveryAction we’re on a mission to provide nonprofits with best-in-class fundraising, engagement, and advocacy tools, but we like to think that we’re a pretty fun place to work, too. We strive to promote a healthy work life balance, that’s why our team hosts things like “social fridays”, team yoga classes, company-wide bake-offs, and other activities to de-stress.

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This Digital Marketing Process Will Make You Write Better Content

Nonprofits Source

Each headline and subsequent sub-headlines should lead the reader to the conclusion you are trying to make. Write A Headline That People Want To Click. I tend to brainstorm headline ideas as I write and make adjustments up to the moment I hit publish.

WATCH: It's Not the Ice Bucket Challenge, but This 'Nickelback' Charity Fundraiser Is Going Viral

AFP Blog

His charity project—listening to Nickelback, for a week straight—is making international headlines. WATCH: It''s Not the Ice Bucket Challenge, but This ''Nickelback'' Charity Fundraiser Is Going Viral : "When Relevant''s Jesse Carey wants to give back, he doesn''t do it halfway. The project, "the ultimate test of human endurance," is two-fold, Carey says in the podcast. " ''via Blog this

Less is More: The Dos and Don’ts of Facebook Advertising

Byte Technology

For instance, hitting older age groups with an intense hard-sell headline accompanied by a fast-and-loud video won’t likely get you very far. Likewise presenting Gen x-ers with a too tame headline won’t hold their attention, and it’s unlikely you’ll see such efforts translate to sales.

Donors’ Pledges to Reconstruct Haiti Come up Empty | UN Dispatch

AFP Blog

Donors’ Pledges to Reconstruct Haiti Come up Empty | UN Dispatch : "Back in March 2010, when the devastating earthquake in Haiti was still making headline news, UN member states pledged over $9 billion for Haiti’s reconstruction – including $5.3 billion for 2010-2011

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Gowalla Turns the Tables, Integrates With Foursquare

AFP Blog

Gowalla Turns the Tables, Integrates With Foursquare: "t is the company’s decision to integrate Gowalla with Foursquare (foursquare), its rival in geolocation, that will capture all of the headlines, though. The Foursquare integration has two key components. First, Gowalla now lets you broadcast your checkins on not only its app, but Twitter (Twitter), Tumblr (Tumblr), Facebook Places and

How To Get Started With Mobile Giving To Reach Fundraising Goals

Nonprofits Source

In today’s landscape of mobile and online technology, nonprofits are flooded with a large variety of choices for almost any solution they can think of. This principle applies similarly to the event management and fundraising spaces.

Nonprofit Trends: Charitable Giving in 2013

NonProfit Trends

The headline from the report wasn’t overly optimistic: charitable giving in 2012 was nearly flat, up 1.7 Earlier this month, the company I have the privilege of leading released its 2012 Charitable Giving Report.

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CNN Rumored to Buy Mashable for $200 Million

AFP Blog

A ‘little bird’ apparently informed Reuters reporter Felix Salmon that CNN is buying Mashable, a blog that covers social media-related news, a lot of lists about anything from the funniest cat videos of the day to the most pinteresting Pinterest pinboard of the hour and whatnot, often with the CAPS Lock key turned on for the headlines, for “upwards of $200 million CNN Rumored to Buy Mashable for $200 Million : Well, well, well.

Is SEO Dying, Or Do You Just Need to Revitalize Your Content?

Frogloop

Headlines are everything. It''s true, a headline can make or break whether someone will click through to read your content. One way to come up with great headlines is to brainstorm several headlines at once. SEO certainly has its critics. Some call it snake oil.

Articles That Work in Nonprofit E-Newsletters | Network for Good Learning Center - Learn how to raise money online for your nonprofit

AFP Blog

You've bolded this solo headline and played with italics. Articles That Work in Nonprofit E-Newsletters | Network for Good Learning Center - Learn how to raise money online for your nonprofit: "That blinking cursor on your screen is taunting you. You've set a deadline to send out this week's (month's/quarter's) e-newsletter, but you haven't progressed past 'Summer Newsletter.' It's blue. green

Is Your Website Turning Away Donors? | Inspiring Generosity

AFP Blog

The headline of the results, published on July 18, 2013, caught my eye. Is Your Website Turning Away Donors? Inspiring Generosity : Recently, Philanthropy.com published a survey of millennials who were asked to respond to different nonprofit websites. It reads, “75% of Young Donors Turned Off By Out-of-Date Web Sites.” The survey involved 2,600 people born between the years 1979-1994.

RSS is really your friend

NCE Social Media

RSS is a family of Web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format (from Wikipedia ). RSS - Really Simple Syndication, can be a great time saver. Ideaware has an outstanding article on how to harness RSS to benefit your information needs. I would recommend reading it. Please share how you would use it with your agency in our comments section.

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Master These Email Marketing Strategies For Fundraising Success: Nonprofit Link Roundup

Nonprofits Source

Is your audience most receptive to certain headlines or promotional offers? This post offers insight on everything from A/B split testing headlines to really diving into conversion metrics.

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Mobile-Friendly Searching: Getting Your Non-Profit’s Website Up to Speed

Byte Technology

If you’ve initiated a Google search anytime recently, you may have noticed a new designation underneath the listed results: “mobile-friendly.”

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New database will show how charity money is spent | Philanthropy Impact

AFP Blog

It will give headline income and expenditure and show how charities with an income of over 500,000 allocate their revenue across fundraising and governance, charitable activities and reserves. New database will show how charity money is spent | Philanthropy Impact : The database will consist of information from the annual returns sent to the Charity Commission from charities in England and Wales.

