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Direct Mail Personalization Pays Off

NonProfit PRO

That simple thing is direct mail personalization. As a nonprofit, every penny spent on direct mail needs to be accounted for. It also needs to be justified. However, if you find a simple way to increase your ROI, you should jump all over it.

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Keeping the Finance Person Happy With Major Gifts

NonProfit PRO

In major gifts, there is nothing better than a good finance person to be your partner. If you have a good one, pour on the love. They need affirmation just like you do, and they do not get enough of it. If you have a bad one, try to win them over through education, information and appreciation.

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Virtual Fundraising: 5 Tips for Moving In-Person Auctions Online

Nonprofit Tech for Good

By Bryna Dilman , Director of Marketing at FrontStream , who offers expert tips to nonprofit organizations planning to move their in-person auctions online. . To personalize outreach, auction organizers should consider calling donors that are historically very loyal or generous.

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Personalization for Better Engagement

Forum One

Website personalization relies on data to optimize the content on a website to cater to a particular visitor. Optimizing your content with personalization allows for audiences to interact with the most applicable content for them, thus creating a better, more engaging user experience. Forum One’s website personalization tool.

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The Practice of Personal Gratitude in Fundraising

Get Fully Funded

Raising money for your small nonprofit is stressful during the holidays, and practicing personal gratitude can pull you through. Believe it or not, it’s simple: personal gratitude. What is personal gratitude? So how do you go about creating a culture of personal gratitude for yourself and for your organization?

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Segmentation, Personalization & Stewardship for Nonprofits

Get Fully Funded

When you develop a personal connection with your supporters, they’ll be more likely to return to your organization and continue engaging and contributing, increasing your retention rate. . Personalizing your appeals and interactions . Personalizing your appeals and interactions. The answer lies in: . Ready to dive in?

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Personal Nonprofit Branding: What’s Your Nonprofit’s Superpower?

Bloomerang

Do they recognize your personal nonprofit branding and know what it is your organization stands to change? So why the superhero angle for personal nonprofit branding? Here are 8 tips to improve personal nonprofit branding efforts: . Make the mission sing out through your personal nonprofit branding. Individuality.

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Segmentation, Personalization & Stewardship for Nonprofits

Get Fully Funded

When you develop a personal connection with your supporters, they’ll be more likely to return to your organization and continue engaging and contributing, increasing your retention rate. . Personalizing your appeals and interactions . Personalizing your appeals and interactions. The answer lies in: . Ready to dive in?

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A Step-by-Step Approach to Personalization

Forum One

A step-by-step approach to personalization allows organizations to start delivering unique content sooner than later. Just like the private sector, mission-driven organizations need to ensure they are providing personalized marketing and digital experiences in order to effectively engage their online audiences.

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10 reasons Nimble AMS clients love Person Accounts

Nimble AMS

, take a look at these 10 reasons Nimble AMS clients love the Person Accounts data model. The difference between Contacts/Accounts and Person Accounts data models. Here’s a little background about Person Accounts: Salesforce offers standard data models. Why Nimble AMS customers love the Person Accounts data model.

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8 Incredible Tips to Ask for Donations in Person

Qgiv

However, sometimes you need to ask for donations in person at fundraising events or other functions. The issue some people have with asking for donations in person is that it can be a nerve-wracking experience. When asking for donations in person, keep these tips in mind: Do research beforehand. Luckily, we have some advice!

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The Power of Sharing a Personal Story

The Storytelling Non-profit

The power of sharing a personal story is well documented. When we consider the power of personal stories for non-profit fundraising and communications, stories have the ability to help your community understand the value of your organization’s work. There’s a reason for this – it’s vulnerable to tell your personal stories.

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Are In-Person Events Making A Comeback? 5 Tips to Start Considering a Safe and Fun In-Person Fundraising Event Again

Bloomerang

As the world starts to open back up after the COVID-19 pandemic, now is an excellent time to re-imagine the various components of your organization and whether or not an in-person fundraising event makes sense. Because of the restrictions on in-person gatherings, there were a lot of changes in the past year when it came to nonprofit events.

