INDUSTRY INSIGHTS YOUR PEERS ARE READING
For instance, hitting older age groups with an intense hard-sell headline accompanied by a fast-and-loud video won’t likely get you very far. Likewise presenting Gen x-ers with a too tame headline won’t hold their attention, and it’s unlikely you’ll see such efforts translate to sales. MORE
Take 30 minutes to write out what the headlines will be, any additional copy, and create a list of graphic needs. As End of Year Fundraising quickly approaches we've started to think of what you can do now to ensure a successful fundraising season. MORE
Experiment with different tacts when writing headlines + preview language to determine what draws your social audience to click. Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. MORE
Technomix | Fast Company: "Whether you like it or loathe it, Google's new Buzz social sharing system has hit the headlines in a particularly catastrophic way over and over in the week since its launch. Will Google Buzz Go the Way of Facebook Beacon? Though Google has moved to adjust some of the issues, some of the damage is already done. Google's usual trick of data-mining and automating some MORE
Headlines | Examiner.com : The continuing influence of digital technology has spurred new practices when it comes to using smartphones. New Pew Internet survey sheds insights on location-based services - National U.S. A new survey published Thursday by the Pew Research Center''s Internet and American Life Project revealed a gradual rise in the use of local services in the United States along with the increasing adoption of smartphones MORE
Upworthy, a site that focuses on curating social cause related videos and content has been receiving a lot of media attention for changing how bloggers write headlines. Has your organization tested Upworthy like subject lines or headlines? MORE
Make headlines and use social media to generate buzz. Here are two other great resources to help you make headline news: Five Ways to Ensure Your Event Makes Headline News. MORE
Of course, what often doesn’t make headlines are the hundreds and thousands of smaller hacks that target smaller e-commerce sites. The incidents of security leaks for major corporations are well known and, especially over the last year, well documented. MORE
When our issue is in the headlines we generally see a big increase in supporters but aside from that we just have to work hard to say in touch with those people who are first-time donors or sign up to our list! The Middle East Children’s Alliance (MECA) works to protect the rights and improve the lives of children in the Middle East through aid, empowerment and education. This year they're celebrating 30 years of serving the region. MORE
10.02.06 | 97 3 Comments [link] The+Bitchun+Society+has+arrived%21 2006-10-03+04%3A58%3A12 Allan+Benamer Those of you who have read Cory Doctorow’s Down and Out in the Magic Kingdom will know what the headline is talking about but for the uninitiated here’s a quick recap: The world has finally arrived in a postscarcity economy where everyone’s basic needs are met. MORE
Not hits, not sexy headlines. No, we’re not suggesting your nonprofit goes to a medium to get a glimpse of your successful future, we’re encouraging you to check out the ever-growing social blogging platform, Medium, founded by Ev Williams, who is also the co-founder of Twitter. MORE
Upworthy Type Headlines: To Like or Dislike? Upworthy has totally nailed the ‘stop whatever it is you’re doing and read this and then go share it with everyone you know’ headline. I completed my annual review last week. MORE
If you’ve initiated a Google search anytime recently, you may have noticed a new designation underneath the listed results: “mobile-friendly.” MORE
Pay Attention to Your Subject Line and Headline. If readers open the email, the headline will make a large difference in whether they read the entire email or not. On average, 8 out of 10 people will read headline copy , but only 2 out of 10 will read the rest. MORE
Over the weekend, the American Civil Liberties Union (ACLU) received $24,164,691 from 356,306 online donations. To put this surge of donations into perspective, the ACLU raised a typically raises $4M in online giving annually. MORE
In the current news cycle, it seems like bad news makes it to all the headlines. At EveryAction we’re on a mission to provide nonprofits with best-in-class fundraising, engagement, and advocacy tools, but we like to think that we’re a pretty fun place to work, too. We strive to promote a healthy work life balance, that’s why our team hosts things like “social fridays”, team yoga classes, company-wide bake-offs, and other activities to de-stress. MORE
