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Level Up Your Marketing with Analytics

Association Analytics

In this blog, we share tips on how to take your marketing to the next level with the help of analytics. How are you tracking success? If you don’t have a process in place to get your info, we suggest that you implement a workflow for your email list requests. How many is your association using consistently?

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5 Google Analytics Stats To Track Fundraising Success

TechImpact

Image courtesy of Info Trust LLC. Having a tough time tracking the analytic behind your last fundraising campaign? Nonprofits know it’s a good idea to track their analytic, but its the next step they often have trouble with, knowing what to look for in those numbers and how to make sense of them. You’re not alone.

Stats 252
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List of Donor Wealth and Lead Tracking Software

Whole Whale

Lead tracking software is common in the business-to-business (B2B) world where sales teams need to know the when/where/who of companies checking out their online resources. Many analytics platforms like Google Analytics, Facebook Web Insights, LinkedIn Website demographics and others show aggregated and anonymized data of website users.

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How to connect customers with the Google Analytics User Id

Whole Whale

This article might save your Google Analytics developer a ton of time. If you have an email or customer list that engage with your site it can be frustrating to try to figure out how to connect those data with the Google Analytics User Id. The Problem. Build it yourself or pay top dollar for a feature from a tool like HubSpot.

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Are you getting the most out of your retention data?

Association Analytics

By tracking the retention rate of members who joined via different channels, even down to a campaign level, you’ll be able to refine your marketing budget to spend your dollars more efficiently. Behavior After looking at the analytics, you discover members who engage with your community renew at a higher rate.

Retention 169
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Are you getting the most out of your retention data?

Association Analytics

By tracking the retention rate of members who joined via different channels, even down to a campaign level, you’ll be able to refine your marketing budget to spend your dollars more efficiently. After looking at the analytics, you discover members who engage with your community renew at a higher rate. Demographic/Career Info.

Retention 192
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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

UTM s stands for Urchin Tracking Module (nothing to do with sea creatures ). Whenever you see this juicy URL (in your case, filled with awesome information relating to your charity), the UTMs help your analytics tool identify and group this traffic. They are universal, so many tools track them or support adding them automatically.

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