Beth's Blog: How Nonprofits Can Use Social Media

MAY 6, 2011

Zoetica designed and is delivering the six-month program for Theatre Bay Area , with support from the Wallace Foundation, Grants for the Arts, the San Francisco Foundation, the Hewlett Foundation and the Koret Foundation. While custom tabs might look nice and can be strategic, if you don’t measure – it’s a waste of time.

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Measure Facebook Practice San Francisco 102

The NonProfit Times

MAY 23, 2024

A matching grant pledge prior to the big day encouraged supporters to dig deep, resulting in a 40% revenue increase compared to the previous year’s total by the time the day drew to a close. Supporters took advantage of the second chance. Average 2023 clickthrough rates were nearly identical to what they were in 2022 for GivingTuesday.

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Test email Spam United States 52

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Your data can reveal hints about donors’ giving preferences, giving capacity, willingness to give, and the reasons why they support your cause. Understand donors’ giving behaviors. Prospective monthly donors.

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Analytics Data Giving Metrics 52

EveryAction

AUGUST 25, 2022

Digital advocacy forms are tools used to move nonprofit supporters to take action in support of your mission—no matter where they live. Building stronger supporter connections—even in economic uncertainty. Building stronger supporter connections—even in economic uncertainty. Overcome barriers to connect with supporters.

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Digital Advocacy Fundraising Channel 130

Bloomerang

NOVEMBER 12, 2021

They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. In fact, a study by Salesforce found the number one most valuable metric of success for service organizations is customer satisfaction. How are you measuring if you’re meeting or exceeding them?

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Analytics Digital Tools Measure 113

Bloomerang

SEPTEMBER 27, 2023

You have to be in it to win it Your nonprofit’s GivingTuesday absence may not be noticed directly, but your supporters will most likely give to other nonprofits because those other nonprofits will reach out to them. Send something, even if it’s just a thoughtful email and an online post asking for their support.

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Gift Celebrate Goal Donor 108

Nonprofits Source

APRIL 3, 2024

For example, tracking the volume of social interactions only works on social media, whereas bounce rate helps you determine if your email or membership information website is capturing users’ attention. Remember, your influencers built their platform by posting content that resonates with their supporters. Collaborate creatively.

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Organization Online Influence Metrics 52

Association Analytics

FEBRUARY 14, 2022

These will support your business case by aligning with your goals: Consistent, trusted data with standard interactive reports using a common language that employees throughout your organization easily understand – all in a secure data warehouse. Describe what you plan to improve and outline how you plan to measure it.

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Analytics Language Associations Case Study 169

Whole Whale

SEPTEMBER 8, 2023

The 5 key points from “Ogilvy on Advertising” Do your homework – Study the product, its competitors, and research consumers’ views before developing advertising. Survey existing donors on what compelled them to support you before. Put a human face on the cause through case studies, testimonials, and videos.

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Lesson Fundraising Digital Test 59

Nonprofits Source

MAY 15, 2024

Studies show that people spend an average of almost eight and a half hours interacting with digital media per day. Collect digital marketing KPIs Key performance indicators (KPIs) are metrics used to measure your digital marketing success. These measurements should align with your campaign’s goals.

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Map Digital Business Marketing 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

How Nonprofits Can Use Measurement to Adapt to the Facebook Algorithm Change – guest post by Meghan Keaney Anderson, Hubspot. After learning of the change, Edgerank Checker was quick to conduct a study, they compared analytics from 3,000 Facebook pages the week before the change and the week after. He studied more than 1.3

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Facebook Measure Change Images 131

Bloomerang

JANUARY 7, 2022

Quite simply, donor retention is a measure of how many donors continue to donate to your organization. Nonprofits with a high donor retention rate have long-term supporters who come back year after year. Nonprofits with a low donor retention rate need to continually acquire new donors or larger gifts to keep up.

