Non Profit Quarterly

APRIL 20, 2023

Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation. This has led to situations where BIPOC and/or LGBTQ+ users are disproportionately affected by policies meant to address “bad” behaviors.

Social Media 94

Social Media Media Strategy Social 94

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Use paid media to target your ideal donor.

Digital 52

Digital Practice Donor Strategy 52

EveryAction

MAY 30, 2023

Your technology can help you build a solid virtual turnout by supporting an omni-channel marketing campaign to promote your event—this is an effective strategy for delivering your message to your audience wherever they are. Email Email is a versatile tool when it comes to virtual lobby days. We’ll be rooting for you!

Virtual 163

Virtual Advocacy Channel Mobile 163

Nonprofit Tech for Good

JUNE 10, 2020

So, when looking to help nonprofits with some of their top challenges: Reaching out to a broader audience. With video storytelling being their preferred medium, what better way to help nonprofits than raise awareness and engagement with a young audience? Engaging with younger generations. Tapping into new revenue streams.

Mobile 225

Mobile Social Social Media Internet 225

Forum One

JUNE 9, 2023

This year, Forum One took home three gold, two silver, two bronze, and one merit award in the website, apps, and interactive, and annual report categories. Forum One helped the AARP Livability Index meet the needs of their audiences with an easier-to-use website and accessible data that informs consumer and policy decisions nationwide.

Award 70

Award Colorado Washington Wisconsin 70

EveryAction

JUNE 8, 2023

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. The goal is to move your position forward while engaging your supporter audience.

Advocacy 143

Advocacy Local Poll Audience 143

Bloomerang

SEPTEMBER 12, 2023

Media deserts in small and mid-sized cities: Local news outlets in smaller cities and towns have also struggled to stay afloat, leading to cuts in reporting staff and reduced coverage. Many journalists have been laid off or have left the industry, leading to a reduction in local reporting.

Journal 96

Journal Local News Fund 96

Forum One

MAY 13, 2021

In this post, we focus on the processes and technology of migrating your government services to digital. Gain a full picture of who develops and enforces governance policies such as branding standards and website guidelines. You can get a free Insights Report from Siteimprove for a personalized look at the performance of your website.

Government 51

Government Process Service Technology 51

Whole Whale

APRIL 10, 2023

Podcasting is an incredible medium that was catapulted into mainstream audiences with the success of Spotify buying top podcasts and growth of podcast companies like Gimlet Media. This renaissance of the medium presents a fantastic opportunity for deeper content to be created and consumed by people interested in the nonprofit world.

Podcast 96

Podcast Hunger Nonprofit Summary 96

Forum One

JUNE 8, 2022

Forum One received 11 awards in seven categories in this year’s awards for excellence and distinction in website design, development, and digital strategy across the categories of government, DEI, education, arts, health, cultural institutions, and annual reports for corporate communications. Truman Scholarship Foundation. The Harry S.

Award 68

Award Communication Arkansas Drupal 68

Qgiv

FEBRUARY 6, 2024

As technology advances, the fundraising landscape becomes more and more focused on digital solutions to reach wider audiences. Cybersecurity for nonprofits is the practices, technologies, and strategies you employ to protect your digital assets, sensitive data, and online operations from possible cyber threats. Updated training.

Nonprofit 111

Nonprofit Software Practice Offline 111

Nonprofit Tech for Good

AUGUST 24, 2020

This is the third post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Brands that blog report 97% more links to their website and 434% more indexed pages in search engines. Blog Design Best Practices. 1) Understand and embrace modern blogging.

Practice 352

Practice Nonprofit Newsletter News 352

Media Cause

AUGUST 17, 2023

A strong paid search campaign can help your nonprofit reach new audiences and awareness, drive qualified leads for those searching for related keywords and ensure you’re top-of-mind as folks navigate their daily digital lives. Pro Tip: If you have any paused ads, Google’s policy review can flag those as well.

