Media Cause

MAY 31, 2023

Here, we outline the latest trends your nonprofit needs to know in the ever-evolving world of data privacy. It’s time to consider other ways to genuinely attract customers and supporters to your business or nonprofit, as it becomes harder to follow them around. What is Privacy-First Marketing?

Marketing 52

Marketing Plugin Track Policy 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "      Laura goes on to share how she, as social media strategist for a nonprofit, thinks about it.   Reader Sharing (bookmarked items).   Do you need it?

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 22, 2012

” In Steve Rubel’s Ad Age post, ” The Revolution Won’t Be Televised; It Will Be Instagrammed ” points out some underlying trends that might make some of the hype less hype: Smartphone use has become pervasive, siting recent research reports from Pew Internet for America Life research. What have you discovered?

Marketing 109

Marketing Hype Photography Measure 109

Top Nonprofits

NOVEMBER 3, 2021

As any volunteer manager knows, volunteer scheduling is a fundamental part of the day-to-day operations of all nonprofit volunteer programs. Studies show that in 2019 alone, corporations gave over $21 billion to nonprofits. The Complete Volunteer Scheduling Checklist for Nonprofits. Say hi on LinkedIn ! Share This Post!

Volunteer 52

Volunteer Profile Survey Track 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

It is from the recent workshop that NTEN and NPower in Charlotte, NC to help participants understand the power of data to drive decision-making for nonprofits. It’s a topic that NTEN’s executive director, Holly Ross, has covered with this must-read post: “ Four Ways Nonprofits Can Increase Their Impact With Data.”.

Results 95

Results Data Charlotte Measure 95

Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2017

Last week, I was in Sao Paolo for the ABCR Festival, the leading conference in Brasil for fundraising for nonprofit organizations. Some points and examples we shared in response to questions: Fundraisers need to be experts in transmedia storytelling techniques and exploring new possibilities for sharing stories. Content is king.

Learning 86

Learning Donor Online Fundraising 86

Whole Whale

SEPTEMBER 8, 2023

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Remember your goal is persuading consumers. Helping real people should be the star.

Lesson 59

Lesson Fundraising Digital Test 59

Connection Cafe

JULY 8, 2015

In previous articles, my colleagues at Cathexis Partners and I have given you some proven tips and techniques for planning and launching a successful peer-to-peer (P2P) fundraising campaign: Mark Becker, Founding Partner, wrote about four things you should know before starting a peer-to-peer fundraising campaign.

Technique 20

Technique Campaign Fundraising Raise 20

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

I’ve been reflecting on why some nonprofits do a better job of measurement and learning, while others do not. The nonprofits that embrace measurement have a data-driven culture. What is needed for nonprofit organizations to make this shift? Data is focused on the metrics that are specific to social media channel.

Culture 115

Culture Data Measure Social Media 115

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

That purpose, of course, is to build a life-long relationship with alumni of your nonprofit’s program or school so that they are a donor and champion for your organization. Asking for feedback about how to improve the school experience is also a good technique, as used in the example above is from URJ Camp Kalsman.

Practice 107

Practice Tips Social Meme 107

CauseVox

APRIL 29, 2021

Study Past Fundraising Trends. These strategies should also have specific metrics and/or KPIs associated with them to measure their success. You now have a deep, thorough understanding of your goals, strategies, the resources you have to meet those goals, and some techniques that worked in the past. And by what time frame?

Calendar 98

Calendar Template Guide Fundraising 98

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2010

That was the gift of attending Nonprofit 2.0 Nonprofit Leadership Blogger Rosetta Thurman. Rosetta Thurman , who writes about nonprofits and leadership issues from a Gen Y blogger perspective , shared some thoughts about the generations, nonprofits, and social media. A big thank you conference organizers!

Practice 94

Practice Free Share Reflection 94

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. Live in a tool or technique for at least month before adding something new.

Awareness 100

Awareness Tips Social Media RSS 100

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I have been thinking a lot about actionable social media measurement strategies that are fit and trim and light on their feet! Inspired by the Measure Everything: Is Your Nonprofit Facebook Page Worth It? , The target audience is people who work for nonprofits. I look at the following metrics: Total Interactions.

Social Media 113

Social Media Measure Action Media 113

Connection Cafe

JULY 22, 2013

Note: This is the second in a series of posts about the Nonprofit Web Design Process. Most nonprofits already have Google Analytics installed on their website to track online traffic. If we set up Goals, reviewing them post-launch is another great success metric. To understand how visitors interact with the site. Deliverables.

Analytics 37

Analytics Design Research Process 37

Connection Cafe

APRIL 29, 2011

I’ll start off with the basics, but then we’ll get into some advanced techniques. If your traffic follows a weekly pattern with spikes or dips around weekends and you want to look at a longer timeframe, it might be easier to spot trends by graphing by week rather than day. Pageviews – I recommend avoiding this metric.

Analytics 54

Analytics Google Metrics Rate 54

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

The goal is to encourage nonprofits to make New Year's resolutions to that help them more efficiently and effectively move people to support their organizations. Why Your Nonprofit Should Streamline Social Media Social media is still relatively new. Many nonprofits and individuals have jumped in without thinking strategically.

Social Media 98

Social Media Media Tips Social 98

Double the Donation

OCTOBER 25, 2021

Phonathons are a tried-and-true resource for all sorts of nonprofits and higher education institutions to engage donors and raise money effectively. Keep an eye on trends in employer information. Listen for matching gift asks during calls and provide guidance to improve techniques. Types of qualifying nonprofits.