Online Fundraising Ideas (7 Strategies & 63% More Donations)

Nonprofits Source

Sometimes graying out the “no” button or having a catchy headline can dramatically increase conversion rates. Depending on the topic of the post the headline and call to action changes: 6.

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The Best Social Media Marketing Resources For Nonprofits

Nonprofits Source

You don’t just have to send newsletters, or witty headlines to get your message across. SOCIAL MEDIA MARKETING FOR NONPROFITS. 5 Nonprofits Winning At Social Media. Case studies of nonprofits winning at social media is an opportunity to see the strategies in action.

Understanding the Rage-Donation: How to Engage Beyond the Episodic Gift

Connection Cafe

Episodic donors give to nonprofits in response to disasters and tragic events, viral campaigns, and in reaction to the latest headlines. Today’s headlines, timelines, and tweets are causing supporters to respond in record numbers for a variety of different nonprofit organizations.

Why Well Designed Landing Pages Are a Must

NonProfit Hub

You also want to have a strong headline that complements the anchor text that got them there. For example, if someone clicked on a link in an email that said, “Register for XYZ event,” then the headline on the landing page should reflect that anchor text.

Smart Mobs » Blog Archive » Twitter crowdsourced China earthquake in realtime

AFP Blog

Smart Mobs » Blog Archive » Twitter crowdsourced China earthquake in realtime: "While the mainstream media scrambled to put up their “breaking news” headlines Robert Scoble alias Scobleizer, was early to tweet the news. Quickly there were live radio interviews, pictures, google maps, videos all being sent in real-time, says VentureBeat.". NPTwitter NPDisasterRelief NPtech

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Nonprofit Blog Carnival

AFP Blog

Take a few minutes and read through the headlines that stand Nonprofit Blog Carnival: "I am hosting this month’s Nonprofit Blog Carnival (last month’s carnival). I was amazed at what a great response we had this month. Thank you all for your incredible submissions. Because we had so many submissions I’ve taken a few of my favorites to tell you about and included a listing of the others below.

Will Google Buzz Go the Way of Facebook Beacon? | Technomix | Fast Company

AFP Blog

Technomix | Fast Company: "Whether you like it or loathe it, Google's new Buzz social sharing system has hit the headlines in a particularly catastrophic way over and over in the week since its launch. Will Google Buzz Go the Way of Facebook Beacon? Though Google has moved to adjust some of the issues, some of the damage is already done. Google's usual trick of data-mining and automating some

3 SEO Strategies To Increase Your Nonprofit’s Online Reach

TechImpact

Your keywords should be evenly distributed between your content and your headlines to make the biggest impact online. Image courtesy of Vudu Marketing. Your nonprofit is only as successful as its reach, and in today’s internet focused marketplace your reach is driven by your online presence.

A/B Split Testing 101: Tools and Tips for WordPress Site Optimization

Byte Technology

Doing A/B split testing is an absolutely ideal way to gauge your user base and basically see what makes them tick—what landing pages really garner attention; what headlines encourage them towards further exploration; and even what colors on your pages seem to be the most attractive and compelling. With it you can compare all sorts of different content, from themes to CSS variations to post titles and headlines.

Creating a Natural Conversation on Your Donation Landing Pages

NonProfit Hub

They have a good headline at the top of the page, and they use a three-column layout that mirrors their branding throughout the site. The “above the fold” idea was originally created for traditional newspapers so that a folded paper on a newsstand would still display the daily headlines.

Master These Email Marketing Strategies For Fundraising Success

Nonprofits Source

Is your audience most receptive to certain headlines or promotional offers? This post offers insight on everything from A/B split testing headlines to really diving into conversion metrics.

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Back to Basics: 5 Essentials Steps to Email Marketing

NonProfit Hub

Pay Attention to Your Subject Line and Headline. If readers open the email, the headline will make a large difference in whether they read the entire email or not. On average, 8 out of 10 people will read headline copy , but only 2 out of 10 will read the rest.

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5 Facts About Online Average Gift Size

Connection Cafe

It made for interesting tweets and blog post headlines about online giving trends, but it wasn’t very useful. I have a confession to make. I used to believe that online average gift size was a vanity metric.

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Recipes For A Successful Fundraising Moment

Connection Cafe

The endless news cycle with one outrageous headline after another and organizations continuing having to engage in rapid response work in this political climate. It’s officially summer – ah the lazy days of summer!

Help Us Promote Community Manager Appreciation Day January 23

SocialFish

Behold: There will be an eight hour, live webathon from 9am to 5pm EST featuring some outstanding speakers and community manager panels, headlined by Jeremiah Owyang, the founder of Community Manager Appreciation Day. Can you help us promote Community Manager Appreciation Day?

Playing it Safe: Why Encryption Makes Sense for Your Site

Byte Technology

Of course, what often doesn’t make headlines are the hundreds and thousands of smaller hacks that target smaller e-commerce sites. The incidents of security leaks for major corporations are well known and, especially over the last year, well documented.

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Seeking Smart Design: The Best Practices for Non-Profit Blogs

Byte Technology

Also, make your stories easy to read by using 18-point headlines and body text that is at least 13-point: nothing is more of a turn-off than a site that requires a visitor to squint.

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5 Must Haves for Every Good Blog Post

SocialFish

Engaging Title/Headline. Headline hacking’ and ‘link bait’ are just a couple of the terms used to describe the art of crafting an intriguing headline. A good headline should include a few elements to make them really juicy: 1. bold headlines.