Taking Action on YouTube

Amy Sample Ward

YouTube is set to publicly launch the “Call-To-Action Overlay&# feature. This will allow users to place calls to action (messages and links) on top of videos. The Call-To-Action Overlay means users will be prompting viewers to click away from YouTube (not exactly the action a platform like YouTube is after). Tags: webtools action socialaction socialchange video youtube

I’ve got Binders Full of Calls to Action

NetWits

What can we learn from political calls to action this election season? Here are three common elements the majority of them are using that can be easily used in your own calls to action for online fundraising. Interactive Online Fundraising Web Design call to action nonprofit website

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Cross-Sector Skill Sharing in Action

Connection Cafe

Today we are sharing two examples of skill sharing in action and the positive organization and individual impact they delivered. We look forward to hearing your stories of skill sharing in action in the comments section.

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Exciting Times for Social Actions

Amy Sample Ward

I have followed the development of Social Actions over the last few years and really believe in the work that Peter, Christine and the community have done to shape a collaborative, open tool that benefits so many people and organizations in all kinds of ways. Social Actions Transition: Request for Letters of Interest. Opportunity Alert: Four Powerful Enhancements to the Social Actions API.

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5 Steps to Optimize Conversion Rates After an Advocacy Action Alert

Connection Cafe

Optimizing your nonprofit’s advocacy action alert doesn’t have to end with a supporter receiving a humble “thank you” from a thank you page or email. How many can we get to take an action at a moment’s notice? How many are new because a friend shared the action alert on their social media account? Once this information is surfaced, your organization’s mission can be spread by asking your advocates to take action on your latest action alert.

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Servant Leadership In Action

Eric Jacobsen Blog

Edited by Ken Blanchard and Renee Broadwell , Servant Leadership in Action , includes the personal stories from some of the most well-respected authorities on leadership: Patrick Lencioni John C. Eric Jacobson on Leadership and Management Ken Blanchard Leadership Leadership Books Renee Broadwell Servant Leadership In ActionBe sure to read the definitive book on servant leadership.

Ten Advocacy Calls to Action for Nonprofits

Connection Cafe

Is a barrage of action alerts and fundraising emails burning out your activists? Perhaps you’ll come up with an entirely new action that the rest of us will rush to copy! . You might ask people to send friends to a high-value action or petition, or you might encourage them to invite their contacts to follow you on Facebook. Cross-channel promotion means more than just digital: email can spark plenty of actions in the real world. Special Bonus Action: Vote .

Mission in Action, in Life and in Work| The Storytelling Power of A Camera Lens

Connection Cafe

That building is where I work every day, and the exhibit is called Blackbaud’s Mission in Action. Nonprofit News Blackbaud''s Mission in Action Exhibit photography Sean Sheridan storytelling I love when my life and my work collide. As a corporate social responsibility professional working in philanthropy and volunteerism every day, nonprofits, their leaders and the work they do are a huge part of my life.

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Taking Action: Optimizing your Online Communications

Byte Technology

But too often non-profits have trouble seeing beyond the almighty dollar and miss the opportunity to publicize—through email campaigns, regular blog posts or in a highlighted fashion on their websites—the CTA: that is, the “Call to Action. Non-profit marketing guru John Haydon makes a very important distinction between a FYI and an CTA: one provides more information about a particular idea and one informs the reader that you want to them to do something, hence “take action.”

Using Event Metrics to Create an Action Plan

Connection Cafe

Action: Turning these participants into superstar fundraisers isn’t an easy task. Action : Note the participants who have met or exceeded their fundraising goal. Action : If the online tools usage is low along with your total amount raised. Want more on using metrics to create an action plan? Event metrics can be great guides as we plan. In earlier posts, npENGAGE has discussed how to focus on our event fundraising analytics and how to use these metrics for success.

Servant Leadership In Action

Eric Jacobsen Blog

Edited by Ken Blanchard and Renee Broadwell , Servant Leadership in Action , includes the personal stories from some of the most well-respected authorities on leadership: Patrick Lencioni John C. Check out the definitive book on servant leadership. It's a curated collection of incredibly insightful and motivational perspectives on servant leadership via essays by 44 servant leaders.