RSS is a family of Web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format (from Wikipedia ). RSS - Really Simple Syndication, can be a great time saver. Ideaware has an outstanding article on how to harness RSS to benefit your information needs. I would recommend reading it. Please share how you would use it with your agency in our comments section. MORE
Donors’ Pledges to Reconstruct Haiti Come up Empty | UN Dispatch : "Back in March 2010, when the devastating earthquake in Haiti was still making headline news, UN member states pledged over $9 billion for Haiti’s reconstruction – including $5.3 billion for 2010-2011 MORE
Some accounts are filled with cute hashtags, exclamation points and reaction GIFs, for example, while others stick to the facts and hard-hitting headlines. As you skim through your sea of emails, newsfeeds and notifications, what determines whether you engage with a piece of content? MORE
Episodic donors give to nonprofits in response to disasters and tragic events, viral campaigns, and in reaction to the latest headlines. Today’s headlines, timelines, and tweets are causing supporters to respond in record numbers for a variety of different nonprofit organizations. MORE
Doing A/B split testing is an absolutely ideal way to gauge your user base and basically see what makes them tick—what landing pages really garner attention; what headlines encourage them towards further exploration; and even what colors on your pages seem to be the most attractive and compelling. With it you can compare all sorts of different content, from themes to CSS variations to post titles and headlines. MORE
In their News Feed FYI , Facebook says that people prefer headlines that help them decide if they want to read the article before they click. The Takeaway: Write headlines that clearly tell people what they’ll get after they click. MORE
The e-book also points out that headlines may be the most basic type of micro-content, and have been a part of print publications for decades – think newspaper headlines. Visual.ly has published this really useful and free e-book on Micro Content. MORE
Is your audience most receptive to certain headlines or promotional offers? This post offers insight on everything from A/B split testing headlines to really diving into conversion metrics. MORE
There are many elements of your donation pages that can be adjusted to test their impact on the form’s conversion rates, including the headline, photos or images, and the number and layout of fields in the form. There’s no secret trick to instantly improving digital engagement for nonprofits. MORE
Headlines are everything. It''s true, a headline can make or break whether someone will click through to read your content. One way to come up with great headlines is to brainstorm several headlines at once. SEO certainly has its critics. Some call it snake oil. MORE
Sometimes graying out the “no” button or having a catchy headline can dramatically increase conversion rates. Depending on the topic of the post the headline and call to action changes: 6. MORE
Your keywords should be evenly distributed between your content and your headlines to make the biggest impact online. Image courtesy of Vudu Marketing. Your nonprofit is only as successful as its reach, and in today’s internet focused marketplace your reach is driven by your online presence. MORE
Smart Mobs » Blog Archive » Twitter crowdsourced China earthquake in realtime: "While the mainstream media scrambled to put up their “breaking news” headlines Robert Scoble alias Scobleizer, was early to tweet the news. Quickly there were live radio interviews, pictures, google maps, videos all being sent in real-time, says VentureBeat.". NPTwitter NPDisasterRelief NPtech MORE
Newspaper Headline Generator Originally uploaded by cambodia4kidsorg. Celeste found the fake Newspaper Headline Generator and has thought up some ways that nonprofits can use it. Meanwhile, if you are interested in tagging and nonprofits - come on over the N-TEN Affinity Groups and join the NP Tagvocates Group MORE
A ‘little bird’ apparently informed Reuters reporter Felix Salmon that CNN is buying Mashable, a blog that covers social media-related news, a lot of lists about anything from the funniest cat videos of the day to the most pinteresting Pinterest pinboard of the hour and whatnot, often with the CAPS Lock key turned on for the headlines, for “upwards of $200 million CNN Rumored to Buy Mashable for $200 Million : Well, well, well. MORE
Take a few minutes and read through the headlines that stand Nonprofit Blog Carnival: "I am hosting this month’s Nonprofit Blog Carnival (last month’s carnival). I was amazed at what a great response we had this month. Thank you all for your incredible submissions. Because we had so many submissions I’ve taken a few of my favorites to tell you about and included a listing of the others below. MORE