Adwords 52

Adwords Campaign Search Headline 52

The NonProfit Times

MAY 23, 2024

I hear people say all the time that email is underperforming or dying, but that certainly hasn’t been the case for us,” said Rebecca Sparenberg, vice president of digital marketing for the Humane Society of the United States in Washington, D.C. Email deliverability continues to be top of mind for digital marketers for these reasons.

Test 52

Test email Spam United States 52

Forum One

JUNE 9, 2021

The Vega Awards acknowledge those who create and continually expand the digital universe. Forum One worked with the Vilcek Foundation and design partner Pentagram to launch the new vilcek.org, implementing designs in the WordPress CMS to create a responsive, accessible digital experience that tells compelling and engaging impact stories. .

Award 87

Award Colorado Drupal Museum 87

Beth's Blog: How Nonprofits Can Use Social Media

MAY 30, 2018

Note from Beth: Digital storytelling is key to fundraising success, but using a storytelling lens in your organization can have further benefit of busting organizational silos. But in the individual-centric digital age, silos are doing nonprofits zero favors. Flickr Photo by Rex Hammock. Miriam Brosseau and Stephanie Corleto share why.

Story 103

Story Storytelling Digital Nonprofit 103

Media Cause

MAY 31, 2023

When is the last time you read through your organization’s privacy policy? Privacy-first marketing is an approach to digital marketing that places equal emphasis on campaign results and the privacy of the users being targeted. Maybe… never? How about your cookie consent banner? If so, you’re not alone.

Marketing 52

Marketing Plugin Track Policy 52

Forum One

DECEMBER 8, 2021

The 17th Annual Davey Awards received nearly 3,000 entries from ad agencies, digital agencies, production firms, in-house creative professionals, graphic designers, design firms, and public relations firms. Silver – Features, Art Direction for Digital Content. NTI Nuclear Security Index. I’m Determined. City Health Dashboard.

Award 64

Award Arkansas Colorado Museum 64

Top Nonprofits

DECEMBER 6, 2021

So if you want to take a moment and introduce yourself to the audience, that’d be great. Julia Campbell : Well, I am a digital marketing and fundraising consultant to nonprofits specifically. And, and thank you also, I picked up on, you know, your digital media specialist and I need to evolve my vocabulary. So thank you.

Facebook 52

Facebook Report Podcast Platform 52

Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. As discovered in the Global Trends in Giving Report , the.org domain is by far the most trusted domain for nonprofit website and email communications. Gmail, Yahoo, etc.

Linkedin 360

Linkedin Practice Social Media Sponsor 360

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 26, 2009

Recently, I've been getting a question like that goes something like this, "All this social media stuff is great if you're fund raising or selling something or running a grassroots advocacy campaign, but what if you're focusing on carefully vetted scientific research or want to impact policy? They rely only on credible sources.

Policy 94

Policy Social Media Research Impact 94

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

The full report was published this week and Rory and Mary Trudel agreed to do a guest post summarizing what they learned. National Study Reveals: Digital and Social Media Are Delivering for Arts Organizations , Guest Post by Mary Trudel and Rory MacPherson. Content drives engagement for online audiences in social media.”.

Arts 110

Arts Social Media Studies National 110

Neon CRM

JUNE 1, 2023

Blogging can be a unique and powerful way for nonprofit organizations to connect with their audience. However, with so many blogs out there (let alone all the other media your audiences see every day), it can be difficult to stand out from the crowd. Their readers want detailed reports and analytics that back up their arguments.

Practice 52

Practice Arkansas Spam Nonprofit 52

Bloomerang

JULY 1, 2021

A recent report by CNBC found the pandemic caused a large increase in Americans taking the time to write their will and testimony. . Boston’s Gentreo reported an upswing of 143% every week through spring 2020, with many other firms in the industry reporting similar trends. . More people than ever are making wills.

Gift 114

Gift Program Guide Charity 114

Bloomerang

JANUARY 22, 2024

Look into: Your primary audience. Who will make up your main audience of donors, volunteers, corporate partners, foundations, and other supporters that will help keep your nonprofit operating? Describe how your nonprofit will handle a breach of the policy, such as disciplinary actions or removal of the individual from their position.

