Personalization for Better Engagement

Forum One

Website personalization relies on data to optimize the content on a website to cater to a particular visitor. Optimizing your content with personalization allows for audiences to interact with the most applicable content for them, thus creating a better, more engaging user experience.

Combine Virtual and In-Person Networking Before Conferences to Increase Engagement

The MatrixFiles

I’m attending Non Dues-a-Palooza (NDAP) next week in Nashville, in person. Even though the event will be in person, Teri Carden , the founder of NDAP decided to do a digital drop-in event a week before the actual event.


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Creating Personalized Event Experiences with CadmiumCD

Cadmium CD

With CadmiumCD's new matchmaking capabilities within eventScribe, you can create a personalized networking experience for each and every attendee based on their own preferences. This new feature works as a personalized dashboard for each attendee, tailored to their preferences.

Try Personalization to Make Membership Building Easier

Joy of Membership

I suspect every organization has some version of this personalization challenge. If you have this sort of data, it becomes much easier to begin building member experiences that feel more personalized.

A Step-by-Step Approach to Personalization

Forum One

A step-by-step approach to personalization allows organizations to start delivering unique content sooner than later. Building a personalization strategy: crawl, walk, run. This allows you to successfully test and evaluate your personalization strategies and tactics.

The 10 Biggest In-Person Ask Blunders


By every measure, an in-person ask provides the most bang for the buck. So, here’s my list of 10 no-no’s when soliciting gifts from individuals with an in-person ask — or virtually. 1: Not asking through a personal meeting.

8 Incredible Tips to Ask for Donations in Person


However, sometimes you need to ask for donations in person at fundraising events or other functions. The issue some people have with asking for donations in person is that it can be a nerve-wracking experience. Knowledge asking for donations in person donation appeals

How To Achieve Personal Resilience

Eric Jacobsen Blog

If you want to build the psychological body armor to achieve personal resilience, then the book, Stronger , is a must-read for you. And then, remember that no person is, nor ever should be, an island.

Embrace Personalization and Improve the Member Experience

Nimble AMS

Your association might want to provide a personalized member experience, but are you actually doing it? Chances are that your association wants to provide a personalized member experience. It’s time to move personalization beyond a buzzword and into reality.

Personal Nonprofit Branding: What’s Your Nonprofit’s Superpower?


Do they recognize your personal nonprofit branding and know what it is your organization stands to change? So why the superhero angle for personal nonprofit branding? Here are 8 tips to improve personal nonprofit branding efforts: .

Keeping the Finance Person Happy With Major Gifts

NonProfit PRO

In major gifts, there is nothing better than a good finance person to be your partner. If you have a good one, pour on the love. They need affirmation just like you do, and they do not get enough of it.

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Inferring Gender for Personalized Ads on Social Media

Cloud 4 Good

Not the First Platform to Drop a Trail of Crumbs for Personalized Ads. Many other platforms, including Google, use “ inferred demographics ” to gain more insights about individual users to provide personalized ads. Frequently check in on your personalized ad settings.

How to Develop a Personalized Nonprofit Email Strategy


The post How to Develop a Personalized Nonprofit Email Strategy appeared first on Nonprofit Technology & Fundraising Blogs. Year after year, nonprofits lose an average of 55% of their donors.

[Free Webinar] 10 Ways Personalization Can Increase Donor Engagement

Nonprofit Tech for Good

The answer… personalization. Personalization is no longer the exception, donors expect it and it’s the foundation for a good fundraising strategy. Personalization helps build stronger donor relationships by showing your appreciation and giving the donor a reason to care while incentivizing them to continue donating. Date: Tuesday, July 9, 2019. Time: 1pm EDT / 10am PDT. Presented by: Virginia Weinstein of StatusLIVE.

5 Tips for Better Email Personalization

Forum One

People are unique individuals, so it’s important that your email personalization matches their uniqueness. Email personalization helps ensure your emails stand out as relevant and worth engaging with. Make the sender a person.

