Social Media as User Research: Crowdtesting Your Nonprofit’s Best Messaging

Connection Cafe

But this article focuses on one key part of that campaign: How to use social media advertising to research the messaging that best engages your audience, especially potential donors or members. Do you even need user research? So, do you need user research? Market with Research.

Got Research?

Zen and the Art of Nonprofit Technology

This is incredibly important stuff, and it’s darned hard work – I know, I’ve been involved in doing a bit of research for Idealware. If we don’t have this sort of research in our sector, nonprofits won’t have the kind of analytical approach to software available – it is much needed. As you might imagine, funding this sort of work doesn’t come easy – they need our help to be able to continue to provide great research.


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5 Research-Backed Lessons on Major Gifts Fundraising

Connection Cafe

5 Research-Backed Lessons for Major Gifts. Engaging in thorough prospect research efforts to dive deeply into the best of the best identified prospects. Arts & Cultural Foundations Healthcare Higher Education Nonprofit Nonprofit Fundraising Nonprofit News big data charitable giving Major gifts Major Gifts Prospecting Major Giving predictive analytics Prescriptive Analytics prospect research The Blackbaud Institute

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Nonprofit Marketing Research Made Simple, No Matter Your Budget

Connection Cafe

If so, then your organization can probably benefit from conducting market research. Before these assumptions are baked into choices being made or considered, get access to accurate information using market research : who are your constituents and what are their attitudes, preferences, satisfaction levels, and needs? Marketing research done on a regular basis will allow you to make better decisions, chart changes over time, plan initiatives, and assess your success.

26 Fundraising & Digital Marketing Research Reports for Nonprofits

Nonprofit Tech for Good

The research reports listed below are a small sampling of the research available to nonprofits, NGOs, and charities worldwide. The post 26 Fundraising & Digital Marketing Research Reports for Nonprofits appeared first on Nonprofit Tech for Good. Fundraising ResearchThe data can be used to help your organization craft your next online fundraising and digital marketing strategy.

WealthEngine Integration Brings Powerful Donor Research Tool to EveryAction Users


At EveryAction, we know that major gifts officers and other development professionals need to have as much information as possible about their prospective donors in order to fine-tune their "fundraising asks.". With that in mind, we've built a powerful new integration with WealthEngine to provide nonprofit fundraising pros with that information, ultimately helping them raise more money. What is WealthEngine?

Mobile Fundraising Research Paper 2013

AFP Blog

Mobile Fundraising Research Paper 2013 : We examined the fundraising success of 83,866 participants in a variety of fundraising campaigns to help answer this question. What we discovered: 15% of traffic to fundraising and donation pages comes from mobile devices like smartphones and tablets. 23% of participants in peer-driven events and campaigns choose to use mobile technology to help them fundraise for good causes

The 3-Step Playbook to SEO Keyword Research

Wild Apricot

Start getting your nonprofit to #1 in Google with advice from digital marketing expert Farhad Chikhiwala

Fundraising With Facebook Research Report

Wild Apricot

Here are highlights of Artez Interactive’s latest research paper, "Fundraising with Facebook”. research; Facebook

3 Ways Prospect Research Can Help Your Nonprofit Attract More Major Gifts [Guest Post]


fundraising guest post major gifts prospect research D o some jumping jacks to get the blood flowing. Don’t arch your back. Inhale as you lift. Focus on the muscle group you’re working. Major gift prospects are the heavy weights of the fundraising world. Just like lifting more weight, raising more money requires proper technique. You have to want more, strive for more, and do what it takes to attain more.

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3 Ways Prospect Research Can Help Nonprofits Raise More Money at Events


Read on for tips from DonorSearch 's Ryan Woroneicki on how to make prospect research part of your event planning. prospect research eventsDo you have events planned as part of your end-of-year fundraising push? If so, you may be missing out on some key pieces of information about your attendees that may make all the difference in your fundraising goals.

New Research on Social Media Use

Wild Apricot

Here''s a summary of the Social Media Update 2014 report by the Pew Research Internet Project that looks into social media habits and demographics of users. research social media Social media can be a great tool to reach out to potential members and engage current ones.

Discovering Donors: Prospect Research Basics

NonProfit Hub

Kim Becker Cooper is a guest contributor for Nonprofit Hub and the Marketing Director at DonorSearch, a prospect research and wealth screening company that focuses on philanthropy. She has ten years of experience serving as a frontline fundraiser, prospect researcher and consultant for nonprofits. _. Finding major gift donors without prospect research is like searching for a needle in a haystack. What is Prospect Research? How Can Nonprofits Conduct Prospect Research?

Finding Your Next Funder: How Prospect Research Helps Secure New Major Donors

Connection Cafe

Prospect research. The American Alliance of Museums conference was last week, and I had the opportunity to meet and introduce the panel of a jeopardy style session, What is Prospect Research, Alex? The panelists all had expertise in various areas of prospect research, from individuals to foundations, and had some excellent tips for attendees. Nonprofit Fundraising American Alliance of Museums Analytics Arts & Cultural Major Giving Museums prospect research

Donor Retention vs. Donor Acquisition: What Research Shows About Overall Online Engagement

Connection Cafe

Nonprofit Fundraising Donor Acquisition donor retention eMail marketing fundraising research fundraising trends Luminate Online Benchmark Report online donor acquisition Online Fundraising repeat giving sustained giving sustainer programsWhen asked by organizations whether their online fundraising programs should focus on donor acquisition or donor retention, I say, “Yes.”.

