Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I view it as a focus group that offers content ideas for blog posts as well as to provide another conversation channel to share insights about social media. That statement guides how I engage and what content I share. This is multi-step process looking at your web site content, events, and social media properties.

Social Media 113

Social Media Measure Action Media 113

Achieve

JANUARY 15, 2020

In this article, we’ve outlined 4 key features in particular that you should look out for: Content Management System. CONTENT MANAGEMENT SYSTEM. Your AMS should offer a built-in content management system (CMS) that you can use to design your website and remain engaged with your members. Event comparison. Member Database.

Associations 52

Associations Database Integration Software 52

Bloomerang

APRIL 12, 2022

Similar to the engagement meter, a generosity score also provides an at-a-glance view of an important supporter metric. Fundraising metrics. Your dashboard can provide insight into your most important fundraising metrics. This will help you make direct comparisons after you’ve received a demo of each. Wrapping up.

Software 98

Software Management Donor Guide 98

Neon CRM

JUNE 2, 2023

Nonprofit engagement metrics can help you understand your organization, but you’ve probably seen the same terms over and over again in your research. By embracing a few overlooked metrics, you will be able to go deeper into that information. By embracing a few overlooked metrics, you will be able to go deeper into that information.

Metrics 52

Metrics Rate Nonprofit Social Media 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

You also need to think through your content and engagement strategy. I grab the monthly daily data from the insights tool (old version) and download into a spreadsheet. Out of the 25 or metrics I could look at, I only collect the following metrics: Total Interactions. Avoid this measurement as therapy trap. New Fans (Likes).

Social Media 99

Social Media Strategy Media Social 99

DNL OmniMedia

DECEMBER 13, 2021

We’ve created this guide to nonprofit CRM options, through which you’ll review the basics of CRM software and a side-by-side comparison of the top solutions through the following points: Overview of CRM for Nonprofits. Nonprofit CRM Comparison: Top 7 Solutions. Nonprofit CRM Comparison: Top 7 Solutions.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Add applications to your Page and engage your users with videos ( YouTube Box ), photos ( Flickr Box ) reviews, flash content, and more. Integrate your blog /web site content via Blog RSS Feed Reader. Total Interactions - The total interactions metric captures all of the feedback Pages receive from Facebook users.

Facebook 97

Facebook Stats Los Angeles Tips 97

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 28, 2012

We’d like to try to benchmark it against other disruptive pinterest campaigns but we’re not sure there is a good comparison case study. Plan your content and any calls to action with this in mind. - We predicted it might be smaller as the campaign is disruptive to the usual pinterest pattern.

Sierra Leone 126

Sierra Leone Case Study Benchmark Comparison 126

Connection Cafe

MAY 22, 2013

Define your key metrics – Do you want to increase form conversion rates, or increase average gift size, increase the number of people signing up for sustaining gifts, or some other factor? Test the hypothesis by performing an experiment and collecting data – Use Google Analytics Content experiments to test your new idea.

Technique 44

Technique Analytics Google Test 44

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 5, 2008

Twist analyzes and presents trend comparisons and volume between keywords and tags. I'd also do an analysis of the content and construction of the retweets to see which ones worked best for me - sort like the ongoing refine you do with google ad words or SEO. I wonder how Laura Lee Dooley would use this tool?

Comparison 50

Comparison Analysis Aggregator Twitter 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2012

But that nonprofit sector has struggled for decades about whether or not they could demonstrate impact and there are lots of comparisons between sub-sectors. And the sector is getting better at measuring social change and that there has been a lot of progress in the way the sector measures and reports on big social change outcomes.

Skills 96

Skills Reflection Management Aggregator 96

NTEN

AUGUST 25, 2011

Because the comparisons will never be exact, the most important thing to watch is your True Open Rate over time. We're always looking for new metrics. Just bear in mind that almost every industry survey will report slightly different numbers. and take action. It's not cheating, it's segmentation! It's always worth a shot.

Rate 61

Rate Open Benchmark Mail 61

Connection Cafe

JULY 22, 2013

What content on the website is most popular? Additionally, after the design is complete, we try to revisit the Analytics data and do some comparison to measure how successful the project was. If we set up Goals, reviewing them post-launch is another great success metric. Content Strategy. Time spent on the site.

Analytics 37

Analytics Design Research Process 37

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2012

They curate the best from the abundant sea of online ocean content and rapidly experiment with creating, amplifying and circulating stories that spark vibrant conversations. Our team sifts through the vast amount of real-time online content about the ocean and amplifies it.

Conservancy 112

Conservancy Measure Conversation Nonprofit 112

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. It uses metrics to measure your results and help you improve your strategy over time. Defined Audience.

