Network for Good

MAY 4, 2021

It’s go time: Reinforce your donor’s decision to give by reminding them of the impact their support. When writing copy for your fundraising page , your headline should reinforce your call to action. Now is not the time for the Great American Novel. Tip: Use your main call to action as your donation page headline.

Action 52

Action Results Headline Donation 52

Nonprofit Tech for Good

FEBRUARY 5, 2021

They don’t need to appear all the time, but make sure your web developer has created a place for them that you can bring them to the forefront and update the content as necessary. If your slider is typically where blog posts or news items go, an emergency or timely announcement will fit right in. In practice: 1) AMA Foundation.

Technique 325

Technique Design Websites Brain 325

Bloomerang

SEPTEMBER 7, 2022

The answers to those questions can fill entire books, but at the very least it will take time and hard work to make sure you get the support you would hope for this fall and winter. The holiday season is a time of renewed generosity. “ Philanthropy needs patience, tenacity and time.” Invest in your donors.

Content 88

Content Donor Fundraising Headline 88

sgEngage

JANUARY 26, 2024

An intangible feeling of change that arises each time we enter a new year. Each of those trends of course are important; however, it is about the bigger picture. At the same time , we are all connected by our shared humanity. 2023 was a year that saw tremendous ESG backlash in the headlines. At our core we are all human.

Philanthropy 77

Philanthropy Measure Influence Trend 77

Candid

FEBRUARY 23, 2023

As such, consider showcasing your mission statement as a sub-headline on your nonprofit’s homepage, appearing just after your nonprofit’s tagline or name, to immediately grab your audience’s attention. Take your time to create a homepage that not only accurately reflects your nonprofit but also grabs at your audience’s attention.

Effective 118

Effective Create Strategy Nonprofit 118

Nonprofit Tech for Good

APRIL 5, 2012

The time you spend mastering LinkedIn benefits both your long-term career and your current nonprofit employer. Though it may take four to five hours, you should make the effort and invest the time necessary to complete your LinkedIn Profile in order to maximize its full potential. Customize Your Headline.

Linkedin 211

Linkedin Profile Professional Tips 211

Bloomerang

OCTOBER 4, 2021

There should be a reason beyond the fact that it’s the usual time when you send out annual appeals. . People are strapped for time. There are only two headlines which, if read alone, give the following message: Bar pass rate continues to climb. There’s nothing wrong with this picture; therefore, there’s no reason to donate. .

Question 142

Question Donor Test Student 142

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2013

I keep to do lists, mega to do lists, grocery shopping lists, lists of restaurants and movies, and you get the picture. There is something zen about making a list – it clears my mind and it is very satisfying to cross things off your list or it saves times because you have a place to start. And, lists are easy to create.

Content 103

Content Tools Bookmarking FAQ 103

Nonprofit Tech for Good

JANUARY 14, 2013

There will be times this year when a thank you email or tweet just isn’t enough to communicate your appreciation. One of the biggest downsides for me personally from being connected to the Social Web 50-70 hours a week is that my brain has a hard time reading for extended periods of time. Facebook, Twitter, YouTube, etc.

Social Media 231

Social Media Management Media Social 231

Nonprofit Tech for Good

APRIL 5, 2012

The time you spend mastering LinkedIn benefits both your long-term career and your current nonprofit employer. Though it may take four to five hours, you should make the effort and invest the time necessary to complete your LinkedIn Profile in order to maximize its full potential. Customize Your Headline.

Linkedin 109

Linkedin Profile Professional Tips 109

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

At the time of writing this article nearly 180,000 people had collectively raised almost $29 million on charity: water’s online platform. They employ numbers throughout their site to make people feel aligned with thousands of others, and they give a face and a voice to those thousands with pictures, videos and written stories.

Charity 128

Charity Lesson Marketing Digital 128

Saleforce Nonprofit

AUGUST 5, 2022

You’ll find it sprinkled throughout your social media feed and making headlines at the Cannes Lions International Festival of Creativity. This is increasingly important now, at a time when companies are being challenged to make tough choices and corporate social responsibility is top of mind. Take CVS Health.