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[ASK AN EXPERT] Do You Have To Ask For Feedback In Person?

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on whether or not you have to ask for donor feedback in person. . Do you have to ask for feedback in person? . The emails were very personal and very well done. I hope you’ll add some more in-person donor engagement conversations to your work plan.

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How to Develop a Personalized Nonprofit Email Strategy

DonorPerfect

The post How to Develop a Personalized Nonprofit Email Strategy appeared first on Nonprofit Technology & Fundraising Blogs. What’s happening? Our heavy dependence on technology in 2020 helped us all to realize what’s been true all along: that people desire human Read More ».

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[VIDEO] Raise More Money And Improve Donors Relationships Through Personal Branding

Bloomerang

We are here to talk about personal branding, specifically how to make yourself memorable. We got five excellent tactics for you that’ll help you raise more money, and improve your donor relationships through personal branding. So personal branding, I love this topic. So that means it’s personal. But get this.

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Expressing Thanks at Work: Better in Person or Text?

Charity Village

Is it better to express thanks to someone in person, in video, or text? Many people may have a belief that thanking someone in-person is ideally the best way. The post Expressing Thanks at Work: Better in Person or Text? The post Expressing Thanks at Work: Better in Person or Text? appeared first on CharityVillage.

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Inferring Gender for Personalized Ads on Social Media

Cloud 4 Good

Not the First Platform to Drop a Trail of Crumbs for Personalized Ads. Many other platforms, including Google, use “ inferred demographics ” to gain more insights about individual users to provide personalized ads. Frequently check in on your personalized ad settings. How Inferred Demographics Can Skew Analytics.

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Salsa Personalities: Donna Myers

Salsa

This is the first in a series regular blog posts we are calling Salsa Personalities to share the stories of the amazing people here at Salsa who, well, make the Salsa! Since we are starting this series during Women's History Month, we sat down first with Salsa's CEO, Donna Myers.

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5 New Year’s Rituals for Nonprofit Professionals to Build Personal Resilience

Beth's Blog: How Nonprofits Can Use Social Media

Rituals can also be used by professionals to boost personal productivity because rituals capitalize on our brains’ ability to direct our behavior on autopilot, allowing us to reach our goals even when we are distracted or preoccupied with other things. When I look back on 2019, it was a good year both professionally and personally.

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The future of in-person fundraising in a cashless society

Charity Village

On April 28, join us for a free webinar to learn what nonprofit professionals need to know about the future of in-person fundraising. The post The future of in-person fundraising in a cashless society appeared first on CharityVillage. This shift is dramatically impacting charities relying on […].

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5 Tips for Better Email Personalization

Forum One

People are unique individuals, so it’s important that your email personalization matches their uniqueness. Email personalization helps ensure your emails stand out as relevant and worth engaging with. As part of personalizing your email strategy, always look for ways to increase engagement. Make the sender a person.

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Try Personalization to Make Membership Building Easier

Joy of Membership

I suspect every organization has some version of this personalization challenge. If you have this sort of data, it becomes much easier to begin building member experiences that feel more personalized. Let me know if personalization is something that your organization has explored at all. What can your data show you?

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5 Reasons You Should Personalize Your Employee Onboarding

Gyrus

When employees are given personalized training, they realize their worth and feel connected to the company that they will be working for.

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Virtual vs. In-Person Solicitation for Major Gifts: Predicting the Future of Fundraising

DonorPerfect

For the last decade, I’ve written, spoken, taught, and even preached about the benefits of in-person solicitation for raising major gifts. The post Virtual vs. In-Person Solicitation for Major Gifts: Predicting the Future of Fundraising appeared first on Nonprofit Technology & Fundraising Blogs.

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An Open Source Website Personalization Tool for Mission-Driven Organizations

Forum One

An increasingly central MarTech approach to achieving this impact is through website personalization, a strategy that centers on the behaviors and interests of individual website visitors. When incorporated within a larger content strategy, an effective digital personalization strategy can result in tangible, increased user engagement.

