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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

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A Guide to Email Accessibility Best Practices for Nonprofits

Nonprofit Tech for Good

By Coralie Meade Rodriguez , Senior Production Specialist at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. Understanding WCAG Standards WCAG stands for Web Content Accessibility Guidelines.

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Answer these 6 questions to frame your fundraising plan structure

Get Fully Funded

Drafting a fundraising plan can be intimidating, especially if it’s your first time and you have no fundraising plan structure. Your answers will give your fundraising plan structure and allow you to move forward with this important task. Set up a table at community events, your local farmer’s market, and festivals.

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Get More Out of AI, Start Chatting

.orgSource

Use ChatGPT to design and conduct surveys and market research. Eliza was a natural language processing program created to explore the dynamics of conversation between humans and machines. IT, communications, marketing, membership, and finance will likely be involved. In other words, you need a bot of your own.

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2 Email Templates to Soft Launch Your Nonprofit’s Fundraising Campaign

Nonprofit Tech for Good

And if your supporters don’t engage with your call to action the first time around, a well-structured follow-up is crucial. Use language that creates a sense of exclusivity. Use language that makes each donor feel special. Mention the donor’s past involvement with your organization and the impact their previous gifts have made.

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Lessons Learned Living the Virtual Experiment

.orgSource

With limited access to body language, tone, and context, precise communication becomes an essential skill. Groups that developed a structure and schedule for online meetings managed their time and effort more efficiently. Adaptability is a hallmark of digital markets. I urge CEOs to be flexible on this issue.

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