Each headline and subsequent sub-headlines should lead the reader to the conclusion you are trying to make. Write A Headline That People Want To Click. I tend to brainstorm headline ideas as I write and make adjustments up to the moment I hit publish. MORE
You've bolded this solo headline and played with italics. Articles That Work in Nonprofit E-Newsletters | Network for Good Learning Center - Learn how to raise money online for your nonprofit: "That blinking cursor on your screen is taunting you. You've set a deadline to send out this week's (month's/quarter's) e-newsletter, but you haven't progressed past 'Summer Newsletter.' It's blue. green MORE
Gowalla Turns the Tables, Integrates With Foursquare: "t is the company’s decision to integrate Gowalla with Foursquare (foursquare), its rival in geolocation, that will capture all of the headlines, though. The Foursquare integration has two key components. First, Gowalla now lets you broadcast your checkins on not only its app, but Twitter (Twitter), Tumblr (Tumblr), Facebook Places and MORE
The headline of the results, published on July 18, 2013, caught my eye. Is Your Website Turning Away Donors? Inspiring Generosity : Recently, Philanthropy.com published a survey of millennials who were asked to respond to different nonprofit websites. It reads, “75% of Young Donors Turned Off By Out-of-Date Web Sites.” The survey involved 2,600 people born between the years 1979-1994. MORE
It will give headline income and expenditure and show how charities with an income of over 500,000 allocate their revenue across fundraising and governance, charitable activities and reserves. New database will show how charity money is spent | Philanthropy Impact : The database will consist of information from the annual returns sent to the Charity Commission from charities in England and Wales. MORE
Feature a Clear Headline The first two questions of any visitor to a web page are: Where am I? The most effective way to answer both is with a clear and compelling page headline. MORE
His charity project—listening to Nickelback, for a week straight—is making international headlines. WATCH: It''s Not the Ice Bucket Challenge, but This ''Nickelback'' Charity Fundraiser Is Going Viral : "When Relevant''s Jesse Carey wants to give back, he doesn''t do it halfway. The project, "the ultimate test of human endurance," is two-fold, Carey says in the podcast. " ''via Blog this MORE
Disaster Relief Of A Different Kind - West Virginia Headline News and Talk Radio : Seventeen West Virginia Office of Technology employees are working long hours in Louisiana lending an IT helping hand following what Hurricane Isaac left behind. The workers volunteered for the service and state Chief Technology Officer Gale Given says they've been busy since they arrived. They are helping intake centers distribute food stamp cards," she said. MORE
This isn't the only widget that uses RSS stream headlines or content from feeds. I put query out on the NTEN affinity group for nonprofit blogging about widgets. MORE
Let’s look at ways to make your event stand out from the crowd and grab some headlines. Walk into a coffee shop in any size town, and you will see a bulletin board chock-a-block with posters for charity walks, runs, and similar events. MORE
The headline from the report wasn’t overly optimistic: charitable giving in 2012 was nearly flat, up 1.7 Earlier this month, the company I have the privilege of leading released its 2012 Charitable Giving Report. MORE
Utilize bullets, short paragraphs, and bolded headlines to make the blog posts scannable. Headlines – Use short, catchy headlines that summarize blog posts. Did you know that there are over 156 million public blogs, according to Wikipedia. MORE
Headline Related Topics Connection Cafe
AUGUST 23, 2013
Let’s look at ways to make your event stand out from the crowd and grab some headlines. Walk into a coffee shop in any size town, and you will see a bulletin board chock-a-block with posters for charity walks, runs, and similar events.
Connection Cafe
JANUARY 30, 2017
Over the weekend, the American Civil Liberties Union (ACLU) received $24,164,691 from 356,306 online donations. To put this surge of donations into perspective, the ACLU raised a typically raises $4M in online giving annually.
Frogloop
JANUARY 27, 2014
Upworthy, a site that focuses on curating social cause related videos and content has been receiving a lot of media attention for changing how bloggers write headlines. Has your organization tested Upworthy like subject lines or headlines?
Connection Cafe
FEBRUARY 2, 2014
Upworthy Type Headlines: To Like or Dislike? Upworthy has totally nailed the ‘stop whatever it is you’re doing and read this and then go share it with everyone you know’ headline. I completed my annual review last week.