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Retention Donor Guide Rate 87

Saleforce Nonprofit

NOVEMBER 22, 2021

Our goal at Salesforce.org in delivering our own nonprofit trends report each year is to better understand: the role nonprofits have in serving their communities, what’s shifting within the nonprofit space, mental health and wellbeing, and how technology supports an organization’s ability to fund and run their missions across departments.

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Trend Report United Kingdom Australia 111

Achieve

JUNE 1, 2023

You might send surveys or host meetings with high-level supporters to get their input on your organization’s strategies. Specifically, donor giving patterns can reveal insights about how to best reach donors across multiple platforms and secure their long-term support. Major events that are relevant to your mission.

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Donation Donor Giving Demographics 52

The Modern Nonprofit

APRIL 13, 2021

You can deploy you to make a deeper, more personal connection with your supporters. Instead, you should speak directly to your supporters like you’re good friends. Instead, you should speak directly to your supporters like you’re good friends. The result was: 93% of people said yes—a whopping 33% higher success rate!

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Giving Brain Language Database 105

Neon CRM

AUGUST 18, 2023

Measurable: Ensure your goal is measurable to track progress and success. This might include reaching a certain fundraising amount or achieving specific metrics like email open rates or donation page conversions. The average nonprofit has a 28.59% email open rate, while small organizations report open rates as high as 45.7%.

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Guide Fundraising Mail Metrics 52

Nimble AMS

JULY 19, 2022

According to a Community Brands Association Trends Study , 78% of professionals reported higher than average workloads. Decide if you plan on measuring employee engagement, satisfaction, motivation, or performance so you can have a clear indicator of success. What perks could help support you professionally? .

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Survey Associations Tips Interview 120

Volunteer Hub

MARCH 26, 2021

Your volunteer center relies on the support of volunteers and community partners to reach goals and obtain its mission. To date, VolunteerHub has supported over 2.5 The steps you take to engage volunteers have the potential to positively or negatively impact retention rates. Trusted Implementation Process and Support.

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Volunteer San Diego Case Study ROI 54

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. It involves your efforts to recruit new supporters, engage with existing ones, and grow your organization’s influence, all with the goal of funding your mission more efficiently. 6 elements your fundraising strategy should include.

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Strategy Develop Fundraising Nonprofit 106

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 7, 2013

The study aimed to get the nonprofit perspective on these two important questions: How important do nonprofits believe performance assessment is to demonstrating impact? This is similar to the finding in the NTEN/Idealware study that discovered the barriers that keep nonprofits from collecting and using data: expertise, time, and money.

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Data Measure Sample Seattle 111

Care2

APRIL 6, 2010

If your nonprofit is not developing yearly benchmarks for its fundraising program, website visits, email and e-newsletter open and click-through rates, start now. Establishing benchmarks helps organizations better leverage supporters, engage activists and keep websites dynamic with compelling content that drives people to take action.

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Benchmark Measure Organization Convio 71

Volunteer Hub

JANUARY 23, 2023

Looking for a way to support your new volunteer coordinator? Running reports and measuring data. VolunteerHub provides the industry-leading volunteer management software to support your new coordinator. In fact, according to studies, humans will average an accuracy rate of around 95%.

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Volunteer Registration Software Measure 52

Neon CRM

NOVEMBER 15, 2023

But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. Expressing gratitude for their past support immediately jogs their memory and establishes both connection and trust. Direct mail is too often associated with the past. Here’s why!

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Mail Campaign Donor Tips 52

Volunteer Hub

MARCH 21, 2023

According to recent research, the average error rate in manual data entry is about 1%, which can add up to a lot when you are managing tens of thousands of records, if not more. According to a Fidelity Charitable “Time and Money” report , 87% of volunteers say there is an overlap between their volunteer and financial support.

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Volunteer Management Software Database 82

Qgiv

APRIL 9, 2024

You can also use tools to target specific audiences for your different campaigns, helping you ensure your reach the people most likely to support your cause. The average internet user in the United States spends over two hours a day on social media, so you’ll be reaching supporters where they already are. Engagement.