Guide 98

Guide Script Tips Gift 98

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2012

This was the launch of a peer learning group called “ The Networked NGO ,” based on the ideas in my book, The Networked Nonprofit. The four-day intensive face-to-face training was for senior level staff and their social media staffers. Social media can be filled with metrics to track results.

India 102

India NGO Network Exercise 102

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

Here’s a small list of articles and blog posts that help frame this topic, including how the term “Data-Informed” was using in my recent book, “ Measuring the Networked Nonprofit.” Jacob Harold, “ Nonprofits Master “Medium Data” Before Tackling Big Data.” ” Lucy Bernholz, “ Data-first Philanthropy.”

Social Media 100

Social Media Channel Data Media 100

Top Nonprofits

DECEMBER 23, 2021

As a nonprofit fundraising professional, you’ve likely seen your nonprofit’s fundraising strategy change drastically in the pandemic era as well. Your nonprofit may be facing funding challenges. Look for a solution that supports essential event tasks from beginning to end and tracks important event metrics, all in one system.

Raise 52

Raise Tips Fundraising Virtual 52

Bloomerang

MAY 10, 2022

Every member of your nonprofit team already knows how to build strong relationships with friends, co-workers, family members, significant others, and more. Donor stewardship—also known as stewarding your donors—is the act of building relationships with supporters after they make a donation to your nonprofit. What is donor stewardship?

Relationship 97

Relationship Donor Build Tips 97

DNL OmniMedia

FEBRUARY 16, 2022

Your organization already understands the importance of having updated and adaptive techniques for all its digital tools and marketing outlets. Not only are most nonprofits conducting some form of online fundraising, but many are even conducting fully virtual and social media-hosted fundraising campaigns. It all comes full circle.

Digital 98

Digital Strategy Create Phase 98

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

The nonprofit presence at SXSW has been growing steadily over the past couple of years. In 2008, I was honored to be on one of the few nonprofit panels on the agenda. And yes, indeed, in 2009, there were more nonprofit focused panels and happily the trend continued at SXSW 2010. It was organized by Ed Schipul.

Comment 97

Comment Artist Social Media Hype 97

Forum One

JANUARY 26, 2024

As nonprofits navigate an ever-changing digital landscape, Search Engine Optimization (SEO) is a hot topic. How do new trends, tools, and norms affect how nonprofits should approach their SEO strategy in 2024 as they try to rank well for important keywords on Google and other search engines?

International 90

International Strategy Search Structure 90

NTEN

MAY 12, 2011

And chances are your nonprofit, government agency, foundation, or research institution has gobs of it just sitting around. My favorite example of this technique is the Descry Project's Obesity Epidemic visualization. He also advises senior executives about technology, trends, investment planning, and execution.

Data 100

Data New York City Storytelling New York 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

But many nonprofits are not properly measuring whether their engagement efforts are worth the time and cost. Based on the her book, Measuring the Networked Nonprofit, winner of the 2013 Terry McAdam Award, Beth Kanter will share frameworks, strategies and practical tips for engaging with your network in ways that lead to measurable results.

Social Media 108

Social Media Network Media Free 108

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 11, 2009

The Nonprofit Communicator blog has a round up of local reaction. The secret sauce, of course, is a combination of metrics, experimentation, and listening based on David Armano 's thinking, and KD Paine 's, social media measurement wisdom. In the afternoon, we took a deep dive into the listening techniques.

Organization 51

Organization Chicago Social Media Technique 51

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). My chapter lays out a traditional ROI process that Nonprofit technology staff use to make major IT investment purchases such as hardware, video conference system, database system, etc. Use of metrics to measure your results. Return on Investment.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Trust me — I know them well because I used to be one.” Giller, a journalist, established the Seattle-based nonprofit as a destination news web site for environmental news, reports and opinion with a wry sense of humor. We analyze the content that users spend the most time, referral traffic, and other key metrics over time.

Measure 97

Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2007

Chris Brogan and David Eckoff gave a killer session about setting priorities and time management techniques. I gave the Social Media Metrics session. I was little nervous because I haven't presented on that topic and hope to develop it into a workshop session geared for nonprofits. Website grader - useful tool to search trends.

Boston 50

Boston Reflection People Social Media 50

Care2

JULY 14, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" frogloop: what advice do you have for nonprofits using YouTube to effectively advance their mission?

YouTube 34

YouTube Video Social Media Advocacy 34

NTEN

JUNE 18, 2009

Each month, I look at dozens of nonprofit websites and hundreds of nonprofit emails. Are you up-to-date on the latest tactics and techniques in your area of focus? Tracking user trends is vital to understanding if your online communication efforts are succeeding -- or not. Are you credible? I know I would.

Communication 57

Communication Online DC Wiki 57

Care2

AUGUST 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" frogloop: what advice do you have for nonprofits using YouTube to effectively advance their mission?

YouTube 34

YouTube Social Media Video Advocacy 34

CauseVox

MAY 11, 2023

It’s truly amazing to see how fast artificial intelligence (AI) has evolved and transformed various industries, including the nonprofit sector. As a nonprofit professional, you’ll be thrilled to know that AI is your new secret weapon for elevating your operations, fundraising, and outreach efforts.

Tools 58

Tools Amazon Analytics Language 58

Care2

JANUARY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" As for #1, as always, think hard about your metrics.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. UPDATE: The presentation slides and wikispace is here.

Metrics 56

Metrics Social Media Media ROI 56