Myth Busters: Why Donors Shouldn’t Rely on the Overhead Ratio

NonProfit Hub

Rottenness is not a very useful criteria for picking where to eat, but GuideStar President and CEO Jacob Harold said this scenario happens every time a person chooses to rely upon a nonprofit’s overhead ratio to make a donation. The project started two years ago when the companies launched a website ( decrying the reliance of nonprofits on overhead ratios. The post Myth Busters: Why Donors Shouldn’t Rely on the Overhead Ratio appeared first on Nonprofit Hub.

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A Closer Look at Nonprofit Technology Benchmarks: Staffing Ratios


Another benchmark we think is importmant for nonprofits to consider is the ratio of organizational staff to their tech-responsible staff.

Is the 90-9-1 Rule for Online Community Engagement Dead? [Data]

AFP Blog

This rule states: User participation in an online community more or less follows the following 90-9-1 ratios:" 'via Blog this Is the 90-9-1 Rule for Online Community Engagement Dead? Data] : "There is a rule that has floated around in the social media world for quite some time called the Rule of Participation Inequality or the 90-9-1 Rule.

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Use Nonprofit Financials as a Strategic Decision-Making Tool


One key to making informed, strategic decisions is financial ratio analysis. Current ratio. The first important ratio to know is your current ratio, which is your current assets (usually cash and accounts receivable and sometimes inventory) divided by your current liabilities.

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How To Develop Your Nonprofit Operating Reserves

Connection Cafe

The Nonprofit Operating Reserves Initiative (NORI) Workgroup suggests that the minimum operating reserve ratio at the lowest point during the year should be 25% – in other words, about 3 months of the annual operating expense budget.

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8 Random But Useful Social Media Tips for Nonprofits

Nonprofit Tech for Good

The optimal aspect ratio for Twitter photos is 2:1. For your followers to see a full preview of the photos you upload to Twitter, photos should be sized with a 2:1 aspect ratio.

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Nonprofit Fundraising Basics: Matching Gifts


While most companies match gifts at a 1:1 ratio, doubling the employee’s donation, some companies match contributions at up to a 4:1 ratio. New to matching gifts or interested in understanding the basics a bit more?

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12 Nonprofit Call-to-Action Twitter Images to Study and Learn From

Nonprofit Tech for Good

It is true that tweets with images receive more engagement , but how much more engagement depends on the quality of the images and if they are properly sized for Twitter ( 1024 x 512 pixels or a 2:1 aspect ratio ).

Pinterest Nonprofit Benchmarking with Pinerly

Beth's Blog: How Nonprofits Can Use Social Media

Here’s the stats I asked for and why: Average Repin Ratio : Gives a measure of engagement. For engagement, I looked at the Repin Ratio by board and select those with the highest ratio. The ratio is the total number of repins divided by total pins.

7 Step Policy Guide for Nonprofit Operating Reserves

Connection Cafe

reserve ratio, outlines and sample language). In part two of this series, “ How To Develop Your Nonprofit Operating Reserves ,” we examined common factors that organizations should take into account when considering how much to set aside for their operating reserves.

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[Cool Social Tools] Awesome-ize your Instagrams and Vines with VideoSound


VideoSound maintains the quality and aspect ratio of the original video and gives you the possibility to choose the desired resolution: Full HD, HD or VGA.

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Guest Post: Introducing the New GuideStar Nonprofit Profile

Beth's Blog: How Nonprofits Can Use Social Media

This means simple financial metrics will no longer be the primary focus when telling a nonprofit’s full story ( goodbye, overhead ratios !) Introducing the New GuideStar Nonprofit Profile – Guest Post by Jacob Harold, Guidestar.

Ask A Nonprofit Specialist - Engaging the Board in Financial Reports

ASU Lodestar Center

Focus Attention on Critical Factors by Using Ratios, Dashboards and Other Strategies. Many ratios and other information can be derived from financial documents that are useful to interpretation. posted by. Anne Byrne , Professional-in-Residence, ASU Lodestar Center.