Companies 106

Companies Alaska Malta Philanthropy 106

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 7, 2014

I love the metaphor of a successful GivingDay campaign to a party: Timing is key. Sharing memories – stories, pictures – after the party keeps the good feeling going, and makes everyone want to attend next year. A unifying theme creates excitement and engagement. The execution details matter: flow, food, decorations, music.

Guide 108

Guide Giving Free Remix 108

Neon CRM

NOVEMBER 29, 2023

GivingTuesday is an opportunity for people to give back to their communities by donating money, volunteering their time, or advocating for causes that they believe in. GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. What Causes Do Donors Support?

Lesson 52

Lesson North America New York Kentucky 52

Get Fully Funded

MARCH 14, 2022

It’s the digital face of your organization and where many people interact with you for the first time. You can also emphasize your headlines and key phrases by bolding them, increasing the font size, and capitalizing the letters. Building a non-profit website might be the most intimidating aspect of launching an organization.

Profit 124

Profit Websites Build Work 124

NonProfit Hub

OCTOBER 26, 2016

Your blog is going to have an awfully hard time being exceptional if its content is a flop. Much like training prepares a runner for their big race, taking time to prepare beforehand will set your blog up for success. When you take time for this you’ll uncover your assets and the places you’re better off shying away from.

Content 28

Content Headline Captivate Nonprofit 28

Care2

JUNE 25, 2009

To use it, you create a webpage and variations of that page that you'd like to test (for example, you might want to test if people respond better to a picture of a polar bear or a happy child on your donation page).

Websites 38

Websites Headline Strategy Test 38

Connection Cafe

APRIL 2, 2014

Defining styles for different elements of the website including headlines, links, buttons, photos, form fields, promo items, etc. We like to work on mood boards in parallel with the User Research and Information Architecture phases so that the aesthetic is already defined by the time the Wireframes are complete. Methodology.

Design 34

Design Process Web Photography 34

Care2

JUNE 25, 2009

To use it, you create a webpage and variations of that page that you'd like to test (for example, you might want to test if people respond better to a picture of a polar bear or a happy child on your donation page).

Site 28

Site Headline Strategy Test 28

NonProfit Hub

MARCH 6, 2014

Many failed donation sites used too many banners, confusing headlines and muddled color schemes, all of which make it difficult for potential givers to even find the donation button. Take the time to run site tests, using volunteers who have no involvement in your organization to determine the overall usability of your site.

Donation 52

Donation Arts Online Nonprofit 52

BoardAssist

DECEMBER 15, 2014

THE BIG DIRECT MAIL PICTURE – Top 10 Tips. If you use any pictures, be sure they are of people, not buildings. Repeat the need and its urgency – several times in the letter. Artwork: 80%; photos: 75%; headlines: 56%; captions: 29%, and very little text! (~Tom Ask several times in the letter. Penelope Burk).

Mail 61

Mail Money Raise Tips 61

AFP Blog

MAY 14, 2008

Smart Mobs » Blog Archive » Twitter crowdsourced China earthquake in realtime: "While the mainstream media scrambled to put up their “breaking news” headlines Robert Scoble alias Scobleizer, was early to tweet the news. Quickly there were live radio interviews, pictures, google maps, videos all being sent in real-time, says VentureBeat.".

China 20

China Twitter Headline Map 20

Nimble AMS

DECEMBER 1, 2023

Once again, it’s time for annual reporting! Create a compelling report and show off your organization’s influence by leveraging exciting headlines, bright graphics, and photos. Pictures can go a long way in keeping readers actively engaged with your report. Make your report stand out with the right tools.

Report 140

Report Headline Associations Picture 140

Museum 2.0

OCTOBER 30, 2013

Earlier this fall, I read this headline: "Stanford study: Participation in a cultural activity may reduce prejudice." This test , which many of us have experienced in some form (perhaps at a science center), asks participants to sort words and pictures as quickly as possible.

Measure 47

Measure Arts People Museum 47

NTEN

JULY 28, 2010

Conclusions indicate that the upper left of a page is the highest viewed area, headlines draw the eye before pictures, and more. Many times, as designers and technical people, we get caught up in the fancy tools, tricks, and capabilities of advanced technology. Colors are important : Not all people see things the same way.