[ASK AN EXPERT] Do You Have To Ask For Feedback In Person?


Today’s question comes from a nonprofit employee who wants advice on whether or not you have to ask for donor feedback in person. . Do you have to ask for feedback in person? . The emails were very personal and very well done.

Four Recommendations for Personal and Professional Branding

Amy Sample Ward

Last month, Farra Trompeter of Big Duck and Danielle Bridgida of National Wildlife Federation presented at the Bridge Conference last week about personal and professional branding. The responses lean towards a reality in which our online presence is just as diverse as our offline personalities – people are connecting with a mix of others on difference platforms. Are you mixing your personal and professional self online?

Engaging Both In-person and Virtual Programs

Top Nonprofits

We know in-person programming is slowly coming back and you need to bring back your audience members who have fallen quiet during the pandemic. What could a dual, virtual/in-person program look like? But are the in-person experiences we had in the past what people want to go back to?

[ASK AN EXPERT] When Should You Go Back to In-Person Events?


Today’s question comes from a board member who wants advice on hosting in-person events vs. continuing with virtual fundraising. . Dear Charity Clairity, I’m on the board of a local nonprofit, and we’re exploring the idea of hosting an in-person fundraiser in May 2022.

Three questions to guide you when creating personal branding content

Charity Village

These days, it seems like everybody and their mother is talking about their “personal brand.” Whether you’re looking for a job or starting a business, having a strong personal brand can help you appear more trustworthy and build […].

3 Reasons to Include Virtual Elements in In-Person Fundraising Events

Nonprofit Tech for Good

What we’ve learned along the way is that adding virtual elements into your fundraising and in-person events has incredible benefits. Let’s take a look at a few of the reasons why incorporating virtual components into your in-person fundraising event is essential to your success.

The Nonprofit Event Debate: Virtual, In-Person, or Hybrid Fundraising Model?


Spoiler: A hybrid fundraising model for nonprofit events combines the comfort and safety of engaging donors virtually with the personal touch of live interactions. 10 pros of in-person fundraising events. There’s also a sense of relief and excitement to return to in-person activities.

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An Open Source Website Personalization Tool for Mission-Driven Organizations

Forum One

An increasingly central MarTech approach to achieving this impact is through website personalization, a strategy that centers on the behaviors and interests of individual website visitors. What is website personalization? Why is personalization important?

CadmiumCD Launches New Matchmaking and Networking Capabilities that Facilitate Personalized Attendee Experiences

Cadmium CD

The new capabilities deliver personalized experiences to attendees and create more opportunities for 1-to-1 engagement through text and video chats.

Are In-Person Events Making A Comeback? 5 Tips to Start Considering a Safe and Fun In-Person Fundraising Event Again


As the world starts to open back up after the COVID-19 pandemic, now is an excellent time to re-imagine the various components of your organization and whether or not an in-person fundraising event makes sense. This blog will focus on some innovative tips for in-person events. .

Data and E-commerce Personalization

Confessions of a Non-Profit Executive Director

E-commerce personalization helps achieve the sales goal much easier and much quicker. . What is E-commerce Personalization. E-commerce personalization is the creation of personal experiences and interactions by online retailers. Why use E-commerce Personalization.

Safety First: How to Mitigate Risk at In-Person Events


This not only matters when looking for fundraising ideas during COVID, but also in general since there’s always going to be a level of risk associated with any in-person event. Not having an in-person event? C OVID considerations for in-person events.

The Power of Person Accounts: Customer 360 

Nimble AMS

Nimble AMS has always been an advocate for Salesforce’s Person Account model where Business Accounts and Individual Person Accounts are treated as “Account” equals. At the Salesforce World Tour New York City conference in December, it was made very clear how important Person Accounts is to the future of Salesforce and their vision of the Customer 360. The power of Person Accounts is fueling the Customer 360 experience.