EveryAction Acquires DonorTrends

EveryAction

By better empowering them to use actionable data and innovative tools, we help them to do more good,” said EveryAction CEO Stu Trevelyan. DonorTrends uses actionable data and analytics to empower nonprofits to raise more money and retain more donors. DonorTrends is a leading fundraising analysis firm that has helped major nonprofits use actionable data to more efficiently generate additional revenue and more effectively engage donors.

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How to Add The Facebook Page Call-To-Action Button to Your Page

John Haydon

Facebook has been rolling out a call-to action-button for Facebook Pages. The Facebook call-to-action button can help drive Facebook users to take actions that are important to your nonprofit. It’s simple to set-up (instructions below) and puts a call to action right next to like button on your Facebook page (as shown below). How to Add the Facebook Call-To-Action Button to Your Page. Which Facebook Page Call-To-Action Should You Use?

The 2019 Best Nonprofit Conferences Calendar

EveryAction

The Value Proposition - Purposeful Action in a Changing World. The Value Proposition - Purposeful Action in a Changing World. 2019 AFP DFW Philanthropy in Action Conference. 2019 AFP DFW Philanthropy in Action Conference. The 2019 Philanthropy in Action Conference serves more than 600 fundraising professionals from a four- state region and representing more than 200 organizations. It's finally here!

Servant Leadership In Action

Eric Jacobson

Edited by Ken Blanchard and Renee Broadwell , Servant Leadership in Action , includes the personal stories from some of the most well-respected authorities on leadership: Patrick Lencioni John C. Eric Jacobson on Leadership and Management Ken Blanchard Leadership Renee Broadwell Servant Leadership Servant Leadership In Action Serving OthersTomorrow, March 6, brings the release of the new definitive book on servant leadership.

Servant Leadership In Action

Eric Jacobsen Blog

Edited by Ken Blanchard and Renee Broadwell , Servant Leadership in Action , includes the personal stories from some of the most well-respected authorities on leadership: Patrick Lencioni John C. Be sure to read the definitive book on servant leadership. It's a curated collection of incredibly insightful and motivational perspectives on servant leadership via essays by 44 servant leaders.

Social Actions API, Semantic Web, and Linked Open Data: An Interview with Peter Deitz

Amy Sample Ward

I’ve followed and supported the work of Peter Deitz and Social Actions ever since hearing about his passion and ideas a few years ago. There’s a lot happening with Social Actions right now but one bit of news is really exciting, and needs to be highlighted: some incredibly important technical enhancements have recently been made to the Social Actions API. Let’s start at the beginning: What is Social Actions and where does the API come in?

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GUIDE: Growing and Sustaining your Volunteer Program

EveryAction

Finally, be ready with a call-to-action or ask. With volunteer management tools, like EveryAction , you easily track your volunteer’s actions and availability. If you work at a nonprofit, you know what it feels like to have too much on your plate. You are eager to be as effective as possible, but you can’t do it all by yourself. A thriving volunteer program can help maximize your organization’s impact.

Blog Action Day 2010: Water

Amy Sample Ward

This past Sunday was October 10th, 2010 – also know as 101010, the Global Work Day for climate action supported by 350.org and others. You may have been part of the day of action by participating in an event in your local area. 350 action in Oman Dive Center. What is Blog Action Day? Learn more and participate in Blog Action Day today! More people have access to a cell phone than to a toilet. Today, 2.5 billion people lack access to toilets.

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3 Easy Ways To Make Your Nonprofit's Email Program Stand Out Today [With Free Templates]

EveryAction

Their initial action signals a short window of a high level of interest in and support of your nonprofit, so using this moment to deepen their connection to the organization will pay dividends when you send your next fundraising ask. Download our free template to get your series started with a strong initial welcome email, and use an additional email slightly later to provide more information and opportunities for them to take action.

5 Examples of Great Mobile Calls to Action

Mobile Commons

The first step to a successful mobile campaign is a great call to action. When you’re ready to launch your campaign, be sure to promote your mobile call to action everywhere, from TV commercials to tweets to T-shirts. Here are five of our customers’ calls to action that make an impression. The prominent mobile call to action paired with a strong image and a clear statement definitely caught people’s attention and helped the campaign go viral.

