Nonprofit Tech for Good

DECEMBER 12, 2011

Social Media: Before You Get Started, Get Organized! Define Your Metrics and Create a Social Media ROI Spreadsheet. In the far left column of the spreadsheet, list the metrics that you want to monitor. The successful implementation of social media for your nonprofit requires forethought and planning. </strong> 8.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 28, 2008

Ironically, I read a post from a month ago by Stowe Boyd called " Beyond Blogs: The Conversation Has Moved Into Flow " where he stats that conversation is moving from blog comments thread which is slow and static to a more fast form of conversation - the flow in Twitter, Friendfeed, and other places.

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Care2

OCTOBER 15, 2013

If you manage social media for your organization, you probably face incredible pressure to show growth and success. Do they really give you the full picture of how your organization is connecting with your constituents and moving them up the engagement ladder? But are these stats meaningful? Why is Social Media Data Important?

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

The panel also featured, Mary Beth Smith, from the SF Ballet, who share her organization’s experience integrating social media into marketing strategies since 2007. The panel was on social media, adoption, and measurement. We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?)

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

Twitter App Looks Up Zip Code to Tweet Your Legislator. Families USA is an organization fighting for affordable health care for all Americans. Families USA is an organization fighting for affordable health care for all Americans. Use the “ Valid Measurement Grid &#. The rows are your audience.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2009

Twitter Lists: A Natural Evolution of Internet List Culture. Even better, I could browse, collect, and organize files on my own gopher and make it available for others to "gopher surf.". Even in the early days of the web, there was the urge to organize collections of files and links. Gopher Screen Capture.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Organizational: This is when you are sharing information as an official spokesperson for your organization or your organizational persona. However, if you use your Facebook profile to connect with professional colleagues or want to promote your organization, you might consider this option.

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Care2

MARCH 9, 2013

A lot of organizations focus more of their engagement efforts on Facebook than Twitter. I think this is because organizations feel limited by the 145 character tweet length. I have personally had some of the most thought-provoking conversations on Twitter about social justice issues and politics.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

I spent a year co-writing on a book, “ Measuring the Networked Nonprofit ,” with measurement guru KD Paine because I felt strongly focusing on vanity metrics such as follower counts or Facebook likes was a waste of time. I didn’t get asked ”What are the best tools to measure followers on Twitter?”

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NonProfit Hub

FEBRUARY 4, 2021

Regardless of what type of business a nonprofit organization does, it requires a marketing campaign. Like-minded people need to know about your organization, and the right marketing concept will help you achieve this. Despite being a nonprofit organization, timelines and goals should be clearly defined.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 8, 2010

It isn’t about following thousands and thousands of friends on Twitter. Of course you have to be interested in what information or conversations they are sharing on Twitter. I know I am finding good people to follow on Twitter by the number of great exchanges that emerge on many topics. Here’s a few that I’ve used.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 9, 2009

It got me thinking about managing multiples: multiple twitter accounts, multiple people tweeting from one account, and how do you tweet a network of affiliates or a movement. There are no official rules, although there is some great advice in the O'Reilly Twitter Book on this topic for corporate examples.

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Nonprofit Tech for Good

AUGUST 29, 2010

10 Social Media Metrics for Nonprofit Organizations. 10 Twitter Apps for Nonprofits. To Change.org , my clients , Twitter, Fundraising Success Magazine , TechSoup , and my dear, sweet husband for putting up with my social media obsession over the last five years. Three iPhone Apps That Every Nonprofit Needs to Know About.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

That purpose, of course, is to build a life-long relationship with alumni of your nonprofit’s program or school so that they are a donor and champion for your organization. For example, use Twitter lists to track alums and subscribe to their Facebook updates. Celebrate the Accomplishments of Individuals in Your Alumni Network.

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Bloomerang

NOVEMBER 12, 2021

In fact, a study by Salesforce found the number one most valuable metric of success for service organizations is customer satisfaction. To figure this out, look at your website analytics, email analytics, conversion rates, social listening, and more. . Number two is revenue. That’s a huge harbinger of what the future holds.

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Whole Whale

NOVEMBER 10, 2021

So when conversations about mobile strategy come up, the idea of an app hammers the nail. In over 99% of cases, investing in a mobile app is the exact wrong investment for your organization to stay competitive on mobile. Before you start to consider your fighting chances for making at least the top 30, consider that Twitter is at #20.

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Amy Sample Ward

DECEMBER 2, 2009

I come across so many great conversations, ideas, and resources across the web ever day. You can join the conversations in the comments, or click through to the original posts to find what others are saying. … So in this post my hope is to share with you what is unique about measuring one such channel, Twitter. .

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Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? For nonprofits, this means focusing ads on your organization’s values, mission impact, and service results – the heart of your “product.”

