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Are Associations Losing Their Members’ Trust?—The Leadership ColLAB Explores This Critical Question

.orgSource

The Leadership ColLAB conference was an opportunity to bring professionals together around what we believe is a critical question. You need to constantly evaluate the data and analyze progress. The World Café is a strategy designed to deeply explore a series of topical questions. Working on culture isn’t a finite activity.

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For Positive Outcomes, Hold a Mirror Up to Board Performance

.orgSource

Even with a friendly name like “feedback, check-in, or coaching,” a performance evaluation can be uncomfortable, or possibly downright scary. That’s probably why more organizations don’t have a process for evaluating the board of directors, or if they do, that assessment is not continuous. I’ll get on my Association 4.0

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3 Effective Tools for (Re)Branding Your Nonprofit

Nonprofit Tech for Good

The pandemic has caused many mission-driven organizations to re-evaluate their mission, reconsider their strategic plan to accomplish it, and then engage donors and advocates from this new position. From day one, you should collaborate with a design or marketing firm experienced in branding. How to Evaluate the Options Objectively.

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To Get Close to Members, Follow MarTech Trends

.orgSource

Whether I’m writing about marketing, strategy, or technology, one idea always surfaces. Even if you have the tools to get up close and personal with members, without a savvy marketer on your staff, it’s unlikely you’ll be able to use that technology to the greatest advantage. Involve the marketing team in strategic decision-making.

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Challenging Conversations—Tackling Risk

.orgSource

In digital markets, circumstances can shift quickly toward the unexpected. Evaluating where the blind spots lie in your organization is one way to begin approaching these difficult conversations. Evaluate New Initiatives Strategic risk is a different story. The pandemic was a lesson in the democracy of danger. No one was exempt.

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Webinar: Journey-Based Marketing Strategies for 2022

DipJar

Galvanize your nonprofit’s 2022 marketing plan with journey-based strategies. Join Sam Lee, Digital Marketing Strategist from Elevation , for an introduction to the nonprofit marketing funnel that includes Brand Building, Awareness, Consideration, Evaluation and Intent, and Conversion / Action.

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Important Questions for Your Post Virtual Event Survey

AccelEvents

To help you compile this survey and get the data you need, we’ve compiled a few tips for writing post-event surveys and details of some of the most important questions that you need to ask. But before you start randomly lobbing questions at participants, we have a few tips that will help you improve the process.

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