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Google’s AI Search Experience: What advertisers need to know

M+R

Read time: 6 minutes Here we go: another big change in the advertising landscape! Earlier this month, Google began rolling out their generative AI experience in search to everyone in the US. Right now, people search for information on Google, which enables Google to make money off of search ads. What is this?

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How Nonprofits Can Benefit from Continued Marketing During Times of Change

Media Cause

While societal change or financial instability may make folks more cautious about where they’re investing their money, it isn’t making them less human. With Paid Search, by pausing your campaigns, you lose out on share of voice—so you’re allowing competitors to dominate the Search Engine Results Page.

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Candid names Ann Mei Chang as new CEO

Candid

Candid’s board of trustees today announced the selection of Ann Mei Chang as the organization’s new chief executive officer. Sylvester John, chair of Candid’s board of trustees and head of the search committee. Agency for International Development and the first executive director of its U.S. Global Development Lab.

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Celebrating 25 Years of Innovation and Impact: Reflecting on Our Journey

The MatrixFiles

For a change, Leah Monica, Director of Marketing at Matrix Group, interviewed me about my personal journey and the journey of Matrix Group. I’ve got my eyes on the next three years and boy do I expect a lot of change, challenges, and fun! The WHAT of our work has changed, is changing, will always change.

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Association 4.0—A Playbook for Success

.orgSource

Welcome Risk and Change Entrepreneurs have an intimate relationship with risk. With a growing business, things change, but they don’t get easier. Brent Gibson, Chief Health Officer at the National Commission on Correctional Health Care and Managing Director of NCCHC Resources, Inc. CEOs need to be change agents.

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How to Adapt to the Changing Landscape of Workplace Giving

Saleforce Nonprofit

The events of 2020 changed how we view and do a lot of things — including workplace giving. While there were several catalysts for change throughout 2020, from wildfires to the U.S. Below, we explain how Philanthropy Cloud customers changed their approach to address the increasing need following these two crises.

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How Successful Nonprofits Invest, and Reinvest, in their Online Presence

Nonprofit Tech for Good

By Maria De La Guardia , design director and brand strategist at Bureau for Good , a design agency that helps nonprofits explain why they matter across digital and print media. The only constant is change,” saith Heraclitus. Organizations are always changing. The environment is always changing.

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