AFP Blog
SEPTEMBER 13, 2013
Headlines | Examiner.com : The continuing influence of digital technology has spurred new practices when it comes to using smartphones. New Pew Internet survey sheds insights on location-based services - National U.S. A new survey published Thursday by the Pew Research Center''s Internet and American Life Project revealed a gradual rise in the use of local services in the United States along with the increasing adoption of smartphones
AFP Blog
SEPTEMBER 10, 2012
Disaster Relief Of A Different Kind - West Virginia Headline News and Talk Radio : Seventeen West Virginia Office of Technology employees are working long hours in Louisiana lending an IT helping hand following what Hurricane Isaac left behind. The workers volunteered for the service and state Chief Technology Officer Gale Given says they've been busy since they arrived. They are helping intake centers distribute food stamp cards," she said.
Beth's Blog: How Nonprofits Can Use Social Media
JUNE 6, 2006
Newspaper Headline Generator Originally uploaded by cambodia4kidsorg. Celeste found the fake Newspaper Headline Generator and has thought up some ways that nonprofits can use it. Meanwhile, if you are interested in tagging and nonprofits - come on over the N-TEN Affinity Groups and join the NP Tagvocates Group
The Science Behind Engaging your Supporters
NOVEMBER 6, 2018
Feature a Clear Headline The first two questions of any visitor to a web page are: Where am I? The most effective way to answer both is with a clear and compelling page headline.
The Science Behind Engaging your Supporters
SEPTEMBER 27, 2018
There are many elements of your donation pages that can be adjusted to test their impact on the form’s conversion rates, including the headline, photos or images, and the number and layout of fields in the form. There’s no secret trick to instantly improving digital engagement for nonprofits.
The Science Behind Engaging your Supporters
SEPTEMBER 14, 2018
Take 30 minutes to write out what the headlines will be, any additional copy, and create a list of graphic needs. As End of Year Fundraising quickly approaches we've started to think of what you can do now to ensure a successful fundraising season.
The Science Behind Engaging your Supporters
NOVEMBER 29, 2018
When our issue is in the headlines we generally see a big increase in supporters but aside from that we just have to work hard to say in touch with those people who are first-time donors or sign up to our list! The Middle East Children’s Alliance (MECA) works to protect the rights and improve the lives of children in the Middle East through aid, empowerment and education. This year they're celebrating 30 years of serving the region.
Confessions of a Non-Profit Executive Director
OCTOBER 2, 2006
10.02.06 | 97 3 Comments [link] The+Bitchun+Society+has+arrived%21 2006-10-03+04%3A58%3A12 Allan+Benamer Those of you who have read Cory Doctorow’s Down and Out in the Magic Kingdom will know what the headline is talking about but for the uninitiated here’s a quick recap: The world has finally arrived in a postscarcity economy where everyone’s basic needs are met.
AFP Blog
FEBRUARY 19, 2015
His charity project—listening to Nickelback, for a week straight—is making international headlines. WATCH: It''s Not the Ice Bucket Challenge, but This ''Nickelback'' Charity Fundraiser Is Going Viral : "When Relevant''s Jesse Carey wants to give back, he doesn''t do it halfway. The project, "the ultimate test of human endurance," is two-fold, Carey says in the podcast. " ''via Blog this
Everyaction
FEBRUARY 28, 2018
In the current news cycle, it seems like bad news makes it to all the headlines. At EveryAction we’re on a mission to provide nonprofits with best-in-class fundraising, engagement, and advocacy tools, but we like to think that we’re a pretty fun place to work, too. We strive to promote a healthy work life balance, that’s why our team hosts things like “social fridays”, team yoga classes, company-wide bake-offs, and other activities to de-stress.
Nonprofits Source
OCTOBER 11, 2017
Each headline and subsequent sub-headlines should lead the reader to the conclusion you are trying to make. Write A Headline That People Want To Click. I tend to brainstorm headline ideas as I write and make adjustments up to the moment I hit publish.
