Byte Technology

MARCH 11, 2016

According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.” Here is a sampling of some advanced features and set-up tips that Craft recommends.

Analytics 100

Analytics Google Digital Marketing 100

M+R

FEBRUARY 4, 2021

One notable difference when looking at Giving Tuesday year to year is when these emails are sent: every group in our sample sent at least one email before the special day, with groups sending as many as three pre-Giving Tuesday emails. More data would be wonderful, but these experiences make sense.

Fundraising 98

Fundraising Gift Rate email 98

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 7, 2013

The survey fundings are based on a sample nonprofit CEOs whose organizations are receiving funding from foundations giving at least $5 million annually in grants called the “Nonprofit Voice,” with 170 respondents answering the questions on this survey.

Data 111

Data Measure Sample Seattle 111

Care2

JUNE 18, 2013

The three powerhouses, Guidestar, Charity Navigator, and Better Business Bureau, that foundations, philanthropists, and donors use to seek out information and ratings about nonprofits released an open letter to the nonprofit and foundation world yesterday. Organizations also fear being penalized by some of the ratings services.

Evaluation 77

Evaluation Charity Ratio Rate 77

Get Fully Funded

APRIL 20, 2021

You can peruse the listings of hundreds of VAs, check out the types of services they offer, and see the ratings and reviews from previous employers. Be sure to ask for work samples if appropriate for the work you are requesting. Some VAs charge as little as $5 an hour, but think twice before paying such a low rate.

Virtual 116

Virtual Work Calendar Nonprofit 116

Everyaction

JANUARY 16, 2018

From your board members requesting the latest donor stats to your digital director asking for email conversion rates, tracking your data can be hard. As you can see from the sample report above, a Moves Management report shows you everything from who is soliciting the gift to the status of the ask to the campaign it’s under.

Report 56

Report Data Tools Stats 56

Care2

APRIL 13, 2010

It’s also important to ensure sample sizes will give statistically significant results. Rule #3: The smaller the metric you are measuring, the bigger sample you are going to need. If you have a list of 100,000 people x 4% response rate = 4,000 responses. 1% response rate = 100 responses.

Conference 61

Conference Sample Technology NTC 61

Bloomerang

APRIL 11, 2023

Create a feedback survey and post it to your Instagram and other marketing channels to reach the largest survey sample possible. Use this time to also consider your other event-marketing statistics, such as average engagement metrics for your event-related Instagram posts and attendance rate vs. RSVPs.

Contest 84

Contest Headline Social Media Survey 84

Bloomerang

JULY 5, 2021

Do you know what your retention rates are or how to increase donor loyalty? After all, an average customer retention rate for for-profit businesses range from 54% to 84% , which is well above the nonprofit average of 43%. . Establish clear success metrics. And only 43% of all donors remain loyal?

Donor 141

Donor Strategy Retention Relationship 141

Amy Sample Ward

NOVEMBER 5, 2012

Referral Rates. One of the key metrics we obsess over is the referral rate organizations are experiencing from their ActionSprout campaigns. But until you start seeing real traffic through an app like ActionSprout.com, there is really no way to know just what kind of referral rates to expect.

Comment 259

Comment Share Support Facebook 259

BoardAssist

JUNE 27, 2016

Does the service publish their rates online? Are you confident you are paying the same rate as others who have used that service? What reason does the service give for not being fully transparent and publishing their rates online? Or do they provide a short sample of some boards they have helped?

Service 76

Service Question Search Linkedin 76

Classy

MARCH 26, 2021

A pro tip is to hide your progress metrics at first and do a soft launch where you share the campaign with a small pool of loyal supporters whom you feel will likely make gifts. Then, turn on the progress metrics for your hard launch to your wider network. Offer innovative ways to give and that also improve your conversion rates. .

Campaign 59

Campaign Tips Fundraising Online 59

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2009

Who knew that using the discipline of poetic form could generate such a great discussion about measurement and metrics. What is your conversion rate? Acquisition of email names - while that metric is important to "management" to justify social media effort - there is a need to track other metrics.