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Amy Sample Ward

JULY 29, 2011

One of the biggest barriers to sharing our experience and knowledge, and learning as organizations is the belief that we are all so different we can’t actually share or learn from each other. what other organizations have a vested interest in the success of our station? Defining Community. Using Social Media.

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Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Deanna Zandt (DZ): How long have you been on Twitter? What inspired you to join?

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Cloud 4 Good

MARCH 16, 2021

You will be able to hear how other organizations are overcoming challenges, innovating, and then add to the conversation by sharing your unique insight. Follow Cloud for Good, Salesforce, and other speakers on LinkedIn or Twitter to keep the conversation going. Tip 3: Keep the Momentum Going.

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Whole Whale

MAY 19, 2023

Prompt Library on Twitter : A Twitter account that shares AI-generated prompts and resources. Experiment with different styles, such as using questions, statements, or even storytelling, to find the approach that works best for your organization. PromptoMania : A prompt builder that connects to CF Spark.

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Qgiv

APRIL 21, 2023

This method makes complex concepts easier for your stakeholders to understand and makes it easier to have more informed discussions on the next steps your organization should take. Implement procedures to asess metrics. It’s a conversation. Here are our top takeaways and a glimpse of the inspiration attendees experienced onsite.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2011

To avoid data error and ease the data collection chore, Sean created an automated version with data collected automatically via Twitter and Klout APIs. I didn’t understand it until I read the conversation on Twitter. Certainly, some subtle peer pressure to do your homework.

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Amy Sample Ward

JUNE 17, 2010

Last week, I had a fun time moderating the June #4Change Twitter Chat on Online Community Building. Thanks to all those who participated or followed along, and to those who will join the conversation now! What makes a Twitter chat different than a blog post, for example, is that the conversation is 1. real time, and 2.

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Amy Sample Ward

SEPTEMBER 13, 2011

I come across so many great conversations, ideas, and resources all over the web every day. You can join the conversations in the comments, or click through to the original posts to find what others are saying. Really changes the impact of those Twitter numbers! "Social

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

And when video is paired with a continuous strategy and clear metrics for success, there is overwhelming evidence showing that it is a crucial, important investment for nonprofits. In fact, 80% of respondents said video is important to their organization today, 91% believe video will become more important in the next 3 years, and.

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Greater Giving

MAY 25, 2022

For example, with segments in hand, you might decide to focus your digital marketing strategies on a younger, tech-savvy audience by combining targeted ads on Google with organic social media posts on Twitter, Instagram, and TikTok. Leverage free advertising opportunities. Social media. Automate your event marketing.

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Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. pick the right metrics.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2009

And, as Tech Hermit blog notes, there was quite a discussion about this on Twitter. I agree with her points: Causes facilitates the spread of your organization's message. Allison suggests that we're looking at the wrong metric - we should be measuring success using awareness not dollars. It doesn't work that way."

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2008

Twitter for me is mostly a listening tool. I do share URLs to my posts, but try to link to a conversation. Is Twitter A Traffic Tool, Not. This past month, for the first time, Twitter is now the #2 referral of visits to my blog, but only 1/3 of those referrals are from my own tweets. Maybe he'll get on Twitter.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2009

Today, we had an amazing conversation and interview with Cecile Richards and Tom Subak to learn more about Planned Parenthood 's Social Media Strategy and their movement building techniques. Says Tom, "We don't talk about Facebook or Twitter. A couple of takeaways from the interview: Leaders Lead Culture Change. We help guide it."

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M+R

FEBRUARY 4, 2021

Revenue increases were widespread, but not uniform—some nonprofits saw an influx in mid-level and large gifts, while others grew their low-dollar conversions. Organizations sent an average of five emails around Giving Tuesday 2020 as well as in 2019, with email volume declining by 10%. . Overall email volume remained basically flat.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 3, 2009

But, for the most part, nonprofit dashboard reports, if they are measuring the right metrics, are useful tools. An organization's dashboard is an internal report and the data not shared publicly (although NTEN shared its Dashboard spreadsheet template recently). . Two years later, we might have some answers.

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Nonprofits Source

APRIL 19, 2017

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Had a 55% increased conversion rate. Result: 119%-203% higher conversion rates. In some cases, organizations saw between 119% and 203% increase in overall conversions. conversion rate) to donate $10.00 Custom Facebook Audiences.

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Nonprofit Tech for Good

DECEMBER 20, 2010

Organization: Taproot Foundation. Organization Size: 40 Employees. Twitter: twitter.com/taprootfound. What was the very first social media tool your organization utilized, and when? Which tool has been surprisingly useful in getting out the word about your organization and its programs? Jumo: [link].

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Amy Sample Ward

MARCH 14, 2010

We’ll be facilitating a conversation, more than doing a formal presentation, and will focus on the power of crowdsourcing (using our own case study from conducting the Social Media for Social Good case study competition) and the application of social media in nonprofit program delivery. If you’re here in Austin, do join us!

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