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How to Create a Content Strategy for Your Nonprofit

Media Cause

Content tends to be an all-encompassing word these days. You have influencers on social media who call themselves content creators, posting videos and content online, and people like myself who consider themselves content writers, because, well, we write for a living. So, how do you create a content strategy?

Content 59
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Level Up Your Marketing with Analytics

Association Analytics

By carefully implementing taxonomy and metadata, you will learn more about your members and their preferences. Are you tagging your content, products and events? You can learn more about content tagging and taxonomy in this blog. What content and formats are most effective? Analyze Performance.

Analytics 169
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Tips To Make Online Meetings Less Exhausting

Beth's Blog: How Nonprofits Can Use Social Media

Recently I facilitated an online session about how to get better at online meetings for Lightful in the UK where I am a Senior Advisor at Lightful, among other activities, facilitate online master classes for their BRIDGE programme. You can find out more about them in this blog post on virtual meetings and check-ins during a pandemi c.

Tips 173
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Storytelling Tips: Measure the ROI of Your Non-Profit’s Stories

The Storytelling Non-profit

It can be near impossible to measure the success of a story if you haven’t first thought about what your desired outcomes are and drivers of success. Thinking about your own use case for stories, pin down what element you want stories to enhance or improve. Like a week or a series of posts where you did not use story-based content.

ROI 67
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Early guidance on Threads, Meta’s answer to Twitter

M+R

But we do need a place where we can reach supporters, share content, and look at pictures of other people’s dogs — preferably without being subjected to harassment, trolling, misinformation, and attacks on our democracy. Here’s what we like about Threads: Easy, captive audience. So the search continues. Take it for a test drive.

Twitter 102
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Can Recurring Giving Save Nonprofits?

Allegiance Group

When you consider how much the for-profit world has evolved over the years, nonprofits seem to be moving at a snail’s pace by comparison. Think about how easy it is to purchase nearly anything; now, think about the friction that exists when you try to make a donation. By comparison, only about 18–20% of annual donors give again.

Giving 52
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Social SEO and the Rise of Alternative Search

Media Cause

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

Search 59