Attention Getters: Tips for Effective Email Marketing

Byte Technology

Indeed, to differentiate and draw attention to your website, product line or service amongst the great virtual masses it’s now necessary to go to great lengths to grab a visitor’s or reader’s attention quickly and efficiently.

Attention all business book enthusiasts!

SocialFish

Do you love to read? I do! I read an absolute ton in airplanes and during the summer at the pool… yes, that’s basically when I find the time. Sigh. I also have a big pile of books on my desk that I want to get to (Sound familiar? I know you do too!)…

Paying Attention to Your Nonprofit’s Workplace Culture Pays Off

Beth's Blog: How Nonprofits Can Use Social Media

” Another intervention that emerged was a solution to “techno-interference” at meetings where people are not giving full attention to the meeting because they were on their devices.

Video Rules: Tips for Creating “Distributed” Content that Gets Attention

Byte Technology

As Colling notes, getting attention online is less about driving donors and supporters to your website than it is about having them take actions—signing up for a newsletter, volunteering etc.—directly

Center of Attention: Some Great Plugins for Popular Posts

Byte Technology

Or more specifically, a plugin that highlights your “popular posts” and gives readers a little help by highlighting what has gotten the most attention and simplifying finding such material. The Top 10 plugin—also free—is really convenient in that it registers the number of page views your posts receive on an hourly basis and automatically displays those getting the most attention. Creating a ton of great content is a wonderful thing for a blogger utilizing a WordPress-based site.

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Drive Attention and Gain Donations on Facebook with Video Storytelling

NonProfit Hub

Nonprofits have a leg up over other brands vying for attention on Facebook since every single nonprofit has a multitude of meaningful stories to tell. Stories have the capacity to captivate in a short amount of time, which is great since attention spans are short on social media.

Email Subject Line Length Matters SOMETIMES | Nonprofit Marketing | Getting Attention

AFP Blog

Email Subject Line Length Matters SOMETIMES | Nonprofit Marketing | Getting Attention : "Welcome to our Proof Point series—highlighting research findings to use when advocating for the marketing approaches you know are right. Email subject line length DOES MATTER, as proven by Mail Chimp’s research on open rates for 200 million emails. The best email subject lines are short [50 characters or less]…and provide the reader with a reason to explore your message further." 'via via Blog this'.

Captivology: The Science of Capturing People’s Attention

Beth's Blog: How Nonprofits Can Use Social Media

The book shares how and why our mind pays attention to some events, ideas, or people and not others. Parr uses the metaphor of building a fire to describe how capturing attention works. There are three stages starting with ignition, what captures immediate attention.

Attention nonprofits: We don’t know our donor data!

3rd Sector Labs

The post Attention nonprofits: We don’t know our donor data! Understanding data is critically important to success in any business. Unfortunately, data can be boring, even confusing. Many nonprofits don’t know their donor data. While that’s understandable, it is also a big problem. If we don’t know our donor data, how can we effectively plan a fundraising appeal? Build a fundraising strategy? Combat the challenges of donor retention?

Attention #AFPFC Attendees: It’s Time to Join the #Giveolution

Connection Cafe

We couldn’t be more excited about where the global philanthropic community is headed. This industry is changing faster than ever before. At Blackbaud, we’re calling this change the Giveolution. It’s a movement that’s advancing the entire giving industry and the community that supports it.

Woulda Coulda Shoulda #GivingTuesday | Nonprofit Marketing | Getting Attention

AFP Blog

Woulda Coulda Shoulda #GivingTuesday | Nonprofit Marketing | Getting Attention : "Would you have generated donations your organizations wouldn’t have gotten otherwise if you had participated in this year’s #GivingTuesday? Could you have tried some new strategies this year, like the matching gifts offered in so many #GivingTuesday campaigns?

Charity Created Via Social Media Draws Attention From Facebook Execs - The Chronicle of Philanthropy

AFP Blog

Charity Created Via Social Media Draws Attention From Facebook Execs - The Chronicle of Philanthropy : 'via Blog this

The #1 Reason You Should Pay More Attention to Your Event Donors

Connection Cafe

I’d like you to remember what it was like to be in junior high. I know—it’s not a time any of us want to relive, but bear with me… Did you ever have a crush on someone that acted like you didn’t exist?