Method 52

Method Audience Design Question 52

Media Cause

MARCH 13, 2024

This will typically be used for headlines and print projects. In your visual guidelines, you’ll want to define what fonts should be used for different cases, like headlines, subheaders, and paragraph text. Since a picture is worth a thousand words, you want to make sure it is saying the right thing.

Effective 59

Effective Guidelines Headline Audience 59

CauseVox

MAY 11, 2021

Nonprofit marketers need to understand some basic concepts about how algorithms work and why social media posts and tweets are no longer chronological (and haven’t been for a long time). leverages catchy blog headlines and compelling opening paragraphs to hook readers in and get them to read on. Pique Curiosity. Stay Relevant.

Social Media 99

Social Media Community Build Media 99

sgEngage

NOVEMBER 30, 2023

The key is to begin, said Linton Myers, Director of Innovation and Incubation at Blackbaud, and keep trying, even if the first attempt is not a slam-dunk. “Risk-averse leaders look at failures as a time loss, resource loss, or budget loss,” Myers said. Instead of thinking what happens if I fail, think about what happens if I don’t try?

Nonprofit 98

Nonprofit Adopt Chart Press 98

sgEngage

AUGUST 23, 2023

You can amplify your website at no cost other than the time it takes to create your ads and monitor results. Resolving them can be a time suck if you’re unsure of the quickest solution. As a result, nonprofit marketers run into issues, and it can be hard to find time in your already-busy schedule to troubleshoot them.

Grant 70

Grant Google Guide Management 70

sgEngage

MARCH 28, 2023

Board members are busy, and they may not have time to review the material closely beforehand. Provide the same reports each meeting, but with timely highlights, callouts, and summary statements to focus on what board members need to know right now. Be Consistent With repetition comes understanding.

Story 69

Story Benefit Communication Report 69

Nonprofits Source

NOVEMBER 3, 2017

The time has finally come to demystify Search Engine Optimization ( SEO) for nonprofits. Furthermore, it’s a time investment for staff to learn how to introduce SEO into the content marketing process. Take time to understand what your audience needs are and their preferences for consuming your content. Robots.txt.

Beginner 91

Beginner Digital Marketing Guide 91

Greater Giving

NOVEMBER 9, 2023

Picture this: A prospective supporter arrives on your nonprofit’s website hoping to learn more about your cause. Your homepage should welcome visitors to your organization, letting them know who you are and why it’s worth their time to explore your website further and take the next steps to back your cause.

Strategy 59

Strategy Nonprofit Guidelines Websites 59

NonProfit Hub

JANUARY 18, 2019

Without them, copy or headlines can become boring and predictable. Using the word “imagine” instantly paints a picture in potential supporters’ minds. It instantly lets them know that you won’t be taking much of their time, and they can still help out without cutting into their regular routine. The importance of power words.

Conversation 67

Conversation Headline Nonprofit Children 67

DipJar

MAY 3, 2022

Picture this: You’re planning the marketing campaign for an upcoming benefit concert to support your nonprofit. On the other hand, if your event is a one-time occurrence or a smaller fundraising initiative, you might not want to go through the trouble of creating a microsite. The page is becoming increasingly complex and lengthy.

Fundraising 52

Fundraising Audience Websites Design 52

Nonprofits Source

MARCH 21, 2018

Often times this requires shifting through many useless articles in the hopes you’ll find one that will make an impact on your organization. Neverthirst share pictures showing communities before they had access to clean water, what their facilities were and the state of the water. Social Media Marketing Strategies.

Social Media 109

Social Media Resource Marketing Media 109

Givinga

DECEMBER 11, 2018

In 1970, economist Milton Friedman famously used his New York Times article’s headline to quip that a business’s only social responsibility was to increase its profits.¹. A custom platform is an easy way to create the cohesion you need by connecting your giving campaigns to big-picture CSR activities and goals.

Platform 45

Platform Philanthropy Business ROI 45

Byte Technology

OCTOBER 30, 2015

There was a time in the not-so-distant past when a non-profit’s online presence was viewed as secondary to live-and-in-person efforts. However, that time is long gone: today, a non-profit can live or die by its web persona and social media efforts as more and more donors and volunteers seek out causes in the virtual world.

Design 100

Design Profit Practice Headline 100