Institute of Volunteering Research launches free research database - Third Sector

AFP Blog

Institute of Volunteering Research launches free research database - Third Sector: "Institute of Volunteering Research launches free research databaseBy David Ainsworth, Third Sector Online, 12 August 2010Evidence Bank, with 200 entries, set up by research arm of Volunteering England

Announcing The How Organizations Grow Membership & Revenue Research Report 2020?

Wild Apricot

Want to learn how other membership organizations are growing and gaining revenue? Check out our soon-to-be-released report (and fill it out for a chance to win a $100 Amazon gift card

Amazon 100

The 2019 Best Nonprofit Conferences Calendar


Research / @SSIReview. Research. The Annual Management Conference is uniquely positioned to bring together social work and human services leaders, international experts, researchers, and practitioners in an informative event, resulting in attendees at all levels leaving with cutting-edge social service management strategies. Research / @ARNOVA. Research. It's finally here!

New Research on Mobile Giving

Wild Apricot

Here's a look at key findings and takeaways from a new Pew research report on mobile giving. mobile research

Recent Big-Data Struggles Are ‘Birthing Pains,’ Researchers Say - Research - The Chronicle of Higher Education

AFP Blog

Recent Big-Data Struggles Are ‘Birthing Pains,’ Researchers Say - Research - The Chronicle of Higher Education : Not so, says Mr. Lazer, who remains "hugely" bullish on Big Data. "I I would be quite distressed if this resulted in less resources being invested in Big Data," he says in an interview. Mr. Lazer calls the episode "a good moment for Big Data, because it reflects the fact that there’s some degree of maturing. Saying ‘Big Data’ isn’t enough.

GUIDE: Growing and Sustaining your Volunteer Program


You can do a background check, research their online presence, and even require volunteers to take an intensive workshop or class before coming into contact with your clients. If you work at a nonprofit, you know what it feels like to have too much on your plate. You are eager to be as effective as possible, but you can’t do it all by yourself. A thriving volunteer program can help maximize your organization’s impact.

Charity Village? Research: Spontaneous “Online Volunteers”

AFP Blog

Charity Village Research: Spontaneous “Online Volunteers

Research Friday: Research and Policy Briefs

ASU Lodestar Center

Welcome to Research Friday ! highlight current research reports or studies and discuss how they can. Click here to read Pat Lewis's "Research Friday: Financial literacy: understanding money for today’s activities and tomorrow’s security.". research friday Ahmad Naboulsi fundingposted by. Ahmad Naboulsi , Master's Student of. Public Administration. As part of a. continuing weekly series, each Friday we invite a nonprofit scholar, student, or professional to.

Research Round Up for October 2012

NonProfit Trends

Here is a look back at some new nonprofit sector research that was … Research & Trends fundraising international reports Social Media

Live blogging from the 2011 Millennial Donor Summit: Exploring the Latest Millennial Research

Amy Sample Ward

Last year, we did research on Millennial donors and it spurred us to do it again. Giving, communication and engagement are the three areas of research. This year’s research followed last year’s findings. fundraising liveblogging donors mds11 millennials philanthropy researchToday, I’m live blogging a few sessions from the 2011 Millennial Donor Summit. This session focuses on Millennial Donors, with Angela White from JGA presenting.

Research Friday: The gift

ASU Lodestar Center

Welcome to Research Friday ! highlight current research reports or studies and discuss how they can. I was taught that proper research and first-hand experience were paramount to any sort of doctrine. This research took me immediately to Sally Matthews, senior lecturer in the Department of Political Sciences at the University of Pretoria in South Africa. Read Karina Lungo''s " Research Friday: Why Give to International Charities? ". posted by.

Charity online transactions least likely to be abandoned, research suggests » Charity Digital News

AFP Blog

Charity online transactions least likely to be abandoned, research suggests » Charity Digital News : "Online transactions on charity websites are the least likely to be abandoned in comparison to other commercial sectors, according to research by the ecommerce platform provider Ve." 'via

11 Hispanic and Latino Organizations Everyone Should Know


They serve the Hispanic community through research, policy analysis, and state and national advocacy efforts, as well as program work in communities nationwide. The Hispanic Institute manages several ongoing projects, including the study of Hispanic economic contributions, media monitoring, consumer fraud protection, citizenship education, and technology and telecommunication research.

Here's 28 Reasons Why Your Nonprofit Should Switch to EveryAction


Modern, state-of-the-art workflows help users identify and research prospective funders, track deadlines and documents throughout the grant lifecycle, and analyze results. #25. Thousands of nonprofits use EveryAction every day to raise money, manage offline fundraising through pledges and grants, send emails, run nonprofit digital advocacy campaigns, and so much more. If you're not already an EveryAction user, here's 50 reasons to make the switch today. #1.