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Three questions to guide you when creating personal branding content

Charity Village

These days, it seems like everybody and their mother is talking about their “personal brand.” Whether you’re looking for a job or starting a business, having a strong personal brand can help you appear more trustworthy and build […]. It might seem like another empty buzzword. Simple as that.

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The Nonprofit Event Debate: Virtual, In-Person, or Hybrid Fundraising Model?

Classy

Spoiler: A hybrid fundraising model for nonprofit events combines the comfort and safety of engaging donors virtually with the personal touch of live interactions. 10 pros of in-person fundraising events. 10 pros of in-person fundraising events. There’s also a sense of relief and excitement to return to in-person activities.

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Capture the Power of an In-Person Event Virtually

Forum One

“A Seat at the Table” presented even more layered challenges because the discussion topics required a level of trust between participants, trust that NMAAHC carefully built in the design of the in-person event. In-person, participants mingled over cocktails, then sat together at tables and shared food served family style.

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Personalized Tax Services for Independent Contractors and Sole Proprietors

Blue Fox

Is your personal business generating 30k+ per year? Are you self-employed; earning 1099 income? Ever wondered about the tax benefits of incorporating? Our team at Blue Fox specializes in tax preparation for independent contractors and sole proprietors. Consultants, designers, photographers, freelancers – that’s you!

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8 Easy Ideas for Safe & Healthy In-Person Events

Greater Giving

As charitable donors grow eager to return to in-person events, our nonprofit clients have been asking us how to provide those exciting live fundraiser experiences while keeping everyone safe and comfortable. The post 8 Easy Ideas for Safe & Healthy In-Person Events appeared first on Greater Giving Blog.

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Engaging Both In-person and Virtual Programs

Top Nonprofits

We know in-person programming is slowly coming back and you need to bring back your audience members who have fallen quiet during the pandemic. What could a dual, virtual/in-person program look like? Everyone in the conversation shared challenges they expected as they moved back to in-person programming. Let’s find out.

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Data and E-commerce Personalization

Confessions of a Non-Profit Executive Director

E-commerce personalization helps achieve the sales goal much easier and much quicker. . What is E-commerce Personalization. E-commerce personalization is the creation of personal experiences and interactions by online retailers. They will also generate personalized bestseller lists.

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Embrace Personalization and Improve the Member Experience

Nimble AMS

Your association might want to provide a personalized member experience, but are you actually doing it? Chances are that your association wants to provide a personalized member experience. But here’s a question for you: Are you really incorporating personalization into your member marketing and communications plans?

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Personalized Learning Is the Only Way to Learner Engagement

Gyrus

If you are looking for learner engagement, you cannot ignore personalization. Personalized learning allows you to connect with the learners with relevant, engaging, and memorable content.

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Is Your Association’s Personality Shining Through?

Wild Apricot

Maybe adding more personality to your communications might help. Is your association or club struggling to get the younger generation involved? member communication Millennials'

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In-Person Fundraising Events Are Back in Full Swing — How to Make the Most of It

sgEngage

And this year, at long last, our events are back to in person — mostly. In returning to in-person events this year, you’ll be able to remind your constituents of why they continue to come back year after year to your event, beyond supporting your mission. Here are three keys to returning successfully to in-person events: .

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The Personal Integrity Paradox and how it affects our sector

Nonprofit AF

Hi everyone. My plane is boarding for Aotearoa, so apologies for any errors or clumsy wording in this post.

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Using Personalized Videos to Boost Connection with Members

Joy of Membership

The most awesome thing about this approach is that it really helps create a personal connection, even though I’ve never met most of the people who go through the program. The post Using Personalized Videos to Boost Connection with Members appeared first on The Joy of Membership™. You won’t want to miss it. You can do that here.

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How to Improve Your Personalization Approach with Taxonomy

Velir

In the last five years, we’ve seen an explosion of tools that allow marketers to personalize audience experiences. With these advances, you might think that personalization is easier now. However, we’ve seen that greater flexibility, channels, data, and possibilities can make personalization more daunting.