Attention Fundraisers: Stop Shooting Yourself in the Foot

Connection Cafe

When it comes to fundraising, we all know that there is no “one size fits all” solution, schedule or strategy. Each nonprofit has to consider its donor profile, budget, programming, specific needs and other factors that lead to the investment that makes fundraising as successful as possible.

Four Reasons Why Your Nonprofit Should Pay More Attention to LinkedIn Pages in 2017

Nonprofit Tech for Good

Odds are your nonprofit has a LinkedIn Page. Most nonprofits have claimed their pages and set up the basics, but very few regularly post on their LinkedIn Pages. Snapchat and Instagram may be all the buzz, but ignoring LinkedIn Pages is a mistake.

Facebook Subscriptions: 8 Reasons Why Your Nonprofit Should Pay Attention

NetWits

Making a difference, a positive impact in the world, is the entire reason your nonprofit organizations exists. Having a voice and a way to spread your message are critical components of making the impact you’re after. Without them your ability to create change decreases significantly.

5 Attention Grabbing Twitter Marketing Tactics for Non-profits

SocialFish

Strong visual content helps grab the attention of your followers amidst a stream of other tweets. Twitter is perhaps one of the fastest-moving social platforms.

On Curation in the Attention Economy

SocialFish

What does a good curator do in a world where attention is the scarcity? NYU’s Jay Rosen answers: Good curators. respect people’s time and help them save time. are richly interactive with the people they are curating for. use data smartly without being enslaved to it.

Museums, Divided Attention, and Really Bad Commercials

Museum 2.0

There are two fears at work here: People are so distracted by technology that they can''t disconnect to pay attention to what''s really important. This kind of behavior is a violation of attention no matter where it happens. Ready for something ridiculous?

“Nonprofits Should Be Giving More Attention to Mobile,” Says Mashable

Mobile Commons

In an overview of key takeaways, Mashable reports, “Nonprofits still heavily rely on email to promote their causes, when they should be giving more attention to mobile and social media.” Earlier this week, communications agency M+R released their annual benchmark study , which analyzes over 2.8

Getting Attention Nonprofit Tagline Awards Winners Announced

Amy Sample Ward

Both large and small nonprofits earned top honors this week for their attention-getting taglines, demonstrating again that an organization of any size can craft a powerful, pithy motto to build awareness and connect with its key audiences. Organizations of all sizes participated in the Getting Attention Nonprofit Tagline Awards, hosted by president of Nancy Schwartz & Company and publisher at GettingAttention.org.

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How To Train Your Attention and Be Effective When Working Online

Beth's Blog: How Nonprofits Can Use Social Media

How long can you pay attention when working online before your mind wanders? According to the Statistic Brain site list of attention span stats , in 2000 we had a 12 second attention span compared with an 8 second attention in 2013. Photo by BirgerKing. Take a guess.

Attention Nonprofit #datanerds: Data-Informed Fundraising!

Beth's Blog: How Nonprofits Can Use Social Media

We may need to start wearing these here! RT @ kanter what every #datanerd needs in their wardrobe – I Love Data T-shirt bit.ly/QlhMt4. QlhMt4. Mission Measurement (@MissionMeasure) September 5, 2012.

Getting Attention

Beth's Blog: How Nonprofits Can Use Social Media

Technorati Tags: attention , nptech , net2No, not Ed Batista. Nancy Schwartz. Via Michael Stein (West Coast).

Attention Nonprofit Communicators! Getting Attention Survey!

Beth's Blog: How Nonprofits Can Use Social Media

Nancy Schwartz of the Getting Attention Blog is starting off the year by surveying nonprofit communicators on key goals and challenges. Here are a few of the questions: Looking back at 2006, what was your biggest disappointment or frustration? And what was your greatest success?

Attention RSS Readers: Update Your Subscription!

Beth's Blog: How Nonprofits Can Use Social Media

Do you read Beth’s Blog in an RSS Reader?

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Why Nonprofit Fundraisers Should Give More Attention to Gen X Donors

Nonprofit Tech for Good

As Gen X rebounds from the Great Recession, Gen Xers are entering their peak giving years and nonprofit fundraisers would be wise to pay more attention to how they give and why. There is a lot of discussion in the nonprofit sector about Millennials (a.k.a.