CharityVillage?Research: Collaborating in the Virtual Space

AFP Blog

CharityVillageResearch: Collaborating in the Virtual Space : "Two heads are better than one', as the old saying goes, and it certainly applies when thinking about the benefits of collaboration. Whether it's one nonprofit partnering with a like-minded organization to tackle a common issue, or combining individual efforts on a project team, working collaboratively can be an effective means to find efficient solutions.

ALS research already benefiting from Ice Bucket Challenge's return | Health - WCVB Home

AFP Blog

ALS research already benefiting from Ice Bucket Challenge's return | Health - WCVB Home : "ALS research already benefiting from Ice Bucket Challenge's return Ice Bucket Challenge will return every August until a cure is found" 'via Blog this

What the Research Says About Increasing Facebook Engagement

Beth's Blog: How Nonprofits Can Use Social Media

This post summarizes some findings from a recent research report about increasing engagement on Facebook and a couple of conversations about applying the research over on my blog Facebook page. I also tested some of the tips suggested by the research. Here’s what I learned: After Hours Posting. The research also suggests that asking questions works best for increasing engagement. Engagement Research Studies Facebook

No-sweat nonprofit research : Richmond BizSense

AFP Blog

No-sweat nonprofit research : Richmond BizSense: "Getting a glimpse at the inner workings of local nonprofits just got easier.The Community Foundation has launched, an online database that compiles nonprofits’ organizational and financial data to give donors a better idea of where their money is going

Burnout, Resilience and Nonprofits: The Latest Research, Trend, and Insights

Beth Kanter

There is now enough evidence from research that stressful workplaces are counter-productive to impact. Recent burnout research and trends reveal that work environments are becoming more overwhelming and complex. Research is also showing that younger generations, so called “Millennials,” appear to be vulnerable to work burnout that other generations. Photo by Norbert Reimer.

Landing Large Donors: Research, Relationship and Response

NonProfit Hub

Using them is an effective and free way to research potential donors. Asking for an amount that is lower than what the donor is used to giving indicates you haven’t fully researched your prospective donor. Be sure you’ve done adequate research on what your prospective donor’s interests are so you can offer a relevant activity. The post Landing Large Donors: Research, Relationship and Response appeared first on Nonprofit Hub.

CharityVillage? Research: Mobile: The Next Tech Game-changer

AFP Blog

CharityVillage Research: Mobile: The Next Tech Game-changer : Today's nonprofits are agile — a necessity when budgets are lean, government grants can disappear in a flash and fundraising is as critical as the programs you deliver. But recently, successful nonprofits aren't just agile, they're mobile — as in using the mobile web to deliver messages and market themselves. For good reason

22 Must-Read Research Reports for the Nonprofit Sector

Nonprofit Tech for Good

The reports listed below are a small sampling of some of the research available to nonprofits, NGOs, and charities worldwide. nonprofit research. The data can be used to help your nonprofit craft your next online communication and fundraising plan. If you would like to suggest a specific report be added to the list, please contact Heather Mansfield. Most of the reports listed are based on U.S.

15 Game-Changing Prospect Research Tools and Resources

Donor Search

Prospect research can seem daunting and overwhelming. Either way, this… Basics of Prospect Research Lists & Rankings UncategorizedThere are a ton of resources out there, but there is not a lot of guidance. Maybe you’re ready to get started with prospect screening or maybe you’ve been in the game for a while, and you’re curious about any tools you might have missed.

User research and non-profits

Connection Cafe

Researching users is important for any business. Large commercial companies conduct market research to see who consumes their products. Many successful non-profits also realize why user research is important. User research is, in fact, MORE important for non-profits than for any commercial company. Author: Lacey Kruger. Do you listen to your users? Do you ask them for feedback about what you’re doing online?

New Research Helps Us Better Understand Donors

Wild Apricot

Two new research reports - Heart of the Donor (Grey Matter/Russ Reid) and 2011 donorCentrics Internet and Multichannel Giving Report (Target Analytics)- offer interesting insight into donor behavior.( donors Fundraising researchread more ).

Prospect Research: Importance and Impact

Donor Search

With more information publicly available than ever before, prospect research is becoming an increasingly popular tool for nonprofit organizations to increase their fundraising capabilities. Prospect research… About DonorSearch Basics of Prospect Research UncategorizedSophisticated analysis now makes it possible to identify an organization’s best prospective donors, as well as better understand how to approach each one and what size donation to request.

9 Rules for Ethical Prospect Research

Donor Search

This is less a… Basics of Prospect Research Conducting Prospect Research Prospect Data Sources UncategorizedFrom social media to blogs to 24/7 news services, there is more information on people available than ever before. You just have to know how to look for it. Some people know how to block their online profiles from public view or limit the exposure of any online content about them.

Prospect Research for Religious Organizations

Donor Search

Why faith-based organizations need prospect research Religiously affiliated schools, churches, synagogues, mosques, and mission-based organizations… Conducting Prospect Research Implementing Prospect Research UncategorizedFundraising is not a passive activity. Just like any other nonprofit, religious organizations need to get active and call prospects, host events, and engage donors in order to raise the funds that allow them to operate at full capacity.