What We Learned About Digital Engagement from the 2019 M+R Benchmarks Report

EveryAction

Advocacy was an equally important area in which mobile showed steady success, in fact, text messages successfully drove phone calls at more than twice the rate that email advocacy messages drove traditional web-based actions. Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector.

Using #GivingTuesday to Turn Your Mission into Action

Connection Cafe

There is no better time to turn messages of hope into action—to giving time, money, talents, and voice. If you know me, you know I think “ good is for everyone.”. You also might accuse me of sounding like a broken record because I tend to say this a lot, but it needs to be said. There’s just too much to get done in this world, and we need a whole lot more good propelling us forward.

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How Political Action Committee Software Can Help You Grow and Manage your PAC

Wild Apricot

Here's how political action committee software can help you Want to raise more money and save more time for the campaigns that matter?

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Here's 28 Reasons Why Your Nonprofit Should Switch to EveryAction

EveryAction

EveryAction stores over 89 million "Action Profiles" of donors and supporters, which means that a significant number of EveryAction forms come pre-filled. The platform features tools like click-to-call advocacy, email message delivery, and social advocacy , empowering nonprofit supporters to take action on issues they care about. #5.

5 Easy Ways Nonprofits Can Use Testing to Increase Digital Engagement

EveryAction

Homepage layout Your website homepage is likely the first thing that most visitors see, so it’s important that it draws them in further, and directs them toward relevant actions such as signing up for email updates or donating. For nonprofits, an effective call to action is paramount. Many organizations have moved away from passive language such as “join our mailing list” or “sign up to receive our newsletter,” and toward active calls such as “take action” or “join the movement.”

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5 Actionable Ways to Prevent Profit Leaks

NonProfit Hub

The post 5 Actionable Ways to Prevent Profit Leaks appeared first on Nonprofit Hub. Profit leaks threaten to sink any business, but the nature of nonprofit operations make them particularly vulnerable. Most companies in other industries can make internal adjustments to compensate for monetary drain. Nonprofits have leaks in areas for-profit companies never have to consider.

11 Hispanic and Latino Organizations Everyone Should Know

EveryAction

The Latino Victory Fund is a progressive political action committee working to grow Latino political power by increasing Latino representation at every level of government. Hispanic Heritage Month, officially founded in 1968 , occurs each year from September 15 to October 15, a period which includes the anniversary of independence of eight Latin American countries. During National Hispanic Heritage Month in the U.S.,

The State of Nonprofit Donor Retention (And What To Do About It)

EveryAction

Current donors are a curated universe who have already demonstrated a belief in your organization’s mission, and willingness to take action toward it. As a general rule, retaining existing donors costs less than acquiring new ones. As such, for most nonprofit organizations, pursuing strategies to reducing donor losses is the most affordable strategy for increasing net fundraising gains. Unfortunately, across the nonprofit sector, donor retention rates are low and getting worse.

Back to Action: End of Summer EveryAction Update

EveryAction

Can you believe summer’s almost over? If you’re anything like us, you’re ready to trade tank tops for awesome cardigans and cool lemonade for pumpkin lattes, but mostly, you’re ready to get back to doing good

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Blog Action Day 2009: Creating Actions for Everyone on Climate Change

Amy Sample Ward

Today is Blog Action Day and this year’s theme is Climate Change. What’s Blog Action Day? Blog Action Day is an annual event held every October 15 that unites the world’s bloggers in posting about the same issue on the same day with the aim of sparking discussion around an issue of global importance. Blog Action Day 2009 will be one of the largest-ever social change events on the web. Create Actions for Everyone. Join Blog Action Day.

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2018's Best Giving Tuesday Campaigns

EveryAction

Finally, their donation form is equipped with EveryAction’s FastAction network, meaning that if their donor has taken prior action on an EveryAction form, their information will be autofilled, making the process of completing their donation quick and easy. With Giving Tuesday behind us, it's time to highlight just a few of the organizations who ran stellar campaigns, activated supporters, and beat their fundraising goals.

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4 Actionable Steps to Make SEO Oh So Easy

Connection Cafe

Interactive Fundraising Expert Mike Snusz has 4 actionable steps you can take right now to help optimize your website for SEO: Step 1: Front-Load Your Browser Title. Digital technology is increasingly playing a key role in engaging donors, and in 2015, around 7.1% of overall fundraising revenue came from online giving—with a 9.2% growth over 2014. And in the arts and culture nonprofit space, digital fundraising saw a 8.3% increase year over year.