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Social Media Media Guide Social 52

Forum One

JULY 13, 2022

City Health Dashboard , a project of the Department of Population Health at NYU Langone Health, supported by Forum One, is a model for making their rich data accessible to all of their audiences and at data-driven storytelling. Develop a strategy for data storytelling. Understand your capacity.

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Story Data Storytelling Lesson 65

sgEngage

AUGUST 29, 2023

For example, you might find that your major gifts team is excelling at cultivating and ste wardin g supporters. Some common challenges include a high staff turnover rate, an inadequate tech stack, or a lack of board participation in fundraising. Set measurable goals. Examine your operations, structure, and team.

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Tips Consultant Nonprofit Goal 66

Bloomerang

SEPTEMBER 14, 2022

Is anyone being measured on their goals? Do they realize the average email open rate is 30%, meaning 70% of people won’t read your email appeal, and direct mail response rates are even lower?”. a surgery) you need to raise unrestricted funds to support all of your work. Have they done the math?”. ” Great question!

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Question Fundraising Org Mail 98

sgEngage

MAY 12, 2023

Comprehensive online auction software improves every aspect of the fundraising process, from sending personalized communications using your donor data to generating real-time analytics that measure engagement and fundraising progress. After your virtual auction , study your engagement data and revenue totals. Nonprofit’s website.

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Virtual Build Stream Software 72

ASU Lodestar Center

JUNE 22, 2022

Even though higher rates of BIPOC staff report aspirations of being in leadership positions while also having similar qualifications as their white peers, there is still a racial gap in board and staff leadership. Lack of representation. Increasing mentoring initiatives for BIPOC staff.

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Leadership North Dakota Minneapolis Minnesota 52

Bloomerang

OCTOBER 28, 2021

Compass Point 2019 Nonprofit Study). What specific measurable achievements will our board use to assess the ED’s performance? Do performance measures need to be modified so they meet SMART criteria (Specific, measurable, action-drive, realistic/relevant, timely)? . How often will our board conduct performance reviews?

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Director Management Government Model 97

ASU Lodestar Center

SEPTEMBER 2, 2022

Not much has changed regarding why motivated and hopeful people enter the nonprofit sector – to work, volunteer or support. Therefore, for nonprofits to continue tackling such complex issues and systems, leaders must seek to create, support and sustain high-performing teams capable of enacting transformative change.

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Team Create Nonprofit Arizona 52

Qgiv

JUNE 8, 2021

In terms of donor retention, FEP measures three specific donor retention rates: the overall average donor retention rate (donors of all types regardless of recency/frequency), the average retention rate of first-time donors (those who have only given one gift), and “repeat” donors (donors who gave last year and in prior years).

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Report Project Effective Retention 52

sgEngage

SEPTEMBER 15, 2022

All of which combine to make impact difficult to measure and explain. They guide our relationships, how we craft grant solicitations, applications, and reports, how we review opportunities, track progress, and ultimately how we judge and support what’s possible. Our expectations around results are powerful.

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Collaboration Impact Test Grant 76

sgEngage

MAY 30, 2023

Addressing this challenge is crucial for institutions to ensure deserving students receive the financial support they need to pursue their educational goals. Students become discouraged when asked to enter the same information into numerous online forms, which reduces their overall application rate. The right student is hard to find.

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Application Challenge Award Student 81

Bloomerang

OCTOBER 4, 2021

For more on that, look into eye movement studies. There are only two headlines which, if read alone, give the following message: Bar pass rate continues to climb. If you’re sending a piece of direct mail, the response device should stand alone in making a strong case for support. Look at the example above.

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Question Donor Test Student 142

Allegiance Group

APRIL 15, 2024

Direct mail fundraising, sometimes called direct mail solicitation or direct marketing, is the process of mailing requests for support to existing and prospective donors. Direct mail gives your supporters a physical object to connect them to your organization, making it a highly personal way to reach out.

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Mail Fundraising Nonprofit Channel 52