ROI 50

ROI Social Media Slides NTEN 50

Neon CRM

MAY 17, 2023

When you send a fundraising email can be the difference between improved engagement metrics (open rate, click-through rate, donation amount, etc.) We paid close attention to key email engagement metrics, including email performance by time of day. Compare engagement metrics and test until you see improvements.

email 69

email Time Fundraising Benchmark 69

NTEN

JUNE 20, 2011

By comparison, when Epic Change launched the original TweetsGiving in 2008 - when Stacey herself had far fewer followers & the Twitter ecosystem itself was exponentially smaller – the campaign generated over 3,000 tweets in just 48 hours. Some messages sent by Epic Change via their 180+ JustCoz participants would get zero response.

Case Study 80

Case Study Tools Studies Community 80

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

to care a whole lot about how many hits they got in comparison to similar (or different) organizations. It wasn’t meant as a statement about what I think about whether or not web stats are a useful metric of much. Other metrics we look at include: What are our sign-ups for our newsletter? What content does the best?

Stats 100

Stats Web Statistics NTEN 100

Connection Cafe

APRIL 30, 2014

Try looking at a variety of meaningful metrics (not just dollars raised) to better understand the drivers for the event and provide feedback you can use for optimizing future events. as well as year-over-year comparisons for each metric. as well as year-over-year comparisons for each metric.

Volunteer 38

Volunteer Social Media Interaction Demonstration 38

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

Nonprofits Source

JANUARY 23, 2023

Or, you can promote educational content related to the positive impact of participating in these programs. Think of it this way: if someone notices an untrustworthy organization promoting unsavory content through the program, it could reflect poorly on Google. Your website must follow Google’s website policy.

Grant 52

Grant Google Guide Nonprofit 52

CauseVox

JUNE 1, 2021

We typically see organizations that do peer-to-peer fundraising not only help create a sense of community, but they also raise about 2x as much in comparison to other digital fundraising initiatives. Have them keep track of their miles using this Activity Metric or Strava. Can you include Zoom content to keep them feeling connected?

Virtual 98

Virtual Ideas Fundraising Classes 98

EveryAction

AUGUST 17, 2016

Whether your mission is issue-specific or broader in scope, use this data to determine the type of content Susan is most likely to read, click on, or otherwise engage with. From there, tailor the messaging in your next email or even use dynamic content fields that adapt to whomever is reading, ensuring the right message and ask are displayed.

Software 100

Software Donor Management Template 100

Connection Cafe

AUGUST 21, 2014

The biggest challenge for me in designing for a new responsive site was taking a heavy content-based site and linearizing it into a single column for the mobile design. Carla: We measured our website, especially before and after the launch, comparing the metrics with different traffic tools. Ryan: Right. This is our next step.

Conservancy 52

Conservancy Design New York City Metrics 52

Neon CRM

MAY 31, 2023

Fundraising Donor Management Software Comparison: What’s Right for Your Nonprofit? You can use email to send segmented content to your donor list based on behavior and preferences, tailoring your messaging to be more relevant and impactful. But you can use metrics and A/B testing to measure how your emails are performing.

Donor 52

Donor Management Guide Retention 52

The Modern Nonprofit

FEBRUARY 20, 2024

Unlike paid traffic from ads, organic traffic comes from people organically discovering your content while searching for information online. By ranking higher in search engines for relevant keywords, more people can discover and access your nonprofit site and content. Shows content popularity. It builds credibility and trust.

Websites 59

Websites Guide Impact Metrics 59

Bloomerang

NOVEMBER 13, 2021

So, if you have to leave early, you just want to review the content later on, share with a friend or a colleague, don’t worry, we will get all that good stuff in your hands later on today. Was there anything helpful about that comparison between service engagement and impact? We need to know what metrics we need to be tracking.

Report 78

Report Measure Impact Process 78

Tech Soup

MAY 24, 2011

Even if you never need to code a single line of your site, arming yourself with an understanding of how HTML, CSS, and content management systems (CMSs) are used to build webpages can help you every step of the way. Week 4: Content Management Systems. Week 5: Metrics and Analytics. Week 2: HTML, CSS, and Beyond.

Websites 48

Websites Open Source Library Analytics 48

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Audience Growth (content consumption ???

Reflection 50

Reflection Measure Technorati Metrics 50

NTEN

AUGUST 11, 2011

As educators we strive to facilitate experiences where the content is so rich, the activity so engaging, and/or the skill so problem solving that students are motivated internally to continue to learn. Early on in video games a score was awarded to a player to keep track of how well he/she had done both personally and in comparison to others.

System 78

System Badge Game Student 78

Get Fully Funded

JULY 23, 2023

The key to Facebook is to post content your audience wants to see. Investing in compelling videos on your YouTube channel gives you content for your YouTube audience, and you can market that content across other channels. Just keep posting content your audience will love and see what happens.

Social Media 98

Social Media Media Strategy Social 98

Bloomerang

APRIL 16, 2024

Stand-out features: A mobile event app to help attendees navigate your event, access event content, and network with other attendees. Multiple integrations with leading payment processors, content management systems, and CRMs. Personalized content journeys for attendees, including personal agendas and an on-demand content library.

Software 76

Software Management Registration Nonprofit 76