Social Media 50

Social Media Reflection Media ROI 50

Forum One

MAY 4, 2010

Their report covers a lot of e-marketing campaign metrics, and attempts to really break down the differences between active subscribers of a campaign vs. users who do not take such an active role in terms of participating (e.g. percent response rate for subscribers donating to your cause, which on an email list of over 100,000 really adds up.

Benchmark 50

Benchmark Convio Trend Statistics 50

Care2

NOVEMBER 12, 2009

Nonprofit guru Amy Sample Ward just co-authored a new book called Social By Social , which serves as a great “how to&# guide on how to use technologies to create social impact. Furthermore, Social By Social document pioneers like Simon Berry who used new media to successfully lobby the Coca Cola Corporation to support African aid.

Guide 49

Guide Campaign Social Tools 49

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2013

Amy Sample Ward facilitated a lunch time conversation about impact measurement for nonprofits in the Beacon Lounge with Lynn Labieniec of Beaconfire and Robert Rosenthal of VolunteerMatch. It was a great opportunity to test out some ways to talk about performance assessment and outcomes-based approaches as David Hunter and Mario Morino.

Measure 98

Measure Data Facilitation Teen 98

Care2

AUGUST 22, 2013

Note , this was adapted from the book Social Change Anytime Everywhere by Amy Sample Ward and I. Produce a monthly website and online engagement report of key metrics. Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%).

Online 71

Online Tips Calendar Test 71

Top Nonprofits

NOVEMBER 3, 2021

This enables you to get a representative sample of volunteers to ensure that you’re meeting everyone’s needs, not just a certain segment’s. In terms of volunteer scheduling more selectively, data reports can also be used to track volunteer acquisition rates, volunteer retention, and personal engagement and satisfaction scores.

Volunteer 52

Volunteer Profile Survey Track 52

Whole Whale

MARCH 22, 2023

Here is a sample formula to play with for what you’re looking for: [intent] +[context]+[brand personality]+[data/template] Intent : You are a clever writing assistant that creates emails, articles, and social posts Context : This AI creates copy like XYZ company that makes paper clips for Millennials.

Ideas 52

Ideas Model Language API 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Open rates and click-throughs are holding steady. See a sample of what the stats look like here. Total Interactions - The total interactions metric captures all of the feedback Pages receive from Facebook users. The goal of the metric is to provide an updated snapshot into how fans are engaging with your Page’s content.

Facebook 97

Facebook Stats Los Angeles Tips 97

Amy Sample Ward

APRIL 7, 2009

But he’s disappointed in his conversion rate. Getting nearly 4% of the people who looked at the Haggadah to click through to YesWeConserve, and then getting about 4% of that group to adopt the app seems like a decent conversion rate for something that cost him nothing to promote. Tags: otherblogs roi facebook metrics.

Case Study 108

Case Study ROI Facebook Studies 108

Connection Cafe

AUGUST 2, 2018

Possible questions include the following (*also see the end of this article for a sample survey): a. Key metrics to explore: . Conversion rate to second gift (after a follow-up solicitation is left). Conversion rate to second gift (after a follow-up solicitation is left). Sample survey: . Increase .

Gift 22

Gift Donor Foundation Rate 22

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

Here's the list: Amy Sample Ward, Building Blocks of Social Media. What's common to both is the use of metrics to measure results. The data collection should be not be a burden and that's why it is useful to carefully pick and choose what metrics you'll track. Where do you look for standard metrics? Here's what happens.

ROI 50

ROI Social Media Reflection Question 50

Connection Cafe

AUGUST 9, 2013

Delivering personalized content to your audiences can significantly increase click-through rates. Unless you’re getting 1,000+ click-throughs to a landing page, the sample size is likely too small. In case you didn’t see, nonprofit click-through rates declined 16% in 2012.**. I’m then more likely to read your next email.

email 48

email Campaign Test Benchmark 48

Amy Sample Ward

SEPTEMBER 13, 2011

" 5 Reasons Social Media Measurement is Making You Lie to Yourself | social media measurement | Social Media Consulting – Convince & Convert – I love the comparision Jay makes here between Twitter and email, followers equals sends and actual Twitter reach (people reading and responding) equals open rate.