Attention Data Nerds: The Mobile Mindset Study and More

Beth's Blog: How Nonprofits Can Use Social Media

Source: Mobile Mindset Study. Two excellent sources for stats on how mobile use in the US has become more pervasive. American’s are no longer tethered to their desktops to use the Internet, especially social media.

18 Engaging Ways to Get the Attention of Donors on the Go

Wild Apricot Blog

So, here is a list of 20 ways to help your organization capture the attention of donors on the go and increase donations. While charitable giving has actually increased 10% in the last year, so has the amount of effort it takes to get a donation. Fundraising donations

Use the Word “Profit” to Get Your Board’s Attention!

BoardAssist

Use the Word “Profit” to Get Your Board’s Attention! The idea of leaving money on the table is one that will get people’s attention. I bet your total is a serious number that gets attention! Showing your leaders what your actual potential might be gets their attention.

Continuous Partial Attention or Rapid Attention Shifting

Beth's Blog: How Nonprofits Can Use Social Media

via Nancy White I found a pointer to Linda Stone's Wiki on Continuous Partial Attention. I recently attention a press briefing for the MacArthur Foundation in Second Life on digital learning and media. The issue of CPA was brought up - and I learned a new word for it "Rapid Attention Shifting." Most of what is in there is the material from the corporate or business perspective.

Attention all CAE-ers!

SocialFish

Anyone getting ready to take the CAE Immersion course at ASAE in a couple of weeks, or the exam itself in December, or either one, any other time after? Info on the CAE program is here.) Stress). Wanna study with me? We've set up a CAE Study Group space on yapstar.org. Check it out and join us in you are interested.

Attention all #14NTC Speakers!!!

NTEN

Is everyone excited for the 14NTC? I know I am. This is my favorite part of the year, when everything ramps up in anticipation of all our community members gathering in one spot to connect, learn, and change. Our breakout speakers play an incredibly special role at the NTC.

Visual Storytelling: Powerful Connections for Your Nonprofit | Nonprofit Marketing | Getting Attention

AFP Blog

Visual Storytelling: Powerful Connections for Your Nonprofit | Nonprofit Marketing | Getting Attention : Video, infographics, still photography, and even a t-shirt or cap featuring your call to action are all examples of visual media nonprofits are using to tell stories in powerful ways!

How to Design a High Holiday Appeal for the Attention Economy

See What's Out There

The attention economy is a human economy. The post How to Design a High Holiday Appeal for the Attention Economy appeared first on The See3 Blog. Donors want to feel like their contribution is making an important difference, rather than perpetuating the status quo.

[Guest Post] Why You Should Pay More Attention to These Forgotten Donors

Donor Search

This blog focuses on the world of prospect research and various related fundraising topics. To diversify our subject matter, we like to feature the work of our friends and colleagues in the community.

Attention Nonprofit #DataNerds: A Few Recent Research Studies on Data, Technology, Funding, and Trends

Beth's Blog: How Nonprofits Can Use Social Media

In the last few weeks, there have been a few good research studies and web sites relaunched that cover technology, data, funding, and trends. Here’s a roundup. Foundation Center’s Glasspockets Site ReLaunches with A Wealth of Data About Foundation Transparency.

What is rapid attention shifting?

Beth's Blog: How Nonprofits Can Use Social Media

That's how much we pay attention when we're subjected to a long one-way lecture. Notice how for the first ten minutes our attention rises, then plummets and doesn't regain its original height. Photo in Flickr - CC "by/nc" license - Mr.GluSniffer. Read the post from Brian Lamb.

[Guest Post] How to Capture a Baby Boomer’s Attention

Donor Search

This blog focuses on the world of prospect research and various related fundraising topics. To diversify our subject matter, we like to feature the work of our friends and colleagues in the community. Join me in welcoming Karen Blanchard of Alumni Finder, and please enjoy this post on engaging Baby Boomers. While Baby Boomers may… Education Guest Post

Building Trust As A Leader Takes Energy, Effort And Constant Attention

Eric Jacobsen Blog

Building trust takes energy, effort and constant attention to how you act. You can't lead if your employees, team or followers don't trust you. To help build trust, follow these 16 tips , recommended by author Susan H.