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Enhancing Your Major Gift Fundraising Strategy with Analytics

Connection Cafe

Fundraisers should also analyze how much idealized potential exists for a proposed campaign by calculating the low, middle, and high end of capacity ranges, thus weighting “hit rates” or yield ratios.

The Key to Relevant Fundraising in 2015 and Beyond

Connection Cafe

Are the ratios changing? A few days ago, I spoke to a person who was interested in helping a nonprofit organization raise funds. As far as I could tell, he did not have any fundraising background; he was a matchmaker, linking nonprofit organizations with resources.

39 Questions Your Nonprofit Can Answer with Facebook Insights


The following questions can be answered by viewing the “Demographics&# section within the User Reports: What’s our ratio of Men to Women? Subscribe to the RSS feed ›. This is a guest post by the one and only Nonprofit Facebook Guy – John Haydon (also a good buddy of mine).

11 Outstanding Nonprofit Reports You Should Read


technology staff and the average ratio of tech staff to organizational staff is 1 tech staff to about 60 organizational staff.

How To Simplify Content Promotion with the Twitter Leapfrog Method


Compile all of the exported Excel docs into one sheet, and delete any Twitter handles that have a reply ratio of 0 or a retweet ratio of 100. I was sent this interesting tactical article on the Junto blog.

Facebook Metrics Nonprofits Need to Know


The Wildlife/Animal Welfare sector had the highest ratio of Facebook users to email subscribers at 242 per 1000.

A Fundraiser’s Secret Weapon: Data Analytics

Connection Cafe

The focus shifted to a new set of key performance indicators (KPIs), including: File size and donor file coverage ratios. For 5 years the Blackbaud Institute has brought together experts in the nonprofit sector to speak on a wide variety of topics.

7th Annual Nonprofit Technology Staffing & Investments Report: A Closer Look (Staffing Levels)


Another way we measure technology staffing levels is determing the Tech Staff - to - Organizational Staff Ratio. If you have 12 total staff members, and you know that the average ratio of tech-to-org staff for your budget size is 1:24, then you know that having at least 0.5

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Visually Engage Your Constituents with InFocus

Tech Soup Blog

It has a lamp life of up to 6,000 hours, a 4,000:1 contrast ratio, and a slim design, weighing in at less than five pounds. TechSoup is proud to announce our newest donor partner, InFocus. InFocus innovates collaboration solutions that drive successful, visual teamwork in video walls, control rooms, conference rooms, classrooms, and workstations throughout the world.

Major Gifts: Defining and Enhancing Your Strategy

Connection Cafe

Even with a 5:1 identification-to-gift success ratio (or 200 gifts) annual revenue from this major gift prospect pool could reasonably be set at $5,000,000! Over $400 billion in combined charitable donations were given to nonprofit organizations in the U.S. and Canada in 2016.

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A 3 Step Guide to Attracting Corporate Donors Using Social Media


Your goal is a 3:1 ratio or pretty close. A few years ago, Cause Marketing was all the rage. Nonprofits – small and large – were scurrying to create “meaningful” corporate partnerships NOT sponsorships. Some did it well ( Pink Ribbon anyone?? while others struggled.

What are News Discovery Tools? Why Use Them?

Beth's Blog: How Nonprofits Can Use Social Media

Last month, I had the pleasure of doing a session on Content Curation called “ What Can Nonprofits Learn from the Best Content Curator on the Planet: Robin Good?

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5 Nonprofit Content Themes That Inspire Action

Nonprofit Tech for Good

Your donors and supporters like, retweet, +1, and repin positive stories over negative or depressing news stories on a ratio of 5 to 1.

Content Curation: The Art and Science of Spotting Awesome

Beth's Blog: How Nonprofits Can Use Social Media

News discovery tools select and aggregate content based on keyword searches, but give a higher signal to noise ratio than general keywords searches or general news sites. Flickr Photo by Soyignatius.