Personalized Tax Services for Independent Contractors and Sole Proprietors

Blue Fox

Is your personal business generating 30k+ per year? Are you self-employed; earning 1099 income? Ever wondered about the tax benefits of incorporating? Our team at Blue Fox specializes in tax preparation for independent contractors and sole proprietors.

Why OSCPA Isn’t Going Back to Their Old In-Person Education Model

WBT Systems

Why OSCPA Isn’t Going Back to Their Old In-Person Education Model. Read more about Why OSCPA Isn’t Going Back to Their Old In-Person Education Model

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Using Personalized Videos to Boost Connection with Members

Joy of Membership

The most awesome thing about this approach is that it really helps create a personal connection, even though I’ve never met most of the people who go through the program. The post Using Personalized Videos to Boost Connection with Members appeared first on The Joy of Membership™.

How To Become The Person Others Follow

Eric Jacobsen Blog

Yes, this is a book you must read if you want to become the person others will follow. A dedicated person without a full course load could possibly do them in half the time. Yes, it will take you some time to read Joshua Spodek 's book, Leadership Step by Step.

Become The Person Others Follow

Eric Jacobsen Blog

Yes, this is a book you must read if you want to become the person others will follow. A dedicated person without a full course load could possibly do them in half the time. Yes, it will take you some time to read Joshua Spodek 's book, Leadership Step by Step.

How to provide the personalized experience your members expect

Nimble AMS

So, even if their last experience was with a personalization powerhouse like Amazon or Netflix (highly likely), that experience sets the bar for their experience with your association. Personalized experiences created by your AMS. Engaging and personalized e-commerce.

How can Big Data Analytics help in delivering personalized learning


Here is how you can deliver personalized learning with Big Data Analytics Big data analytics tracks individual performance, automates assessments, boosts knowledge retention, and increases training ROI.

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Keep Better Contact Records with the Personal Email to Notes Feature


With the personal email to notes feature, fundraisers can easily document their email conversations with donors. Instead of copying and pasting email text into contact records, the ‘Personal Email to Notes’ feature will allow you to push the text of your Outlook, Gmail or other email communications with your supporter automatically into the supporter's EveryAction contact record. For fundraisers, the clarity of each donor contact record matters.

How Nonprofits Can Return to In-Person Board Meetings and Retreats as the Covid-19 Pandemic Winds Down

Blue Avocado

The post How Nonprofits Can Return to In-Person Board Meetings and Retreats as the Covid-19 Pandemic Winds Down appeared first on Blue Avocado. It’s Spring 2021 and your board retreat approaches.

Candid and racial equity: Testing personal and professional limits


In this article from our 2020 annual report , Lisa Brooks talks about the impact Floyd’s death had on her personally and professionally. “It Today marks the one-year anniversary of George Floyd’s murder by Minneapolis police. His death sparked urgent calls for racial justice across the world.

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Five Steps to Increase Online Giving with Basic Personalization

Forum One

Giving is a very personal decision, so why not make it more personal? Today’s supporters see personalization so often on platforms and communications throughout the day, so much so that they come to expect it. Step 4: Form and test hypotheses for segment personalization.

Top Reasons your Association Should Use Person Accounts

Nimble AMS

Here’s why you should choose one that uses the Salesforce Person Accounts data model. Knowing that not all organizations adhere to this Contacts/Accounts data model, Salesforce introduced “Person Accounts” as a standard data model option – an ideal choice for associations.

How to Improve Your Personalization Approach with Taxonomy


In the last five years, we’ve seen an explosion of tools that allow marketers to personalize audience experiences. With these advances, you might think that personalization is easier now.

Virtual vs. In-Person Solicitation for Major Gifts: Predicting the Future of Fundraising


For the last decade, I’ve written, spoken, taught, and even preached about the benefits of in-person solicitation for raising major gifts. This article is submitted by Amy Eisenstein, ACFRE.

Courageous or Cautious? Establishing Your Nonprofit’s Brand Personality

Big Duck

Establishing Your Nonprofit’s Brand Personality appeared first on Big Duck The post Courageous or Cautious?