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Best Content of 2023

Forum One

Considering the significant challenges and triumphs faced by our partners, we are delighted to share a curated collection of the most invaluable content that our readers found insightful and beneficial throughout 2023. Engaging with our content drives our calendar, and we value your feedback and questions.

Content 72
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What's Your Non-Profit's Content Marketing Strategy?

Wild Apricot

Six out of 10 professional marketers are spending more on content marketing in 2010, for the third year in a row. The rise of blogs and other social media makes online content creation a growing focus for non-profit sector, too. Because content marketing works. It is non-interruption marketing.

Content 115
professionals

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Case Study: How Human Rights Watch Leverages Employee Personal Brands on Twitter

Beth's Blog: How Nonprofits Can Use Social Media

Murphy says they initiated training for employees, that offered the 101 and 201 of using Twitter. Murphy served as the point of contact, answering staff questions on the fine art of tweeting. Have an internal communications channel to keep everyone up to date on new content, hashtags, features, or techniques.

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Social Sustainability: Why You Need to Tell Your Story (and how to do it).

Greater Giving

This is where the art and science of effective storytelling comes in. The evening was an incredible success, and you can watch a more detailed case study of what exactly made Variety Unbound so magical below. After all, you’re competing with other valuable nonprofits for limited resources and donor dollars.

Story 98
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Share Your Posts on Measurement and Learning from Your Data: January Blog Carnival

Beth's Blog: How Nonprofits Can Use Social Media

As KD Paine and I wrote in “ Measuring the Networked Nonprofit ,” measuring your social media channels, overall communications or marketing strategy is not a form of voodoo black magic; it is an art and a science. So, what does it take to do the art and science of measuring your marketing or communication strategies well?

Measure 112
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Four Steps to Write the Right Content on your Nonprofit Blog

NonProfit Hub

So how do you write the right content on your nonprofit blog? When you take away all the bells and whistles, you end up with the foundation of your blog: the content. Your blog is going to have an awfully hard time being exceptional if its content is a flop. Analyzing case studies. Beef it Up. Split it Up.

Content 28
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Facilitating with Sticky Notes

Beth's Blog: How Nonprofits Can Use Social Media

I enjoy meetings when there has been a lot given to the design and you have expert facilitators in the room because I not only learn about the content, but also learn some new facilitation techniques. If offers frameworks, tips, and checklists for thinking through the content, interaction design, and logistics.