How You Can Use Twitter As a Visual Marketing Platform


Tip : If you want Twitter to display your whole image (without the need to click it), use a horizontal image with a 2:1 aspect ratio (best: 1,024 x 512). Twitter has gone from being a fun microblogging platform to taking on a life of its own.

ASU Lodestar Center Blog: Can You Teach a Watchdog New Tricks?

ASU Lodestar Center

News and World Report , and Money routinely publish stories that emphasize program spending and fundraising cost ratios. Federated campaigns often "help" their donors make giving decisions by prominently publishing such ratios next to the organizations names. And those ratios are two of the accountability standards at the Better Business Bureau. One is that Ken is publicly calling financial ratios the worst way to choose which charity deserves your donation.

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The Nonprofit Gender Gap Still Exists—What We Can Do About It

NonProfit Hub

Almost half would be a great number, if the gender ratio in the industry were equal. There’s a big problem in the nonprofit sector, and every sector and industry for that matter. We’re living in 2015, and yet women are still not being treated as equals.

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The Unanticipated Benefit of Content Curation

Beth's Blog: How Nonprofits Can Use Social Media

I was honored to write a feature article in the recent issue of the NTEN journal called “ The Unanticipated Benefits of Content Curation: Reducing Information Overload.”

Measuring Nonprofit Performance at Scale

Beth's Blog: How Nonprofits Can Use Social Media

The field is hungry to move beyond simplistic measures such as the overhead ratio. Note from Beth: I am honored to be a member of Leap Ambassadors Community , a private community of nonprofit thought leaders and practitioners.

How Removing Overhead Can Improve Donation Rates

NonProfit Hub

And if your ratio is higher than the magic number, it may drive potential donors to other organizations. Cost of living and supplies affect this ratio as well. As Guidestar points out, program ratios aren’t the last word for how successful a nonprofit is.

4 Tips for Creating Harmony Between Work and Personal Life

NonProfit Hub

Here are a few ways you can create and maintain a healthy ratio of work and personal life. If you’re a workaholic, remembering to make quality time for yourself can be challenging. Of course, if you want to keep both your employer and your family happy, learning to balance the two is important. Get a Day Planner. Physically scheduling for both work and personal tasks in a single planner can help you see how you’re spending your time.

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Why don’t my friends like me on Facebook?

Connection Cafe

Try calculating a ratio of how many people comment and/or like and/or share your posts divided by how many like your page. So maybe that gets you an “engagement” ratio. Author: Miriam Kagan.Well actually they do. But lately, I've noticed an interesting trend: I post something on Facebook that I think is fascinating, hilarious, or some deep revelation into the mysterious world of Miriam Kagan, and my social sphere reacts in.dead silence.

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Back to Basics: 5 Essentials Steps to Email Marketing

NonProfit Hub

Additionally, consider finding a ratio that works for you and stick to it. If you can get your message across in a more visual way, then perhaps use a 60/40 ratio. With seasonal changes comes an inbox full of updates, newsletters and email marketing attempts.

Nonprofits Who are Making A Difference Through Play

Beth's Blog: How Nonprofits Can Use Social Media

The Code Liberation Foundation ( ) aims to change the female-to-male ratio in video game development by offering free workshops in order to facilitate the creation of video game titles by women.

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5 Self-Care Hacks that Nonprofit Professionals Can Use in a Crisis

Beth's Blog: How Nonprofits Can Use Social Media

Make it as long and smooth as possible (without straining) and try to make it a few counts longer than the inhale breath, working towards a 1:2 ratio (i.e. Flickr Photo by Evil Erin.

Overhead Is Like Cholesterol


The point is that you can’t measure organizational effectiveness simply by looking at the overhead spending ratio. This post is by Jacob Smith, co-author of the The Nimble Nonprofit: An Unconventional Guide to Sustaining and Growing Your Nonprofit.

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10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

Not following on a 1:1 ratio on Twitter. If your nonprofit’s objective is to gain a lot of followers on Twitter, then you should follow on a 1:1 ratio. There are so many benefits to following on a 1:1 ratio, and sadly less than 1 percent of nonprofits on Twitter do.