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3 Rules to Create Awesome Content that Gets More Engagement

Association TV

Usual suspects are headlines about post time, a hook, putting the right content in the right place and in front of the right people. Of course, posting a boring read with a jargon headline at 2 a.m. But you still have a jargon headline and a boring read. for your age 45+ audience is going to bomb. Certainly not Kathy.

Content 294
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To Get Close to Members, Follow MarTech Trends

.orgSource

But associations tend to use it like a warm-up act instead of making video the headliner these statistics suggest that it should be: A HubSpot survey of 3,000 respondents indicates that 54% of consumers preferred video marketing from their favorite brands. Also from Forbes, customers retain 95% of the information they watch.

Trend 221
professionals

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article thumbnail

3 Rules to Create Awesome Content that Gets More Engagement

Association TV

Usual suspects are headlines about post time, a hook, putting the right content in the right place and in front of the right people. Of course, posting a boring read with a jargon headline at 2 a.m. But you still have a jargon headline and a boring read. for your age 45+ audience is going to bomb. Certainly not Kathy.

Content 156
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Culture, Community, and Technology—A Successful 2022 Convergence

.orgSource

The.orgSource and.orgCommunity teams send our best wishes to our clients and friends for a happy and productive 2023. With platforms and products multiplying across the internet, education is one area where that fierce competition is on full display. Our Year in Review. But, before we welcome a new year, let’s toast 2022!

Culture 221
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6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

Use the “mullet” philosophy when writing website and blog headlines. Use your keywords in front (the business), and the rest of the headline (the party) in the back. Google loves when you use its products. Mullets, the iconic 80s hairstyle, are known as business in the front, party in the back.

St. Louis 255
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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

Industry events—Monitor the headline speakers and their audiences. YouTube—Research who is featured on TED Talks or other video productions. Consider first-time speakers who draw a crowd. They may be eager for greater exposure. Do any of your members have their own channel?

YouTube 221
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Less is More: The Dos and Don’ts of Facebook Advertising

Byte Technology

So choose images that are eye-catching and meld your brand or specific product into that imagery through strategic use of your logo. For instance, hitting older age groups with an intense hard-sell headline accompanied by a fast-and-loud video won’t likely get you very far.

Facebook 100