Web 114

Web Seattle Pledge Bookmarking 114

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

We identified two potential challenges for foundations to make use of this data: The data itself can be biased because it comes from a sampling of people who use social media or what some called a “self-selection bias,” so the data may not be representative of a total population – only specific locations or demographics.

Social Media 100

Social Media Channel Data Media 100

Connection Cafe

NOVEMBER 1, 2019

Fred Weiss shared an in-depth analysis on the latest trends facing higher education advancement , alumni engagement metrics, and CASE’s 2018 Voluntary Support of Education (VSE) Survey. Key findings from CASE’s 2018 VSE Survey include: . A sample of 404 institutions reported on receipts from DAFs.

Trend 23

Trend Learning Industry Education 23

Classy

JUNE 24, 2021

Metrics matter because they give your nonprofit insights on decision-making and provide evidence for what kind of content to share. However, this amount of data can be overwhelming, so nonprofits have to prioritize which metrics to actually measure. Engagement Rate. Free Download: Sample Week of Nonprofit Social Media Content.

Social Media 122

Social Media Track Conversation Media 122

CauseVox

OCTOBER 11, 2021

Is it best to create a monetary goal or one based on impact metrics? Provide them with graphics, sample posts, press releases, email templates and more. Try to be creative with your subject lines and think about the design and layout of your emails, too, to keep readers’ attention and boost your open and click rates.

Guide 73

Guide Giving Campaign Social Media 73

Care2

JANUARY 15, 2009

Given the email clutter your subscribers battle daily, how are your organization’s e-newsletter open and click-through rates looking these days? Here are some useful tips to increase your e-newsletters performance rates. Even if its just moving down to state-level issues, Ive found that response rates improve as a result.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Connection Cafe

JULY 9, 2015

Here are some common threads (that also happen to be best practices): They both liked testing and sampling their respective data analytics results, using both control groups and test groups to determine what types of appeals were improving over previous performance metrics as well as what might need refinement.

San Diego 20

San Diego Data Benefit Analytics 20

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 30, 2007

The sampling of some of the top rated resources this week: Death Threats Are Not Protected Speech. Hot debates follows in another post on charity evaluation and metrics over at Tactical Philanthropy blog suggested that we forget on a metric to measure "Total Good Accomplished" and focus on real measures.

Nptech 50

Nptech Tag Ning Machinima 50

NTEN

JANUARY 22, 2009

From questions about the actual production of the files, to distribution, to listener metrics and feedback, there are plenty of moving parts that can raise questions. When encoding your mp3 file, two important considerations are the ID3 tags and the bit rate. The bit rate determines the quality of the audio.

Podcast 59

Podcast Audio Music Support 59

Amy Sample Ward

JUNE 17, 2010

Metrics: From @rootwork: We’re a pretty small organization, with a small staff and budget, so I admit to not doing as much measurement as we should because of lack of time and staff resources. We haven’t used it as much at social events because it’s less clear what to “report&# on.

Community 132

Community Build Local Los Angeles 132

Care2

AUGUST 16, 2008

For example, what are some of the best export settings with respect to frame rate, compression, resolution dimensions sample rates, etc? Has research been done to measure conversion rates, and, if so, what has it concluded? The most obvious metric is video view counts. It depends on what your goals are.

YouTube 34

YouTube Social Media Video Advocacy 34

Care2

JULY 14, 2008

For example, what are some of the best export settings with respect to frame rate, compression, resolution dimensions sample rates, etc? Has research been done to measure conversion rates, and, if so, what has it concluded? The most obvious metric is video view counts. It depends on what your goals are.

YouTube 34

YouTube Video Social Media Advocacy 34

EveryAction

AUGUST 17, 2016

Bonus: get a free Nonprofit Donor Persona Template + sample to start building your communications strategy now! Most CRM software will allow you to run standard reports that measure typical email metrics: opens, clicks, etc. Includes: nine customizable template pages with full profiles and a sample to get you started.

Software 100

Software Donor Management Template 100