Nonprofit 85

Nonprofit Files Policy Software 85

Tech Soup

MARCH 12, 2015

" Digital Democracy (Dd) was a prize winner in that challenge. " Digital Democracy's approach to achieving this mission is based on the following three stages: Digital literacy: Getting individuals to understand the tools and how to use them. Six years later, it looks like Dd hasn't strayed far from its roots.

Digital 36

Digital Community Haiti Netsquared 36

Forum One

JULY 13, 2022

Increasingly, organizations of all sizes have access to digital tools that provide data, but data storytelling—making facts relatable and actionable—takes additional effort to transform data into tangible stories. Know your audience. The City Health Dashboard team regularly considers more than ten primary and secondary audiences.

Story 66

Story Data Storytelling Lesson 66

Nonprofits Source

JANUARY 23, 2023

As digital marketing experts ourselves, we’ve seen the potential search engine marketing holds. By developing a smart Google Grants management strategy, you can reach new heights with your digital marketing. For one, digital giving is on the rise. First and foremost, find agencies that offer the exact services you need.

Grant 52

Grant Google Management Guide 52

Bloomerang

AUGUST 2, 2021

Investing in digital-first fundraising and marketing communications. A story that compels includes a protagonist your audience cares about, important problems that must be overcome, a solution that overcomes the problem (something to root for), and (4) an ending—hopefully a happy one. . This is part three in a six-part series.

Content 130

Content Marketing Strategy Fundraising 130

Qgiv

JULY 27, 2021

You want to put more deposits in than you take out, and it’s really about how you show up for your audience week after week after week. Don’t worry if you feel like you’re repeating yourself too much; stick to your message so your audiences know who you are, what you stand for, and how they can help. Also you can ask your audience!

Social Media 138

Social Media Media Tips Social 138

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with the organization’s case for support, annual reports, theory of change, and other collateral materials. Help edit or review grant proposals and grant reports. Stay in regular contact with newsrooms and pitch stories to help the organization reach a larger audience. Is the donor renewal rate low? Cultivation.

Fundraising 336

Fundraising Mail Law Donation 336

Bloomerang

DECEMBER 19, 2023

According to a National Council of Nonprofits report , the vast majority of nonprofits operate at the grassroots level, and 88% have budgets less than $500,000. Top Free Fundraising Software Solutions Fundraising software solutions are tools nonprofits can use to accept online donations and report on giving trends.

Software 90

Software Free Tools Adobe 90

Whole Whale

MARCH 27, 2023

Here are a few options: Better Than Nothing Export Go through the major reports of Audience, Acquisition, Behavior and Conversions and export data in a PDF for 1 year at a time and then save it in an organized series of folders by year. More details on this from Google: Export and share reports – Analytics Help.

University 52

University Analytics Data API 52

Bloomerang

JULY 6, 2023

You may decide to ask one team member to post to social media every day to engage your online audience. You assign several team members to assess the extent of the attack and summarize their findings into a clear report. Meanwhile, you may assign another person to call new donors to thank them and increase your new donor retention.

Examples 122

Examples Guide Model Nonprofit 122

Forum One

NOVEMBER 21, 2022

Our role is to understand our clients and their audiences and build the right solution with them—not for them. We believe accessibility is critical to every digital project we undertake, and every opportunity we create for our staff to thrive. DEIA is also about what we do. Mentorship and career opportunities.

Survey 57

Survey Evaluation Accessibility Practice 57

sgEngage

FEBRUARY 17, 2023

With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Your Priority: Engage Your Audience Inboxes are flooded with more than 100 new emails a day. Email marketing. If I am building a community, maybe my community needs/wants/desires something different.”

email 81

email Communication Effective Fundraising 81

Pamela Grow

MARCH 10, 2021

Your Audience. Begin with your audience. Create a communications calendar for the year, one that includes the dates for your fundraising appeals, your monthly giving asks, your annual report, print newsletters, and more. If yours is a social justice or advocacy organization, remember that I am not a policy wonk.

Newsletter 88

Newsletter email Nonprofit Headline 88