AFP Blog
JULY 25, 2011
Donors’ Pledges to Reconstruct Haiti Come up Empty | UN Dispatch : "Back in March 2010, when the devastating earthquake in Haiti was still making headline news, UN member states pledged over $9 billion for Haiti’s reconstruction – including $5.3 billion for 2010-2011
Byte Technology
AUGUST 10, 2016
For instance, hitting older age groups with an intense hard-sell headline accompanied by a fast-and-loud video won’t likely get you very far. Likewise presenting Gen x-ers with a too tame headline won’t hold their attention, and it’s unlikely you’ll see such efforts translate to sales.
Frogloop
OCTOBER 14, 2014
Headlines are everything. It''s true, a headline can make or break whether someone will click through to read your content. One way to come up with great headlines is to brainstorm several headlines at once. SEO certainly has its critics. Some call it snake oil.
AFP Blog
MARCH 12, 2012
A ‘little bird’ apparently informed Reuters reporter Felix Salmon that CNN is buying Mashable, a blog that covers social media-related news, a lot of lists about anything from the funniest cat videos of the day to the most pinteresting Pinterest pinboard of the hour and whatnot, often with the CAPS Lock key turned on for the headlines, for “upwards of $200 million CNN Rumored to Buy Mashable for $200 Million : Well, well, well.
AFP Blog
DECEMBER 3, 2010
Gowalla Turns the Tables, Integrates With Foursquare: "t is the company’s decision to integrate Gowalla with Foursquare (foursquare), its rival in geolocation, that will capture all of the headlines, though. The Foursquare integration has two key components. First, Gowalla now lets you broadcast your checkins on not only its app, but Twitter (Twitter), Tumblr (Tumblr), Facebook Places and
AFP Blog
SEPTEMBER 20, 2013
The headline of the results, published on July 18, 2013, caught my eye. Is Your Website Turning Away Donors? Inspiring Generosity : Recently, Philanthropy.com published a survey of millennials who were asked to respond to different nonprofit websites. It reads, “75% of Young Donors Turned Off By Out-of-Date Web Sites.” The survey involved 2,600 people born between the years 1979-1994.
AFP Blog
JUNE 21, 2013
It will give headline income and expenditure and show how charities with an income of over 500,000 allocate their revenue across fundraising and governance, charitable activities and reserves. New database will show how charity money is spent | Philanthropy Impact : The database will consist of information from the annual returns sent to the Charity Commission from charities in England and Wales.
NonProfit Trends
MARCH 28, 2013
The headline from the report wasn’t overly optimistic: charitable giving in 2012 was nearly flat, up 1.7 Earlier this month, the company I have the privilege of leading released its 2012 Charitable Giving Report.
AFP Blog
JUNE 19, 2009
You've bolded this solo headline and played with italics. Articles That Work in Nonprofit E-Newsletters | Network for Good Learning Center - Learn how to raise money online for your nonprofit: "That blinking cursor on your screen is taunting you. You've set a deadline to send out this week's (month's/quarter's) e-newsletter, but you haven't progressed past 'Summer Newsletter.' It's blue. green
AFP Blog
MARCH 31, 2010
Take a few minutes and read through the headlines that stand Nonprofit Blog Carnival: "I am hosting this month’s Nonprofit Blog Carnival (last month’s carnival). I was amazed at what a great response we had this month. Thank you all for your incredible submissions. Because we had so many submissions I’ve taken a few of my favorites to tell you about and included a listing of the others below.
Byte Technology
APRIL 15, 2015
If you’ve initiated a Google search anytime recently, you may have noticed a new designation underneath the listed results: “mobile-friendly.”
NCE Social Media
MARCH 25, 2009
RSS is a family of Web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format (from Wikipedia ). RSS - Really Simple Syndication, can be a great time saver. Ideaware has an outstanding article on how to harness RSS to benefit your information needs. I would recommend reading it. Please share how you would use it with your agency in our comments section.
NonProfit Hub
APRIL 30, 2019
Some accounts are filled with cute hashtags, exclamation points and reaction GIFs, for example, while others stick to the facts and hard-hitting headlines. As you skim through your sea of emails, newsfeeds and notifications, what determines whether you engage with a piece of content?