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6 Ways to Take Action in the Next Week to Celebrate Earth Day

EveryAction

You can also take action on EPA funding with Greenpeace and demand the government continue to support the agency's work in curbing our carbon footprint and enacting responsible regulations on industries contributing to climate change. One of the most important actions you can take on Earth Day is to simply refuse fact-denying, anti-science rhetoric and demand that lawmakers listen to scientists and experts and #ActOnClimate.

11 Fascinating Facts About Online Fundraising That Will Inspire You to Action

NetWits

Is your nonprofit raising money on it’s website? I’m guessing the answer is yes. … Online Fundraising 2011 online Blackbaud Social Fundraising

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Social Media Strategy: Pancreatic Cancer Action Network

NetWits

Our social media strategy for nonprofits series continues by taking a look at how the Pancreatic Cancer Action Network ( www.pancan.org ) uses social media to enhance their online efforts. This organization is dedicated to advancing research, supporting patients and creating hope for those affected by pancreatic cancer. As you can imagine, building a great online presence that creates a community of support and connects people with each other plays a key role in carrying out their missio

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Your New Leader 100-Day Action Plan

Eric Jacobsen Blog

their third edition of, The New Leader's 100-Day Action Plan. The book is packed with: Examples and case studies Action plans Tools, techniques and tricks of the trade The authors also explain why you need to start even before your official first day on the job. Values -- Believes and moral principles that guide attitudes, decisions, and actions. A 100-Hour Action Plan for crisis situations.

Creating More Frictionless Actions

John Haydon

Another important step in this mindshift is to appreciate what people are naturally willing to do on sites like Facebook : How Facebook enables frictionless actions. Facebook removes psychological and technological friction points to increase social sharing and other doable actions. Meaningful Facebook actions. Facebook users are more likely take these types of meaningful actions.

How to Build a Mobile List and Craft a Mobile Call to Action

Mobile Commons

The easiest way to attract subscribers is to promote your text message call to action on all your existing media channels, advertising, and outreach. From billboards to flyers, emails to social media, TV commercials to radio ads – display your call to action everywhere so that more people can see it and opt in to your mobile list. A text message call to action is how you ask people to join your mobile campaign. Make it easy to take action.

Essential Marketing Tip: Let Your Mission Statement Inspire Action

NonProfit Hub

You need something that will speak to the masses and inspire action. This will strengthen your team’s sense of purpose and help you move in a direction of purpose and action. It’s a written promise to your constituents that you will do your best to inspire action and leave your community better than you found it. The post Essential Marketing Tip: Let Your Mission Statement Inspire Action appeared first on Nonprofit Hub.

Social Actions’ Change The Web Challenge in Oxford

Amy Sample Ward

Social Actions has created an open database of 60,000+ actions from 40+ sites — including GlobalGiving, Change.org, DonorsChoose.org, Kiva.org, NABUUR, TakingITGlobal, Idealist.org, and VolunteerMatch. Through a search engine, Open Actions XML micro-format, an open API, and third-party tools and widgets, you can find and share ways to get involved in the causes you care about. Learn about the Open Actions XML micro format, and how you can use it.

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GUIDE: Using Donor Personas to Maximize Your Nonprofit Fundraising

EveryAction

Use your donor software data to research Vince’s engagement history and determine what types of calls-to-action he’s answered in the past and try to recruit him for similar things in the future. A great way to bridge that gap is by taking immediate advantage of Eddie’s and Emma’s actions and striking while the engagement iron is hot. Run a donor report that captures everyone who has engaged or taken X, Y, or Z actions but has never donated.

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Join the ‘Advocacy Action Then Donation Ask’ Bandwagon

Connection Cafe

Especially when the thank you page is not only thanking me for taking action, but suggesting I share the advocacy action with my friends using social media… AND starring a bold fundraising ask, too. Here are three other folks who have joined the advocacy-action-then-donation-ask bandwagon… DENNIS McCARTHY. The folks at American Rivers are using that valuable real estate after action alerts are completed so well.

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