Frogloop
SEPTEMBER 11, 2015
Not hits, not sexy headlines. No, we’re not suggesting your nonprofit goes to a medium to get a glimpse of your successful future, we’re encouraging you to check out the ever-growing social blogging platform, Medium, founded by Ev Williams, who is also the co-founder of Twitter.
AFP Blog
MAY 14, 2008
Smart Mobs » Blog Archive » Twitter crowdsourced China earthquake in realtime: "While the mainstream media scrambled to put up their “breaking news” headlines Robert Scoble alias Scobleizer, was early to tweet the news. Quickly there were live radio interviews, pictures, google maps, videos all being sent in real-time, says VentureBeat.". NPTwitter NPDisasterRelief NPtech
Connection Cafe
SEPTEMBER 8, 2014
Make headlines and use social media to generate buzz. Here are two other great resources to help you make headline news: Five Ways to Ensure Your Event Makes Headline News.
Frogloop
FEBRUARY 29, 2012
Utilize bullets, short paragraphs, and bolded headlines to make the blog posts scannable. Headlines – Use short, catchy headlines that summarize blog posts. Did you know that there are over 156 million public blogs, according to Wikipedia.
AFP Blog
FEBRUARY 17, 2010
Technomix | Fast Company: "Whether you like it or loathe it, Google's new Buzz social sharing system has hit the headlines in a particularly catastrophic way over and over in the week since its launch. Will Google Buzz Go the Way of Facebook Beacon? Though Google has moved to adjust some of the issues, some of the damage is already done. Google's usual trick of data-mining and automating some
NonProfit Hub
SEPTEMBER 18, 2015
Pay Attention to Your Subject Line and Headline. If readers open the email, the headline will make a large difference in whether they read the entire email or not. On average, 8 out of 10 people will read headline copy , but only 2 out of 10 will read the rest.
John Haydon
SEPTEMBER 1, 2014
In their News Feed FYI , Facebook says that people prefer headlines that help them decide if they want to read the article before they click. The Takeaway: Write headlines that clearly tell people what they’ll get after they click.
Byte Technology
JANUARY 14, 2015
Of course, what often doesn’t make headlines are the hundreds and thousands of smaller hacks that target smaller e-commerce sites. The incidents of security leaks for major corporations are well known and, especially over the last year, well documented.
Nonprofits Source
SEPTEMBER 8, 2017
Is your audience most receptive to certain headlines or promotional offers? This post offers insight on everything from A/B split testing headlines to really diving into conversion metrics.
TechImpact
DECEMBER 16, 2013
Your keywords should be evenly distributed between your content and your headlines to make the biggest impact online. Image courtesy of Vudu Marketing. Your nonprofit is only as successful as its reach, and in today’s internet focused marketplace your reach is driven by your online presence.
Connection Cafe
AUGUST 23, 2017
Episodic donors give to nonprofits in response to disasters and tragic events, viral campaigns, and in reaction to the latest headlines. Today’s headlines, timelines, and tweets are causing supporters to respond in record numbers for a variety of different nonprofit organizations.
Nonprofits Source
APRIL 19, 2017
Sometimes graying out the “no” button or having a catchy headline can dramatically increase conversion rates. Depending on the topic of the post the headline and call to action changes: 6.
EveryAction
SEPTEMBER 20, 2016
Experiment with different tacts when writing headlines + preview language to determine what draws your social audience to click. Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics.
Beth's Blog: How Nonprofits Can Use Social Media
JULY 24, 2014
The e-book also points out that headlines may be the most basic type of micro-content, and have been a part of print publications for decades – think newspaper headlines. Visual.ly has published this really useful and free e-book on Micro Content.
Byte Technology
FEBRUARY 21, 2017
Doing A/B split testing is an absolutely ideal way to gauge your user base and basically see what makes them tick—what landing pages really garner attention; what headlines encourage them towards further exploration; and even what colors on your pages seem to be the most attractive and compelling. With it you can compare all sorts of different content, from themes to CSS variations to post titles and headlines.
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